Shire of Indigo, Victoria Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Shire of Indigo, Victoria? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $20,804 per year — at a $186 nightly rate, 38.2% occupancy, and a $69 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 29 active listings, Shire of Indigo is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply expanded 45.0% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Shire of Indigo?

In Shire of Indigo, the headline Airbnb metrics are $20,804 in average annual revenue,38.2% occupancy, $186 ADR, and $69 in RevPAR, and guests book about 68 days in advance.

Avg. Daily Rate (ADR)(?)
$186
The average rental revenue earned for an occupied room per day in Shire of Indigo.
Occupancy Rate(?)
38.2%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$20,804
Average annual income for an Airbnb listing in Shire of Indigo. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$69
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
3.2%
Positive growth (3.2%) vs. last year.
Active Airbnb Listings(?)
29
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
68 days
How far in advance guests typically book in Shire of Indigo. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Shire of Indigo.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Shire of Indigo.
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How Much Do Airbnb Hosts Earn Monthly in Shire of Indigo?

Understanding the monthly revenue variations for Airbnb listings in Shire of Indigo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shire of Indigo is typically April, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shire of Indigo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,192+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,970 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,691 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,002, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Shire of Indigo

What Is the Monthly Airbnb Occupancy Rate in Shire of Indigo?

Maximize your bookings by understanding the Shire of Indigo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shire of Indigo:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Shire of Indigo

What Is the Average Airbnb Nightly Rate in Shire of Indigo?

Effective short term rental pricing strategy in Shire of Indigo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shire of Indigo typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $268+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
  • Typical properties (Median) charge around $143 per night.
  • Entry-level properties (Bottom 25%) earn around $110 per night.

Average Daily Rate (ADR) Trend by Month in Shire of Indigo

What Is the RevPAR for Airbnb in Shire of Indigo?

RevPAR in Shire of Indigo is currently $69. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $41 RevPAR.
  • Typical properties (Median) generate $61 RevPAR.
  • Strong performers (Top 25%) earn $81 RevPAR.
  • Best-in-class (Top 10%) achieve $116 RevPAR.

Average Monthly RevPAR Trend in Shire of Indigo

RevPAR Insights for Shire of Indigo

  • The average RevPAR in Shire of Indigo is $69. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($116) and bottom 25% ($41) is $75, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Apr and bottoms out in Jun, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Shire of Indigo benchmarks. If your RevPAR falls below the median of $61, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $81+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Shire of Indigo?

Shire of Indigo's peak Airbnb season falls in April, October, July, while the softest stretch is January, May, June. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (April, October, July)
  • Revenue averages $2,830 per month
  • Occupancy rates average 46.3%
  • Daily rates average $177
Shoulder Season
  • Revenue averages $2,140 per month
  • Occupancy maintains around 36.3%
  • Daily rates hold near $182
Low Season (January, May, June)
  • Revenue drops to average $1,697 per month
  • Occupancy decreases to average 33.0%
  • Daily rates adjust to average $183

Seasonality Insights for Shire of Indigo

  • Airbnb seasonality in Shire of Indigo is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Shire of Indigo's highest earning potential, with monthly revenues climbing to $3,152, occupancy reaching 53.3%, and ADRs peaking at $199.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,520, occupancy could drop to 27.1%, and ADRs may adjust to $172.
  • Lower occupancy paired with meaningful seasonality means hosts in Shire of Indigo need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Shire of Indigo, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Shire of Indigo?

Low regulation and minimal registration activity in Shire of Indigo, Victoria, Australia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Shire of Indigo to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Shire of Indigo?

