South Hobart, Tasmania Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in South Hobart, Tasmania? Based on AirROI's 2026 dataset (August 2025 – July 2026), the short answer is $20,481 per year — at a $165 nightly rate, 59.4% occupancy, and a $95 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 22 active listings, South Hobart is a micro-market where solid booking activity throughout the year.
Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in South Hobart?
In South Hobart, the headline Airbnb metrics are $20,481 in average annual revenue,59.4% occupancy, $165 ADR, and $95 in RevPAR, and guests book about 35 days in advance.
How Much Do Airbnb Hosts Earn Monthly in South Hobart?
Understanding the monthly revenue variations for Airbnb listings in South Hobart is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in South Hobart is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in South Hobart across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,288+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,246 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,317 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,503, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in South Hobart
What Is the Monthly Airbnb Occupancy Rate in South Hobart?
Maximize your bookings by understanding the South Hobart STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in South Hobart:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 57%.
- Entry-level properties (Bottom 25%) average 40% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in South Hobart
What Is the Average Airbnb Nightly Rate in South Hobart?
Effective short term rental pricing strategy in South Hobart involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in South Hobart typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $229+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
- Typical properties (Median) charge around $144 per night.
- Entry-level properties (Bottom 25%) earn around $123 per night.
Average Daily Rate (ADR) Trend by Month in South Hobart
What Is the RevPAR for Airbnb in South Hobart?
RevPAR in South Hobart is currently $95. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $73 RevPAR.
- Typical properties (Median) generate $87 RevPAR.
- Strong performers (Top 25%) earn $108 RevPAR.
- Best-in-class (Top 10%) achieve $135 RevPAR.
Average Monthly RevPAR Trend in South Hobart
RevPAR Insights for South Hobart
- The average RevPAR in South Hobart is $95. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($135) and bottom 25% ($73) is $62, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jan and bottoms out in Aug, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these South Hobart benchmarks. If your RevPAR falls below the median of $87, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $108+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in South Hobart?
South Hobart's peak Airbnb season falls in January, March, December, while the softest stretch is August, September, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, March, December)
- Revenue averages $3,382 per month
- Occupancy rates average 68.5%
- Daily rates average $162
Shoulder Season
- Revenue averages $2,538 per month
- Occupancy maintains around 56.3%
- Daily rates hold near $167
Low Season (August, September, October)
- Revenue drops to average $1,616 per month
- Occupancy decreases to average 54.9%
- Daily rates adjust to average $155
Seasonality Insights for South Hobart
- Airbnb seasonality in South Hobart is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases South Hobart's highest earning potential, with monthly revenues climbing to $3,616, occupancy reaching 76.0%, and ADRs peaking at $187.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,503, occupancy could drop to 33.7%, and ADRs may adjust to $148.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in South Hobart.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like South Hobart, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Even in a market with solid annual occupancy, the slower months benefit from competitive pricing and flexible check-in/check-out windows. Target remote workers and extended-stay travelers who value value over peak-season amenities.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like South Hobart, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in South Hobart?
Yes, South Hobart, Tasmania, Australia enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for South Hobart to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 100% licensed listings)
What Are the Best Neighborhoods for Airbnb in South Hobart?
With a compact short-term rental market, South Hobart gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| South Hobart Village | A charming area known for its local cafes and community vibe. It's popular among tourists who want a peaceful stay close to the city. | Cascade Brewery, St. James Park, Hobart Rivulet Track, Local artisan shops, Fern Tree, Mount Wellington |
| Vibrant Huon Road | The main thoroughfare with access to various attractions and conveniences. Ideal for guests who want to explore the region easily. | Museum of Old and New Art (MONA), Royal Tasmanian Botanical Gardens, Anglers Cafe, Cascades Female Factory, Tasmanian Museum and Art Gallery |
| Sandy Bay | A nearby suburb with beautiful views of the Derwent River. Attractive for tourists offering beach access and scenic walks. | Long Beach, Sandy Bay Shopping Village, University of Tasmania, Nutgrove Beach, Sandy Bay Foreshore |
| Mount Nelson | Known for its breathtaking views and bushwalks. Suitable for nature lovers seeking a tranquil retreat close to urban amenities. | Mount Nelson Signal Station, Lysnook Reserve, Local hiking trails, Views of Hobart, Picnic spots |
| Hobart CBD | The central business district is where tourists often want to stay for easy access to shops, restaurants, and nightlife. | Salamanca Market, Hobart Waterfront, Constitution Dock, Tasmanian Museum and Art Gallery, Restaurants and Bars |
| Battery Point | Historic area with unique architecture and close proximity to attractions. Perfect for guests looking to explore Hobart's heritage. | Arthur Circus, Narryna Heritage Museum, St. George's Church, Local pubs and cafes, Waterfront views |
| West Hobart | A residential area with a friendly community feel, popular for its cafes and local dining options close to the city. | Knocklofty Reserve, Local markets, Top spots for foodies, Short drive to the CBD |
| Fern Tree | A suburban area offering beautiful natural surroundings and hiking trails, appealing to those who seek a more rugged outdoor experience. | Mount Wellington, Fern Tree Playground, Walking trails, Natural reserves, Tranquil environment |
Because South Hobart has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in South Hobart?
Room Type Distribution
Property Type Distribution
Market Composition Insights for South Hobart
- The South Hobart Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in South Hobart, House properties are the most common (54.5%), reflecting the local real estate landscape.
- Houses represent a significant 54.5% portion, catering likely to families or larger groups.
- The presence of 13.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, unique stays (combined 9.0%) offer potential for unique stay experiences.
South Hobart Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for South Hobart
- The dominant room capacity in South Hobart is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.7% of the active Airbnb listings in South Hobart, indicating a high concentration in these sizes.
- A significant 22.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in South Hobart.
South Hobart Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for South Hobart
- The most common guest capacity trend in South Hobart vacation rentals is listings accommodating 2 guests (54.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the South Hobart STR market, accounting for 72.7% of listings.
- A significant 54.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in South Hobart.
- 13.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in South Hobart.
- On average, properties in South Hobart are equipped to host 3.1 guests.
How Do Listings in South Hobart Compare on Quality?
Listing quality in South Hobart can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for South Hobart
- At 30.2 photos per listing on average, South Hobart hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 50.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the South Hobart averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in South Hobart?
Amenity Prevalence
Amenity Insights for South Hobart
- Essential amenities in South Hobart that guests expect include: Wifi, Bed linens, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water kettle, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for South Hobart: Wifi, Bed linens, Heating, Smoke alarm.
- Prioritize adding missing essentials: Bed linens, Heating, Smoke alarm.
- Consider adding popular differentiators like Kitchen or Hot water kettle to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in South Hobart to stay competitive.
Which Airbnb Amenities Boost Revenue in South Hobart?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in South Hobart, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dishes and silverware | 77.3% | $23,309 | $10,865 | 114.5% |
Freezer | 63.6% | $25,116 | $12,369 | 103.1% |
Conditioner | 68.2% | $24,346 | $12,199 | 99.6% |
Coffee | 72.7% | $23,676 | $11,961 | 97.9% |
Dryer | 31.8% | $30,774 | $15,677 | 96.3% |
Hot water | 77.3% | $22,912 | $12,213 | 87.6% |
Cleaning products | 45.5% | $27,343 | $14,762 | 85.2% |
Baking sheet | 31.8% | $29,747 | $16,157 | 84.1% |
Dishwasher | 40.9% | $27,844 | $15,383 | 81.0% |
Dining table | 59.1% | $24,771 | $14,283 | 73.4% |
Revenue Impact Insights for South Hobart
- Dishes and silverware tops the revenue impact list with a 114.5% uplift — listings with this amenity earn $23,309 vs. $10,865 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced South Hobart STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for South Hobart. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSouth Hobart Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for South Hobart
- The typical guest profile for Airbnb in South Hobart consists of primarily domestic travelers (75%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 74.6% of guests.
- Key international markets include Australia (74.6%) and United Kingdom (5.5%).
- Top languages spoken are English (65.3%) followed by Chinese (7.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Sydney.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in South Hobart?
Listings in South Hobart average 4.8 out of 5 overall, with about 33.1 reviews per active listing and 72.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for South Hobart
- With an overall rating of 4.8, South Hobart listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.91), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 72.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
South Hobart Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for South Hobart
- The most common availability pattern in South Hobart falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in South Hobart (54.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in South Hobart?
Average Booking Lead Time by Month
Booking Lead Time Insights for South Hobart
- The overall average booking lead time for vacation rentals in South Hobart is 35 days.
- Guests book furthest in advance for stays during April (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (40 days avg.) sees the longest lead times, while Fall (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in South Hobart.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 40 days) to capture early planners.
- Monitor your own booking lead times against these South Hobart averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in South Hobart?
Guests in South Hobart stay about 5.3 nights on average, generating roughly 618 reservations and 28.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in South Hobart
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for South Hobart
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 28.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Oct (9 nights) and shorten in Aug (2.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
South Hobart Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
9.1% of total
2 Nights
10 listings
45.5% of total
30+ Nights
10 listings
45.5% of total
Key Insights
- The most prevalent minimum stay requirement in South Hobart is 2 Nights, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (45.5%) caters to monthly stays (30+ nights) in South Hobart, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 45.5% of South Hobart hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.1% currently do.
- A 2-night minimum appears standard (45.5%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 45.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in South Hobart.
South Hobart Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
3 listings
13.6% of total
Moderate
9 listings
40.9% of total
Firm
9 listings
40.9% of total
Strict
1 listings
4.5% of total
Cancellation Policy Insights for South Hobart
- The prevailing Airbnb cancellation policy trend in South Hobart is Moderate, used by 40.9% of listings.
- There's a relatively balanced mix between guest-friendly (54.5%) and stricter (45.4%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (4.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40.9% market standard in South Hobart.
- Using a Strict policy might deter some guests, as only 4.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in South Hobart.
How Much Are Airbnb Cleaning Fees in South Hobart?
