Airbnb Market Analytics, Statistics and Data in Port St. Joe, Florida, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Port St. Joe? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Port St. Joe:

Average Daily Rate
$450
Occupancy Rate
37.87%
Annual Revenue
$49,465
Revenue Growth YoY
1.23%
Best Month
June
Worst Month
January
Regulation
Low
Active Listings
568

How much do Airbnb hosts make on average per month in Port St. Joe?

The short-term rental market in Port St. Joe shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $4,666 per month
  • Strong performing properties (top 25%) make $8,080 or more
  • Best-in-class properties (top 10%) achieve $12,952+ monthly
  • Entry-level properties (bottom 25%) typically earn around $2,343

Revenue Variations by Month

Occupancy Rates Throughout the Year in Port St. Joe

The market in Port St. Joe shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 36% occupancy rates
  • Strong performing properties (top 25%) achieve 56% or higher
  • Best-in-class properties (top 10%) reach 75%+occupancy
  • Entry-level properties (bottom 25%) average around 19%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Port St. Joe

Daily rates in Port St. Joe vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $369 per night
  • Strong performing properties (top 25%) secure $562 or more
  • Best-in-class properties (top 10%) pull in $795+ per night
  • Entry-level properties (bottom 25%) earn around $255

Daily Rate Variations by Month

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Seasonality patterns in Port St. Joe

Peak Season (June, July, May)
  • Revenue peaks at $10465.68 per month
  • Occupancy rates reach 57.09%
  • Daily rates average $515.16
Shoulder Season
  • Revenue averages $6142.60 per month
  • Occupancy maintains 39.10%
  • Daily rates hold at $446.63
Low Season (November, December, January)
  • Revenue drops to $2791.75 per month
  • Occupancy decreases to 23.61%
  • Daily rates adjust to $377.99

Is it still profitable to do Airbnb in Port St. Joe in 2025?

Yes! Port St. Joe demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and strong monthly revenue averaging $6143 and As a mature market with 568 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Port St. Joe

AreaWhy Choose This AreaKey Attractions
Cape San Blas
A beautiful and serene beach area known for its clear waters and natural beauty. Ideal for families and those looking to escape the busy tourist spots.
Cape San Blas Lighthouse, St. Joseph Peninsula State Park, Biking on Cape San Blas, Great fishing spots, Beaches with shells and wildlife
Port St. Joe Historic District
Rich in history with charming architecture and close to shops and restaurants. Perfect for travelers interested in local culture and history.
Port St. Joe Marina, The Cape San Blas Road, St. Joseph Bay, Historic downtown, Local shops and restaurants
WindMark Beach
A newer beachfront community with modern amenities. Attractive to vacationers seeking a more upscale beach experience.
WindMark Beach community, Walking trails, Gulf of Mexico access, Pool and clubhouse, Proximity to Port St. Joe
Mexico Beach
A laid-back beach town offering family-friendly activities and beautiful beaches. Popular for those looking for a quieter beach getaway.
Mexico Beach Public Pier, Gulf Coast beaches, Nearby golf courses, Water sports, Local seafood restaurants
St. Joseph Peninsula
Famous for its pristine beaches and natural environment. Ideal for nature lovers and outdoor enthusiasts.
St. Joseph Peninsula State Park, Hiking and nature trails, Camping options, Wildlife viewing, Fishing areas
Highland View
A residential area that offers affordable prices and proximity to the beach. Great for budget travelers and families.
Local parks, Fishing spots, Access to Port St. Joe, Quiet neighborhoods, Affordable dining options
Port St. Joe Beach
Combines beach access with local amenities and historic charm. Attractive to vacationers wanting both relaxation and activity.
St. Joseph Bay, Beachfront access, Local shops, Easy access to fishing and boating, Nearby parks
Indian Pass
A hidden gem known for its exclusivity and beautiful beachfront. Attracts those looking for a private and tranquil getaway.
Indian Pass Raw Bar, Gulf beach access, Fishing and boating, Secluded environment, Wildlife watching

Do you need a license for Airbnb in Port St. Joe?

We recommend checking directly with Port St. Joe's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Port St. Joe

Large Beachfront, Heated POOL & HOT TUB, Elevator

Large Beachfront, Heated POOL & HOT TUB, Elevator

Entire Place • 7 bedrooms

$347,696
Revenue
41.3%
Occupancy
$1186.31
Daily Rate
Beachfront w/ Private, Heated Pool!

Beachfront w/ Private, Heated Pool!

Entire Place • 5 bedrooms

$307,440
Revenue
45.4%
Occupancy
$1176.81
Daily Rate
Amalfi Oceanfront Beach House

Amalfi Oceanfront Beach House

Entire Place • 5 bedrooms

$269,123
Revenue
67.4%
Occupancy
$911.87
Daily Rate
Coron Oceanfront Beach House

Coron Oceanfront Beach House

Entire Place • 5 bedrooms

$241,832
Revenue
45.5%
Occupancy
$911.45
Daily Rate
New beachfront, private pool!

