Shire of South Gippsland, Victoria Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Shire of South Gippsland, Victoria? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $21,374 per year — at a $226 nightly rate, 32.3% occupancy, and a $72 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
Shire of South Gippsland's 331 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 29.8% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.
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What Are the Key Airbnb Metrics in Shire of South Gippsland?
In Shire of South Gippsland, the headline Airbnb metrics are $21,374 in average annual revenue,32.3% occupancy, $226 ADR, and $72 in RevPAR, and guests book about 46 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Shire of South Gippsland?
Understanding the monthly revenue variations for Airbnb listings in Shire of South Gippsland is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shire of South Gippsland is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shire of South Gippsland across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,633+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,074 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,741 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $847, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Shire of South Gippsland
What Is the Monthly Airbnb Occupancy Rate in Shire of South Gippsland?
Maximize your bookings by understanding the Shire of South Gippsland STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shire of South Gippsland:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Shire of South Gippsland
What Is the Average Airbnb Nightly Rate in Shire of South Gippsland?
Effective short term rental pricing strategy in Shire of South Gippsland involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shire of South Gippsland typically peaks in April and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $337+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $263 or more.
- Typical properties (Median) charge around $204 per night.
- Entry-level properties (Bottom 25%) earn around $159 per night.
Average Daily Rate (ADR) Trend by Month in Shire of South Gippsland
What Is the RevPAR for Airbnb in Shire of South Gippsland?
RevPAR in Shire of South Gippsland is currently $72. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $38 RevPAR.
- Typical properties (Median) generate $57 RevPAR.
- Strong performers (Top 25%) earn $91 RevPAR.
- Best-in-class (Top 10%) achieve $127 RevPAR.
Average Monthly RevPAR Trend in Shire of South Gippsland
RevPAR Insights for Shire of South Gippsland
- The average RevPAR in Shire of South Gippsland is $72. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($127) and bottom 25% ($38) is $89, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jan and bottoms out in Aug, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Shire of South Gippsland benchmarks. If your RevPAR falls below the median of $57, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $91+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Shire of South Gippsland?
Shire of South Gippsland's peak Airbnb season falls in January, April, December, while the softest stretch is May, June, August. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, April, December)
- Revenue averages $3,423 per month
- Occupancy rates average 46.0%
- Daily rates average $247
Shoulder Season
- Revenue averages $2,136 per month
- Occupancy maintains around 33.3%
- Daily rates hold near $225
Low Season (May, June, August)
- Revenue drops to average $1,693 per month
- Occupancy decreases to average 25.7%
- Daily rates adjust to average $223
Seasonality Insights for Shire of South Gippsland
- Airbnb seasonality in Shire of South Gippsland is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Shire of South Gippsland's highest earning potential, with monthly revenues climbing to $3,819, occupancy reaching 50.4%, and ADRs peaking at $258.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,649, occupancy could drop to 24.4%, and ADRs may adjust to $219.
- Lower occupancy paired with meaningful seasonality means hosts in Shire of South Gippsland need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Shire of South Gippsland, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Shire of South Gippsland?
Low regulation and minimal registration activity in Shire of South Gippsland, Victoria, Australia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Shire of South Gippsland to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Shire of South Gippsland?
