Mission Beach, Queensland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Mission Beach, Queensland? Based on AirROI's 2026 dataset (May 2025 – April 2026), the short answer is $27,786 per year — at a $320 nightly rate, 35.3% occupancy, and a $101 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 52 active listings, Mission Beach is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 18.2% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Mission Beach?
In Mission Beach, the headline Airbnb metrics are $27,786 in average annual revenue,35.3% occupancy, $320 ADR, and $101 in RevPAR, and guests book about 103 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Mission Beach?
Understanding the monthly revenue variations for Airbnb listings in Mission Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mission Beach is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mission Beach across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,749+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,985 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,461 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,354, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mission Beach
What Is the Monthly Airbnb Occupancy Rate in Mission Beach?
Maximize your bookings by understanding the Mission Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mission Beach:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mission Beach
What Is the Average Airbnb Nightly Rate in Mission Beach?
Effective short term rental pricing strategy in Mission Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mission Beach typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $471+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $348 or more.
- Typical properties (Median) charge around $241 per night.
- Entry-level properties (Bottom 25%) earn around $166 per night.
Average Daily Rate (ADR) Trend by Month in Mission Beach
What Is the RevPAR for Airbnb in Mission Beach?
RevPAR in Mission Beach is currently $101. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $63 RevPAR.
- Typical properties (Median) generate $86 RevPAR.
- Strong performers (Top 25%) earn $117 RevPAR.
- Best-in-class (Top 10%) achieve $152 RevPAR.
Average Monthly RevPAR Trend in Mission Beach
RevPAR Insights for Mission Beach
- The average RevPAR in Mission Beach is $101. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($152) and bottom 25% ($63) is $89, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Sep and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Mission Beach benchmarks. If your RevPAR falls below the median of $86, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $117+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Mission Beach Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Mission Beach?
Mission Beach's peak Airbnb season falls in July, September, October, while the softest stretch is February, March, June. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, September, October)
- Revenue averages $4,135 per month
- Occupancy rates average 48.1%
- Daily rates average $276
Shoulder Season
- Revenue averages $3,130 per month
- Occupancy maintains around 37.9%
- Daily rates hold near $296
Low Season (February, March, June)
- Revenue drops to average $2,073 per month
- Occupancy decreases to average 30.8%
- Daily rates adjust to average $292
Seasonality Insights for Mission Beach
- Airbnb seasonality in Mission Beach is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Mission Beach's highest earning potential, with monthly revenues climbing to $4,221, occupancy reaching 50.4%, and ADRs peaking at $329.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,723, occupancy could drop to 29.2%, and ADRs may adjust to $273.
- Lower occupancy paired with meaningful seasonality means hosts in Mission Beach need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Mission Beach, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Mission Beach?
Low regulation and minimal registration activity in Mission Beach, Queensland, Australia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Mission Beach to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Mission Beach?