New beachfront, private pool!

Entire Place • 5 bedrooms

$235,553
Revenue
53.3%
Occupancy
$925.43
Daily Rate
Monterey Oceanfront Beach House

Monterey Oceanfront Beach House

Entire Place • 5 bedrooms

$227,072
Revenue
56.0%
Occupancy
$914.83
Daily Rate

Top Performing Professional Hosts in Port St. Joe

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Natural Retreats (E)57$3,202,4992602.84/5.0
Pristine Properties84$2,825,8873403.01/5.0
Coastal Joe57$2,503,4581341.63/5.0
Marissa9$1,812,1701024.95/5.0
Elizabeth27$1,269,899380.84/5.0
Amy21$1,016,0701934.32/5.0
Kyle12$516,655211.23/5.0
Autumn3$458,124594.60/5.0
Brittney14$434,524763.38/5.0
Kay1$347,696284.89/5.0

Additional analytics on vacation rental, real estate, short term rental data in Port St. Joe

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (98.8%), with house and apartment & condo properties comprising 95.7% of inventory
  • Untapped potential in apartment & condo, outdoor & mobile, boutique & hotels, others segments (8.3% combined)

Room Capacity Distribution

Analysis of 568 properties in Port St. Joe shows that 3 bedrooms properties are most prevalent, making up 32.7% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 60.0% of all listings.

Key Insights

  • Most common: 3 bedrooms (32.7%)
  • Least common: 1 bedroom (4.2%)
  • Market concentration: 60.0% in top 2 sizes
  • Market skew: Favors larger properties

Guest Capacity Distribution

Analysis of 568 properties in Port St. Joe reveals that 8+ guests properties dominate the market, representing 68.7% of all listings. The average property accommodates 7.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 84.9% of the market.

Key Insights

  • Most common capacity: 8+ guests (68.7% of market)
  • Least common capacity: 3 guests (0.2% of market)
  • Average guest capacity: 7.1 guests per property
  • Market concentration: 84.9% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 568 properties in Port St. Joe, the most common availability pattern is 271-366 days (47% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (35% of properties).

Key Insights

  • Most common availability window: 271-366 days (47%)
  • Most common booking duration: 91-180 days (35%)
  • Properties with high availability (180+ days): 82.2%
  • Properties with long-term bookings (180+ days): 20.1%

Minimum Stay Distributions

1 Night (5.4%)

1 Night

28 listings

5.4% of total

2 Nights (12.2%)

2 Nights

63 listings

12.2% of total

3 Nights (42.4%)

3 Nights

219 listings

42.4% of total

4-6 Nights (15.9%)

4-6 Nights

82 listings

15.9% of total

7-29 Nights (4.6%)

7-29 Nights

24 listings

4.6% of total

30+ Nights (19.5%)

30+ Nights

101 listings

19.5% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 17.6%
  • Mid-length stays (4-6 nights) represent 15.9% of listings
  • Monthly+ stays (19.5%) suggest a stable extended-stay market
  • High market flexibility with 60.0% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (18%)

Super Strict 30 Days

70 listings

18% of total

Super Strict 60 Days (20.8%)

Super Strict 60 Days

81 listings

20.8% of total

Flexible (3.1%)

Flexible

12 listings

3.1% of total

Moderate (10.8%)

Moderate

42 listings

10.8% of total

Firm (25.7%)

Firm

100 listings

25.7% of total

Strict (21.6%)

Strict

84 listings

21.6% of total

Key Insights

  • Firm is the preferred policy at 25.7% of listings
  • The market shows a balanced distribution between guest-friendly (13.9%) and strict (47.3%) policies
  • Strong market consensus around Firm policies
  • Flexible policies are least common at 3.1% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Firm policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jun, May, Jul, averaging 98 days
  • Shortest booking windows are in Oct, Sep, Aug, averaging 54 days
  • Spring shows the longest average booking window at 83 days, while Fall has the shortest at 62 days

Recommendations

  • Implement dynamic pricing strategies for Spring bookings at least 83 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Oct-Aug when lead times are shortest

Popular Airbnb Amenities in Port St. Joe

Below is the distribution of amenities across listings in Port St. Joe:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 99% of total guests, indicating a dominant local market share.
  • Primary international markets: Germany (0.2%) and Canada (0.1%)
  • English is the top language at 87.9%, followed by Spanish (7.1%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.3%

Recommendations

  • Target marketing campaigns for Atlanta and Tallahassee markets
  • Develop localized content for Germany and Canada
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Port St. Joe. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Inlet Beach73$5,404$458.6641%
Alys Beach445$5,320$605.9039%
Seaside597$5,193$701.4735%
Seacrest Beach354$5,170$527.6440%
Saint George Island133$4,787$447.4740%
Watersound83$4,738$411.5840%
Rosemary Beach520$4,704$565.9937%
Gulf County11$4,340$412.0035%
Santa Rosa Beach2,768$4,183$453.3439%
Alligator Point48$4,140$270.5146%

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