North Ward, Queensland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in North Ward, Queensland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $24,002 per year — at a $205 nightly rate, 46.9% occupancy, and a $95 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 19 active listings, North Ward is a micro-market where moderate demand with room for well-positioned listings to outperform.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in North Ward?
In North Ward, the headline Airbnb metrics are $24,002 in average annual revenue,46.9% occupancy, $205 ADR, and $95 in RevPAR, and guests book about 19 days in advance.
How Much Do Airbnb Hosts Earn Monthly in North Ward?
Understanding the monthly revenue variations for Airbnb listings in North Ward is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in North Ward is typically June, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in North Ward across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,152+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,700 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,552 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,617, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in North Ward
What Is the Monthly Airbnb Occupancy Rate in North Ward?
Maximize your bookings by understanding the North Ward STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in North Ward:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in North Ward
What Is the Average Airbnb Nightly Rate in North Ward?
Effective short term rental pricing strategy in North Ward involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in North Ward typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $324+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $221 or more.
- Typical properties (Median) charge around $185 per night.
- Entry-level properties (Bottom 25%) earn around $154 per night.
Average Daily Rate (ADR) Trend by Month in North Ward
What Is the RevPAR for Airbnb in North Ward?
RevPAR in North Ward is currently $95. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $63 RevPAR.
- Typical properties (Median) generate $83 RevPAR.
- Strong performers (Top 25%) earn $116 RevPAR.
- Best-in-class (Top 10%) achieve $146 RevPAR.
Average Monthly RevPAR Trend in North Ward
RevPAR Insights for North Ward
- The average RevPAR in North Ward is $95. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($146) and bottom 25% ($63) is $83, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jun and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these North Ward benchmarks. If your RevPAR falls below the median of $83, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $116+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in North Ward?
North Ward's peak Airbnb season falls in June, September, July, while the softest stretch is February, April, May. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (June, September, July)
- Revenue averages $3,787 per month
- Occupancy rates average 56.4%
- Daily rates average $211
Shoulder Season
- Revenue averages $2,733 per month
- Occupancy maintains around 47.0%
- Daily rates hold near $196
Low Season (February, April, May)
- Revenue drops to average $921 per month
- Occupancy decreases to average 19.3%
- Daily rates adjust to average $205
Seasonality Insights for North Ward
- Airbnb seasonality in North Ward is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases North Ward's highest earning potential, with monthly revenues climbing to $4,310, occupancy reaching 59.0%, and ADRs peaking at $218.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $0, occupancy could drop to 0.0%, and ADRs may adjust to $184.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in North Ward.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like North Ward, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in North Ward?
Low regulation and minimal registration activity in North Ward, Queensland, Australia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for North Ward to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in North Ward?
With a compact short-term rental market, North Ward gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| North Ward | A family-friendly suburb known for its vibrant community and proximity to stunning beaches and natural attractions. Ideal for tourists looking for a relaxing getaway while still being close to the city. | Castle Hill, Jezzine Barracks, The Strand, Botanic Gardens, Rocky Bay, Townsville Aquatic Centre |
| Townsville City | The heart of Townsville offering urban conveniences, restaurants, and nightlife. Perfect for visitors wanting to explore the city's nightlife and culture. | The Strand, Flinders Street, Civic Theatre, ReefHQ, Townsville's Cultural Precinct, Museum of Tropical Queensland |
| South Townsville | A growing area with access to dining and waterfront activities. Attractive for those seeking a quieter stay with local flavor. | Townsville Marina, Kissing Point, Queens Gardens, The Palmetum, Ferry Terminal |
| Castle Hill | A prominent landmark offering spectacular views and hiking opportunities. Appeals to nature lovers and adventure visitors. | Castle Hill Lookout, Walking Trails, Breathtaking Views, Picnic Areas |
| Pallarenda | A serene beach suburb offering stunning coastal views and wildlife. Ideal for visitors wanting a peaceful, nature-oriented experience. | Pallarenda Beach, Ross Creek, Ferry to Magnetic Island, Mangrove Boardwalk |
| Riverside Gardens | A suburban area with parks and family-friendly amenities. Good for visitors wanting to enjoy local parks and community vibes. | Parklands, Golf Courses, Nearby Shopping |
| Magnetic Island | A tropical island paradise just a ferry ride away, popular for its beaches and laid-back atmosphere. Attracts adventurous travelers and beach lovers. | Alice Springs Bay, Fort Walk, Nudey Beach, Birdwatching and Wildlife |
| West End | A vibrant area with a mix of artistic and cultural experiences, catering to young and creative tourists. | Restaurants and Cafes, Local Art Galleries, Community Markets |
With 8 distinct neighborhoods showing meaningful short-term rental activity, North Ward offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in North Ward?