Mission Beach is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mission Beach Village | The heart of Mission Beach, offering a laid-back and relaxed atmosphere. Ideal for tourists looking to enjoy the beach lifestyle with a variety of cafes and shops. | Mission Beach Market, Beach Activities, Dunk Island Ferry, Local Restaurants, Tully River, Mission Beach Skydiving |
| Wongaling Beach | A quieter area that appeals to families and those seeking a peaceful retreat. Great for long stays and provides access to the beautiful beaches and nature reserves. | Wongaling Beach, Wet Tropics World Heritage Area, Lacey Creek, Family-friendly parks, Nearby walking trails, Coral Sea |
| Bali Hai | A unique location that offers beachfront properties with stunning views, very popular among tourists seeking a tropical getaway. Great for hosting romantic getaways or family vacations. | Bali Hai Beach, Beachfront properties, Scenic views, Snorkeling spots, Local markets, Tropical gardens |
| Kurrimine Beach | A tranquil beach community known for its fishing and diving opportunities. Attracts visitors who are looking for adventure and relaxation in a less commercial setting. | Kurrimine Beach, Reef fishing, Small local shops, Scenic lookouts, Cairns Dive Centre, Nearby islands |
| Cairns Southern Beaches | A great area for those wanting to explore the southern beaches of Cairns while enjoying the laid-back vibe of Mission Beach. Offers a blend of beach and rainforest experiences. | Ellis Beach, Palm Cove, Great Barrier Reef tours, Forest walks, Local eateries, Water sports activities |
| Dunk Island | A small island located off Mission Beach known for its beautiful beaches and lush rainforests. Perfect for day trips or longer stays in luxurious accommodations. | Dunk Island Beaches, Walking trails, Resort amenities, Snorkeling and diving, Historic sites, Nature walks |
| Licuala State Forest | A lesser-known area that showcases the beauty of Queensland’s tropical rainforest. Offers ecotourism opportunities and is great for nature lovers and hikers. | Walking trails, Unique palm species, Birdwatching, Nature photography, Camping options, Scenic viewpoints |
| Cotton Tree | A delightful, family-oriented beach area known for its warm, shallow waters, perfect for swimming. Popular with families and ideal for those looking to spend a day at the beach. | Cotton Tree Park, Playgrounds, Local cafes, Beach volleyball, Nearby surf spots, Family-friendly atmosphere |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Mission Beach offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Mission Beach?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mission Beach
- The Mission Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.4% of the 52 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mission Beach, House properties are the most common (61.5%), reflecting the local real estate landscape.
- Houses represent a significant 61.5% portion, catering likely to families or larger groups.
- The presence of 7.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 3.8%) offer potential for unique stay experiences.
Mission Beach Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mission Beach
- The dominant room capacity in Mission Beach is 3 bedrooms listings, making up 38.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 57.7% of the active Airbnb listings in Mission Beach, indicating a high concentration in these sizes.
- A significant 55.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mission Beach.
Mission Beach Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mission Beach
- The most common guest capacity trend in Mission Beach vacation rentals is listings accommodating 6 guests (32.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Mission Beach STR market, accounting for 55.8% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mission Beach.
- On average, properties in Mission Beach are equipped to host 4.8 guests.
How Do Listings in Mission Beach Compare on Quality?
Listing quality in Mission Beach can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Mission Beach
- At 29.9 photos per listing on average, Mission Beach hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 32.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Mission Beach averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Mission Beach?
Amenity Prevalence
Amenity Insights for Mission Beach
- Essential amenities in Mission Beach that guests expect include: Air conditioning, Dishes and silverware, TV, Hair dryer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Iron, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mission Beach: Air conditioning, Dishes and silverware, TV, Hair dryer.
- Prioritize adding missing essentials: Air conditioning, Dishes and silverware, TV, Hair dryer.
- Consider adding popular differentiators like Smoke alarm or Iron to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mission Beach to stay competitive.
Which Airbnb Amenities Boost Revenue in Mission Beach?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Mission Beach, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Sound system | 13.5% | $62,783 | $22,342 | 181.0% |
Sun loungers | 15.4% | $55,642 | $22,721 | 144.9% |
First aid kit | 25.0% | $45,234 | $21,970 | 105.9% |
Dedicated workspace | 25.0% | $44,175 | $22,323 | 97.9% |
Room-darkening shades | 23.1% | $44,516 | $22,767 | 95.5% |
Ethernet connection | 19.2% | $45,805 | $23,495 | 95.0% |
Outdoor kitchen | 13.5% | $47,391 | $24,736 | 91.6% |
Fire extinguisher | 19.2% | $44,935 | $23,703 | 89.6% |
Outdoor furniture | 71.2% | $32,023 | $17,334 | 84.7% |
Wine glasses | 59.6% | $34,074 | $18,503 | 84.2% |
Revenue Impact Insights for Mission Beach
- Sound system tops the revenue impact list with a 181.0% uplift — listings with this amenity earn $62,783 vs. $22,342 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Mission Beach STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mission Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMission Beach Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Mission Beach
- The typical guest profile for Airbnb in Mission Beach consists of primarily domestic travelers (78%), often arriving from nearby Cairns, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 78.4% of guests.
