Airbnb Market Analytics, Statistics and Data in Kuşadası, Aydın, Turkey
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Kuşadası? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Kuşadası:
How much do Airbnb hosts make on average per month in Kuşadası?
The short-term rental market in Kuşadası shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $949 per month
- Strong performing properties (top 25%) make $2,180 or more
- Best-in-class properties (top 10%) achieve $4,596+ monthly
- Entry-level properties (bottom 25%) typically earn around $371
Revenue Variations by Month
Occupancy Rates Throughout the Year in Kuşadası
The market in Kuşadası shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 25% occupancy rates
- Strong performing properties (top 25%) achieve 47% or higher
- Best-in-class properties (top 10%) reach 69%+occupancy
- Entry-level properties (bottom 25%) average around 11%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Kuşadası
Daily rates in Kuşadası vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $86 per night
- Strong performing properties (top 25%) secure $136 or more
- Best-in-class properties (top 10%) pull in $242+ per night
- Entry-level properties (bottom 25%) earn around $55
Daily Rate Variations by Month
Get Live Kuşadası Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Kuşadası
Peak Season (August, May, June)
- Revenue peaks at $2649.55 per month
- Occupancy rates reach 47.53%
- Daily rates average $136.63
Shoulder Season
- Revenue averages $1724.25 per month
- Occupancy maintains 31.04%
- Daily rates hold at $119.86
Low Season (November, January, December)
- Revenue drops to $594.24 per month
- Occupancy decreases to 19.44%
- Daily rates adjust to $110.93
Is it still profitable to do Airbnb in Kuşadası in 2025?
Yes! Kuşadası demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 31% and solid monthly revenue averaging $1724 and As a mature market with 529 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Kuşadası
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Ladies Beach | Famous for its sandy shoreline and family-friendly atmosphere, Ladies Beach is a favorite among tourists seeking sun, sea, and relaxation. It's close to restaurants and has a vibrant beach club scene. | Ladies Beach, Kusadasi Beach Park, Kusadasi Marina, Kusadasi Night Market, Sosyal Beach Club |
| Kusadasi Marina | A bustling marina area known for its yachts and luxury atmosphere. Perfect for guests wanting dining and shopping options by the waterfront, as well as easy access to boat tours and excursions. | Kusadasi Marina, Yacht tours, Shopping malls, Restaurants by the sea, Kusadasi Bazaar |
| Long Beach | A quieter alternative to Ladies Beach, Long Beach offers a more laid-back vibe with spacious areas for sunbathing and water sports, appealing to those who seek relaxation but still want proximity to the city. | Long Beach, Water sports activities, Beach clubs, Local eateries, Sunset views |
| Pigeon Island (Güvercinada) | Rich in history and natural beauty, Pigeon Island is a must-visit for anyone interested in historical landmarks and scenic views. The area attracts tourists and history buffs alike. | Kusadasi Castle, Walkways and gardens, Museum, Historical ruins, Panoramic views |
| Selçuk Town | Just a short drive from Kusadasi, Selçuk is home to ancient ruins like Ephesus and the Temple of Artemis, attracting history enthusiasts and cultural tourists. | Ephesus, The Library of Celsus, Temple of Artemis, Selçuk Castle, St. John Basilica |
| Davutlar National Park | A beautiful natural area that offers hiking trails and scenic views, perfect for outdoor lovers and those looking to experience Turkey's natural beauty. | Davutlar National Park, Hiking trails, Picnic spots, Natural scenery, Wildlife watching |
| Kuşadası Center | The central area of Kusadasi is bustling with shops, restaurants, and nightlife. A prime location for travelers who want to be in the heart of activities and entertainment. | Kusadasi Market, Restaurants and cafes, Amusement parks, Café culture, Local nightlife |
| Güzelçamlı | A charming village close to nature and beaches, Güzelçamlı is perfect for those looking to escape the hustle and bustle of city life, offering serenity and proximity to natural parks. | Dilek Peninsula National Park, Beaches, Local markets, Nature trails, Scenic views |
Do you need a license for Airbnb in Kuşadası?
Most likely, Kuşadası requires a license for Airbnb operations. With 43% of current listings showing licensing information, we recommend checking Kuşadası's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in Kuşadası
Luxury farmhouse with sea views
Entire Place • 4 bedrooms
Beachfront detached villa - large garden
Entire Place • 4 bedrooms
Batıhan Vadi Hotel - Superior Villa 1+1
Private Room • N/A
New villa with private pool and sea view
Entire Place • 5 bedrooms
Kusadasi Villa With Gorgeous Sea View 6+1
Entire Place • 6 bedrooms
Villa with WARM Pool and Everything.
