Airbnb Market Analytics, Statistics and Data in Deira, Dubai, United Arab Emirates

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Deira? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Deira:

Average Daily Rate
$61
Occupancy Rate
32.79%
Annual Revenue
$4,897
Revenue Growth YoY
-15.88%
Best Month
November
Worst Month
August
Regulation
Low
Active Listings
267

How much do Airbnb hosts make on average per month in Deira?

The short-term rental market in Deira shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $454 per month
  • Strong performing properties (top 25%) make $806 or more
  • Best-in-class properties (top 10%) achieve $1,298+ monthly
  • Entry-level properties (bottom 25%) typically earn around $192

Revenue Variations by Month

Occupancy Rates Throughout the Year in Deira

The market in Deira shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 26% occupancy rates
  • Strong performing properties (top 25%) achieve 52% or higher
  • Best-in-class properties (top 10%) reach 75%+occupancy
  • Entry-level properties (bottom 25%) average around 11%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Deira

Daily rates in Deira vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $58 per night
  • Strong performing properties (top 25%) secure $147 or more
  • Best-in-class properties (top 10%) pull in $297+ per night
  • Entry-level properties (bottom 25%) earn around $30

Daily Rate Variations by Month

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Seasonality patterns in Deira

Peak Season (November, October, December)
  • Revenue peaks at $1185.59 per month
  • Occupancy rates reach 42.53%
  • Daily rates average $172.43
Shoulder Season
  • Revenue averages $721.46 per month
  • Occupancy maintains 33.29%
  • Daily rates hold at $129.46
Low Season (June, July, August)
  • Revenue drops to $466.08 per month
  • Occupancy decreases to 18.26%
  • Daily rates adjust to $73.59

Is it still profitable to do Airbnb in Deira in 2025?

Yes! Deira demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 33% and monthly revenue averaging $721 and With 267 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Deira

AreaWhy Choose This AreaKey Attractions
Al Rigga
A bustling area known for its vibrant atmosphere, numerous dining options, and proximity to public transport, making it ideal for both business and leisure travelers.
Al Ghurair Centre, Clock Tower, Al Rigga Road shops, Dubai Creek, Restaurants and cafes
Deira City Centre
A major shopping and entertainment hub, popular with families and travelers looking for convenience with direct access to malls, restaurants, and the metro.
Deira City Centre Mall, Reem Al Bawadi Restaurant, Dubai Ice Rink, City Centre Deira Metro Station, Entertainment options
Gold Souk
Famous for its traditional market atmosphere, the Gold Souk attracts tourists interested in shopping for gold and experiencing the local culture.
Gold Souk, Spice Souk, Dubai Creek, Heritage House, Al Fahidi Historical District
Nasser Square
A lively commercial area filled with shops and markets, attracting tourists and locals alike for its vibrant shopping scene and diverse offerings.
Nasser Square Shops, Naif Souk, Al Ghurair Centre, Bus Terminal, Dubai Metro access
Dubai Creek
A picturesque area that offers stunning views of the water and a mix of modern and traditional attractions, ideal for tourists looking for leisure and dining by the water.
Dubai Creek Park, Dhow Cruise, Heritage Village, Dubai Aquarium, Restaurants along the Creek
Al Muraqqabat
A diverse locality that features a mix of dining options, shops, and easy access to the attractions in Old Dubai and beyond.
Muraqqabat Road shops, Restaurants and cafes, Dubai Museum, Al Fahidi Historic District, Al Seef District
Port Saeed
Closer to the airport and major shopping areas, making it convenient for travelers seeking leisure and shopping experiences.
Dubai Festival City Mall, Cultural events, Dubai Creek Harbour, Restaurants overlooking the Creek, Festival Bay
Burj Nahar
An emerging neighborhood that offers a blend of commercial and residential spaces, making it attractive for longer stays and family-oriented travelers.
Al Mamzar Beach Park, Riyadha Park, Shopping areas, Local eateries, Cultural sites in Deira

Do you need a license for Airbnb in Deira?

We recommend checking directly with Deira's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (3% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Deira

Dream Inn - 2BR Apartment with Balcony - Emaar

Dream Inn - 2BR Apartment with Balcony - Emaar

Entire Place • 2 bedrooms

$63,336
Revenue
63.4%
Occupancy
$220.51
Daily Rate
Cozy 3br in the heart of Dubai near clocktower

Cozy 3br in the heart of Dubai near clocktower

Entire Place • 3 bedrooms

$60,331
Revenue
48.4%
Occupancy
$227.13
Daily Rate
Double Room - private bathroom - Deira

Double Room - private bathroom - Deira

Private Room • 1 bedroom

$45,133
Revenue
28.8%
Occupancy
$343.55
Daily Rate
Twin/Double room without view/ shared bath / Deira

Twin/Double room without view/ shared bath / Deira

Private Room • 1 bedroom

$44,684
Revenue
29.6%
Occupancy
$356.33
Daily Rate
DBL room (queen bed) no view - Shared bath - Deira