- Key international markets include Australia (78.4%) and United Kingdom (7.3%).
- Top languages spoken are English (62.4%) followed by French (10.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Cairns and Queensland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Mission Beach?
Listings in Mission Beach average 4.81 out of 5 overall, with about 39.4 reviews per active listing and 34.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Mission Beach
- With an overall rating of 4.81, Mission Beach listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Location (4.92), while Value (4.69) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 34.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Mission Beach Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mission Beach
- The most common availability pattern in Mission Beach falls within the 271-366 days range, representing 61.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mission Beach (40.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Mission Beach?
Average Booking Lead Time by Month
Booking Lead Time Insights for Mission Beach
- The overall average booking lead time for vacation rentals in Mission Beach is 103 days.
- Guests book furthest in advance for stays during December (average 125 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (98 days avg.) sees the longest lead times, while Winter (73 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (103 days) as a baseline for your pricing and availability strategy in Mission Beach.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 125 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 98 days) to capture early planners.
- Monitor your own booking lead times against these Mission Beach averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Mission Beach?
Guests in Mission Beach stay about 4 nights on average, generating roughly 1,140 reservations and 21.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Mission Beach
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Mission Beach
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 21.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Nov (4.9 nights) and shorten in May (2.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Mission Beach Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
11.5% of total
2 Nights
16 listings
30.8% of total
3 Nights
6 listings
11.5% of total
4-6 Nights
1 listings
1.9% of total
30+ Nights
23 listings
44.2% of total
Key Insights
- The most prevalent minimum stay requirement in Mission Beach is 30+ Nights, adopted by 44.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (44.2%) caters to monthly stays (30+ nights) in Mission Beach, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 44.2% of Mission Beach hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.5% currently do.
- A 2-night minimum appears standard (30.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 44.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mission Beach.
Mission Beach Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
1.9% of total
Limited
2 listings
3.8% of total
Flexible
3 listings
5.8% of total
Moderate
12 listings
23.1% of total
Firm
27 listings
51.9% of total
Strict
7 listings
13.5% of total
Cancellation Policy Insights for Mission Beach
- The prevailing Airbnb cancellation policy trend in Mission Beach is Firm, used by 51.9% of listings.
- A majority (65.4%) of hosts in Mission Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 51.9% market standard in Mission Beach.
- Using a Strict policy might deter some guests, as only 13.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Mission Beach.
How Much Are Airbnb Cleaning Fees in Mission Beach?
Cleaning fees in Mission Beach are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Mission Beach
- 71.2% of listings charge a cleaning fee, making it standard practice in Mission Beach. Guests expect it and factor it into their booking decisions.
- The gap between the average ($156) and median ($98) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Mission Beach median of $98. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Mission Beach Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mission Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tranquility Guesthouse Retreat
Entire Place • 13 bedrooms
Forever Endeavour
Entire Place • 5 bedrooms
Modern Beach Shack | Escape for Two W/ Pool
Entire Place • 1 bedroom
Tropika - Absolute Beachfront
Entire Place • 3 bedrooms
Tranquility Upstairs Suite
Entire Place • 4 bedrooms
Casa Palma
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Mission Beach?
Learn from the best! This table showcases top-performing Airbnb hosts in Mission Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mel, Karen And Leha | 16 | $350,775 | 215 | 4.79/5.0 |
| AIP Travel | 4 | $237,949 | 13 | 4.89/5.0 |
| Tropical Holidays | 8 | $166,480 | 57 | 4.75/5.0 |
| Adam | 1 | $94,894 | 15 | 5.00/5.0 |
| Todd | 2 | $62,703 | 53 | 4.70/5.0 |
| Brenda And Steve | 2 | $61,441 | 137 | 4.92/5.0 |
| Jacqueline | 1 | $52,234 | 171 | 4.92/5.0 |
| Deborah | 1 | $49,119 | 138 | 4.98/5.0 |
| Simone | 1 | $47,005 | 27 | 4.93/5.0 |
| Michael | 1 | $41,446 | 14 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mission Beach.
