East Hanover Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pennsylvania, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in East Hanover Township in 2025? Explore comprehensive Airbnb analytics for East Hanover Township, Pennsylvania, United States to uncover income potential. This 2025 STR market report for East Hanover Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in East Hanover Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the East Hanover Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key East Hanover Township Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$214
The average rental revenue earned for an occupied room per day in East Hanover Township.
Occupancy Rate(?)
52.2%
High demand. Good booking frequency.
Median Annual Revenue(?)
$39,116
Typical annual income for an Airbnb listing in East Hanover Township. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
46.5%
Strong growth (46.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in East Hanover Township.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in East Hanover Township.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in East Hanover Township (2025)

Understanding the monthly revenue variations for Airbnb listings in East Hanover Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in East Hanover Township is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in East Hanover Township across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,913+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,989 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,416 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,304, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in East Hanover Township

East Hanover Township Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the East Hanover Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in East Hanover Township:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in East Hanover Township

Average Daily Rate (ADR) Airbnb Trends in East Hanover Township (2025)

Effective short term rental pricing strategy in East Hanover Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in East Hanover Township typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $347+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $238 or more.
  • Typical properties (Median) charge around $193 per night.
  • Entry-level properties (Bottom 25%) earn around $144 per night.

Average Daily Rate (ADR) Trend by Month in East Hanover Township

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Airbnb Seasonality Analysis & Trends in East Hanover Township (2025)

Peak Season (July, August, May)
  • Revenue averages $4,471 per month
  • Occupancy rates average 50.9%
  • Daily rates average $223
Shoulder Season
  • Revenue averages $3,314 per month
  • Occupancy maintains around 44.2%
  • Daily rates hold near $214
Low Season (January, February, March)
  • Revenue drops to average $2,091 per month
  • Occupancy decreases to average 32.1%
  • Daily rates adjust to average $199

Seasonality Insights for East Hanover Township

  • The Airbnb seasonality in East Hanover Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases East Hanover Township's highest earning potential, with monthly revenues capable of climbing to $4,946, occupancy reaching a high of 58.7%, and ADRs peaking at $224.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,045, occupancy could drop to 30.2%, and ADRs may adjust down to $197.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in East Hanover Township.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these East Hanover Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in East Hanover Township (2025)

Exploring the top neighborhoods for short-term rentals in East Hanover Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
East Hanover Township
A suburban oasis in Morris County, East Hanover Township offers a balance of community and access to nature. It's situated conveniently for travelers looking for a quiet stay that's close to major highways and local attractions.
Morris County Parks, East Hanover Town Center, The Hanover Museum, Greystone Park Psychiatric Hospital, Drew University, Morristown National Historical Park
Morristown
Rich in history and culture, Morristown is a vibrant town located nearby, offering an array of restaurants, shops, and historical sites. It's ideal for tourists who enjoy both education and entertainment.
Morristown National Historical Park, The Morris Museum, Washington's Headquarters Museum, The Folk Concert Series, Greater Morristown YMCA, The Mayo Performing Arts Center
Parsippany-Troy Hills
A neighboring township with diverse communities and a plethora of dining options. This area attracts business travelers and families alike, providing ample lodging opportunities.
Lake Parsippany, Parsippany-Troy Hills Historical Society, The Knoll Golf Club, The Eastlake Park, The Parsippany-Troy Hills community center
Randolph
A charming suburban area with access to outdoor activities. Perfect for visitors who appreciate nature, along with comfortable accommodations.
Morris County Park Commission, Frelinghuysen Arboretum, Randolph Township Parks, Dover General Store, Pyramid Mountain Natural Historic Area
Denville
Known as the 'Lake Region' of Morris County, Denville has beautiful lakes and beaches that attract those looking for summer getaways and outdoor adventure.
Cook's Pond, Rockaway River, Denville Lake, Denville's community events, Denville Historic District
Hanover Township
A vibrant community that offers a mix of residential areas and local businesses. Great for those looking for a local experience.
Florham Park Roller Rink, Whippany Railway Museum, Hanover's hiking trails, Wildflower Park, The Original Pancake House
Florham Park
As the home of the New York Jets training facility, this town attracts sports enthusiasts and families seeking quality accommodations near major sports attractions.
Florham Park Recreation Center, Saxum Health, The Florham Park Library, The Jacob Arnold House, Morris County Greenhouse
Cedar Knolls
A small community with a mix of residential and commercial properties. It provides an affordable option for travelers needing access to the nearby larger towns and cities.
Cedar Knolls parks, Community events at local centers, Proximity to Route 10, Nearby dining options, Local markets

Understanding Airbnb License Requirements & STR Laws in East Hanover Township (2025)

While East Hanover Township, Pennsylvania, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for East Hanover Township to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in East Hanover Township (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in East Hanover Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Hersey House w/ Pool, Fireplace & More!

Spacious Hersey House w/ Pool, Fireplace & More!

Entire Place • 6 bedrooms

$174,446
Revenue
75.9%
Occupancy
$594.08
Daily Rate
Manada Creek Life - Hershey

Manada Creek Life - Hershey

Entire Place • 3 bedrooms

$53,705
Revenue
85.2%
Occupancy
$202.53
Daily Rate
Pet-Friendly Grantville Home ~ 8 Mi to Hersheypark

Pet-Friendly Grantville Home ~ 8 Mi to Hersheypark

Entire Place • 3 bedrooms

$49,402
Revenue
65.0%
Occupancy
$224.01
Daily Rate
Grantville Home Rental w/ Game Room on 5 Acres!

