Ban Tai Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Surat Thani Province, Thailand

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Ban Tai in 2025? Explore comprehensive Airbnb analytics for Ban Tai, Surat Thani Province, Thailand to uncover income potential. This 2025 STR market report for Ban Tai, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 63 active listings.

Whether you're considering an Airbnb investment in Ban Tai, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ban Tai Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ban Tai Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$108
The average rental revenue earned for an occupied room per day in Ban Tai.
Occupancy Rate(?)
34.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,051
Typical annual income for an Airbnb listing in Ban Tai. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-10.8%
Significant decrease (-10.8%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Ban Tai.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Ban Tai.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
63
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ban Tai (2025)

Understanding the monthly revenue variations for Airbnb listings in Ban Tai is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ban Tai is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ban Tai across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,893+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,498 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $636 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $278, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ban Tai

Ban Tai Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ban Tai STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ban Tai:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ban Tai

Average Daily Rate (ADR) Airbnb Trends in Ban Tai (2025)

Effective short term rental pricing strategy in Ban Tai involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ban Tai typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $193+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $112 or more.
  • Typical properties (Median) charge around $76 per night.
  • Entry-level properties (Bottom 25%) earn around $45 per night.

Average Daily Rate (ADR) Trend by Month in Ban Tai

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Airbnb Seasonality Analysis & Trends in Ban Tai (2025)

Peak Season (February, March, January)
  • Revenue averages $1,782 per month
  • Occupancy rates average 47.7%
  • Daily rates average $101
Shoulder Season
  • Revenue averages $1,079 per month
  • Occupancy maintains around 32.2%
  • Daily rates hold near $106
Low Season (October, November, December)
  • Revenue drops to average $689 per month
  • Occupancy decreases to average 26.6%
  • Daily rates adjust to average $86

Seasonality Insights for Ban Tai

  • The Airbnb seasonality in Ban Tai shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ban Tai's highest earning potential, with monthly revenues capable of climbing to $1,836, occupancy reaching a high of 49.4%, and ADRs peaking at $119.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $594, occupancy could drop to 24.5%, and ADRs may adjust down to $83.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ban Tai.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ban Tai seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ban Tai (2025)

Exploring the top neighborhoods for short-term rentals in Ban Tai? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ban Tai Beach
A beautiful beach known for its soft sand and crystal-clear waters, attracting tourists looking for relaxation and water activities like snorkeling and diving.
Ban Tai Beach, Nathon Town, Ko Samui Ferry Terminal, Wat Khao Tham, Lipa Noi Beach
Thong Krut
A serene area with a relaxed atmosphere, perfect for visitors who want a quiet getaway close to nature and local life.
Thong Krut Beach, Local fishing village, Wat Phu Khao Thong, Sunset views, Quiet dining spots
Lipa Noi
Famous for its stunning sunsets and family-friendly environment, Lipa Noi is great for visitors with children and those looking for a peaceful beach experience.
Lipa Noi Beach, Five Islands Viewpoint, Koh Tan, Lipa Noi Waterfall
Nathon
The capital of Koh Samui with a cultural aspect, offering local markets and ferry connections to other islands, it attracts both tourists and locals.
Nathon Market, Fisherman’s Village, Nathon Pier, Local restaurants, Seafood markets
Maenam
Known for its long beaches and quiet atmosphere, Maenam is ideal for visitors seeking tranquility away from the busier tourist areas.
Maenam Beach, Wat Maenam, Local night markets, Koh Pha Ngan views, Yoga retreats
Bophut
A vibrant area with a seaside promenade that offers a variety of restaurants and shopping. It's a popular spot for tourists looking for a lively atmosphere.
Fisherman’s Village, Bophut Beach, Shopping boutiques, Night markets, Bars and restaurants
Chaweng
The most bustling area of Koh Samui, Chaweng is famous for its nightlife and entertainment options, making it a hotspot for younger tourists.
Chaweng Beach, Nightclubs, Shopping centers, Wat Khao Hua Jook, Water sports
Choeng Mon
A quieter, upscale beach area offering luxury resorts and private villas, perfect for travelers seeking a more exclusive experience.
Choeng Mon Beach, Spa resorts, Luxury beachfront dining, Wat Plai Laem, Viewpoint

Understanding Airbnb License Requirements & STR Laws in Ban Tai (2025)

While Ban Tai, Surat Thani Province, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ban Tai to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ban Tai (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ban Taibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Artisan Pool Seaside Villa; Beach-Yoga-Epic Party

Artisan Pool Seaside Villa; Beach-Yoga-Epic Party

Entire Place • 1 bedroom

$51,746
Revenue
80.3%
Occupancy
$164.82
Daily Rate
CanopyVillage above Whynambeach (Full Villa)

CanopyVillage above Whynambeach (Full Villa)

Entire Place • 4 bedrooms

$39,594
Revenue
25.7%
Occupancy
$433.59
Daily Rate
Tropical modern 2br sea view Villa 1