Location within Shire of South Gippsland matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Leongatha | The largest town in the Shire, Leongatha serves as a key service center for the surrounding agricultural region. It offers a mix of local shops, cafes, and convenience to the South Gippsland Highway, making it popular for travelers and families. | Leongatha Arts Centre, South Gippsland Railway, Leongatha Golf Club, Raymond Island, Local markets |
| Korumburra | Known for its rich history and coal mining past, Korumburra features charming heritage buildings and a vibrant community. It attracts visitors interested in history and cultural tours. | Korumburra Botanic Park, Coal Creek Community Park and Museum, Korumburra Farmers Market, Heritage Walk, Local arts and crafts shops |
| Fish Creek | A quaint village popular with artists and creative types, Fish Creek boasts beautiful landscapes and a strong sense of community. Its artsy vibe draws tourists seeking relaxation and inspiration. | Fish Creek Hotel, Local galleries, Great Southern Rail Trail, Wildlife viewing, Local festivals |
| Inverloch | A coastal town known for its beautiful beaches, Inverloch is ideal for travelers looking for leisure and water activities. It's popular with families and beachgoers. | Inverloch Jetty, Inverloch Beach, Dinosaur Dreaming, Cape Paterson, Great Gippsland Coast |
| Meeniyan | This small town is known for its friendly community and local artisan shops. Meeniyan hosts various events that attract visitors looking for a cultural experience. | Meeniyan Hall, Local markets, Artisan cafes, Vintage shops, Wildlife parks |
| Mirboo North | Surrounded by hills and forests, Mirboo North is a gateway to nature and outdoor activities. It’s popular among tourists looking for hiking and exploring the natural beauty of the area. | Mirboo North Brewery, Strzelecki Ranges, Local walking trails, Mirboo North Heritage Railway, Wildlife spotting |
| Port Welshpool | A fishing village that provides access to the beautiful Wilsons Promontory, Port Welshpool attracts those looking for a quiet getaway and outdoor activities like fishing and boating. | Port Welshpool Long Jetty, Fishing and boating activities, Wilsons Promontory National Park access, Wildlife viewing, Seaside cafes |
| Yanakie | A small coastal town that serves as a gateway to Wilsons Promontory National Park, Yanakie is perfect for nature lovers and those seeking an escape into pristine landscapes. | Wilsons Promontory National Park, Yanakie Beach, Fishing opportunities, Hiking trails, Wildlife adventures |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Shire of South Gippsland offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Shire of South Gippsland?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Shire of South Gippsland
- The Shire of South Gippsland Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.3% of the 331 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Shire of South Gippsland, House properties are the most common (82.5%), reflecting the local real estate landscape.
- Houses represent a significant 82.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, apartment/condo, unique stays (combined 7.5%) offer potential for unique stay experiences.
Shire of South Gippsland Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Shire of South Gippsland
- The dominant room capacity in Shire of South Gippsland is 3 bedrooms listings, making up 43.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 65.3% of the active Airbnb listings in Shire of South Gippsland, indicating a high concentration in these sizes.
- A significant 59.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shire of South Gippsland.
Shire of South Gippsland Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Shire of South Gippsland
- The most common guest capacity trend in Shire of South Gippsland vacation rentals is listings accommodating 8+ guests (32.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Shire of South Gippsland STR market, accounting for 51.0% of listings.
- 60.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shire of South Gippsland.
- On average, properties in Shire of South Gippsland are equipped to host 5.6 guests.
How Do Listings in Shire of South Gippsland Compare on Quality?
Listing quality in Shire of South Gippsland can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Shire of South Gippsland
- At 27.9 photos per listing on average, Shire of South Gippsland hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 16.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Shire of South Gippsland averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Shire of South Gippsland?
Amenity Prevalence
Amenity Insights for Shire of South Gippsland
- Essential amenities in Shire of South Gippsland that guests expect include: Heating, TV, Free parking on premises, Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Shire of South Gippsland: Heating, TV, Free parking on premises, Smoke alarm, Kitchen.
- Prioritize adding missing essentials: Heating, TV, Free parking on premises, Smoke alarm, Kitchen.
- Consider adding popular differentiators like Dishes and silverware or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Shire of South Gippsland to stay competitive.
Which Airbnb Amenities Boost Revenue in Shire of South Gippsland?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Shire of South Gippsland, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
PoolHigh opportunity | 2.4% | $46,732 | $20,746 | 125.3% |
GymHigh opportunity | 7.9% | $40,944 | $19,706 | 107.8% |
Waterfront | 3.0% | $40,124 | $20,790 | 93.0% |
Cable TV | 3.9% | $38,735 | $20,664 | 87.4% |
Bread maker | 2.4% | $37,080 | $20,985 | 76.7% |
Elevator | 14.8% | $33,742 | $19,225 | 75.5% |
Cooking basics | 74.3% | $23,942 | $13,941 | 71.7% |
Exercise equipment | 2.4% | $36,034 | $21,011 | 71.5% |
Exterior security cameras on property | 10.0% | $34,144 | $19,960 | 71.1% |
Body soap | 45.3% | $27,255 | $16,501 | 65.2% |
Revenue Impact Insights for Shire of South Gippsland
- Pool tops the revenue impact list with a 125.3% uplift — listings with this amenity earn $46,732 vs. $20,746 without it.
- High-opportunity amenities — Pool, Gym — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Recommendations for Hosts
- Prioritize adding Pool — it has the best combination of high revenue impact and low market saturation in Shire of South Gippsland.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Shire of South Gippsland STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shire of South Gippsland. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsShire of South Gippsland Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Shire of South Gippsland
- The typical guest profile for Airbnb in Shire of South Gippsland consists of primarily domestic travelers (85%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 84.9% of guests.
- Key international markets include Australia (84.9%) and United Kingdom (4.3%).