With a compact short-term rental market, Shire of Indigo gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Shire of Indigo
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Beechworth
Historic town known for its preserved colonial architecture and gourmet food scene. Popular with visitors seeking a charming small-town experience with plenty of outdoor activities.
Beechworth Historic Courthouse, Beechworth Bakery, Beechworth Ghost Tours, Woolshed Falls, Beechworth Wine, Beechworth Market
Rutherglen
Renowned wine region with stunning vineyards and cellar doors. Ideal for tourists looking to explore wineries and experience local produce.
Rutherglen Wine Region, All Saints Estate, Rutherglen Historical Society, Eden Farm, Pfeiffer Wines, Rutherglen Gold
Yackandandah
Picturesque village that is perfect for those seeking a peaceful getaway with rich artistic culture and historical significance.
Yackandandah Museum, Yackandandah's Main Street, Yackandandah River, Kiewa River, Local Art Galleries, Yackandandah Market
Milawa
Famous for its gourmet food and wine, Milawa draws visitors looking for culinary experiences.
Brown Brothers Winery, Milawa Cheese Company, Milawa Gourmet Foods, King Valley, Milawa Bush Market, Olive Groves
Tallangatta
Nestled by Lake Hume, it offers relaxing waterfront views and a range of outdoor activities for families and nature lovers.
Lake Hume, Tallangatta Jetty, Tallangatta Heritage Museum, Local Walking Trails, Tallangatta Railway Station, Rugby Park
Myrtleford
A vibrant town gateway to the Alpine region, Myrtleford attracts tourists looking for hiking, cycling, and stunning nature.
Myrtleford Piazza, Buffalo River, Myrtleford Butter Factory, Local Wineries, Ciccone’s Restaurant, Myrtleford Gallery
Chiltern
Significant for its historic buildings and proximity to natural parks, appealing to outdoor enthusiasts and history buffs alike.
Chiltern-Mount Pilot National Park, Chiltern Heritage Centre, Local Bird Watching, Historic Gold Mining Sites, Chiltern's Main Street, Longwood Heritage Rail
Kiewa Valley
Known for its lush landscapes and outdoor recreational opportunities, ideal for nature lovers and adventure seekers.
Kiewa Valley Scenic Drive, Local Biking Trails, Kiewa River, Alpine National Park, Fishing Spots, Camping Grounds

With 8 distinct neighborhoods showing meaningful short-term rental activity, Shire of Indigo offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Shire of Indigo?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Shire of Indigo

  • The Shire of Indigo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.3% of the 29 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Shire of Indigo, House properties are the most common (51.7%), reflecting the local real estate landscape.
  • Houses represent a significant 51.7% portion, catering likely to families or larger groups.
  • The presence of 17.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 3.4%) offer potential for unique stay experiences.

Shire of Indigo Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Shire of Indigo

  • The dominant room capacity in Shire of Indigo is 1 bedroom listings, making up 31% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 55.1% of the active Airbnb listings in Shire of Indigo, indicating a high concentration in these sizes.
  • A significant 34.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shire of Indigo.

Shire of Indigo Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Shire of Indigo

  • The most common guest capacity trend in Shire of Indigo vacation rentals is listings accommodating 2 guests (20.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Shire of Indigo STR market, accounting for 37.9% of listings.
  • 37.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shire of Indigo.
  • On average, properties in Shire of Indigo are equipped to host 4.3 guests.

How Do Listings in Shire of Indigo Compare on Quality?

Listing quality in Shire of Indigo can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
25.6
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.9
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
34.5%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Shire of Indigo

  • At 25.6 photos per listing on average, Shire of Indigo hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 34.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Shire of Indigo averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Shire of Indigo?

Amenity Prevalence

Amenity Insights for Shire of Indigo

  • Essential amenities in Shire of Indigo that guests expect include: Heating, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Free parking on premises, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Shire of Indigo: Heating, Essentials.
  • Prioritize adding missing essentials: Heating, Essentials.
  • Consider adding popular differentiators like Smoke alarm or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Shire of Indigo to stay competitive.

Which Airbnb Amenities Boost Revenue in Shire of Indigo?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Shire of Indigo, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Washer
65.5%$26,947$9,132195.1%
Iron
82.8%$23,343$8,620170.8%
Dishes and silverware
82.8%$23,332$8,670169.1%
Cooking basics
79.3%$23,754$9,496150.2%
Dryer
44.8%$30,446$12,970134.7%
Indoor fireplace
48.3%$29,503$12,685132.6%
Clothing storage
51.7%$27,439$13,695100.4%
Wifi
75.9%$23,645$11,87799.1%
Dedicated workspace
34.5%$30,401$15,75393.0%
BBQ grill
69.0%$24,412$12,78690.9%

Revenue Impact Insights for Shire of Indigo

  • Washer tops the revenue impact list with a 195.1% uplift — listings with this amenity earn $26,947 vs. $9,132 without it.
  • Iron, Dishes and silverware — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Shire of Indigo STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shire of Indigo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Shire of Indigo Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Shire of Indigo

  • The typical guest profile for Airbnb in Shire of Indigo consists of primarily domestic travelers (96%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 95.5% of guests.
  • Key international markets include Australia (95.5%) and United Kingdom (2.3%).
  • Top languages spoken are English (74.5%) followed by French (5.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Melbourne and Sydney.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Shire of Indigo?