Cleaning fees in South Hobart are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for South Hobart
- 77.3% of listings charge a cleaning fee, making it standard practice in South Hobart. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $71 is close to the median ($66), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 8.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the South Hobart median of $66. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in South Hobart Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in South Hobartbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Wilder Stay with sauna, outdoor bath and plunge
Entire Place • 3 bedrooms
Equus - walk to town
Entire Place • 1 bedroom
Tomorrow Morning Starts Here • Walk to CBD
Entire Place • 2 bedrooms
The Orangerie
Entire Place • 1 bedroom
Rivulet Retreat • Cosy South Hobart Home & Parking
Entire Place • 2 bedrooms
Luxury Cottage in South Hobart
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in South Hobart?
Learn from the best! This table showcases top-performing Airbnb hosts in South Hobart based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Johanna | 1 | $51,457 | 29 | 4.97/5.0 |
| Bowen | 3 | $38,369 | 21 | 3.90/5.0 |
| Bec | 1 | $37,391 | 44 | 4.93/5.0 |
| Macy | 1 | $36,612 | 121 | 4.93/5.0 |
| Katharine | 1 | $35,764 | 51 | 5.00/5.0 |
| Wolf Short Stay | 1 | $28,007 | 31 | 4.90/5.0 |
| Matthew | 1 | $26,513 | 40 | 5.00/5.0 |
| Cora | 1 | $23,122 | 31 | 4.71/5.0 |
| Peta | 1 | $22,661 | 33 | 5.00/5.0 |
| Maisonis | 2 | $20,926 | 21 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in South Hobart.
Who Are the Airbnb Hosts in South Hobart?
South Hobart is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for South Hobart
- With 72.7% Superhosts, South Hobart has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 18.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 18.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 77.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 54.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these South Hobart averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in South Hobart
These are the highest-grossing professional property management operations in South Hobart, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Bowen | 3 | $38,369 | $155 | 49.6% | 3.90/5 |
| Cora | 1 | $23,122 | $302 | 35.3% | 4.71/5 |
Management Company Insights for South Hobart
- The leading management company, Bowen, operates 3 listings with $38,369 in gross revenue — a useful benchmark for what scale looks like in South Hobart.
- Top managers average 2 properties each, suggesting professional management in South Hobart still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.31/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 18.2% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does South Hobart's Airbnb Market Compare to Nearby Cities?
How does the South Hobart Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Sandford, South Hobart has 3 percentage points lower occupancy and about $71 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sandford | 12 | $4,301 | $235.97 | 62% |
| City of Clarence | 14 | $4,097 | $300.24 | 45% |
| Glamorgan-Spring Bay | 59 | $3,578 | $275.30 | 48% |
| Coles Bay | 148 | $3,520 | $250.70 | 51% |
| Battery Point | 18 | $3,437 | $331.47 | 53% |
| Bicheno | 188 | $3,075 | $208.32 | 52% |
| Adventure Bay | 53 | $3,031 | $226.03 | 49% |
| Alonnah | 41 | $2,958 | $234.30 | 44% |
| Kentish | 69 | $2,850 | $200.63 | 50% |
| Cygnet | 21 | $2,739 | $204.34 | 52% |
Frequently Asked Questions About Airbnb in South Hobart
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for South Hobart.
How much do Airbnb hosts make in South Hobart?
South Hobart hosts earn about $20,481 per year on average, with an average nightly rate of $165 and RevPAR of $95. Those figures describe the typical revenue environment for active listings in South Hobart, Tasmania, not the ceiling for the best operators. Source: AirROI 2026 data, South Hobart market, August 2025 to July 2026.
What is the average Airbnb occupancy rate in South Hobart?
The average Airbnb occupancy rate in South Hobart is 59.4%. January is the strongest month and August is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in South Hobart?
Listings in South Hobart average $165 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in South Hobart?
South Hobart currently has about 22 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in South Hobart?
AirROI currently classifies the short-term rental regulation level in South Hobart as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in South Hobart?
RevPAR in South Hobart is about $95. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in South Hobart?
At 59.4% occupancy, South Hobart can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $20,481, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in South Hobart?
The average booking lead time in South Hobart is about 35 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in South Hobart?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in South Hobart include South Hobart Village, Vibrant Huon Road, Sandy Bay. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in South Hobart?
entire_home listings make up 86.4% of the active supply in South Hobart. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does South Hobart compare to nearby Airbnb markets?
Among neighboring markets, Sandford posts $51,616 in average annual revenue with 61.8% occupancy, compared to South Hobart's $20,481 and 59.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in South Hobart?
The average Airbnb stay length in South Hobart is about 5.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in South Hobart?
Airbnb listings in South Hobart average 4.8 out of 5 overall. About 72.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in South Hobart?
Dishes and silverware and Freezer are among the strongest revenue-linked amenities in South Hobart. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in South Hobart?
Yes. About 77.3% of active Airbnb listings in South Hobart charge a cleaning fee, and the average fee is $71. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in South Hobart?
A 72.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-07-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.