Stanford Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kentucky, United States
Is Airbnb profitable in Stanford in 2025? Explore comprehensive Airbnb analytics for Stanford, Kentucky, United States to uncover income potential. This 2025 STR market report for Stanford, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Stanford, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stanford Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Stanford Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Stanford (2025)
Understanding the monthly revenue variations for Airbnb listings in Stanford is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stanford is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stanford across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,720+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,660 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,224 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $611, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stanford
Stanford Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Stanford STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stanford:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stanford
Average Daily Rate (ADR) Airbnb Trends in Stanford (2025)
Effective short term rental pricing strategy in Stanford involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stanford typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $272+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $187 or more.
- Typical properties (Median) charge around $147 per night.
- Entry-level properties (Bottom 25%) earn around $136 per night.
Average Daily Rate (ADR) Trend by Month in Stanford
Get Live Stanford Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Stanford (2025)
Peak Season (July, June, May)
- Revenue averages $2,218 per month
- Occupancy rates average 37.7%
- Daily rates average $206
Shoulder Season
- Revenue averages $1,775 per month
- Occupancy maintains around 31.6%
- Daily rates hold near $182
Low Season (February, September, November)
- Revenue drops to average $1,227 per month
- Occupancy decreases to average 24.6%
- Daily rates adjust to average $174
Seasonality Insights for Stanford
- The Airbnb seasonality in Stanford shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stanford's highest earning potential, with monthly revenues capable of climbing to $2,340, occupancy reaching a high of 47.6%, and ADRs peaking at $208.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,067, occupancy could drop to 22.4%, and ADRs may adjust down to $159.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stanford.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Stanford seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Stanford (2025)
Exploring the top neighborhoods for short-term rentals in Stanford? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Stanford | The heart of the city, Downtown Stanford features historical buildings, local shops, and restaurants. It's a vibrant area that attracts visitors for its small-town charm and community events. | Historic Lincoln County Courthouse, Stanford's Farmers Market, local dining options, community events, shopping in local boutiques |
| Lake Stanley | A popular outdoor destination for fishing and camping, Lake Stanley attracts nature lovers and families looking for a serene getaway, making it ideal for vacation rentals. | Lake Stanley activities, fishing spots, camping, hiking trails, picnic areas |
| Lincoln County Historical District | Rich in history and culture, this area features historical sites and attractions that appeal to history buffs and tourists looking for an educational experience. | Pioneer Playhouse, Joshua Frye House, Stanford Museum, historic tours, local historical societies |
| Hustonville | A small town close to Stanford with a tight-knit community, attracting visitors who enjoy off-the-beaten-path experiences and a quiet atmosphere away from bustling cities. | local parks, community events, scenic drives, outdoor activities |
| Camp Nelson | Known for its historical significance during the Civil War, Camp Nelson attracts history enthusiasts and offers a unique experience of exploring historical landmarks. | Camp Nelson National Monument, historical reenactments, educational tours, nearby hiking trails |
| Tates Creek | A serene area known for beautiful landscapes and outdoor activities, popular among visitors looking for a peaceful retreat surrounded by nature. | hiking and biking trails, beautiful scenery, wildlife watching, local parks |
| Lynchburg | A quaint town nearby that offers local charm, inviting visitors to enjoy a slow-paced lifestyle, arts, and crafts, attracting those looking for a unique experience. | local artisan shops, weekly farmers market, quaint cafes, family-owned boutiques |
| Danville | Just a short drive from Stanford, Danville is a growing area with new developments, attracting business travelers and tourists looking for convenience and modern amenities. | historic downtown, Danville's art scene, local dining, shopping establishments, community events |
Understanding Airbnb License Requirements & STR Laws in Stanford (2025)
While Stanford, Kentucky, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stanford to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Stanford (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stanfordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Country Charm
Entire Place • 4 bedrooms
ReJoyce Farmhouse--1920's farmhouse
Entire Place • 3 bedrooms
Stella's Country R & R
Entire Place • 3 bedrooms
The Guest House
Entire Place • 2 bedrooms
Sweet Victory Bed and Breakfast -Freyja
Private Room • 1 bedroom
Gardenside Cottage Arcadia Farm
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Stanford (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Stanford based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jerry | 8 | $72,896 | 84 | 4.93/5.0 |
| Host #306999155 | 5 | $45,443 | 1 | 0.00/5.0 |
| Shelby | 1 | $45,322 | 221 | 4.97/5.0 |
| Patricia | 1 | $33,520 | 146 | 4.97/5.0 |
| Ana And William | 1 | $30,917 | 158 | 4.92/5.0 |
| Leesha | 1 | $20,480 | 11 | 5.00/5.0 |
| Tracy | 1 | $8,995 | 62 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stanford.