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Kuşadası
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kusadasi Tatilevi | 19 | $555,234 | 99 | 4.07/5.0 |
| Volkan | 9 | $316,859 | 106 | 4.04/5.0 |
| 459881315 | 8 | $224,612 | 150 | 4.40/5.0 |
| Ada Blue Holiday Villas | 16 | $213,057 | 11 | 0.52/5.0 |
| Erdem | 4 | $211,491 | 273 | 4.61/5.0 |
| Taylan | 8 | $146,289 | 386 | 4.90/5.0 |
| Damla | 6 | $138,204 | 49 | 4.02/5.0 |
| Özkan | 6 | $123,862 | 43 | 3.87/5.0 |
| Rosy Suite Hotel | 8 | $117,453 | 46 | 3.54/5.0 |
| Sümer Pamir | 1 | $100,889 | 31 | 4.97/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Kuşadası
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (84.9%), with house and apartment & condo properties comprising 88.3% of inventory
- Untapped potential in outdoor & mobile, others segments (1.7% combined)
Room Capacity Distribution
Analysis of 529 properties in Kuşadası shows that 1 bedroom properties are most prevalent, making up 35.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 64.7% of all listings.
Key Insights
- Most common: 1 bedroom (35.9%)
- Least common: 5+ bedrooms (2.3%)
- Market concentration: 64.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 529 properties in Kuşadası reveals that 4 guests properties dominate the market, representing 24.6% of all listings. The average property accommodates 5.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 43.1% of the market.
Key Insights
- Most common capacity: 4 guests (24.6% of market)
- Least common capacity: 1 guest (0.2% of market)
- Average guest capacity: 5.0 guests per property
- Market concentration: 43.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 529 properties in Kuşadası, the most common availability pattern is 271-366 days (70.1% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (37.1% of properties).
Key Insights
- Most common availability window: 271-366 days (70.1%)
- Most common booking duration: 1-30 days (37.1%)
- Properties with high availability (180+ days): 92.4%
- Properties with long-term bookings (180+ days): 8.9%
Minimum Stay Distributions
1 Night
66 listings
16.5% of total
2 Nights
54 listings
13.5% of total
3 Nights
45 listings
11.3% of total
4-6 Nights
26 listings
6.5% of total
7-29 Nights
11 listings
2.8% of total
30+ Nights
198 listings
49.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 30.0%
- Mid-length stays (4-6 nights) represent 6.5% of listings
- Monthly+ stays (49.5%) suggest a stable extended-stay market
- High market flexibility with 41.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
0.3% of total
Refundable
3 listings
0.9% of total
Non-refundable
3 listings
0.9% of total
Flexible
90 listings
28.1% of total
Moderate
53 listings
16.6% of total
Firm
80 listings
25% of total
Strict
90 listings
28.1% of total
Key Insights
- Flexible is the preferred policy at 28.1% of listings
- The market shows a balanced distribution between guest-friendly (44.7%) and strict (53.1%) policies
- Strong market consensus around Flexible policies
- Super Strict 30 Days policies are least common at 0.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Flexible policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Oct, averaging 62 days
- Shortest booking windows are in Jan, Nov, Apr, averaging 48 days
- Summer shows the longest average booking window at 57 days, while Winter has the shortest at 51 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 57 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Apr when lead times are shortest
Popular Airbnb Amenities in Kuşadası
Below is the distribution of amenities across listings in Kuşadası:
Traveler Demographics
Key Insights
- Domestic travelers make up 13.1% of total guests, indicating a mostly international-driven market.
- Primary international markets: Turkey (20.5%) and Germany (15.9%)
- English is the top language at 47.3%, followed by Turkish (31%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.3%
Recommendations
- Target marketing campaigns for İstanbul and İzmir markets
- Develop localized content for Turkey and Germany
- Prioritize English and Turkish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Kuşadası. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Μάσαρη | 21 | $2,754 | $267.75 | 48% |
| Fanes | 19 | $2,615 | $278.60 | 40% |
| Kalathos | 48 | $2,545 | $324.49 | 45% |
| Μαριτσά | 10 | $2,327 | $229.92 | 53% |
| Pefki | 61 | $2,307 | $312.66 | 42% |
| Municipality of Rhodes | 422 | $2,300 | $289.52 | 46% |
| Kolymbia | 121 | $2,202 | $254.96 | 52% |
| Lindos | 278 | $2,076 | $279.51 | 45% |
| Gialiskari | 13 | $1,865 | $221.02 | 45% |
| Άγιος Νεκτάριος | 13 | $1,862 | $248.66 | 55% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights