Randolph Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Massachusetts, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Randolph in 2025? Explore comprehensive Airbnb analytics for Randolph, Massachusetts, United States to uncover income potential. This 2025 STR market report for Randolph, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Randolph, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Randolph Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Randolph Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$185
The average rental revenue earned for an occupied room per day in Randolph.
Occupancy Rate(?)
49.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$30,824
Typical annual income for an Airbnb listing in Randolph. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
16.6%
Strong growth (16.6%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Randolph.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Randolph.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Randolph (2025)

Understanding the monthly revenue variations for Airbnb listings in Randolph is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Randolph is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Randolph across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,671+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,664 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,597 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,370, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Randolph

Randolph Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Randolph STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Randolph:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 50%.
  • Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Randolph

Average Daily Rate (ADR) Airbnb Trends in Randolph (2025)

Effective short term rental pricing strategy in Randolph involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Randolph typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $341+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $230 or more.
  • Typical properties (Median) charge around $122 per night.
  • Entry-level properties (Bottom 25%) earn around $97 per night.

Average Daily Rate (ADR) Trend by Month in Randolph

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Airbnb Seasonality Analysis & Trends in Randolph (2025)

Peak Season (May, July, June)
  • Revenue averages $5,008 per month
  • Occupancy rates average 61.9%
  • Daily rates average $166
Shoulder Season
  • Revenue averages $3,662 per month
  • Occupancy maintains around 52.4%
  • Daily rates hold near $171
Low Season (January, February, March)
  • Revenue drops to average $2,234 per month
  • Occupancy decreases to average 39.3%
  • Daily rates adjust to average $182

Seasonality Insights for Randolph

  • The Airbnb seasonality in Randolph shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Randolph's highest earning potential, with monthly revenues capable of climbing to $5,443, occupancy reaching a high of 71.8%, and ADRs peaking at $193.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,752, occupancy could drop to 32.7%, and ADRs may adjust down to $164.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Randolph.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Randolph seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Randolph (2025)

Exploring the top neighborhoods for short-term rentals in Randolph? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
North Randolph
A growing neighborhood with access to many parks and recreational areas. Attractive for families and people seeking community amenities.
Baker Street Park, Milton Reservoir, Randolph Memorial Park
East Randolph
Close to the commercial areas and public transport, making it convenient for travelers and commuters. Offers a mix of local shops and dining options.
Randolph Town Common, Shaw's Supermarket, East Randolph shopping district
South Randolph
A quieter residential area popular with families. Offers a suburban feel while being close to Boston.
Blue Hill Reservation, local schools, family-friendly parks
West Randolph
Known for its diverse community and access to outdoor activities. Attractive for guests looking for community-oriented neighborhoods.
Randolph Country Club, Horse racing at the local track, local farmers market
Randolph Center
Central area with historical significance and easy access to both local amenities and nature. Ideal for those interested in culture and history.
Randolph Historical Society, local museums, town events
Near JFK Library
Close to educational institutions and a cultural hub. Perfect for guests visiting for academic purposes.
John F. Kennedy Presidential Library and Museum, University of Massachusetts Boston, Carson Beach
Holbrook
Adjacent town with access to many recreational options. Attracts travelers looking for a suburban experience close to the city.
Holbrook Town Forest, local dining options, community events
Milton
A nearby affluent neighborhood known for its parks and natural beauty. Attractive for guests looking for luxury and comfort.
Blue Hills Reservation, Milton Village shops, local art galleries

Understanding Airbnb License Requirements & STR Laws in Randolph (2025)

While Randolph, Massachusetts, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Randolph to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Randolph (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Randolphbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Celebrate the holiday season in Large Home w/ 4BR

Celebrate the holiday season in Large Home w/ 4BR

Entire Place • 4 bedrooms

$81,298
Revenue
55.5%
Occupancy
$334.16
Daily Rate
65 - Spring Getaway 10% OFF! Cozy Home in Randolph

65 - Spring Getaway 10% OFF! Cozy Home in Randolph

Entire Place • 5 bedrooms

$75,399
Revenue
64.9%
Occupancy
$279.02
Daily Rate
Cozy 4BR Retreat in Boston – Perfect for Groups

Cozy 4BR Retreat in Boston – Perfect for Groups

Entire Place • 4 bedrooms

$73,434
Revenue
45.0%
Occupancy
$387.10
Daily Rate
4 Beds/2.5 Baths /New 2020 Single Home/EV Charge

