Airbnb Market Analytics, Statistics and Data in Sunthonphu, Rayong Province, Thailand
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Sunthonphu? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Sunthonphu:
How much do Airbnb hosts make on average per month in Sunthonphu?
The short-term rental market in Sunthonphu shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $457 per month
- Strong performing properties (top 25%) make $1,076 or more
- Best-in-class properties (top 10%) achieve $2,210+ monthly
- Entry-level properties (bottom 25%) typically earn around $187
Revenue Variations by Month
Occupancy Rates Throughout the Year in Sunthonphu
The market in Sunthonphu shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 24% occupancy rates
- Strong performing properties (top 25%) achieve 46% or higher
- Best-in-class properties (top 10%) reach 67%+occupancy
- Entry-level properties (bottom 25%) average around 9%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Sunthonphu
Daily rates in Sunthonphu vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $58 per night
- Strong performing properties (top 25%) secure $102 or more
- Best-in-class properties (top 10%) pull in $168+ per night
- Entry-level properties (bottom 25%) earn around $35
Daily Rate Variations by Month
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Seasonality patterns in Sunthonphu
Peak Season (December, November, January)
- Revenue peaks at $1236.94 per month
- Occupancy rates reach 46.12%
- Daily rates average $92.71
Shoulder Season
- Revenue averages $916.43 per month
- Occupancy maintains 30.09%
- Daily rates hold at $87.60
Low Season (August, June, September)
- Revenue drops to $429.64 per month
- Occupancy decreases to 15.62%
- Daily rates adjust to $85.75
Is it still profitable to do Airbnb in Sunthonphu in 2025?
Yes! Sunthonphu demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 30% and monthly revenue averaging $916 and With 99 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Sunthonphu
Area | Why Choose This Area | Key Attractions |
---|---|---|
Rayong Beach | A picturesque destination known for its beautiful sandy beaches and clear waters. Ideal for tourists seeking relaxation and beach activities. | Rayong Beach, Koh Samet, Laem Mae Phim Beach, Ban Phe Pier, Rayong Aquarium |
Ao Wong Duean | A stunning bay offering a tranquil atmosphere and pristine nature. Perfect for families and couples looking for a quiet getaway. | Ao Wong Duean Beach, Koh Samet National Park, Scuba diving and snorkeling, Kayaking |
Pattaya | A vibrant city nearby with a bustling nightlife and numerous attractions. Popular among tourists seeking entertainment and recreation. | Walking Street, Pattaya Beach, Sanctuary of Truth, Pattaya Floating Market, Cartoon Network Amazone Waterpark |
Samet Island | A famous destination known for its stunning beaches and laid-back vibes. Attracts those looking for a more remote and idyllic stay. | Ao Phai Beach, Ao Wong Duean Beach, Sai Kaew Beach, National Park hiking trails |
Ban Phe | The main ferry port to Koh Samet, it offers local cuisine and access to island tours. Great for tourists planning day trips to nearby islands. | Ban Phe Market, Ferry to Koh Samet, Local seafood restaurants |
Suan Son Beach | A tranquil beach known for its natural beauty and pine trees, offering a serene atmosphere for relaxation or picnics. | Suan Son Beach, Beachfront activities, Picnic areas |
Mae Ramphueng Beach | A long stretch of beach popular among locals and tourists alike, known for its water sports and beachfront dining options. | Mae Ramphueng Beach, Local seafood stalls, Water sports activities |
Koh Kudi | A small but beautiful island offering seclusion and pristine nature. Ideal for those looking to escape the busy tourist spots. | Koh Kudi Beaches, Snorkeling, Relaxing atmosphere |
Do you need a license for Airbnb in Sunthonphu?