Grantville Home Rental w/ Game Room on 5 Acres!

Entire Place • 4 bedrooms

$47,700
Revenue
50.6%
Occupancy
$384.68
Daily Rate
23 acre farm, quiet, pet friendly! Many amenities!

23 acre farm, quiet, pet friendly! Many amenities!

Entire Place • 3 bedrooms

$47,507
Revenue
50.1%
Occupancy
$204.99
Daily Rate
Cabin on farmette

Cabin on farmette

Entire Place • 2 bedrooms

$37,684
Revenue
64.5%
Occupancy
$131.86
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in East Hanover Township (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in East Hanover Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Evolve3$271,548854.60/5.0
Tom And Chali1$53,705445.00/5.0
Patrick1$47,507724.96/5.0
Skyler1$37,6841534.92/5.0
Tonya1$35,799584.93/5.0
Timothy1$33,534694.70/5.0
Tammy1$30,4481274.99/5.0
Adam1$29,746884.93/5.0
Melinda1$28,300315.00/5.0
Steph1$23,8121504.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in East Hanover Township.

Dive Deeper: Advanced East Hanover Township STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for East Hanover Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

East Hanover Township Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for East Hanover Township

  • The East Hanover Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in East Hanover Township, House properties are the most common (58.8%), reflecting the local real estate landscape.
  • Houses represent a significant 58.8% portion, catering likely to families or larger groups.
  • The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.

East Hanover Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for East Hanover Township

  • The dominant room capacity in East Hanover Township is 3 bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 64.7% of the active Airbnb listings in East Hanover Township, indicating a high concentration in these sizes.
  • A significant 58.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in East Hanover Township.

East Hanover Township Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for East Hanover Township

  • The most common guest capacity trend in East Hanover Township vacation rentals is listings accommodating 8+ guests (41.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the East Hanover Township STR market, accounting for 64.7% of listings.
  • 53.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in East Hanover Township.
  • On average, properties in East Hanover Township are equipped to host 5.6 guests.

East Hanover Township Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for East Hanover Township

  • The most common availability pattern in East Hanover Township falls within the 91-180 days range, representing 35.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 52.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in East Hanover Township (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 47.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

East Hanover Township Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (56.3%)

1 Night

9 listings

56.3% of total

2 Nights (25%)

2 Nights

4 listings

25% of total

3 Nights (6.3%)

3 Nights

1 listings

6.3% of total

4-6 Nights (6.3%)

4-6 Nights

1 listings

6.3% of total

7-29 Nights (6.3%)

7-29 Nights

1 listings

6.3% of total

Key Insights

  • The most prevalent minimum stay requirement in East Hanover Township is 1 Night, adopted by 56.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (81.3%) of the East Hanover Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 56.3% of East Hanover Township hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in East Hanover Township.

East Hanover Township Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (13.3%)

Flexible

2 listings

13.3% of total

Moderate (40%)

Moderate

6 listings

40% of total

Firm (20%)

Firm

3 listings

20% of total

Strict (26.7%)

Strict

4 listings

26.7% of total

Cancellation Policy Insights for East Hanover Township

  • The prevailing Airbnb cancellation policy trend in East Hanover Township is Moderate, used by 40% of listings.
  • There's a relatively balanced mix between guest-friendly (53.3%) and stricter (46.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 40% market standard in East Hanover Township.
  • Regularly review your cancellation policy against competitors and market demand shifts in East Hanover Township.

East Hanover Township STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for East Hanover Township

  • The overall average booking lead time for vacation rentals in East Hanover Township is 54 days.
  • Guests book furthest in advance for stays during October (average 110 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 38 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in East Hanover Township.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these East Hanover Township averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in East Hanover Township (2025)

Amenity Prevalence

Amenity Insights for East Hanover Township

  • Essential amenities in East Hanover Township that guests expect include: Free parking on premises, Smoke alarm, TV, Bed linens, Coffee maker, Wifi, Heating, Microwave, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for East Hanover Township: Free parking on premises, Smoke alarm, TV, Bed linens, Coffee maker, Wifi, Heating, Microwave, Hot water.
  • Consider adding popular differentiators like Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in East Hanover Township to stay competitive.

East Hanover Township Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for East Hanover Township

  • The typical guest profile for Airbnb in East Hanover Township consists of primarily domestic travelers (98%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.2% of guests.
  • Key international markets include United States (98.2%) and DC (0.6%).
  • Top languages spoken are English (82.3%) followed by Spanish (8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Pittsburgh.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the East Hanover Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Berlin Township15$9,384$663.2735%
Lemont22$8,558$812.8042%
State College158$7,525$751.3444%
Penn Estates58$6,479$386.9450%
Centreville15$6,205$510.7747%
Foster Township20$5,841$420.2238%
Ferguson Township120$5,810$785.9740%
College Township65$5,752$809.4640%
Stroud Township122$5,734$420.5244%
West Donegal Township13$5,399$450.8539%

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