Dive Deeper: Advanced Stanford STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stanford. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStanford Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stanford
- The Stanford Airbnb market composition is heavily skewed towards Private Room listings, which make up 55.6% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stanford, House properties are the most common (38.9%), reflecting the local real estate landscape.
- Houses represent a significant 38.9% portion, catering likely to families or larger groups.
- The presence of 27.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Stanford Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stanford
- The dominant room capacity in Stanford is 1 bedroom listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 50.0% of the active Airbnb listings in Stanford, indicating a high concentration in these sizes.
- A significant 22.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stanford.
Stanford Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stanford
- The most common guest capacity trend in Stanford vacation rentals is listings accommodating 2 guests (22.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Stanford STR market, accounting for 44.4% of listings.
- 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stanford.
- On average, properties in Stanford are equipped to host 3.2 guests.
Stanford Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stanford
- The most common availability pattern in Stanford falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Stanford (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Stanford Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
66.7% of total
2 Nights
5 listings
27.8% of total
3 Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Stanford is 1 Night, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.5%) of the Stanford Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 66.7% of Stanford hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stanford.
Stanford Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
69.2% of total
Moderate
1 listings
7.7% of total
Firm
1 listings
7.7% of total
Strict
2 listings
15.4% of total
Cancellation Policy Insights for Stanford
- The prevailing Airbnb cancellation policy trend in Stanford is Flexible, used by 69.2% of listings.
- The market strongly favors guest-friendly terms, with 76.9% of listings offering Flexible or Moderate policies. This suggests guests in Stanford may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 69.2% market standard in Stanford.
- Given the high prevalence of Flexible policies (69.2%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Stanford.
Stanford STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Stanford
- The overall average booking lead time for vacation rentals in Stanford is 72 days.
- Guests book furthest in advance for stays during May (average 143 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (83 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Stanford.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 143 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these Stanford averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Stanford (2025)
Amenity Prevalence
Amenity Insights for Stanford
- Essential amenities in Stanford that guests expect include: Kitchen, Air conditioning, Free parking on premises, Smoke alarm, Heating, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, First aid kit are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stanford: Kitchen, Air conditioning, Free parking on premises, Smoke alarm, Heating, Essentials.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stanford to stay competitive.
Stanford Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Stanford
- The typical guest profile for Airbnb in Stanford consists of primarily domestic travelers (100%), often arriving from nearby Lake Forest, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are English (92%) followed by Spanish (4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lake Forest and East Hampton.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Stanford Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Crittenden | 13 | $4,224 | $247.39 | 54% |
| Simpsonville | 19 | $4,201 | $313.71 | 43% |
| Nicholasville | 22 | $3,931 | $353.86 | 43% |
| Lancaster | 21 | $3,798 | $294.01 | 37% |
| Frenchburg | 36 | $3,791 | $285.08 | 42% |
| Lawrenceburg | 52 | $3,720 | $253.47 | 46% |
| Shelbyville | 69 | $3,533 | $315.70 | 42% |
| La Grange | 19 | $3,518 | $308.81 | 49% |
| Caryville | 14 | $3,458 | $309.70 | 38% |
| Rogers | 103 | $3,447 | $236.00 | 45% |