Monmouth Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States
Is Airbnb profitable in Monmouth in 2025? Explore comprehensive Airbnb analytics for Monmouth, Oregon, United States to uncover income potential. This 2025 STR market report for Monmouth, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Monmouth, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Monmouth Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Monmouth Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Monmouth (2025)
Understanding the monthly revenue variations for Airbnb listings in Monmouth is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Monmouth is typically June, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Monmouth across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,571+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,685 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,475 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,181, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Monmouth
Monmouth Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Monmouth STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Monmouth:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Monmouth
Average Daily Rate (ADR) Airbnb Trends in Monmouth (2025)
Effective short term rental pricing strategy in Monmouth involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Monmouth typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $329+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
- Typical properties (Median) charge around $136 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Monmouth
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Airbnb Seasonality Analysis & Trends in Monmouth (2025)
Peak Season (June, July, May)
- Revenue averages $3,986 per month
- Occupancy rates average 58.1%
- Daily rates average $161
Shoulder Season
- Revenue averages $3,053 per month
- Occupancy maintains around 47.9%
- Daily rates hold near $160
Low Season (March, November, December)
- Revenue drops to average $2,328 per month
- Occupancy decreases to average 38.8%
- Daily rates adjust to average $162
Seasonality Insights for Monmouth
- The Airbnb seasonality in Monmouth shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Monmouth's highest earning potential, with monthly revenues capable of climbing to $4,065, occupancy reaching a high of 69.2%, and ADRs peaking at $166.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,151, occupancy could drop to 35.2%, and ADRs may adjust down to $155.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Monmouth.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Monmouth seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Monmouth (2025)
Exploring the top neighborhoods for short-term rentals in Monmouth? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Monmouth | The heart of Monmouth with easy access to shops, restaurants, and the nearby Western Oregon University. A popular area for students and visitors attending events at the university. | Western Oregon University, Monmouth Historic District, Main Street shops and cafes |
| Independence Riverfront | Located just across the river, this area offers beautiful waterfront views and easy access to parks and recreational activities. Attractive for those seeking a relaxed, scenic stay. | Willamette River, Riverside Park, Independence Historical Museum |
| Salem Area | A short drive from Monmouth, Salem offers a larger urban experience with plenty of cultural attractions, making it a great base for visitors exploring the Willamette Valley. | Oregon State Capitol, Bush's Pasture Park, Salem's Riverfront Carousel, Historic Deepwood Estate |
| Airlie | A quaint rural area close to Monmouth, perfect for those looking for a peaceful getaway surrounded by nature and farms. Attracts visitors interested in agritourism and rural experiences. | Airlie Winery, Local farms, Natural scenery |
| Pioneer Park | A local favorite for outdoor activities and family events, Pioneer Park is perfect for visitors who enjoy parks and community events. Ideal for families and nature lovers. | Playground, Picnic areas, Walking trails, Community events |
| West Salem | This area offers a residential feel while being close to attractions in both Salem and Monmouth. Great for guests looking for a quiet stay with convenient access to the city. | Wallace Marine Park, Local eateries, Salem stores |
| Eola-Amity Hills | Known for its scenic vineyards and beautiful landscapes, this area is perfect for wine enthusiasts and those looking for a peaceful retreat in the countryside. | Vineyards, Wine tasting rooms, Scenic hiking trails |
| Ballston | A small, off-the-beaten-path location ideal for those looking to disconnect and enjoy the tranquility of the countryside, with plenty of outdoor activities available. | Nature trails, Local farms, Scenic drives |
Understanding Airbnb License Requirements & STR Laws in Monmouth (2025)
While Monmouth, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Monmouth to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Monmouth (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Monmouthbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Historic & Charming House - 1 block from WOU
Entire Place • 5 bedrooms
Monmouth Family Retreat Hot Tub, Game Room
Entire Place • 4 bedrooms
Beautiful 4-Bedroom Pet Friendly Townhouse
Entire Place • 4 bedrooms
Vineyard View Retreat
Entire Place • 2 bedrooms
Merberry Cottage - 2 bdrm 1 bath downtown Monmouth
Entire Place • 2 bedrooms
Cheerful 4-Bedroom Newly Constructed Townhouse
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Monmouth (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Monmouth based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Emily | 1 | $128,232 | 37 | 4.97/5.0 |
| Eli And Jess | 3 | $86,171 | 54 | 4.98/5.0 |
| Cascadia Getaways | 1 | $54,021 | 31 | 4.77/5.0 |
| Host #158636672 | 2 | $43,023 | 41 | 4.88/5.0 |
| Lori | 1 | $32,502 | 224 | 4.96/5.0 |
| Dan | 1 | $31,772 | 176 | 4.92/5.0 |
| Shelby | 1 | $26,104 | 71 | 4.96/5.0 |
| Gretchen | 1 | $23,487 | 219 | 4.96/5.0 |
| Joni | 1 | $20,668 | 10 | 4.90/5.0 |
| Gabriela | 1 | $8,279 | 14 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Monmouth.