DBL room (queen bed) no view - Shared bath - Deira

Private Room • 1 bedroom

$29,682
Revenue
40.9%
Occupancy
$350.11
Daily Rate
Single Room with no view/ Shared bathroom/ Deira

Single Room with no view/ Shared bathroom/ Deira

Private Room • 1 bedroom

$27,410
Revenue
19.0%
Occupancy
$347.56
Daily Rate

Top Performing Professional Hosts in Deira

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
1187064027$208,1361363.35/5.0
Abigail32$112,4586294.13/5.0
Dawood18$91,7411753.88/5.0
Mrs A34$75,3423694.71/5.0
Alina12$71,9171192.89/5.0
Dream Inn1$63,336164.31/5.0
Ezaz1$60,331114.91/5.0
Rezotels Booking26$56,0414694.10/5.0
Daniela3$50,015744.22/5.0
Henexia5$39,0271323.84/5.0

Additional analytics on vacation rental, real estate, short term rental data in Deira

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by private room listings (67.4%), with apartment & condo and boutique & hotels properties comprising 95.5% of inventory
  • Untapped potential in house segments (4.5% combined)

Room Capacity Distribution

Analysis of 267 properties in Deira shows that 1 bedroom properties are most prevalent, making up 88.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 92.5% of all listings.

Key Insights

  • Most common: 1 bedroom (88.4%)
  • Least common: 4 bedrooms (0.4%)
  • Market concentration: 92.5% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 267 properties in Deira reveals that 2 guests properties dominate the market, representing 40.4% of all listings. The average property accommodates 2.3 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 1 guest make up 70.4% of the market.

Key Insights

  • Most common capacity: 2 guests (40.4% of market)
  • Least common capacity: 6 guests (0.7% of market)
  • Average guest capacity: 2.3 guests per property
  • Market concentration: 70.4% in top 2 capacity sizes
  • Market segmentation: Predominantly smaller guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 267 properties in Deira, the most common availability pattern is 271-366 days (60.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (32.2% of properties).

Key Insights

  • Most common availability window: 271-366 days (60.3%)
  • Most common booking duration: 31-90 days (32.2%)
  • Properties with high availability (180+ days): 86.9%
  • Properties with long-term bookings (180+ days): 15.4%

Minimum Stay Distributions

1 Night (70.1%)

1 Night

155 listings

70.1% of total

2 Nights (6.3%)

2 Nights

14 listings

6.3% of total

3 Nights (16.3%)

3 Nights

36 listings

16.3% of total

4-6 Nights (0.9%)

4-6 Nights

2 listings

0.9% of total

7-29 Nights (1.4%)

7-29 Nights

3 listings

1.4% of total

30+ Nights (5%)

30+ Nights

11 listings

5% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 76.4%
  • Mid-length stays (4-6 nights) represent 0.9% of listings
  • Monthly+ stays (5%) suggest a stable extended-stay market
  • High market flexibility with 92.7% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (36.4%)

Flexible

55 listings

36.4% of total

Moderate (7.9%)

Moderate

12 listings

7.9% of total

Firm (6.6%)

Firm

10 listings

6.6% of total

Strict (49%)

Strict

74 listings

49% of total

Key Insights

  • Strict is the preferred policy at 49.0% of listings
  • The market shows a balanced distribution between guest-friendly (44.3%) and strict (55.6%) policies
  • Strong market consensus around Strict policies
  • Firm policies are least common at 6.6% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jan, Dec, Oct, averaging 33 days
  • Shortest booking windows are in Sep, May, Jun, averaging 12 days
  • Winter shows the longest average booking window at 31 days, while Spring has the shortest at 16 days

Recommendations

  • Implement dynamic pricing strategies for Winter bookings at least 31 days in advance
  • Consider early bird discounts during Spring to encourage longer lead times
  • Focus on last-minute booking promotions during Sep-Jun when lead times are shortest

Popular Airbnb Amenities in Deira

Every property in Deira comes standard with Air conditioning. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 17.1% of total guests, indicating a mostly international-driven market.
  • Primary international markets: India (20.7%) and United States (19.7%)
  • English is the top language at 60.5%, followed by Arabic (12.1%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.8%

Recommendations

  • Target marketing campaigns for Dubai and London markets
  • Develop localized content for India and United States
  • Prioritize English and Arabic language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Deira. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Mina Al arab31$3,331$512.2325%
Sharm52$3,290$422.5334%
Dubai Marina38$2,590$190.6652%
Emaar Beachfront20$2,462$263.6643%
Dubai13,233$1,972$220.3443%
Business Bay1,176$1,726$183.3545%
Ras Al Khaimah39$1,598$212.6931%
Abu Dhabi651$1,556$147.6943%
دبي686$1,534$206.7141%
Ras Al-Khaimah19$1,515$251.3529%

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