Room Type Distribution
Property Type Distribution
Market Composition Insights for North Ward
- The North Ward Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in North Ward, Apartment/Condo properties are the most common (94.7%), reflecting the local real estate landscape.
North Ward Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for North Ward
- The dominant room capacity in North Ward is 2 bedrooms listings, making up 73.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 94.8% of the active Airbnb listings in North Ward, indicating a high concentration in these sizes.
- A significant 26.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in North Ward.
North Ward Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for North Ward
- The most common guest capacity trend in North Ward vacation rentals is listings accommodating 4 guests (68.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the North Ward STR market, accounting for 89.5% of listings.
- 26.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in North Ward.
- On average, properties in North Ward are equipped to host 4.7 guests.
How Do Listings in North Ward Compare on Quality?
Listing quality in North Ward can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for North Ward
- The average of 18.9 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 31.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the North Ward averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in North Ward?
Amenity Prevalence
Amenity Insights for North Ward
- Essential amenities in North Ward that guests expect include: Air conditioning, Washer, Wifi, Refrigerator. Lacking these (any) could significantly impact bookings.
- Popular amenities like Oven, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for North Ward: Air conditioning, Washer, Wifi, Refrigerator.
- Consider adding popular differentiators like Oven or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in North Ward to stay competitive.
Which Airbnb Amenities Boost Revenue in North Ward?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in North Ward, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Free street parking | 63.2% | $30,325 | $13,162 | 130.4% |
Beach access | 26.3% | $40,782 | $18,009 | 126.5% |
Dining table | 57.9% | $29,886 | $15,911 | 87.8% |
Outdoor dining area | 42.1% | $31,355 | $18,654 | 68.1% |
Conditioner | 36.8% | $31,639 | $19,547 | 61.9% |
Cleaning products | 36.8% | $30,349 | $20,299 | 49.5% |
Patio or balcony | 47.4% | $28,932 | $19,565 | 47.9% |
Cleaning before checkout | 36.8% | $30,023 | $20,490 | 46.5% |
Wine glasses | 47.4% | $28,791 | $19,691 | 46.2% |
Body soap | 68.4% | $26,646 | $18,273 | 45.8% |
Revenue Impact Insights for North Ward
- Free street parking tops the revenue impact list with a 130.4% uplift — listings with this amenity earn $30,325 vs. $13,162 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced North Ward STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for North Ward. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNorth Ward Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for North Ward
- The typical guest profile for Airbnb in North Ward consists of primarily domestic travelers (91%), often arriving from nearby Mackay, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.9% of guests.
- Key international markets include Australia (90.9%) and United States (2.7%).
- Top languages spoken are English (77.8%) followed by Spanish (4.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mackay and Queensland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in North Ward?
Listings in North Ward average 4.58 out of 5 overall, with about 12 reviews per active listing and 21.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for North Ward
- An average rating of 4.58 places North Ward in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Location (4.87), while Cleanliness (4.4) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 21.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 21.1% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
North Ward Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for North Ward
- The most common availability pattern in North Ward falls within the 181-270 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in North Ward (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in North Ward?
Average Booking Lead Time by Month
Booking Lead Time Insights for North Ward
- The overall average booking lead time for vacation rentals in North Ward is 19 days.
- Guests book furthest in advance for stays during March (average 29 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (21 days avg.) sees the longest lead times, while Spring (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in North Ward.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 21 days) to capture early planners.
- Monitor your own booking lead times against these North Ward averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in North Ward?
Guests in North Ward stay about 5.9 nights on average, generating roughly 391 reservations and 20.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in North Ward
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for North Ward
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 20.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Aug (7.4 nights) and shorten in Oct (4.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
North Ward Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
7 listings
36.8% of total
4-6 Nights
1 listings
5.3% of total
30+ Nights
11 listings
57.9% of total
Key Insights
- The most prevalent minimum stay requirement in North Ward is 30+ Nights, adopted by 57.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (57.9%) caters to monthly stays (30+ nights) in North Ward, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 57.9% of North Ward hosts use this setting.
- A 2-night minimum appears standard (36.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 57.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in North Ward.
North Ward Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
5.3% of total
Limited
1 listings
5.3% of total
Flexible
2 listings
10.5% of total
Firm
15 listings
78.9% of total
Cancellation Policy Insights for North Ward
- The prevailing Airbnb cancellation policy trend in North Ward is Firm, used by 78.9% of listings.