We recommend checking directly with Sunthonphu's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Sunthonphu
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Luxury Beachfront Villa with private pool & garden
Entire Place • 4 bedrooms

Luxury Beach Front Pool Villa, Phuphatara Rayong
Entire Place • 3 bedrooms
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Natural Villas -Front Samet Beach house with pool
Entire Place • 3 bedrooms
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一步入海的罗勇沙滩别墅
Entire Place • 3 bedrooms
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Wonderful Villa for Family & Friends near beach.
Entire Place • 3 bedrooms
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Crystal Beach Apartment Rayong
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Sunthonphu
Additional analytics on vacation rental, real estate, short term rental data in Sunthonphu
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.9%), with apartment & condo and house properties comprising 99.0% of inventory
- Untapped potential in others segments (1.0% combined)
Room Capacity Distribution
Analysis of 99 properties in Sunthonphu shows that 1 bedroom properties are most prevalent, making up 38.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 63.6% of all listings.
Key Insights
- Most common: 1 bedroom (38.4%)
- Least common: 5+ bedrooms (2%)
- Market concentration: 63.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 99 properties in Sunthonphu reveals that 2 guests properties dominate the market, representing 29.3% of all listings. The average property accommodates 4.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 6 guests make up 49.5% of the market.
Key Insights
- Most common capacity: 2 guests (29.3% of market)
- Least common capacity: 5 guests (7.1% of market)
- Average guest capacity: 4.3 guests per property
- Market concentration: 49.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 99 properties in Sunthonphu, the most common availability pattern is 271-366 days (77.8% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (39.4% of properties).
Key Insights
- Most common availability window: 271-366 days (77.8%)
- Most common booking duration: 1-30 days (39.4%)
- Properties with high availability (180+ days): 97.0%
- Properties with long-term bookings (180+ days): 4.0%
Minimum Stay Distributions
1 Night
41 listings
45.1% of total
2 Nights
13 listings
14.3% of total
3 Nights
6 listings
6.6% of total
4-6 Nights
15 listings
16.5% of total
7-29 Nights
13 listings
14.3% of total
30+ Nights
3 listings
3.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 59.4%
- Mid-length stays (4-6 nights) represent 16.5% of listings
- Monthly+ stays (3.3%) suggest a stable extended-stay market
- High market flexibility with 66.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
1.5% of total
Flexible
9 listings
13.4% of total
Moderate
17 listings
25.4% of total
Firm
19 listings
28.4% of total
Strict
21 listings
31.3% of total
Key Insights
- Strict is the preferred policy at 31.3% of listings
- The market shows a balanced distribution between guest-friendly (38.8%) and strict (59.7%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 1.5% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Feb, Dec, averaging 79 days
- Shortest booking windows are in Aug, May, Sep, averaging 25 days
- Winter shows the longest average booking window at 75 days, while Summer has the shortest at 39 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 75 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Sep when lead times are shortest
Popular Airbnb Amenities in Sunthonphu
Every property in Sunthonphu comes standard with Kitchen, and Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 24.9% of total guests, indicating a moderate local market presence.
- Primary international markets: United States (16.8%) and China (13.9%)
- English is the top language at 63.8%, followed by Chinese (10%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.3%
Recommendations
- Target marketing campaigns for Bangkok and Atlanta markets
- Develop localized content for United States and China
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Sunthonphu. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Nong Prue | 34 | $1,793 | $284.25 | 33% |
Nong Pla Lai | 12 | $1,691 | $211.28 | 32% |
Hat Chao Samran | 13 | $1,656 | $324.45 | 22% |
Na Chom Thian | 159 | $1,547 | $209.60 | 34% |
Bang Lamung | 16 | $1,494 | $265.89 | 25% |
Huai Yai | 22 | $1,448 | $303.62 | 28% |
Pattaya | 200 | $1,334 | $232.27 | 33% |
Baan Klong Son | 123 | $1,313 | $186.17 | 36% |
Khao Chi Chan | 92 | $996 | $209.41 | 30% |
Bang Kao | 13 | $970 | $233.69 | 19% |
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