East Brisbane, Queensland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in East Brisbane, Queensland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $11,599 per year — at a $111 nightly rate, 37.0% occupancy, and a $43 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 23 active listings, East Brisbane is a micro-market where moderate demand with room for well-positioned listings to outperform.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in East Brisbane?
In East Brisbane, the headline Airbnb metrics are $11,599 in average annual revenue,37.0% occupancy, $111 ADR, and $43 in RevPAR, and guests book about 24 days in advance.
How Much Do Airbnb Hosts Earn Monthly in East Brisbane?
Understanding the monthly revenue variations for Airbnb listings in East Brisbane is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in East Brisbane is typically July, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in East Brisbane across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,296+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,705 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,102 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $530, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in East Brisbane
What Is the Monthly Airbnb Occupancy Rate in East Brisbane?
Maximize your bookings by understanding the East Brisbane STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in East Brisbane:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in East Brisbane
What Is the Average Airbnb Nightly Rate in East Brisbane?
Effective short term rental pricing strategy in East Brisbane involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in East Brisbane typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $215+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $143 or more.
- Typical properties (Median) charge around $89 per night.
- Entry-level properties (Bottom 25%) earn around $70 per night.
Average Daily Rate (ADR) Trend by Month in East Brisbane
What Is the RevPAR for Airbnb in East Brisbane?
RevPAR in East Brisbane is currently $43. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $24 RevPAR.
- Typical properties (Median) generate $31 RevPAR.
- Strong performers (Top 25%) earn $42 RevPAR.
- Best-in-class (Top 10%) achieve $89 RevPAR.
Average Monthly RevPAR Trend in East Brisbane
RevPAR Insights for East Brisbane
- The average RevPAR in East Brisbane is $43. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($89) and bottom 25% ($24) is $65, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these East Brisbane benchmarks. If your RevPAR falls below the median of $31, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $42+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in East Brisbane?
East Brisbane's peak Airbnb season falls in July, December, February, while the softest stretch is April, May, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, December, February)
- Revenue averages $1,936 per month
- Occupancy rates average 52.1%
- Daily rates average $137
Shoulder Season
- Revenue averages $1,488 per month
- Occupancy maintains around 39.8%
- Daily rates hold near $119
Low Season (April, May, September)
- Revenue drops to average $451 per month
- Occupancy decreases to average 14.7%
- Daily rates adjust to average $107
Seasonality Insights for East Brisbane
- Airbnb seasonality in East Brisbane is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases East Brisbane's highest earning potential, with monthly revenues climbing to $2,081, occupancy reaching 55.0%, and ADRs peaking at $160.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $0, occupancy could drop to 0.0%, and ADRs may adjust to $100.
- Lower occupancy paired with meaningful seasonality means hosts in East Brisbane need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like East Brisbane, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in East Brisbane?
Low regulation and minimal registration activity in East Brisbane, Queensland, Australia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for East Brisbane to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in East Brisbane?
With a compact short-term rental market, East Brisbane gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Morningside | Morningside is a vibrant suburb close to the Brisbane River, popular with families and young professionals due to its community feel and proximity to both the city and various parks. | Morningside Park, Hawthorne Park, Cannon Hill Plaza, Bulimba Riverside Park, Oxford Street in Bulimba |
| Woolloongabba | Known for the famous Gabba cricket ground, Woolloongabba is a mix of heritage charm and modern development, making it a popular choice for sports fans and city visitors. | The Gabba, St Edward's Catholic Church, Woolloongabba Antique Centre, Gabba Central, East Brisbane State School |
| Camp Hill | A family-friendly suburb with great schools, parks, and local shops, Camp Hill is becoming increasingly sought after for both residents and visitors. | Whites Hill Reserve, Camp Hill Marketplace, Camp Hill Bowls Club, St Thomas' Anglican Church |
| Greenslopes | Greenslopes offers a mix of suburban living with easy access to the CBD, making it an attractive area for both long-term residents and short-term visitors. | Greenslopes Mall, Greenslopes Private Hospital, Holland Park West, St Elizabeth's Primary School |
| Hawthorne | A leafy suburb right by the river, Hawthorne is a picturesque area popular for its cinematic attractions and ferry services to the city, perfect for tourists. | Hawthorne Cineplex, Hawthorne Ferry Terminal, Lytton Road shops, Hawthorne Park |
| Bulimba | With its trendy dining precinct along Oxford Street and proximity to the Brisbane River, Bulimba is a sought-after spot for visitors who enjoy both relaxation and entertainment. | Bulimba Ferry Terminal, Oxford Street dining and shopping, Bulimba Memorial Park, McCaskie Park |
| East Brisbane | Close to the city and offering a local community vibe, East Brisbane is ideal for visitors wanting to explore Brisbane while enjoying a neighborhood feel. | Wellington Point, East Brisbane State School, Morningside Park, Cannon Hill Plaza |
| Tarragindi | A quiet and leafy suburb that provides easy access to the city, Tarragindi is perfect for families and visitors looking for a peaceful stay close to urban amenities. | Tarragindi Recreation Reserve, Kedron Brook, Toohey Forest |
With 8 distinct neighborhoods showing meaningful short-term rental activity, East Brisbane offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in East Brisbane?