Tropical modern 2br sea view Villa 1

Entire Place • 2 bedrooms

$36,250
Revenue
52.0%
Occupancy
$360.19
Daily Rate
The beachfront terrace

The beachfront terrace

Entire Place • 2 bedrooms

$28,342
Revenue
68.2%
Occupancy
$112.67
Daily Rate
Queen's Villa with Stunning Ocean View

Queen's Villa with Stunning Ocean View

Private Room • 1 bedroom

$27,082
Revenue
34.5%
Occupancy
$331.91
Daily Rate
Vip 2

Vip 2

Entire Place • 1 bedroom

$25,559
Revenue
34.2%
Occupancy
$332.03
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ban Tai (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ban Tai based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Whynam Beach6$81,435754.74/5.0
Stefan And Natella2$66,9692154.88/5.0
Kim3$48,9582454.94/5.0
Laurent2$40,487204.83/5.0
Somchai18$36,258554.50/5.0
Moshe1$36,25044.75/5.0
Janpen1$28,342364.94/5.0
Ian1$18,887244.67/5.0
Bastien2$18,817114.69/5.0
Brenda1$18,4521234.76/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ban Tai.

Dive Deeper: Advanced Ban Tai STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ban Tai. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ban Tai Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ban Tai

  • The Ban Tai Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 50.8% of the 63 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 49.2% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Ban Tai, House properties are the most common (52.4%), reflecting the local real estate landscape.
  • Houses represent a significant 52.4% portion, catering likely to families or larger groups.
  • The presence of 34.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 4.8%) offer potential for unique stay experiences.

Ban Tai Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ban Tai

  • The dominant room capacity in Ban Tai is 1 bedroom listings, making up 73% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 90.5% of the active Airbnb listings in Ban Tai, indicating a high concentration in these sizes.
  • With over half the market (73%) consisting of studios or 1-bedroom units, Ban Tai is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (6.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Ban Tai.

Ban Tai Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ban Tai

  • The most common guest capacity trend in Ban Tai vacation rentals is listings accommodating 2 guests (68.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Ban Tai STR market, accounting for 82.6% of listings.
  • A significant 68.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Ban Tai.
  • On average, properties in Ban Tai are equipped to host 2.8 guests.

Ban Tai Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ban Tai

  • The most common availability pattern in Ban Tai falls within the 271-366 days range, representing 77.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ban Tai (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ban Tai Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.9%)

1 Night

21 listings

33.9% of total

2 Nights (1.6%)

2 Nights

1 listings

1.6% of total

3 Nights (4.8%)

3 Nights

3 listings

4.8% of total

4-6 Nights (14.5%)

4-6 Nights

9 listings

14.5% of total

7-29 Nights (8.1%)

7-29 Nights

5 listings

8.1% of total

30+ Nights (37.1%)

30+ Nights

23 listings

37.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Ban Tai is 30+ Nights, adopted by 37.1% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (37.1%) caters to monthly stays (30+ nights) in Ban Tai, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 37.1% of Ban Tai hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 37.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ban Tai.

Ban Tai Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (11.3%)

Flexible

7 listings

11.3% of total

Moderate (12.9%)

Moderate

8 listings

12.9% of total

Firm (48.4%)

Firm

30 listings

48.4% of total

Strict (27.4%)

Strict

17 listings

27.4% of total

Cancellation Policy Insights for Ban Tai

  • The prevailing Airbnb cancellation policy trend in Ban Tai is Firm, used by 48.4% of listings.
  • A majority (75.8%) of hosts in Ban Tai utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 48.4% market standard in Ban Tai.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ban Tai.

Ban Tai STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ban Tai

  • The overall average booking lead time for vacation rentals in Ban Tai is 38 days.
  • Guests book furthest in advance for stays during March (average 54 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (49 days avg.) sees the longest lead times, while Fall (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Ban Tai.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 49 days) to capture early planners.
  • Monitor your own booking lead times against these Ban Tai averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ban Tai (2025)

Amenity Prevalence

Amenity Insights for Ban Tai

  • Popular amenities like Free parking on premises, Wifi, Beach access are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Ban Tai.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Free parking on premises or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ban Tai to stay competitive.

Ban Tai Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ban Tai

  • The typical guest profile for Airbnb in Ban Tai consists of predominantly international visitors (96%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 4.1% of guests.
  • Key international markets include Germany (22.6%) and United Kingdom (14.9%).
  • Top languages spoken are English (45.6%) followed by German (16%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ban Tai Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Baan Thong Po135$3,866$368.2149%
Baan Chaweng Noi348$3,014$296.3648%
Ban Bang Khao57$2,996$405.4842%
Ko Samui944$2,901$318.8746%
Baan Thong Krut30$2,895$653.9341%
Baan Taling Ngam36$2,787$374.7337%
Baan Plai Laem280$2,517$326.3544%
Tong Yang60$2,481$558.3240%
Baan Hua Thanon109$2,319$247.0850%
Choeng Mon218$2,299$377.2739%

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