Sakhu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Phuket Province, Thailand

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Sakhu in 2025? Explore comprehensive Airbnb analytics for Sakhu, Phuket Province, Thailand to uncover income potential. This 2025 STR market report for Sakhu, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 470 active listings.

Whether you're considering an Airbnb investment in Sakhu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sakhu Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sakhu Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$123
The average rental revenue earned for an occupied room per day in Sakhu.
Occupancy Rate(?)
37.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,470
Typical annual income for an Airbnb listing in Sakhu. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-20.0%
Significant decrease (-20.0%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Sakhu.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Sakhu.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
470
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sakhu (2025)

Understanding the monthly revenue variations for Airbnb listings in Sakhu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sakhu is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sakhu across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,227+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,638 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $769 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $332, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sakhu

Sakhu Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sakhu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sakhu:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sakhu

Average Daily Rate (ADR) Airbnb Trends in Sakhu (2025)

Effective short term rental pricing strategy in Sakhu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sakhu typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $305+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
  • Typical properties (Median) charge around $59 per night.
  • Entry-level properties (Bottom 25%) earn around $38 per night.

Average Daily Rate (ADR) Trend by Month in Sakhu

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Airbnb Seasonality Analysis & Trends in Sakhu (2025)

Peak Season (January, February, December)
  • Revenue averages $2,363 per month
  • Occupancy rates average 58.6%
  • Daily rates average $169
Shoulder Season
  • Revenue averages $1,387 per month
  • Occupancy maintains around 36.0%
  • Daily rates hold near $176
Low Season (April, May, September)
  • Revenue drops to average $1,000 per month
  • Occupancy decreases to average 30.9%
  • Daily rates adjust to average $145

Seasonality Insights for Sakhu

  • The Airbnb seasonality in Sakhu shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sakhu's highest earning potential, with monthly revenues capable of climbing to $2,839, occupancy reaching a high of 63.4%, and ADRs peaking at $194.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $911, occupancy could drop to 27.3%, and ADRs may adjust down to $124.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sakhu.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sakhu seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sakhu (2025)

Exploring the top neighborhoods for short-term rentals in Sakhu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Naithon Beach
Naithon Beach is a hidden gem known for its serene beauty and clear waters, making it perfect for travelers seeking relaxation and tranquility.
Naithon Beach, Sirinat National Park, Phuket International Airport, Spa and wellness centers, Local seafood restaurants
Nai Yang Beach
Nai Yang Beach is a quiet beach area located near the airport, popular for its national park and gorgeous sunsets. Great for budget travelers and nature lovers.
Nai Yang Beach, Sirinat National Park, Turtle Village, Local markets, Snorkeling spots
Bangtao Beach
A long stretch of coastline known for luxury resorts and villas. Ideal for tourists looking for upscale accommodations and a family-friendly environment.
Bangtao Beach, Laguna Phuket, Beaches and water sports, Beach clubs, Tranquil resorts
Kamala Beach
Kamala Beach offers a more laid-back atmosphere, perfect for families and couples. It has a range of accommodations from budget to luxury.
Kamala Beach, Phuket FantaSea, Surin Beach nearby, Relaxed beach bars, Local dining options
Patong Beach
Famous for its nightlife and bustling atmosphere, Patong Beach attracts a younger crowd looking for excitement, parties, and nightlife.
Patong Beach, Bangla Road nightlife, Jungceylon Shopping Mall, Water sports, Local street food
Karon Beach
Karon Beach is known for its beautiful sandy beach and is a favorite among families and beach lovers who want a less crowded experience than Patong.
Karon Beach, Big Buddha, Karon Temple, Local restaurants, Karon Viewpoint
Kata Beach
Kata Beach is popular among surfers and families, known for its clear waters and vibrant beach scene. It offers a good mix of relaxation and activities.
Kata Beach, Surfing spots, Kata Noi Beach, Local shops, Family-friendly restaurants
Surin Beach
Surin Beach is known as 'Millionaire's Row', attracting upscale travelers. It’s perfect for those seeking a luxurious beach getaway with fine dining.
Surin Beach, Fine dining restaurants, Beach clubs, Local markets, Nearby Bangtao Beach

Understanding Airbnb License Requirements & STR Laws in Sakhu (2025)

While Sakhu, Phuket Province, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sakhu to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 7% licensed listings)

Top Performing Airbnb Properties in Sakhu (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sakhubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Tropical Castle Layan, 18 BR Pool Villa by Resava

Tropical Castle Layan, 18 BR Pool Villa by Resava

Entire Place • 18 bedrooms

$178,733
Revenue
18.1%
Occupancy
$3633.29
Daily Rate
Villa Paradiso - Naithon Beach & Sunset View

Villa Paradiso - Naithon Beach & Sunset View

Entire Place • 5 bedrooms

$136,866
Revenue
28.3%
Occupancy
$1731.66
Daily Rate
Malaiwana - Villa M, 4BR, Naithon Beach w/ chef

Malaiwana - Villa M, 4BR, Naithon Beach w/ chef

Entire Place • 4 bedrooms

$95,544
Revenue
22.9%
Occupancy
$2272.12
Daily Rate
Panoramic Ocean Views - Your Escape Awaits

Panoramic Ocean Views - Your Escape Awaits

Entire Place • 3 bedrooms

$80,293
Revenue
73.3%
Occupancy
$297.56
Daily Rate
Luxurious quiet pool-villa Orchid, 7/7 maid/butler

Luxurious quiet pool-villa Orchid, 7/7 maid/butler

Entire Place • 3 bedrooms

$68,752
Revenue
61.7%
Occupancy
$289.93
Daily Rate
Sunny Day Dream Villa - Nai Yang Beach

Sunny Day Dream Villa - Nai Yang Beach

Entire Place • 2 bedrooms

$65,968
Revenue
63.8%
Occupancy
$293.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sakhu (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sakhu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ira29$516,56610614.89/5.0
Anusorn16$386,5482934.67/5.0
Kankawee8$250,2131274.83/5.0
Sepp4$234,9101654.91/5.0
Resava2$179,49464.67/5.0
Elite Havens Thailand3$171,720105.00/5.0
Sylvain1$136,866154.93/5.0
Sakeerin8$134,322454.71/5.0
Eli7$109,3126514.72/5.0
Jacob1$80,2931854.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sakhu.

Dive Deeper: Advanced Sakhu STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sakhu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sakhu Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sakhu

  • The Sakhu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.4% of the 470 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sakhu, Apartment/Condo properties are the most common (58.5%), reflecting the local real estate landscape.
  • Houses represent a significant 21.7% portion, catering likely to families or larger groups.
  • The presence of 18.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 1.5%) offer potential for unique stay experiences.

Sakhu Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sakhu

  • The dominant room capacity in Sakhu is 1 bedroom listings, making up 66.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.8% of the active Airbnb listings in Sakhu, indicating a high concentration in these sizes.
  • With over half the market (66.2%) consisting of studios or 1-bedroom units, Sakhu is particularly well-suited for individuals or couples.

Sakhu Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sakhu

  • The most common guest capacity trend in Sakhu vacation rentals is listings accommodating 2 guests (41.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Sakhu STR market, accounting for 63.4% of listings.
  • A significant 41.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Sakhu.
  • 12.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sakhu.
  • On average, properties in Sakhu are equipped to host 3.2 guests.

Sakhu Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sakhu

  • The most common availability pattern in Sakhu falls within the 271-366 days range, representing 65.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sakhu (33.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sakhu Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (31.7%)

1 Night

147 listings

31.7% of total

2 Nights (4.3%)

2 Nights

20 listings

4.3% of total

3 Nights (5%)

3 Nights

23 listings

5% of total

4-6 Nights (15.6%)

4-6 Nights

72 listings

15.6% of total

7-29 Nights (21.6%)

7-29 Nights

100 listings

21.6% of total

30+ Nights (21.8%)

30+ Nights

101 listings

21.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Sakhu is 1 Night, adopted by 31.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (21.8%) caters to monthly stays (30+ nights) in Sakhu, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 31.7% of Sakhu hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 21.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sakhu.

Sakhu Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (5.9%)

Super Strict 60 Days

23 listings

5.9% of total

Super Strict 30 Days

7 listings

1.8% of total

Flexible (23%)

Flexible

89 listings

23% of total

Moderate (28.9%)

Moderate

112 listings

28.9% of total

Firm (15.8%)

Firm

61 listings

15.8% of total

Strict (24.5%)

Strict

95 listings

24.5% of total

Cancellation Policy Insights for Sakhu

  • The prevailing Airbnb cancellation policy trend in Sakhu is Moderate, used by 28.9% of listings.
  • There's a relatively balanced mix between guest-friendly (51.9%) and stricter (40.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 28.9% market standard in Sakhu.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sakhu.

Sakhu STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sakhu

  • The overall average booking lead time for vacation rentals in Sakhu is 40 days.
  • Guests book furthest in advance for stays during January (average 64 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (59 days avg.) sees the longest lead times, while Summer (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Sakhu.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 59 days) to capture early planners.
  • Monitor your own booking lead times against these Sakhu averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sakhu (2025)

Amenity Prevalence

Amenity Insights for Sakhu

  • Essential amenities in Sakhu that guests expect include: Air conditioning, Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sakhu: Air conditioning, Wifi, TV.
  • Prioritize adding missing essentials: Air conditioning, Wifi, TV.
  • Consider adding popular differentiators like Free parking on premises or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sakhu to stay competitive.

Sakhu Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sakhu

  • The typical guest profile for Airbnb in Sakhu consists of predominantly international visitors (98%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 1.6% of guests.
  • Key international markets include United States (14.1%) and Germany (12.4%).
  • Top languages spoken are English (46.4%) followed by German (9.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sakhu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ban Khao Pi Lai18$8,150$2044.6922%
Pa Khlok74$5,022$860.0732%
Ban Bang Khao50$3,113$457.4443%
Baan Thong Po145$3,083$368.6144%
Kamala948$2,483$284.7948%
Baan Thong Krut22$2,469$362.3345%
Haad Klong Jaak40$2,415$283.3542%
Baan Taling Ngam33$2,296$363.0636%
Ban Khlong Son32$2,229$264.8938%
Khao Thong13$2,170$320.8837%

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