Mueang Kao Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sukhothai Province, Thailand
Is Airbnb profitable in Mueang Kao in 2025? Explore comprehensive Airbnb analytics for Mueang Kao, Sukhothai Province, Thailand to uncover income potential. This 2025 STR market report for Mueang Kao, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Mueang Kao, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mueang Kao Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mueang Kao Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mueang Kao (2025)
Understanding the monthly revenue variations for Airbnb listings in Mueang Kao is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mueang Kao is typically November, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mueang Kao across different performance tiers:
- Best-in-class properties (Top 10%) achieve $371+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $227 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $139 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $63, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mueang Kao
Mueang Kao Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mueang Kao STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mueang Kao:
- Best-in-class properties (Top 10%) achieve 39%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 22% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 16%.
- Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mueang Kao
Average Daily Rate (ADR) Airbnb Trends in Mueang Kao (2025)
Effective short term rental pricing strategy in Mueang Kao involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mueang Kao typically peaks in June and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $41+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $35 or more.
- Typical properties (Median) charge around $29 per night.
- Entry-level properties (Bottom 25%) earn around $25 per night.
Average Daily Rate (ADR) Trend by Month in Mueang Kao
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Airbnb Seasonality Analysis & Trends in Mueang Kao (2025)
Peak Season (November, January, December)
- Revenue averages $339 per month
- Occupancy rates average 33.5%
- Daily rates average $30
Shoulder Season
- Revenue averages $147 per month
- Occupancy maintains around 14.8%
- Daily rates hold near $30
Low Season (March, June, September)
- Revenue drops to average $83 per month
- Occupancy decreases to average 9.0%
- Daily rates adjust to average $30
Seasonality Insights for Mueang Kao
- The Airbnb seasonality in Mueang Kao shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mueang Kao's highest earning potential, with monthly revenues capable of climbing to $372, occupancy reaching a high of 37.2%, and ADRs peaking at $33.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $74, occupancy could drop to 8.3%, and ADRs may adjust down to $28.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mueang Kao.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mueang Kao seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mueang Kao (2025)
Exploring the top neighborhoods for short-term rentals in Mueang Kao? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historical Park Area | This area is home to the UNESCO World Heritage Site, Sukhothai Historical Park, attracting tourists interested in ancient Thai history and culture. A must-see destination for history buffs and photographers. | Sukhothai Historical Park, Wat Mahathat, Wat Si Chum, Ramkhamhaeng National Museum, Sukhothai Night Market |
| New Sukhothai City | A modern city that serves as the gateway to the historical park, offering more amenities and conveniences for visitors. Ideal for tourists who want comfort along with historical exploration. | Sukhothai City Pillar Shrine, Wat Traphang Thong, Wat Si Sawai, local markets, restaurants and cafes |
| Khao Luang National Park | A natural paradise perfect for travelers seeking outdoor adventures and beautiful landscapes. This area attracts nature enthusiasts and those looking for eco-tourism experiences. | Khao Luang Waterfall, hiking trails, bird watching, natural hot springs, scenic viewpoints |
| Si Satchanalai | Another important historical site with ancient temples, drawing visitors interested in exploring Sukhothai's rich history further. This area is perfect for those wanting a quieter experience away from the main attractions. | Si Satchanalai Historical Park, Wat Phra Si Ratana Mahathat, local artisanal shops, traditional Thai food experiences |
| Sukhothai Airport Area | Conveniently located for tourists arriving by air, this area provides easy access to attractions and is suitable for short-term stays and travelers looking for efficient transportation. | Sukhothai Airport, modern accommodations, car rental services, quick access to city center |
| Wat Phra That Doi Suthep Area | Famous for its stunning temple on the mountain's peak, it's a spiritual site and offers panoramic views, attracting visitors looking for cultural insights and breathtaking scenery. | Wat Phra That Doi Suthep, mountain hikes, local markets, scenic outlook points |
| Local Markets and Street Food Areas | Known for vibrant local markets that showcase Thai culture and cuisine. A great spot for food lovers and those wanting an authentic experience. | Sukhothai Weekend Market, street food stalls, local crafts, cooking classes, cultural performances |
| Rural Countryside of Sukhothai | Offers a peaceful escape with traditional Thai village life, attracting visitors seeking tranquility and a slower pace, ideal for retreat-style stays. | agricultural experiences, cultural workshops, eco-lodges, nature walks, local festivals |
Understanding Airbnb License Requirements & STR Laws in Mueang Kao (2025)
While Mueang Kao, Sukhothai Province, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mueang Kao to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mueang Kao (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mueang Kaobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sukhothai Garden 1
Private Room • 1 bedroom
Phiphu Art and Gallery Boutique Sukhothai
Private Room • N/A
Smilingface Guesthouse
Private Room • 4 bedrooms
Happiness Resort Sukhothai - Double 3
Private Room • 1 bedroom
Sano Houes Baan Son
Private Room • N/A
Happiness Resort Sukhothai - Deluxe
Private Room • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mueang Kao (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mueang Kao based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Namkhang | 6 | $7,076 | 106 | 4.85/5.0 |
| Sukhothai | 2 | $6,097 | 163 | 4.84/5.0 |
| Jarumas | 1 | $3,373 | 30 | 4.97/5.0 |
| Kwantida | 1 | $3,028 | 65 | 4.97/5.0 |
| Sano | 1 | $2,511 | 26 | 5.00/5.0 |
| Nattaporn | 1 | $1,295 | 45 | 4.73/5.0 |
| Chanin | 1 | $850 | 9 | 5.00/5.0 |
| Prajen | 3 | $715 | 37 | 4.96/5.0 |
| Host #133181143 | 1 | $563 | 28 | 4.68/5.0 |
| Thanat | 1 | $398 | 2 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mueang Kao.