Who Are the Airbnb Hosts in Mission Beach?
Mission Beach is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Mission Beach
- With 53.8% Superhosts, Mission Beach has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 11.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 19.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 67.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 11.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Mission Beach averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Mission Beach
These are the highest-grossing professional property management operations in Mission Beach, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Hayley, Karen And Leha | 16 | $350,775 | $384 | 27.7% | 4.79/5 |
| AIP Travel | 4 | $237,949 | $697 | 27.8% | 4.89/5 |
| Tropical Holidays | 8 | $166,480 | $292 | 28.9% | 4.75/5 |
Management Company Insights for Mission Beach
- The leading management company, Hayley, Karen And Leha, operates 16 listings with $350,775 in gross revenue — a useful benchmark for what scale looks like in Mission Beach.
- Top managers average 9 properties each, suggesting professional management in Mission Beach still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.81/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 11.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Mission Beach's Airbnb Market Compare to Nearby Cities?
How does the Mission Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Smithfield, Mission Beach has 18 percentage points lower occupancy and about $54 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kewarra Beach | 47 | $4,450 | $355.98 | 49% |
| Trinity Beach | 15 | $4,106 | $302.56 | 50% |
| Palm Cove | 101 | $4,025 | $355.16 | 44% |
| Cairns Regional | 675 | $3,405 | $308.28 | 42% |
| Smithfield | 10 | $3,288 | $266.28 | 53% |
| Port Douglas | 632 | $3,030 | $347.98 | 40% |
| Cairns City | 22 | $3,013 | $226.41 | 46% |
| Cairns North | 27 | $2,990 | $210.34 | 52% |
| Douglas Shire | 147 | $2,778 | $297.33 | 41% |
| Tablelands Regional | 39 | $2,620 | $255.04 | 45% |
Frequently Asked Questions About Airbnb in Mission Beach
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Mission Beach.
How much do Airbnb hosts make in Mission Beach?
Mission Beach hosts earn about $27,786 per year on average, with an average nightly rate of $320 and RevPAR of $101. Those figures describe the typical revenue environment for active listings in Mission Beach, Queensland, not the ceiling for the best operators. Source: AirROI 2026 data, Mission Beach market, May 2025 to April 2026.
What is the average Airbnb occupancy rate in Mission Beach?
The average Airbnb occupancy rate in Mission Beach is 35.3%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Mission Beach?
Listings in Mission Beach average $320 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Mission Beach?
Mission Beach currently has about 52 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Mission Beach?
AirROI currently classifies the short-term rental regulation level in Mission Beach as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Mission Beach?
RevPAR in Mission Beach is about $101. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Mission Beach?
Occupancy of 35.3% means Mission Beach is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $27,786, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Mission Beach?
The average booking lead time in Mission Beach is about 103 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Mission Beach?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Mission Beach include Mission Beach Village, Wongaling Beach, Bali Hai. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Mission Beach?
entire_home listings make up 90.4% of the active supply in Mission Beach. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Mission Beach compare to nearby Airbnb markets?
Among neighboring markets, Kewarra Beach posts $53,401 in average annual revenue with 48.9% occupancy, compared to Mission Beach's $27,786 and 35.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Mission Beach?
The average Airbnb stay length in Mission Beach is about 4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Mission Beach?
Airbnb listings in Mission Beach average 4.81 out of 5 overall. About 34.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Mission Beach?
Sound system and Sun loungers are among the strongest revenue-linked amenities in Mission Beach. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Mission Beach?
Yes. About 71.2% of active Airbnb listings in Mission Beach charge a cleaning fee, and the average fee is $156. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Mission Beach?
A 53.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-04-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.