Mount Vernon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States
Is Airbnb profitable in Mount Vernon in 2025? Explore comprehensive Airbnb analytics for Mount Vernon, Virginia, United States to uncover income potential. This 2025 STR market report for Mount Vernon, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Mount Vernon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mount Vernon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mount Vernon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mount Vernon (2025)
Understanding the monthly revenue variations for Airbnb listings in Mount Vernon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mount Vernon is typically May, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mount Vernon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,643+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,594 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,430 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $882, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mount Vernon
Mount Vernon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mount Vernon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mount Vernon:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mount Vernon
Average Daily Rate (ADR) Airbnb Trends in Mount Vernon (2025)
Effective short term rental pricing strategy in Mount Vernon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mount Vernon typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $259+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $138 or more.
- Typical properties (Median) charge around $95 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Mount Vernon
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Airbnb Seasonality Analysis & Trends in Mount Vernon (2025)
Peak Season (May, June, April)
- Revenue averages $2,984 per month
- Occupancy rates average 53.2%
- Daily rates average $128
Shoulder Season
- Revenue averages $2,109 per month
- Occupancy maintains around 50.2%
- Daily rates hold near $131
Low Season (January, February, November)
- Revenue drops to average $1,234 per month
- Occupancy decreases to average 32.5%
- Daily rates adjust to average $127
Seasonality Insights for Mount Vernon
- The Airbnb seasonality in Mount Vernon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mount Vernon's highest earning potential, with monthly revenues capable of climbing to $3,174, occupancy reaching a high of 61.9%, and ADRs peaking at $135.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,157, occupancy could drop to 24.9%, and ADRs may adjust down to $119.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mount Vernon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mount Vernon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mount Vernon (2025)
Exploring the top neighborhoods for short-term rentals in Mount Vernon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Old Town | Historic district with charming streets, vibrant shops, and waterfront views. Ideal for visitors exploring the area's rich heritage and dining options. | George Washington's Mount Vernon, Torpedo Factory Art Center, King Street, Carlyle House, Potomac River waterfront |
Shirley Highway Corridor | Proximity to major highways and easily accessible to Washington, D.C. Attracts business travelers and those attending events in the city. | Fairfax County Courthouse, Inova Mount Vernon Hospital, Fort Belvoir, Local restaurants and cafes |
Collingwood | Quiet residential area with family-friendly parks and local amenities. Suitable for longer stays from families visiting the area. | Collingwood Park, Mount Vernon Trail, Local diners and shops |
Huntington | Convenient metro access to D.C. and surrounded by shopping and dining options. Popular with commuters and urban explorers. | Huntington Metro Station, Cameron Run Regional Park, Local shopping centers |
Lorton | Nearby parks and recreational areas. Offers longer-term rental potential for those working in the area or commuting to D.C. | Lorton Arts Foundation, Meadowood Recreation Center, Pohick Regional Park |
Mount Vernon | Home to George Washington's estate, attracting history buffs and tourists. Offers unique experiences and educational stays. | George Washington's Estate, Mount Vernon Memorial Highway, Historic Gardens |
Westgrove | Family-oriented neighborhood with parks and schools. Great for hosting families visiting the area for special occasions or gatherings. | Westgrove Park, Local community events, Nearby shopping centers |
Del Ray | Charming neighborhood with boutique shops, cafes, and a strong sense of community. Provides a vibrant place for guests looking for local experiences. | Del Ray Artisans, Mount Vernon Avenue shops, Local farmers market |
Understanding Airbnb License Requirements & STR Laws in Mount Vernon (2025)
While Mount Vernon, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mount Vernon to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mount Vernon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mount Vernonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Elegant & Serene Retreat: Sophisticated & Tranquil
Entire Place • 5 bedrooms

Chic 3BR/2.5BA Townhome | Alexandria, Ft. Belvoir
Entire Place • 3 bedrooms

George Washington's Studio
Entire Place • N/A

Charming home off GW Parkway near Mt. Vernon
Entire Place • 3 bedrooms

Adorable 1 room guesthouse with free parking.
Entire Place • 1 bedroom

Cozy 2BR in Alexandria, VA
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mount Vernon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mount Vernon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Jacqueline | 3 | $103,645 | 84 | 4.90/5.0 |
Dulce | 1 | $45,017 | 124 | 4.76/5.0 |
Brandon | 1 | $26,420 | 44 | 4.95/5.0 |
Meredith | 1 | $19,100 | 15 | 4.67/5.0 |
Siamak | 1 | $18,670 | 83 | 4.72/5.0 |
John | 3 | $17,808 | 54 | 4.53/5.0 |
Jay | 1 | $16,349 | 15 | 4.47/5.0 |
Aaron | 1 | $16,178 | 36 | 4.81/5.0 |
Branden | 1 | $15,399 | 8 | 4.88/5.0 |
Katia | 2 | $11,072 | 20 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mount Vernon.
Dive Deeper: Advanced Mount Vernon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mount Vernon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMount Vernon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mount Vernon
- The Mount Vernon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 65.2% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 34.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Mount Vernon, House properties are the most common (56.5%), reflecting the local real estate landscape.
- Houses represent a significant 56.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 8.6%) offer potential for unique stay experiences.
Mount Vernon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mount Vernon
- The dominant room capacity in Mount Vernon is 1 bedroom listings, making up 39.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.2% of the active Airbnb listings in Mount Vernon, indicating a high concentration in these sizes.
Mount Vernon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mount Vernon
- The most common guest capacity trend in Mount Vernon vacation rentals is listings accommodating 2 guests (21.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Mount Vernon STR market, accounting for 39.1% of listings.
- 21.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mount Vernon.
- On average, properties in Mount Vernon are equipped to host 2.9 guests.
Mount Vernon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mount Vernon
- The most common availability pattern in Mount Vernon falls within the 181-270 days range, representing 43.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Mount Vernon (43.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mount Vernon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
13% of total
2 Nights
5 listings
21.7% of total
3 Nights
7 listings
30.4% of total
4-6 Nights
4 listings
17.4% of total
30+ Nights
4 listings
17.4% of total
Key Insights
- The most prevalent minimum stay requirement in Mount Vernon is 3 Nights, adopted by 30.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (17.4%) caters to monthly stays (30+ nights) in Mount Vernon, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 30.4% of Mount Vernon hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mount Vernon.
Mount Vernon Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
30% of total
Moderate
5 listings
25% of total
Firm
3 listings
15% of total
Strict
6 listings
30% of total
Cancellation Policy Insights for Mount Vernon
- The prevailing Airbnb cancellation policy trend in Mount Vernon is Flexible, used by 30% of listings.
- There's a relatively balanced mix between guest-friendly (55.0%) and stricter (45.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 30% market standard in Mount Vernon.
- Regularly review your cancellation policy against competitors and market demand shifts in Mount Vernon.
Mount Vernon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mount Vernon
- The overall average booking lead time for vacation rentals in Mount Vernon is 37 days.
- Guests book furthest in advance for stays during May (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (43 days avg.) sees the longest lead times, while Fall (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Mount Vernon.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Mount Vernon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mount Vernon (2025)
Amenity Prevalence
Amenity Insights for Mount Vernon
- Essential amenities in Mount Vernon that guests expect include: Free parking on premises, Wifi, Smoke alarm, TV, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mount Vernon: Free parking on premises, Wifi, Smoke alarm, TV, Air conditioning.
- Consider adding popular differentiators like Carbon monoxide alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mount Vernon to stay competitive.
Mount Vernon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mount Vernon
- The typical guest profile for Airbnb in Mount Vernon consists of primarily domestic travelers (94%), often arriving from nearby Alexandria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.1% of guests.
- Key international markets include United States (94.1%) and Brazil (1.5%).
- Top languages spoken are English (76.5%) followed by Spanish (13.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Alexandria and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mount Vernon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Castleton | 10 | $6,255 | $523.55 | 39% |
Centreville | 15 | $6,205 | $510.77 | 47% |
Mayo | 13 | $5,786 | $439.15 | 52% |
Stevensville | 70 | $5,476 | $499.46 | 43% |
Chester | 17 | $5,299 | $437.72 | 43% |
Shannondale | 47 | $5,288 | $292.94 | 56% |
Arundel on the Bay | 25 | $5,285 | $509.37 | 39% |
Bentonville | 22 | $5,235 | $405.46 | 51% |
Lower Windsor Township | 15 | $5,190 | $348.51 | 45% |
Skyland Estates | 13 | $5,151 | $253.99 | 63% |