Listings in Shire of Indigo average 4.91 out of 5 overall, with about 87.1 reviews per active listing and 55.2% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Shire of Indigo

  • With an overall rating of 4.91, Shire of Indigo listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.98), while Value (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 55.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Shire of Indigo Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Shire of Indigo

  • The most common availability pattern in Shire of Indigo falls within the 271-366 days range, representing 44.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Shire of Indigo (31%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 24.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Shire of Indigo?

Average Booking Lead Time by Month

Booking Lead Time Insights for Shire of Indigo

  • The overall average booking lead time for vacation rentals in Shire of Indigo is 68 days.
  • Guests book furthest in advance for stays during December (average 114 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (73 days avg.) sees the longest lead times, while Summer (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Shire of Indigo.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 114 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 73 days) to capture early planners.
  • Monitor your own booking lead times against these Shire of Indigo averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Shire of Indigo?

Guests in Shire of Indigo stay about 3.4 nights on average, generating roughly 803 reservations and 27.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Shire of Indigo

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Shire of Indigo

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 27.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Feb (4.6 nights) and shorten in Apr (2.5 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Shire of Indigo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.1%)

1 Night

7 listings

24.1% of total

2 Nights (55.2%)

2 Nights

16 listings

55.2% of total

30+ Nights (20.7%)

30+ Nights

6 listings

20.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Shire of Indigo is 2 Nights, adopted by 55.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (79.3%) of the Shire of Indigo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (20.7%) caters to monthly stays (30+ nights) in Shire of Indigo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 55.2% of Shire of Indigo hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shire of Indigo.

Shire of Indigo Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

1 listings

3.4% of total

Limited (6.9%)

Limited

2 listings

6.9% of total

Flexible (31%)

Flexible

9 listings

31% of total

Moderate (41.4%)

Moderate

12 listings

41.4% of total

Firm (13.8%)

Firm

4 listings

13.8% of total

Strict

1 listings

3.4% of total

Cancellation Policy Insights for Shire of Indigo

  • The prevailing Airbnb cancellation policy trend in Shire of Indigo is Moderate, used by 41.4% of listings.
  • The market strongly favors guest-friendly terms, with 72.4% of listings offering Flexible or Moderate policies. This suggests guests in Shire of Indigo may expect booking flexibility.
  • Strict cancellation policies are quite rare (3.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 41.4% market standard in Shire of Indigo.
  • Using a Strict policy might deter some guests, as only 3.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Shire of Indigo.

How Much Are Airbnb Cleaning Fees in Shire of Indigo?

Cleaning fees in Shire of Indigo are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$65
Median Cleaning Fee
$50
Listings Charging a Fee
41.4%
Fee as Revenue Share
7.8%

Cleaning Fee Insights for Shire of Indigo

  • About 41.4% of Shire of Indigo listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The average cleaning fee of $65 is close to the median ($50), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 7.8% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Shire of Indigo median of $50. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Shire of Indigo Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Shire of Indigobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Karalilla, Historic Homestead

Karalilla, Historic Homestead

Entire Place • 5 bedrooms

$87,418
Revenue
52.5%
Occupancy
$459.59
Daily Rate
Bright & spacious homestead in the Alpine Valleys.

Bright & spacious homestead in the Alpine Valleys.

Entire Place • 5 bedrooms

$42,040
Revenue
26.4%
Occupancy
$704.16
Daily Rate
Yack Rail Trail Cottage - Creek & trail frontage

Yack Rail Trail Cottage - Creek & trail frontage

Entire Place • 2 bedrooms

$40,534
Revenue
76.7%
Occupancy
$143.76
Daily Rate
Red Box Retreat - Yackandandah

Red Box Retreat - Yackandandah

Entire Place • 3 bedrooms

$40,449
Revenue
46.0%
Occupancy
$235.41
Daily Rate
Wirra House

Wirra House

Entire Place • 3 bedrooms

$38,670
Revenue
54.7%
Occupancy
$209.75
Daily Rate
Guest wing in a country home on acreage.

Guest wing in a country home on acreage.