Dive Deeper: Advanced Monmouth STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Monmouth. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMonmouth Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Monmouth
- The Monmouth Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Monmouth, House properties are the most common (64.7%), reflecting the local real estate landscape.
- Houses represent a significant 64.7% portion, catering likely to families or larger groups.
- The presence of 11.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Monmouth Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Monmouth
- The dominant room capacity in Monmouth is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 52.9% of the active Airbnb listings in Monmouth, indicating a high concentration in these sizes.
- A significant 29.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Monmouth.
Monmouth Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Monmouth
- The most common guest capacity trend in Monmouth vacation rentals is listings accommodating 2 guests (35.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Monmouth STR market, accounting for 58.8% of listings.
- 29.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Monmouth.
- On average, properties in Monmouth are equipped to host 3.8 guests.
Monmouth Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Monmouth
- The most common availability pattern in Monmouth falls within the 181-270 days range, representing 41.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Monmouth (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Monmouth Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
21.4% of total
2 Nights
5 listings
35.7% of total
4-6 Nights
1 listings
7.1% of total
7-29 Nights
2 listings
14.3% of total
30+ Nights
3 listings
21.4% of total
Key Insights
- The most prevalent minimum stay requirement in Monmouth is 2 Nights, adopted by 35.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (21.4%) caters to monthly stays (30+ nights) in Monmouth, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 35.7% of Monmouth hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 21.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Monmouth.
Monmouth Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
21.4% of total
Moderate
7 listings
50% of total
Firm
4 listings
28.6% of total
Cancellation Policy Insights for Monmouth
- The prevailing Airbnb cancellation policy trend in Monmouth is Moderate, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 71.4% of listings offering Flexible or Moderate policies. This suggests guests in Monmouth may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Monmouth.
- Regularly review your cancellation policy against competitors and market demand shifts in Monmouth.
Monmouth STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Monmouth
- The overall average booking lead time for vacation rentals in Monmouth is 45 days.
- Guests book furthest in advance for stays during July (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (83 days avg.) sees the longest lead times, while Spring (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Monmouth.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these Monmouth averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Monmouth (2025)
Amenity Prevalence
Amenity Insights for Monmouth
- Essential amenities in Monmouth that guests expect include: Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Monmouth: Smoke alarm, Wifi.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Monmouth to stay competitive.
Monmouth Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Monmouth
- The typical guest profile for Airbnb in Monmouth consists of primarily domestic travelers (96%), often arriving from nearby Redding, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.6% of guests.
- Key international markets include United States (95.6%) and Germany (1.5%).
- Top languages spoken are English (74.3%) followed by Spanish (11.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Redding and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Monmouth Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Arch Cape | 71 | $7,731 | $465.95 | 55% |
| Manzanita | 232 | $5,351 | $341.02 | 46% |
| South Beach | 12 | $5,286 | $334.50 | 51% |
| Seal Rock | 38 | $4,847 | $347.10 | 51% |
| Dundee | 66 | $4,846 | $391.92 | 39% |
| Cannon Beach | 209 | $4,570 | $385.97 | 44% |
| Bandon | 149 | $4,539 | $344.41 | 46% |
| Lincoln Beach | 28 | $4,183 | $308.98 | 46% |
| Nehalem | 83 | $4,099 | $303.83 | 46% |
| Yachats | 169 | $4,021 | $252.94 | 50% |