Naalya Estate Village Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wakiso, Uganda
Is Airbnb profitable in Naalya Estate Village in 2025? Explore comprehensive Airbnb analytics for Naalya Estate Village, Wakiso, Uganda to uncover income potential. This 2025 STR market report for Naalya Estate Village, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Naalya Estate Village, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Naalya Estate Village Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Naalya Estate Village Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Naalya Estate Village (2025)
Understanding the monthly revenue variations for Airbnb listings in Naalya Estate Village is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Naalya Estate Village is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Naalya Estate Village across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,534+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $570 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $303 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $174, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Naalya Estate Village
Naalya Estate Village Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Naalya Estate Village STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Naalya Estate Village:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Naalya Estate Village
Average Daily Rate (ADR) Airbnb Trends in Naalya Estate Village (2025)
Effective short term rental pricing strategy in Naalya Estate Village involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Naalya Estate Village typically peaks in March and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $106+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $51 or more.
- Typical properties (Median) charge around $34 per night.
- Entry-level properties (Bottom 25%) earn around $28 per night.
Average Daily Rate (ADR) Trend by Month in Naalya Estate Village
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Airbnb Seasonality Analysis & Trends in Naalya Estate Village (2025)
Peak Season (January, December, October)
- Revenue averages $779 per month
- Occupancy rates average 40.3%
- Daily rates average $44
Shoulder Season
- Revenue averages $544 per month
- Occupancy maintains around 34.5%
- Daily rates hold near $45
Low Season (February, March, June)
- Revenue drops to average $358 per month
- Occupancy decreases to average 37.6%
- Daily rates adjust to average $52
Seasonality Insights for Naalya Estate Village
- The Airbnb seasonality in Naalya Estate Village shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Naalya Estate Village's highest earning potential, with monthly revenues capable of climbing to $881, occupancy reaching a high of 50.8%, and ADRs peaking at $58.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $288, occupancy could drop to 24.5%, and ADRs may adjust down to $39.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Naalya Estate Village.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Naalya Estate Village seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Naalya Estate Village (2025)
Exploring the top neighborhoods for short-term rentals in Naalya Estate Village? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Naalya Estate | A rapidly developing suburb of Kampala with modern residential areas and close proximity to the city center. Ideal for both short-term and long-term stays, appealing to families and business travelers. | Kampala City Centre, Naalya Shopping Mall, Lake Victoria, Local markets, Recreational parks, Museums |
| Kira | A vibrant residential area popular among expatriates and locals alike, known for its excellent amenities and community feel. Great for those looking for a more suburban experience while still being near Kampala. | Kira Town Council, Local restaurants, Kira shopping centers, Nature parks, Cultural events |
| Jinja | Famous for its adventure tourism and proximity to the source of the Nile. A fantastic location for guests looking to explore outdoor activities and cultural experiences. | Source of the Nile, Bungee jumping, White water rafting, Jinja Market, Local craft shops |
| Entebbe | Known for its beautiful shores of Lake Victoria and the international airport. Perfect for guests looking for peaceful retreats and nature experiences. | Entebbe Botanical Gardens, Lake Victoria beaches, Uganda Wildlife Education Centre, Local art galleries, Cultural festivals |
| Kampala Central | The bustling heart of Uganda's capital, offering vibrant nightlife, shopping, and cultural experiences. Attractive for travelers who want to be in the middle of all the action. | Owino Market, The Uganda Museum, Local eateries, Nightclubs and bars, Cultural sites |
| Mutungo | A growing residential area providing a serene environment yet close to Kampala. Ideal for guests looking for comfortable living spaces away from the hustle. | Mutungo Hill, Local parks, Community events, Proximity to Kampala attractions |
| Mpererwe | A quiet, residential neighborhood with a mix of expats and locals. Great for longer stays and families looking for a peaceful area. | Local churches, Nature trails, Shopping centers, Community gatherings |
| Bwebaja | A lesser-known area that offers a mix of tranquility and local culture, perfect for immersive experiences and local interactions. | Cultural rites, Natural parks, Traditional markets, Local festivals |
Understanding Airbnb License Requirements & STR Laws in Naalya Estate Village (2025)
With 28% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Naalya Estate Village. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Naalya Estate Village to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 28% licensed listings)
Top Performing Airbnb Properties in Naalya Estate Village (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Naalya Estate Villagebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Belleview Apartments
Entire Place • 3 bedrooms
Three bedroom apartment.
Entire Place • 3 bedrooms
Luxurious 3 bedroom apartment.
Entire Place • 3 bedrooms
Home in Naalya
Entire Place • 1 bedroom
The Upper Room Apartments1 - Comfort & Convenience
Entire Place • 3 bedrooms
Premium One Bedroom | Remote Gate | Fast WiFi
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Naalya Estate Village (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Naalya Estate Village based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nagasha | 1 | $10,525 | 4 | 5.00/5.0 |
| Jb | 3 | $9,873 | 9 | 5.00/5.0 |
| Host #563515822 | 1 | $8,933 | 0 | N/A/5.0 |
| Mumbere | 1 | $8,189 | 5 | 5.00/5.0 |
| Namulema | 1 | $4,757 | 16 | 4.88/5.0 |
| Catherine | 1 | $3,973 | 44 | 4.91/5.0 |
| Christine | 1 | $3,428 | 3 | 5.00/5.0 |
| Kenneth | 1 | $2,879 | 19 | 4.95/5.0 |
| Mpanga | 2 | $2,654 | 98 | 4.70/5.0 |
| Dupril | 1 | $2,137 | 10 | 4.30/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Naalya Estate Village.
Dive Deeper: Advanced Naalya Estate Village STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Naalya Estate Village. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNaalya Estate Village Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Naalya Estate Village
- The Naalya Estate Village Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Naalya Estate Village, Apartment/Condo properties are the most common (92%), reflecting the local real estate landscape.
Naalya Estate Village Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Naalya Estate Village
- The dominant room capacity in Naalya Estate Village is 1 bedroom listings, making up 52% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.0% of the active Airbnb listings in Naalya Estate Village, indicating a high concentration in these sizes.
- With over half the market (52%) consisting of studios or 1-bedroom units, Naalya Estate Village is particularly well-suited for individuals or couples.
Naalya Estate Village Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Naalya Estate Village
- The most common guest capacity trend in Naalya Estate Village vacation rentals is listings accommodating 2 guests (28%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Naalya Estate Village STR market, accounting for 52.0% of listings.
- 12.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Naalya Estate Village.
- On average, properties in Naalya Estate Village are equipped to host 3.5 guests.
Naalya Estate Village Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Naalya Estate Village
- The most common availability pattern in Naalya Estate Village falls within the 271-366 days range, representing 88% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Naalya Estate Village (60%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Naalya Estate Village Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
72% of total
2 Nights
3 listings
12% of total
3 Nights
1 listings
4% of total
4-6 Nights
1 listings
4% of total
30+ Nights
2 listings
8% of total
Key Insights
- The most prevalent minimum stay requirement in Naalya Estate Village is 1 Night, adopted by 72% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.0%) of the Naalya Estate Village Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 72% of Naalya Estate Village hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Naalya Estate Village.
Naalya Estate Village Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
13 listings
59.1% of total
Moderate
4 listings
18.2% of total
Firm
4 listings
18.2% of total
Strict
1 listings
4.5% of total
Cancellation Policy Insights for Naalya Estate Village
- The prevailing Airbnb cancellation policy trend in Naalya Estate Village is Flexible, used by 59.1% of listings.
- The market strongly favors guest-friendly terms, with 77.3% of listings offering Flexible or Moderate policies. This suggests guests in Naalya Estate Village may expect booking flexibility.
- Strict cancellation policies are quite rare (4.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 59.1% market standard in Naalya Estate Village.
- Given the high prevalence of Flexible policies (59.1%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 4.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Naalya Estate Village.
Naalya Estate Village STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Naalya Estate Village
- The overall average booking lead time for vacation rentals in Naalya Estate Village is 18 days.
- Guests book furthest in advance for stays during October (average 34 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (25 days avg.) sees the longest lead times, while Spring (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Naalya Estate Village.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 34 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 25 days) to capture early planners.
- Monitor your own booking lead times against these Naalya Estate Village averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Naalya Estate Village (2025)
Amenity Prevalence
Amenity Insights for Naalya Estate Village
- Essential amenities in Naalya Estate Village that guests expect include: Free parking on premises, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Hot water, Washer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Naalya Estate Village: Free parking on premises, Kitchen, TV.
- Consider adding popular differentiators like Wifi or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Naalya Estate Village to stay competitive.
Naalya Estate Village Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Naalya Estate Village
- The typical guest profile for Airbnb in Naalya Estate Village consists of predominantly international visitors (68%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 31.8% of guests.
- Key international markets include Uganda (31.8%) and United States (20.5%).
- Top languages spoken are English (55.4%) followed by German (14.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Naalya Estate Village Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Jinja | 78 | $335 | $69.40 | 23% |
| Kampala | 891 | $228 | $49.84 | 31% |
| Entebbe City | 189 | $192 | $51.68 | 26% |
| Naalya Estate | 24 | $182 | $33.44 | 33% |
| Jinja City | 14 | $137 | $51.74 | 21% |
| Kira | 52 | $134 | $30.57 | 31% |
| Najeera Bulabira | 18 | $123 | $28.21 | 26% |
| Masaka City | 10 | $91 | $51.80 | 18% |