Room Type Distribution
Property Type Distribution
Market Composition Insights for East Brisbane
- The East Brisbane Airbnb market composition is heavily skewed towards Private Room listings, which make up 82.6% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in East Brisbane, House properties are the most common (69.6%), reflecting the local real estate landscape.
- Houses represent a significant 69.6% portion, catering likely to families or larger groups.
- The presence of 21.7% Hotel/Boutique listings indicates integration with traditional hospitality.
East Brisbane Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for East Brisbane
- The dominant room capacity in East Brisbane is 2 bedrooms listings, making up 17.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 21.7% of the active Airbnb listings in East Brisbane, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (4.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in East Brisbane.
East Brisbane Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for East Brisbane
- The most common guest capacity trend in East Brisbane vacation rentals is listings accommodating 4 guests (8.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the East Brisbane STR market, accounting for 17.4% of listings.
- On average, properties in East Brisbane are equipped to host 0.9 guests.
How Do Listings in East Brisbane Compare on Quality?
Listing quality in East Brisbane can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for East Brisbane
- The average of 13.7 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 21.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the East Brisbane averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in East Brisbane?
Amenity Prevalence
Amenity Insights for East Brisbane
- Essential amenities in East Brisbane that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Wifi, Washer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for East Brisbane: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Smoke alarm or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in East Brisbane to stay competitive.
Which Airbnb Amenities Boost Revenue in East Brisbane?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in East Brisbane, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Drying rack for clothing | 21.7% | $23,356 | $8,333 | 180.3% |
Iron | 21.7% | $23,356 | $8,333 | 180.3% |
Dishes and silverware | 21.7% | $23,356 | $8,333 | 180.3% |
Bed linens | 21.7% | $23,356 | $8,333 | 180.3% |
Dryer | 21.7% | $23,356 | $8,333 | 180.3% |
Microwave | 21.7% | $23,356 | $8,333 | 180.3% |
Conditioner | 21.7% | $22,799 | $8,487 | 168.6% |
Outdoor dining area | 21.7% | $22,470 | $8,579 | 161.9% |
Hangers | 26.1% | $20,544 | $8,441 | 143.4% |
Clothing storage | 26.1% | $20,544 | $8,441 | 143.4% |
Revenue Impact Insights for East Brisbane
- Drying rack for clothing tops the revenue impact list with a 180.3% uplift — listings with this amenity earn $23,356 vs. $8,333 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced East Brisbane STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for East Brisbane. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEast Brisbane Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for East Brisbane
- The typical guest profile for Airbnb in East Brisbane consists of a mix of domestic (50%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 50.0% of guests.
- Key international markets include Australia (50%) and United Kingdom (7.4%).
- Top languages spoken are English (50%) followed by Spanish (10.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in East Brisbane?
Listings in East Brisbane average 4.44 out of 5 overall, with about 16.5 reviews per active listing and 8.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for East Brisbane
- At 4.44, the average rating in East Brisbane suggests meaningful room for improvement across the market.
- The strongest subcategory is Location (4.72), while Cleanliness (4.34) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 8.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 8.7% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
East Brisbane Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for East Brisbane
- The most common availability pattern in East Brisbane falls within the 181-270 days range, representing 56.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in East Brisbane (56.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in East Brisbane?
Average Booking Lead Time by Month
Booking Lead Time Insights for East Brisbane
- The overall average booking lead time for vacation rentals in East Brisbane is 24 days.
- Guests book furthest in advance for stays during December (average 39 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (33 days avg.) sees the longest lead times, while Spring (5 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in East Brisbane.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 39 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these East Brisbane averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in East Brisbane?
Guests in East Brisbane stay about 5.3 nights on average, generating roughly 409 reservations and 17.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in East Brisbane
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for East Brisbane
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 17.8 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (9.1 nights) and shorten in Jun (3.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
East Brisbane Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
78.3% of total
7-29 Nights
1 listings
4.3% of total
30+ Nights
4 listings
17.4% of total
Key Insights
- The most prevalent minimum stay requirement in East Brisbane is 1 Night, adopted by 78.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.3%) of the East Brisbane Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.4%) caters to monthly stays (30+ nights) in East Brisbane, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 78.3% of East Brisbane hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in East Brisbane.
East Brisbane Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
18 listings
78.3% of total
Moderate
3 listings
13% of total
Firm
1 listings
4.3% of total
Strict
1 listings
4.3% of total
Cancellation Policy Insights for East Brisbane
- The prevailing Airbnb cancellation policy trend in East Brisbane is Flexible, used by 78.3% of listings.