Entire Place • 3 bedrooms

$31,188
Revenue
59.7%
Occupancy
$123.46
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Shire of Indigo?

Learn from the best! This table showcases top-performing Airbnb hosts in Shire of Indigo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Shire of Indigo by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Renee1$87,4181584.97/5.0
Haley2$45,8151104.97/5.0
Marcus1$42,040424.83/5.0
Jenny1$40,534674.97/5.0
Dan1$40,4491094.97/5.0
Sharon Therese1$38,6701464.97/5.0
Vicki1$31,1881044.98/5.0
Fiona1$29,749464.93/5.0
John1$25,220534.79/5.0
Deb1$23,694295.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shire of Indigo.

Who Are the Airbnb Hosts in Shire of Indigo?

Shire of Indigo is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
69.0%
Professional Management
6.9%
Cohosted Listings
17.2%
Instant Book Enabled
3.4%
Simplified Pricing
72.4%

Host Profile Insights for Shire of Indigo

  • With 69.0% Superhosts, Shire of Indigo has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 6.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 3.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 72.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 17.2% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Shire of Indigo averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Shire of Indigo

These are the highest-grossing professional property management operations in Shire of Indigo, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Shire of Indigo
CompanyListingsRevenueADROcc.Rating
Yarrawonga Escapes1$18,366$33721.8%5.00/5
Tiny Away1$8,766$11340.7%4.85/5

Management Company Insights for Shire of Indigo

  • The leading management company, Yarrawonga Escapes, operates 1 listings with $18,366 in gross revenue — a useful benchmark for what scale looks like in Shire of Indigo.
  • Top managers average 1 properties each, suggesting professional management in Shire of Indigo still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.93/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 6.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Shire of Indigo's Airbnb Market Compare to Nearby Cities?

How does the Shire of Indigo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Hawthorn, Shire of Indigo has 11 percentage points lower occupancy and about $83 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Shire of Indigo — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Shire of Mansfield84$2,960$383.9231%
Bright487$2,930$284.0338%
Shire of Strathbogie38$2,879$341.4235%
Kinglake13$2,863$287.6741%
Hawthorn14$2,852$269.2049%
Shire of Murrindindi73$2,717$319.1537%
Yarrawonga109$2,706$386.7731%
Mount Buller91$2,664$571.9129%
Beechworth119$2,660$256.1239%
City of Greater Shepparton10$2,606$251.5239%

Frequently Asked Questions About Airbnb in Shire of Indigo

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Shire of Indigo.

How much do Airbnb hosts make in Shire of Indigo?

Shire of Indigo hosts earn about $20,804 per year on average, with an average nightly rate of $186 and RevPAR of $69. Those figures describe the typical revenue environment for active listings in Shire of Indigo, Victoria, not the ceiling for the best operators. Source: AirROI 2026 data, Shire of Indigo market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Shire of Indigo?

The average Airbnb occupancy rate in Shire of Indigo is 38.2%. April is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Shire of Indigo?

Listings in Shire of Indigo average $186 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Shire of Indigo?

Shire of Indigo currently has about 29 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Shire of Indigo?

AirROI currently classifies the short-term rental regulation level in Shire of Indigo as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Shire of Indigo?

RevPAR in Shire of Indigo is about $69. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Shire of Indigo?

Occupancy of 38.2% means Shire of Indigo is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $20,804, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Shire of Indigo?

The average booking lead time in Shire of Indigo is about 68 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Shire of Indigo?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Shire of Indigo include Beechworth, Rutherglen, Yackandandah. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Shire of Indigo?

entire_home listings make up 79.3% of the active supply in Shire of Indigo. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Shire of Indigo compare to nearby Airbnb markets?

Among neighboring markets, Shire of Mansfield posts $35,515 in average annual revenue with 31.1% occupancy, compared to Shire of Indigo's $20,804 and 38.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Shire of Indigo?

The average Airbnb stay length in Shire of Indigo is about 3.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Shire of Indigo?

Airbnb listings in Shire of Indigo average 4.91 out of 5 overall. About 55.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Shire of Indigo?

Washer and Iron are among the strongest revenue-linked amenities in Shire of Indigo. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Shire of Indigo?

Yes. About 41.4% of active Airbnb listings in Shire of Indigo charge a cleaning fee, and the average fee is $65. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Shire of Indigo?

A 69.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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