- A majority (78.9%) of hosts in North Ward utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 78.9% market standard in North Ward.
- Regularly review your cancellation policy against competitors and market demand shifts in North Ward.
How Much Are Airbnb Cleaning Fees in North Ward?
Cleaning fees in North Ward are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for North Ward
- 94.7% of listings charge a cleaning fee, making it standard practice in North Ward. Guests expect it and factor it into their booking decisions.
- The gap between the average ($132) and median ($102) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 10.6% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the North Ward median of $102. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in North Ward Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in North Wardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Sails | Panoramic Views 3BR 2.5BA Strand Beach
Entire Place • 3 bedrooms
Modern Coastal Escape | Walk to Beach, Cafes & CBD
Entire Place • 3 bedrooms
Beachfront Apartment The Strand
Entire Place • 3 bedrooms
OceanEyre | Spacious Unit and Pool in quietcomplex
Entire Place • 2 bedrooms
Beachfront Palms | Strand Beach Stay with Parking
Entire Place • 2 bedrooms
Seaside Stays – North Ward
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in North Ward?
Learn from the best! This table showcases top-performing Airbnb hosts in North Ward based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Townsville Holiday Rentals | 14 | $309,788 | 138 | 4.51/5.0 |
| Louise Sublime Experiences | 3 | $128,052 | 81 | 4.98/5.0 |
| Townsville Apartments & Homes | 1 | $13,925 | 1 | Not Rated |
| Townsville Rentals | 1 | $4,268 | 8 | 4.38/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in North Ward.
Who Are the Airbnb Hosts in North Ward?
North Ward has a relatively balanced host base.
Host Profile Insights for North Ward
- Only 15.8% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 15.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 10.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 84.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these North Ward averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in North Ward
These are the highest-grossing professional property management operations in North Ward, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Townsville Holiday Rentals | 14 | $309,788 | $196 | 45.4% | 4.51/5 |
| Townsville Apartments & Homes | 1 | $13,925 | $376 | 32.0% | N/A |
Management Company Insights for North Ward
- The leading management company, Townsville Holiday Rentals, operates 14 listings with $309,788 in gross revenue — a useful benchmark for what scale looks like in North Ward.
- Top managers average 8 properties each, suggesting professional management in North Ward still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.51/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 15.8% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does North Ward's Airbnb Market Compare to Nearby Cities?
How does the North Ward Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Ayr, North Ward has 1 percentage points higher occupancy and about $79 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Townsville | 432 | $1,749 | $197.42 | 45% |
| Townsville City | 321 | $1,587 | $216.27 | 34% |
| Cardwell | 14 | $1,479 | $269.62 | 31% |
| Ayr | 10 | $1,176 | $126.16 | 46% |
Frequently Asked Questions About Airbnb in North Ward
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for North Ward.
How much do Airbnb hosts make in North Ward?
North Ward hosts earn about $24,002 per year on average, with an average nightly rate of $205 and RevPAR of $95. Those figures describe the typical revenue environment for active listings in North Ward, Queensland, not the ceiling for the best operators. Source: AirROI 2026 data, North Ward market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in North Ward?
The average Airbnb occupancy rate in North Ward is 46.9%. June is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in North Ward?
Listings in North Ward average $205 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in North Ward?
North Ward currently has about 19 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in North Ward?
AirROI currently classifies the short-term rental regulation level in North Ward as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in North Ward?
RevPAR in North Ward is about $95. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in North Ward?
At 46.9% occupancy, North Ward can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $24,002, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in North Ward?
The average booking lead time in North Ward is about 19 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in North Ward?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in North Ward include North Ward, Townsville City, South Townsville. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in North Ward?
entire_home listings make up 100.0% of the active supply in North Ward. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does North Ward compare to nearby Airbnb markets?
Among neighboring markets, Townsville posts $20,985 in average annual revenue with 44.9% occupancy, compared to North Ward's $24,002 and 46.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in North Ward?
The average Airbnb stay length in North Ward is about 5.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in North Ward?
Airbnb listings in North Ward average 4.58 out of 5 overall. About 21.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in North Ward?
Free street parking and Beach access are among the strongest revenue-linked amenities in North Ward. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in North Ward?
Yes. About 94.7% of active Airbnb listings in North Ward charge a cleaning fee, and the average fee is $132. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in North Ward?
Only 15.8% of hosts hold Superhost status, suggesting the market has a large share of newer or less active operators — an opportunity for committed hosts to stand out.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.