- The market strongly favors guest-friendly terms, with 91.3% of listings offering Flexible or Moderate policies. This suggests guests in East Brisbane may expect booking flexibility.
- Strict cancellation policies are quite rare (4.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 78.3% market standard in East Brisbane.
- Given the high prevalence of Flexible policies (78.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 4.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in East Brisbane.
How Much Are Airbnb Cleaning Fees in East Brisbane?
Cleaning fees in East Brisbane are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for East Brisbane
- Only 21.7% of listings charge a cleaning fee, suggesting that most hosts in East Brisbane bundle cleaning costs into the nightly rate.
- The gap between the average ($1,107) and median ($99) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 6.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the East Brisbane median of $99. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in East Brisbane Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in East Brisbanebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Great View! • Rooftop Pool w/ City Views & Parking
Entire Place • 3 bedrooms
Skyline & Rooftop Pool | 2BR Modern Stay Near CBD
Entire Place • 2 bedrooms
Twin Room
Private Room • N/A
Twin Room
Private Room • N/A
Queen Room
Private Room • N/A
Queen Room
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in East Brisbane?
Learn from the best! This table showcases top-performing Airbnb hosts in East Brisbane based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jeffery | 11 | $106,406 | 250 | 4.50/5.0 |
| Nicki | 1 | $54,484 | 30 | 5.00/5.0 |
| Mauricio | 7 | $43,582 | 39 | 4.14/5.0 |
| Olivia | 1 | $32,359 | 24 | 4.42/5.0 |
| Mia Harris | 1 | $10,914 | 21 | 4.86/5.0 |
| Marisa | 1 | $9,755 | 15 | 5.00/5.0 |
| Billy | 1 | $9,266 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in East Brisbane.
Who Are the Airbnb Hosts in East Brisbane?
East Brisbane has a relatively balanced host base.
Host Profile Insights for East Brisbane
- Only 8.7% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 87.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these East Brisbane averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does East Brisbane's Airbnb Market Compare to Nearby Cities?
How does the East Brisbane Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Fingal, East Brisbane has 17 percentage points lower occupancy and about $219 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Castaways Beach | 18 | $5,651 | $498.05 | 49% |
| Fingal | 12 | $4,916 | $329.71 | 54% |
| Burleigh Heads | 32 | $4,377 | $355.10 | 50% |
| Point Lookout | 10 | $4,180 | $529.93 | 32% |
| Noosa Heads | 1,025 | $4,115 | $395.87 | 46% |
| Byron Bay | 983 | $4,096 | $435.40 | 42% |
| Marcus Beach | 20 | $4,049 | $360.11 | 46% |
| Broadbeach | 54 | $3,925 | $299.80 | 52% |
| Byron Shire Council | 186 | $3,908 | $428.62 | 43% |
| Sunrise Beach | 104 | $3,794 | $343.57 | 47% |
Frequently Asked Questions About Airbnb in East Brisbane
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for East Brisbane.
How much do Airbnb hosts make in East Brisbane?
East Brisbane hosts earn about $11,599 per year on average, with an average nightly rate of $111 and RevPAR of $43. Those figures describe the typical revenue environment for active listings in East Brisbane, Queensland, not the ceiling for the best operators. Source: AirROI 2026 data, East Brisbane market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in East Brisbane?
The average Airbnb occupancy rate in East Brisbane is 37.0%. July is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in East Brisbane?
Listings in East Brisbane average $111 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in East Brisbane?
East Brisbane currently has about 23 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in East Brisbane?
AirROI currently classifies the short-term rental regulation level in East Brisbane as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in East Brisbane?
RevPAR in East Brisbane is about $43. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in East Brisbane?
Occupancy of 37.0% means East Brisbane is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $11,599, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in East Brisbane?
The average booking lead time in East Brisbane is about 24 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in East Brisbane?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in East Brisbane include Morningside, Woolloongabba, Camp Hill. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in East Brisbane?
private_room listings make up 82.6% of the active supply in East Brisbane. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does East Brisbane compare to nearby Airbnb markets?
Among neighboring markets, Castaways Beach posts $67,813 in average annual revenue with 49.3% occupancy, compared to East Brisbane's $11,599 and 37.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in East Brisbane?
The average Airbnb stay length in East Brisbane is about 5.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in East Brisbane?
Airbnb listings in East Brisbane average 4.44 out of 5 overall. About 8.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in East Brisbane?
Drying rack for clothing and Iron are among the strongest revenue-linked amenities in East Brisbane. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in East Brisbane?
Yes. About 21.7% of active Airbnb listings in East Brisbane charge a cleaning fee, and the average fee is $1,107. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in East Brisbane?
Only 8.7% of hosts hold Superhost status, suggesting the market has a large share of newer or less active operators — an opportunity for committed hosts to stand out.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.