Dive Deeper: Advanced Mueang Kao STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mueang Kao. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMueang Kao Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mueang Kao
- The Mueang Kao Airbnb market composition is heavily skewed towards Private Room listings, which make up 88.9% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mueang Kao, Hotel/Boutique properties are the most common (61.1%), reflecting the local real estate landscape.
- Houses represent a significant 38.9% portion, catering likely to families or larger groups.
- The presence of 61.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Mueang Kao Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mueang Kao
- The dominant room capacity in Mueang Kao is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 50.0% of the active Airbnb listings in Mueang Kao, indicating a high concentration in these sizes.
- A significant 27.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mueang Kao.
Mueang Kao Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mueang Kao
- The most common guest capacity trend in Mueang Kao vacation rentals is listings accommodating 2 guests (55.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Mueang Kao STR market, accounting for 66.7% of listings.
- A significant 55.6% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Mueang Kao.
- 11.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mueang Kao.
- On average, properties in Mueang Kao are equipped to host 2.2 guests.
Mueang Kao Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mueang Kao
- The most common availability pattern in Mueang Kao falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Mueang Kao (50%), reflecting common guest stay durations or potential owner blocking patterns.
Mueang Kao Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Mueang Kao is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Mueang Kao Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Mueang Kao hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mueang Kao.
Mueang Kao Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
44.4% of total
Moderate
7 listings
38.9% of total
Firm
2 listings
11.1% of total
Strict
1 listings
5.6% of total
Cancellation Policy Insights for Mueang Kao
- The prevailing Airbnb cancellation policy trend in Mueang Kao is Flexible, used by 44.4% of listings.
- The market strongly favors guest-friendly terms, with 83.3% of listings offering Flexible or Moderate policies. This suggests guests in Mueang Kao may expect booking flexibility.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 44.4% market standard in Mueang Kao.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Mueang Kao.
Mueang Kao STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mueang Kao
- The overall average booking lead time for vacation rentals in Mueang Kao is 34 days.
- Guests book furthest in advance for stays during November (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (59 days avg.) sees the longest lead times, while Spring (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Mueang Kao.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Mueang Kao averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mueang Kao (2025)
Amenity Prevalence
Amenity Insights for Mueang Kao
- Essential amenities in Mueang Kao that guests expect include: Free parking on premises, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Washer, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mueang Kao: Free parking on premises, Wifi, Air conditioning.
- Consider adding popular differentiators like Essentials or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mueang Kao to stay competitive.
Mueang Kao Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mueang Kao
- The typical guest profile for Airbnb in Mueang Kao consists of predominantly international visitors (98%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 1.9% of guests.
- Key international markets include France (32.1%) and United States (10.4%).
- Top languages spoken are English (41.6%) followed by French (22.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mueang Kao Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Don Keow Village | 24 | $1,447 | $137.70 | 39% |
| Ban Tong Kai | 11 | $1,228 | $221.83 | 34% |
| Mae Rim | 17 | $1,054 | $164.44 | 31% |
| Ban Ko Klang | 18 | $972 | $160.38 | 37% |
| Ban Tom | 11 | $881 | $135.94 | 36% |
| Nong Hoi | 217 | $831 | $74.67 | 49% |
| Ban Rong Ruea Kham | 27 | $825 | $127.25 | 36% |
| San Phra Net | 45 | $808 | $110.28 | 39% |
| Ban Fon | 10 | $778 | $112.86 | 37% |
| Nong Phueng | 30 | $753 | $113.38 | 36% |