- Top languages spoken are English (65%) followed by Chinese (5.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Victoria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Shire of South Gippsland?
Listings in Shire of South Gippsland average 4.8 out of 5 overall, with about 74.2 reviews per active listing and 39.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Shire of South Gippsland
- With an overall rating of 4.8, Shire of South Gippsland listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.93), while Value (4.67) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 39.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Shire of South Gippsland Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Shire of South Gippsland
- The most common availability pattern in Shire of South Gippsland falls within the 271-366 days range, representing 59.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Shire of South Gippsland (33.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Shire of South Gippsland?
Average Booking Lead Time by Month
Booking Lead Time Insights for Shire of South Gippsland
- The overall average booking lead time for vacation rentals in Shire of South Gippsland is 46 days.
- Guests book furthest in advance for stays during December (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (63 days avg.) sees the longest lead times, while Summer (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Shire of South Gippsland.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Shire of South Gippsland averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Shire of South Gippsland?
Guests in Shire of South Gippsland stay about 3.4 nights on average, generating roughly 7,488 reservations and 22.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Shire of South Gippsland
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Shire of South Gippsland
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 22.8 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Dec (4.9 nights) and shorten in Jun (2.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Shire of South Gippsland Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
7.9% of total
2 Nights
122 listings
36.9% of total
3 Nights
14 listings
4.2% of total
4-6 Nights
7 listings
2.1% of total
7-29 Nights
1 listings
0.3% of total
30+ Nights
161 listings
48.6% of total
Key Insights
- The most prevalent minimum stay requirement in Shire of South Gippsland is 30+ Nights, adopted by 48.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (48.6%) caters to monthly stays (30+ nights) in Shire of South Gippsland, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 48.6% of Shire of South Gippsland hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.9% currently do.
- A 2-night minimum appears standard (36.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 48.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shire of South Gippsland.
Shire of South Gippsland Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
12 listings
3.6% of total
Limited
11 listings
3.3% of total
Super Strict 30 Days
62 listings
18.7% of total
Flexible
39 listings
11.8% of total
Moderate
95 listings
28.7% of total
Firm
102 listings
30.8% of total
Strict
10 listings
3% of total
Cancellation Policy Insights for Shire of South Gippsland
- The prevailing Airbnb cancellation policy trend in Shire of South Gippsland is Firm, used by 30.8% of listings.
- There's a relatively balanced mix between guest-friendly (40.5%) and stricter (33.8%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 30.8% market standard in Shire of South Gippsland.
- Using a Strict policy might deter some guests, as only 3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Shire of South Gippsland.
How Much Are Airbnb Cleaning Fees in Shire of South Gippsland?
Cleaning fees in Shire of South Gippsland are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Shire of South Gippsland
- 79.5% of listings charge a cleaning fee, making it standard practice in Shire of South Gippsland. Guests expect it and factor it into their booking decisions.
- The gap between the average ($108) and median ($82) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Shire of South Gippsland median of $82. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Shire of South Gippsland Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Shire of South Gippslandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
OMG! Star Gazing Bubble 'Etoile' - Bubble Retreats
Entire Place • 1 bedroom
OMG Star Gazing Bubble 'Asteria' - Bubble Retreats
Entire Place • 1 bedroom
Beekeepers-Ocean Architectural Off-Grid Sanctuary
Entire Place • 4 bedrooms
The Yanakie House - Wilsons Promontory
Entire Place • 4 bedrooms
Haven Hills
Entire Place • 5 bedrooms
Architect designed beach house | linen provided
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Shire of South Gippsland?
Learn from the best! This table showcases top-performing Airbnb hosts in Shire of South Gippsland based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sue | 52 | $664,017 | 504 | 4.53/5.0 |
| Tim | 2 | $379,054 | 470 | 4.96/5.0 |
| Wendy | 5 | $253,483 | 977 | 4.88/5.0 |
| Norm | 6 | $211,569 | 677 | 4.85/5.0 |
| Far View Holiday Homes | 7 | $187,352 | 442 | 4.85/5.0 |
| Richard | 1 | $153,754 | 170 | 4.94/5.0 |
| Steven | 2 | $131,589 | 375 | 4.81/5.0 |
| Mark | 2 | $115,446 | 422 | 4.93/5.0 |
| Phillip Island Holiday Homes | 1 | $108,947 | 32 | 4.81/5.0 |
| Richard | 7 | $108,586 | 345 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shire of South Gippsland.
Who Are the Airbnb Hosts in Shire of South Gippsland?
Shire of South Gippsland has a relatively balanced host base.
Host Profile Insights for Shire of South Gippsland
- A 46.5% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 20.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 1.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 72.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 24.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Shire of South Gippsland averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Shire of South Gippsland
These are the highest-grossing professional property management operations in Shire of South Gippsland, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Sue | 52 | $664,017 | $311 | 16.7% | 4.53/5 |
| Far View Holiday Homes | 7 | $187,352 | $177 | 42.6% | 4.85/5 |
| Richard | 1 | $153,754 | $773 | 53.4% | 4.94/5 |
| Phillip Island Holiday Homes | 1 | $108,947 | $623 | 50.6% | 4.81/5 |
| Fleur | 2 | $101,233 | $304 | 42.6% | 4.96/5 |
| Prom Coast Holidays | 5 | $90,952 | $325 | 23.5% | 4.52/5 |
| Inverloch Accommodation | 7 | $55,009 | $223 | 16.6% | 4.41/5 |
| Getaway PM | 3 | $50,240 | $281 | 20.9% | 4.37/5 |
| Tiny Away | 2 | $25,430 | $176 | 37.8% | 4.79/5 |
| Getaway Property Management | 1 | $3,836 | $256 | 10.3% | 4.25/5 |
Management Company Insights for Shire of South Gippsland
- The leading management company, Sue, operates 52 listings with $664,017 in gross revenue — a useful benchmark for what scale looks like in Shire of South Gippsland.
- Top managers average 8 properties each, suggesting professional management in Shire of South Gippsland still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.64/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Shire of South Gippsland's Airbnb Market Compare to Nearby Cities?
How does the Shire of South Gippsland Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Port Melbourne, Shire of South Gippsland has 23 percentage points lower occupancy and about $118 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Port Melbourne | 10 | $5,471 | $344.26 | 55% |
| Mount Martha | 15 | $4,800 | $579.85 | 32% |
| Macedon | 10 | $4,192 | $479.18 | 38% |
| Leopold | 12 | $3,083 | $449.23 | 35% |
| Blairgowrie | 19 | $3,017 | $345.38 | 38% |
| Shire of Mansfield | 84 | $2,960 | $383.92 | 31% |
| Lancefield | 19 | $2,935 | $231.14 | 38% |
| Daylesford | 436 | $2,909 | $294.52 | 36% |
| Sorrento | 17 | $2,884 | $358.52 | 31% |
| Yanakie | 17 | $2,872 | $232.57 | 47% |
Frequently Asked Questions About Airbnb in Shire of South Gippsland
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Shire of South Gippsland.
How much do Airbnb hosts make in Shire of South Gippsland?
Shire of South Gippsland hosts earn about $21,374 per year on average, with an average nightly rate of $226 and RevPAR of $72. Those figures describe the typical revenue environment for active listings in Shire of South Gippsland, Victoria, not the ceiling for the best operators. Source: AirROI 2026 data, Shire of South Gippsland market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Shire of South Gippsland?
The average Airbnb occupancy rate in Shire of South Gippsland is 32.3%. January is the strongest month and August is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Shire of South Gippsland?
Listings in Shire of South Gippsland average $226 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Shire of South Gippsland?
Shire of South Gippsland currently has about 331 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Shire of South Gippsland?
AirROI currently classifies the short-term rental regulation level in Shire of South Gippsland as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Shire of South Gippsland?
RevPAR in Shire of South Gippsland is about $72. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Shire of South Gippsland?
Occupancy of 32.3% means Shire of South Gippsland is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $21,374, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Shire of South Gippsland?
The average booking lead time in Shire of South Gippsland is about 46 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Shire of South Gippsland?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Shire of South Gippsland include Leongatha, Korumburra, Fish Creek. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Shire of South Gippsland?
entire_home listings make up 97.3% of the active supply in Shire of South Gippsland. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Shire of South Gippsland compare to nearby Airbnb markets?
Among neighboring markets, Port Melbourne posts $65,656 in average annual revenue with 55.3% occupancy, compared to Shire of South Gippsland's $21,374 and 32.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Shire of South Gippsland?
The average Airbnb stay length in Shire of South Gippsland is about 3.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Shire of South Gippsland?
Airbnb listings in Shire of South Gippsland average 4.8 out of 5 overall. About 39.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Shire of South Gippsland?
Pool and Gym are among the strongest revenue-linked amenities in Shire of South Gippsland. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Shire of South Gippsland?
Yes. About 79.5% of active Airbnb listings in Shire of South Gippsland charge a cleaning fee, and the average fee is $108. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Shire of South Gippsland?
A 46.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.