4 Beds/2.5 Baths /New 2020 Single Home/EV Charge

Entire Place • 4 bedrooms

$70,467
Revenue
72.4%
Occupancy
$339.56
Daily Rate
Cozy Ranch Retreat | Free Parking | Sleeps 10

Cozy Ranch Retreat | Free Parking | Sleeps 10

Entire Place • 4 bedrooms

$61,747
Revenue
63.0%
Occupancy
$346.00
Daily Rate
The Adelaide Guest House, Minutes from Boston

The Adelaide Guest House, Minutes from Boston

Entire Place • 3 bedrooms

$39,218
Revenue
62.0%
Occupancy
$203.15
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Randolph (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Randolph based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Roger1$81,298444.98/5.0
David1$75,399634.70/5.0
Caleb1$73,434474.89/5.0
Bruce1$70,467694.97/5.0
Andrea1$61,7472924.70/5.0
Taesha1$39,218744.86/5.0
Katherine1$31,038664.95/5.0
Nia2$25,427484.73/5.0
Julia1$18,3663244.87/5.0
Dellecha1$17,877954.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Randolph.

Dive Deeper: Advanced Randolph STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Randolph. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Randolph Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Randolph

  • The Randolph Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.4% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Randolph, House properties are the most common (41.2%), reflecting the local real estate landscape.
  • Houses represent a significant 41.2% portion, catering likely to families or larger groups.
  • The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.

Randolph Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Randolph

  • The dominant room capacity in Randolph is 1 bedroom listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 64.7% of the active Airbnb listings in Randolph, indicating a high concentration in these sizes.
  • A significant 41.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Randolph.

Randolph Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Randolph

  • The most common guest capacity trend in Randolph vacation rentals is listings accommodating 8+ guests (29.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Randolph STR market, accounting for 47.0% of listings.
  • 41.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Randolph.
  • On average, properties in Randolph are equipped to host 4.4 guests.

Randolph Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Randolph

  • The most common availability pattern in Randolph falls within the 91-180 days range, representing 35.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 58.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Randolph (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 41.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Randolph Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.7%)

1 Night

1 listings

6.7% of total

2 Nights (46.7%)

2 Nights

7 listings

46.7% of total

3 Nights (26.7%)

3 Nights

4 listings

26.7% of total

30+ Nights (20%)

30+ Nights

3 listings

20% of total

Key Insights

  • The most prevalent minimum stay requirement in Randolph is 2 Nights, adopted by 46.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (20%) caters to monthly stays (30+ nights) in Randolph, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 46.7% of Randolph hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.7% currently do.
  • A 2-night minimum appears standard (46.7%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Randolph.

Randolph Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (20%)

Flexible

3 listings

20% of total

Moderate (33.3%)

Moderate

5 listings

33.3% of total

Firm (13.3%)

Firm

2 listings

13.3% of total

Strict (33.3%)

Strict

5 listings

33.3% of total

Cancellation Policy Insights for Randolph

  • The prevailing Airbnb cancellation policy trend in Randolph is Moderate, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (53.3%) and stricter (46.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.3% market standard in Randolph.
  • With 33.3% using Strict terms, this is a viable option in Randolph, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Randolph.

Randolph STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Randolph

  • The overall average booking lead time for vacation rentals in Randolph is 38 days.
  • Guests book furthest in advance for stays during June (average 83 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 2 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Randolph.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Randolph averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Randolph (2025)

Amenity Prevalence

Amenity Insights for Randolph

  • Essential amenities in Randolph that guests expect include: Heating, Carbon monoxide alarm, Hot water, Essentials, TV, Free parking on premises, Hangers, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Randolph: Heating, Carbon monoxide alarm, Hot water, Essentials, TV, Free parking on premises, Hangers, Smoke alarm, Wifi.
  • Consider adding popular differentiators like Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Randolph to stay competitive.

Randolph Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Randolph

  • The typical guest profile for Airbnb in Randolph consists of primarily domestic travelers (87%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 86.9% of guests.
  • Key international markets include United States (86.9%) and Canada (5.1%).
  • Top languages spoken are English (69.5%) followed by Spanish (12.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Randolph Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nantucket539$6,999$952.5842%
Milford11$6,343$500.1059%
Pomfret13$6,142$449.7949%
Town of East Hampton1,420$6,008$940.0238%
Middletown384$5,575$548.0046%
Hanover28$5,449$863.4939%
Nahant17$5,435$521.6450%
Middleton10$5,234$321.4150%
Westminster11$5,179$379.9257%
Kennebunkport145$5,109$614.2945%

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