Airbnb Market Analytics, Statistics and Data in Hammamet, Nabeul, Tunisia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Hammamet? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Hammamet:
How much do Airbnb hosts make on average per month in Hammamet?
The short-term rental market in Hammamet shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $773 per month
- Strong performing properties (top 25%) make $1,672 or more
- Best-in-class properties (top 10%) achieve $3,300+ monthly
- Entry-level properties (bottom 25%) typically earn around $334
Revenue Variations by Month
Occupancy Rates Throughout the Year in Hammamet
The market in Hammamet shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 28% occupancy rates
- Strong performing properties (top 25%) achieve 51% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Hammamet
Daily rates in Hammamet vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $73 per night
- Strong performing properties (top 25%) secure $141 or more
- Best-in-class properties (top 10%) pull in $283+ per night
- Entry-level properties (bottom 25%) earn around $46
Daily Rate Variations by Month
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Seasonality patterns in Hammamet
Peak Season (August, July, June)
- Revenue peaks at $2686.13 per month
- Occupancy rates reach 51.67%
- Daily rates average $131.86
Shoulder Season
- Revenue averages $1481.79 per month
- Occupancy maintains 34.23%
- Daily rates hold at $121.23
Low Season (February, January, December)
- Revenue drops to $810.31 per month
- Occupancy decreases to 24.11%
- Daily rates adjust to $111.35
Is it still profitable to do Airbnb in Hammamet in 2025?
Yes! Hammamet demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 34% and monthly revenue averaging $1482 and With 306 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Hammamet
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Yasmina | Popular tourist area known for its beautiful beaches and water sports activities. Great for families and travelers looking for a relaxing beach getaway. | Yasmina Beach, Water Activities, Local Restaurants, Nightlife, Beach Clubs |
| Hammamet Medinat, | Rich in history and culture, this old town offers a charming atmosphere with narrow streets, local markets, and historic sites. Ideal for those interested in Tunisian heritage. | Medina of Hammamet, Hammamet Fort, Local Souks, Cultural Festivals, Art Galleries |
| Nabeul Town | Famous for its pottery and vibrant local markets. A centre for local culture and arts, attracting both tourists and locals for shopping and dining. | Nabeul Market, Pottery Workshops, Local Cuisine, Nabeul Beach, Cultural Events |
| Citrus Golf Resort | Known for its luxurious golf courses and high-end accommodations. Attracts golf enthusiasts and those looking for a luxury retreat. | Citrus Golf Course, Spas and Wellness Centers, Luxury Villas, Poolside Bars, Fine Dining |
| Hammamet North | A quieter area compared to the bustling city center, known for its pristine beaches and family-friendly environment. Great for those seeking peaceful seaside holidays. | Beachfront Hotels, Water Sports, Fishing Trips, Local Parks, Relaxing Beaches |
| Hotel Zone | The central area where most of the hotels are located, ideal for tourists looking for convenience and easy access to amenities. | Main Beach Access, Restaurants and Bars, Shopping Areas, Tourist Information, Beachfront Activities |
| Sidi Bou Said | A picturesque village known for its whitewashed buildings and stunning views of the Mediterranean. Highly sought after for its artistic ambiance. | St. Louis Cathedral, Café des Nattes, Art Galleries, Beautiful Views, Cultural Events |
| Mrezga Beach | Famous for its relaxed atmosphere and clean beaches, perfect for a laid-back vacation experience with family and friends. | Beach Lounges, Water Sports, Local Food Stalls, Nature Walks, Beach Festivals |
Do you need a license for Airbnb in Hammamet?
We recommend checking directly with Hammamet's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Hammamet
Apolonya - Exceptional Villa in Hammamet
Entire Place • 9 bedrooms
Rocaria - Villa de charme à Hammamet
Entire Place • 3 bedrooms
Privillège Catamaran Yasmine Hamamet
Entire Place • 1 bedroom
Luxury & modern villa Hammamet
Entire Place • 4 bedrooms
Dream House Hammamet
Entire Place • 4 bedrooms
Beautiful arabesque villa
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Hammamet
Additional analytics on vacation rental, real estate, short term rental data in Hammamet
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97.7%), with apartment & condo and house properties comprising 95.7% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (4.2% combined)
Room Capacity Distribution
Analysis of 306 properties in Hammamet shows that 2 bedrooms properties are most prevalent, making up 30.7% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 55.9% of all listings.
Key Insights
- Most common: 2 bedrooms (30.7%)
- Least common: 5+ bedrooms (6.9%)
- Market concentration: 55.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 306 properties in Hammamet reveals that 8+ guests properties dominate the market, representing 25.2% of all listings. The average property accommodates 5.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 49.3% of the market.
Key Insights
- Most common capacity: 8+ guests (25.2% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 5.4 guests per property
- Market concentration: 49.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 306 properties in Hammamet, the most common availability pattern is 271-366 days (67.3% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (35.9% of properties).
Key Insights
- Most common availability window: 271-366 days (67.3%)
- Most common booking duration: 1-30 days (35.9%)
- Properties with high availability (180+ days): 88.9%
- Properties with long-term bookings (180+ days): 12.1%
Minimum Stay Distributions
1 Night
72 listings
26% of total
2 Nights
70 listings
25.3% of total
3 Nights
72 listings
26% of total
4-6 Nights
44 listings
15.9% of total
7-29 Nights
15 listings
5.4% of total
30+ Nights
4 listings
1.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 51.3%
- Mid-length stays (4-6 nights) represent 15.9% of listings
- Monthly+ stays (1.4%) suggest a stable extended-stay market
- High market flexibility with 77.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
71 listings
29.8% of total
Moderate
53 listings
22.3% of total
Firm
43 listings
18.1% of total
Strict
71 listings
29.8% of total
Key Insights
- Flexible is the preferred policy at 29.8% of listings
- The market shows a balanced distribution between guest-friendly (52.1%) and strict (47.9%) policies
- Firm policies are least common at 18.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Aug, May, Apr, averaging 58 days
- Shortest booking windows are in Mar, Jan, Dec, averaging 31 days
- Summer shows the longest average booking window at 55 days, while Winter has the shortest at 31 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 55 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Dec when lead times are shortest
Popular Airbnb Amenities in Hammamet
Below is the distribution of amenities across listings in Hammamet:
Traveler Demographics
Key Insights
- Domestic travelers make up 4.6% of total guests, indicating a mostly international-driven market.
- Primary international markets: Germany (12.2%) and United Kingdom (10.6%)
- English is the top language at 36.8%, followed by French (31.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.5%
Recommendations
- Target marketing campaigns for Paris and Tunis markets
- Develop localized content for Germany and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Hammamet. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Rafraf | 25 | $1,439 | $214.26 | 41% |
| Korba | 23 | $1,013 | $183.73 | 33% |
| Tunis | 1,767 | $802 | $76.57 | 42% |
| La Soukra | 43 | $752 | $90.30 | 39% |
| Tazerka | 14 | $721 | $145.68 | 33% |
| Dar Allouche | 19 | $691 | $114.81 | 37% |
| Pantelleria | 446 | $688 | $185.74 | 33% |
| Maâmoura | 23 | $612 | $121.92 | 39% |
| Yasmine Hammamet | 54 | $611 | $159.28 | 36% |
| Hammam Sousse | 63 | $611 | $76.38 | 35% |
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