Airbnb Market Analytics, Statistics and Data in Şişli, Istanbul, Turkey
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Şişli? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Şişli:
How much do Airbnb hosts make on average per month in Şişli?
The short-term rental market in Şişli shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,117 per month
- Strong performing properties (top 25%) make $1,989 or more
- Best-in-class properties (top 10%) achieve $3,309+ monthly
- Entry-level properties (bottom 25%) typically earn around $454
Revenue Variations by Month
Occupancy Rates Throughout the Year in Şişli
The market in Şişli shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 41% occupancy rates
- Strong performing properties (top 25%) achieve 70% or higher
- Best-in-class properties (top 10%) reach 86%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Şişli
Daily rates in Şişli vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $65 per night
- Strong performing properties (top 25%) secure $105 or more
- Best-in-class properties (top 10%) pull in $166+ per night
- Entry-level properties (bottom 25%) earn around $40
Daily Rate Variations by Month
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Seasonality patterns in Şişli
Peak Season (May, October, June)
- Revenue peaks at $1759.52 per month
- Occupancy rates reach 51.42%
- Daily rates average $93.04
Shoulder Season
- Revenue averages $1535.86 per month
- Occupancy maintains 44.25%
- Daily rates hold at $87.57
Low Season (February, December, January)
- Revenue drops to $1071.10 per month
- Occupancy decreases to 35.40%
- Daily rates adjust to $84.08
Is it still profitable to do Airbnb in Şişli in 2025?
Yes! Şişli demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 44% and monthly revenue averaging $1536 and As a mature market with 1529 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Şişli
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Nişantaşı | A high-end neighborhood known for its boutiques, cafes, and cultural sites. It's a preferred area for affluent travelers who are looking for luxury accommodations and proximity to shopping and dining. | Abdi İpekçi Street, Nişantaşı Mosque, Macka Park, City's Nişantaşı Shopping Mall, Teşvikiye Mosque |
| Sultanahmet | The historical heart of Istanbul, home to iconic landmarks and attractions. It's perfect for tourists who want to explore the rich history and culture of the city. | Hagia Sophia, Blue Mosque, Topkapi Palace, Basilica Cistern, Sultanahmet Square |
| Taksim | A vibrant urban center famous for its lively atmosphere, restaurants, and nightlife. It attracts young travelers and those looking for entertainment and cultural experiences. | Taksim Square, Istiklal Avenue, Gezi Park, Atatürk Cultural Center, Pangalti's art galleries |
| Mecidiyeköy | A central business district that attracts business travelers due to its proximity to offices and transportation hubs. Well-connected and offers a variety of accommodations. | Cevahir Shopping Mall, Mecidiyeköy Metro Station, Sapphire Observation Deck, Fulya Park |
| Şişli Plaza | A modern area filled with skyscrapers, shops, and entertainment venues. It's a popular choice for tourists seeking a contemporary experience in Istanbul. | Şişli Cultural Center, Profilo Shopping Center, Trump Towers Mall, Miniatürk |
| Harbiye | Known for its cultural institutions and proximity to major venues, making it popular among art and music lovers attending events in Istanbul. | Istanbul Congress Center, Harbiye Military Museum, Cemal Reşit Rey Concert Hall, Taksim Gezi Park, Dolmabahçe Palace |
| Bomonti | An up-and-coming neighborhood known for its breweries, cafes, and creative spaces. It's appealing to young travelers and those looking for a unique local experience. | Bomontiada, Kanyon Shopping Mall, Istanbul Bilgi University, Feriköy Organic Market |
| Osmanbey | A hub for fashion and textile businesses, it's also a convenient area for tourists seeking access to both historical and modern attractions in Istanbul. | Osmanbey Metro Station, Fashion boutiques, Şişli Mosque, Osmanbey Shopping Center |
Do you need a license for Airbnb in Şişli?
Most likely, Şişli requires a license for Airbnb operations. With 45% of current listings showing licensing information, we recommend checking Şişli's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in Şişli
REFurbished Triplex in Taksim
Entire Place • 5 bedrooms
Saturn - 3 BD Stylish Flat in City Center Taksim
Entire Place • 3 bedrooms
Beautiful Bright Modern 2BD/2Bath Pool+Gym! #219
Entire Place • 2 bedrooms
Gorgeous 4BD/2Bath Bright Airy Penthouse! #355
Entire Place • 3 bedrooms
Family Residence In Nisantasi 2+1
Entire Place • 2 bedrooms
Taksim Perfect Residence, 3 bedrooms, pool, gym
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Şişli
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| VNG Property | 36 | $1,213,036 | 1410 | 4.76/5.0 |
| Hexa Suites | 27 | $1,163,811 | 421 | 4.71/5.0 |
| Kaan | 16 | $292,842 | 392 | 4.89/5.0 |
| Cihan | 16 | $281,577 | 370 | 4.25/5.0 |
| Alper | 21 | $277,553 | 569 | 4.47/5.0 |
| Yunus Emre | 16 | $273,106 | 552 | 4.39/5.0 |
| Ali | 8 | $259,360 | 155 | 4.56/5.0 |
| Cordo | 15 | $240,187 | 437 | 4.60/5.0 |
| Abdullah Fatih | 9 | $230,711 | 223 | 4.83/5.0 |
| SashaHomes | 9 | $222,448 | 406 | 4.81/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Şişli
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (85.8%), with apartment & condo and house properties comprising 96.5% of inventory
- Untapped potential in house, boutique & hotels, others, unique stays segments (7.2% combined)
Room Capacity Distribution
Analysis of 1,529 properties in Şişli shows that 1 bedroom properties are most prevalent, making up 50% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 79.6% of all listings.
Key Insights
- Most common: 1 bedroom (50%)
- Least common: 5+ bedrooms (0.1%)
- Market concentration: 79.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,529 properties in Şişli reveals that 3 guests properties dominate the market, representing 21.6% of all listings. The average property accommodates 3.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 3 guests and 2 guests make up 42.3% of the market.
Key Insights
- Most common capacity: 3 guests (21.6% of market)
- Least common capacity: 7 guests (2.7% of market)
- Average guest capacity: 3.7 guests per property
- Market concentration: 42.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,529 properties in Şişli, the most common availability pattern is 271-366 days (50.9% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (24.9% of properties).
Key Insights
- Most common availability window: 271-366 days (50.9%)
- Most common booking duration: 1-30 days (24.9%)
- Properties with high availability (180+ days): 75.3%
- Properties with long-term bookings (180+ days): 26.1%
Minimum Stay Distributions
1 Night
235 listings
19.9% of total
2 Nights
204 listings
17.3% of total
3 Nights
146 listings
12.4% of total
4-6 Nights
74 listings
6.3% of total
7-29 Nights
30 listings
2.5% of total
30+ Nights
491 listings
41.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 37.2%
- Mid-length stays (4-6 nights) represent 6.3% of listings
- Monthly+ stays (41.6%) suggest a stable extended-stay market
- High market flexibility with 49.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Non-refundable
1 listings
0.1% of total
Flexible
300 listings
28.4% of total
Moderate
312 listings
29.6% of total
Firm
170 listings
16.1% of total
Strict
272 listings
25.8% of total
Key Insights
- Moderate is the preferred policy at 29.6% of listings
- The market shows a balanced distribution between guest-friendly (58.0%) and strict (41.9%) policies
- Strong market consensus around Moderate policies
- Non-refundable policies are least common at 0.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Sep, May, Oct, averaging 35 days
- Shortest booking windows are in Mar, Dec, Feb, averaging 24 days
- Fall shows the longest average booking window at 33 days, while Winter has the shortest at 25 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 33 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Feb when lead times are shortest
Popular Airbnb Amenities in Şişli
Below is the distribution of amenities across listings in Şişli:
Traveler Demographics
Key Insights
- Domestic travelers make up 7.2% of total guests, indicating a mostly international-driven market.
- Primary international markets: United States (23.1%) and Germany (17%)
- English is the top language at 51.9%, followed by Turkish (19.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.0%
Recommendations
- Target marketing campaigns for İstanbul and London markets
- Develop localized content for United States and Germany
- Prioritize English and Turkish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Şişli. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Beyoğlu | 4,771 | $1,304 | $106.11 | 46% |
| Başiskele | 17 | $1,103 | $149.11 | 30% |
| Büyükçekmece | 66 | $1,096 | $151.20 | 37% |
| Esenköy | 21 | $1,095 | $122.96 | 31% |
| Beşiktaş | 776 | $1,048 | $99.61 | 40% |
| Şile | 162 | $1,034 | $165.00 | 30% |
| Prince Islands | 185 | $1,022 | $131.78 | 32% |
| Beykoz | 50 | $997 | $172.89 | 34% |
| Bakırköy | 126 | $992 | $98.18 | 40% |
| Iznik | 35 | $987 | $161.40 | 29% |
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