Airbnb Market Analytics, Statistics and Data in Karon, Phuket Province, Thailand
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Karon? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Karon:
How much do Airbnb hosts make on average per month in Karon?
The short-term rental market in Karon shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,226 per month
- Strong performing properties (top 25%) make $2,761 or more
- Best-in-class properties (top 10%) achieve $6,329+ monthly
- Entry-level properties (bottom 25%) typically earn around $543
Revenue Variations by Month
Occupancy Rates Throughout the Year in Karon
The market in Karon shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 48% occupancy rates
- Strong performing properties (top 25%) achieve 75% or higher
- Best-in-class properties (top 10%) reach 90%+occupancy
- Entry-level properties (bottom 25%) average around 20%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Karon
Daily rates in Karon vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $74 per night
- Strong performing properties (top 25%) secure $158 or more
- Best-in-class properties (top 10%) pull in $352+ per night
- Entry-level properties (bottom 25%) earn around $45
Daily Rate Variations by Month
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Seasonality patterns in Karon
Peak Season (January, December, November)
- Revenue peaks at $3453.50 per month
- Occupancy rates reach 61.17%
- Daily rates average $230.27
Shoulder Season
- Revenue averages $2613.42 per month
- Occupancy maintains 48.20%
- Daily rates hold at $171.99
Low Season (July, August, September)
- Revenue drops to $1487.95 per month
- Occupancy decreases to 39.03%
- Daily rates adjust to $143.07
Is it still profitable to do Airbnb in Karon in 2025?
Yes! Karon demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 48% and strong monthly revenue averaging $2613 and As a mature market with 909 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Karon
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Karon Beach | Beautiful beach known for its soft sand and clear waters, perfect for families and beach lovers. Karon Beach offers a relaxed atmosphere with plenty of restaurants, bars, and water sports. | Karon Temple, Karon View Point, Wat Suwan Khiri Khet, Mini Golf Paradise, Karon Night Market |
| Karon View Point | Stunning viewpoint that offers breathtaking panoramic views of the bays and beaches, a popular spot for tourists and photographers alike. Ideal for those seeking scenic beauty and tranquility. | Karon View Point, Windmill Viewpoint, Big Buddha, Laem Promthep |
| Local Markets | Karon hosts vibrant local markets that attract both tourists and locals looking for fresh produce, souvenirs, and unique finds. A great area for experiencing local culture and lifestyle. | Karon Night Market, Sunday Walking Street Market |
| Karon Soi | This area features a variety of bars, restaurants, and shops, catering to tourists and locals alike. Great for those seeking nightlife and local dining experiences. | Shopping at Karon Plaza, Dining at beachside restaurants |
| Karon Shopping Center | A hub for shopping and dining, this center features a mix of international and local shops, ideal for tourists looking to shop for souvenirs and enjoy local cuisine. | Karon Plaza, Various souvenir shops, Restaurants |
| Wat Suwan Khiri Khet Temple | A beautiful Buddhist temple in Karon that attracts visitors interested in culture and religion. Offers a peaceful atmosphere and a glimpse into the local traditions. | Wat Suwan Khiri Khet, Big Buddha nearby |
| Karon Surfing Area | Known for its surfing conditions during certain seasons, this area attracts surfing enthusiasts. Ideal for adventure seekers looking for water sports activities. | Surf schools, Karon Surf Club |
| Karon Family Area | This area is well-suited for families with children, offering family-friendly beaches, activities, and accommodations that cater to families looking for vacations. | Family-friendly beaches, Kids' adventure park |
Do you need a license for Airbnb in Karon?
We recommend checking directly with Karon's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Karon
kata seaview 5BR villa 3 mins to beach
Entire Place • 5 bedrooms
Villa Sunyata 8BR - Oceanfront, Walk to Kata Beach
Entire Place • 8 bedrooms
Kata Luxury Seaview villa/walk to the beach/breakfast included
Entire Place • 5 bedrooms
Dream villa, paradise on earth by the sea 面朝大海梦幻假期
Entire Place • 6 bedrooms
Villa Momo Sea View with Pool
Entire Place • 5 bedrooms
Villa Omari modern sea view with private pool
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Karon
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jariya | 24 | $2,078,820 | 581 | 4.11/5.0 |
| Ira | 52 | $953,194 | 3440 | 4.82/5.0 |
| Graham | 16 | $696,058 | 1879 | 4.91/5.0 |
| 坤古 | 6 | $576,439 | 85 | 4.80/5.0 |
| Dove | 2 | $457,198 | 66 | 4.76/5.0 |
| Gilles | 25 | $418,894 | 183 | 1.70/5.0 |
| Lingru | 2 | $326,266 | 26 | 2.50/5.0 |
| Benoit | 1 | $310,665 | 16 | 5.00/5.0 |
| Elite Havens Thailand | 4 | $291,041 | 7 | 1.25/5.0 |
| Lofty | 21 | $275,231 | 466 | 3.92/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Karon
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (68.4%), with apartment & condo and boutique & hotels properties comprising 79.9% of inventory
- Strong specialty sector (22.4%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in outdoor & mobile, unique stays segments (0.3% combined)
Room Capacity Distribution
Analysis of 909 properties in Karon shows that 1 bedroom properties are most prevalent, making up 50.7% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 74.4% of all listings.
Key Insights
- Most common: 1 bedroom (50.7%)
- Least common: 5+ bedrooms (3.6%)
- Market concentration: 74.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 909 properties in Karon reveals that 2 guests properties dominate the market, representing 35.1% of all listings. The average property accommodates 3.6 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 56.1% of the market.
Key Insights
- Most common capacity: 2 guests (35.1% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 3.6 guests per property
- Market concentration: 56.1% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 909 properties in Karon, the most common availability pattern is 271-366 days (51.7% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (29.2% of properties).
Key Insights
- Most common availability window: 271-366 days (51.7%)
- Most common booking duration: 1-30 days (29.2%)
- Properties with high availability (180+ days): 74.0%
- Properties with long-term bookings (180+ days): 27.3%
Minimum Stay Distributions
1 Night
276 listings
33.5% of total
2 Nights
107 listings
13% of total
3 Nights
95 listings
11.5% of total
4-6 Nights
164 listings
19.9% of total
7-29 Nights
115 listings
13.9% of total
30+ Nights
68 listings
8.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 46.5%
- Mid-length stays (4-6 nights) represent 19.9% of listings
- Monthly+ stays (8.2%) suggest a stable extended-stay market
- High market flexibility with 58.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
0.2% of total
Super Strict 60 Days
36 listings
5.5% of total
Super Strict 95 Days
1 listings
0.2% of total
Non-refundable
1 listings
0.2% of total
Refundable
1 listings
0.2% of total
Flexible
74 listings
11.3% of total
Moderate
130 listings
19.9% of total
Firm
113 listings
17.3% of total
Strict
296 listings
45.3% of total
Key Insights
- Strict is the preferred policy at 45.3% of listings
- Stricter policies (Firm & Strict) dominate at 62.6% of the market
- Strong market consensus around Strict policies
- Refundable policies are least common at 0.2% of listings
Recommendations
- The market supports stricter policies, with 62.6% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Dec, Feb, averaging 74 days
- Shortest booking windows are in Jun, Aug, Sep, averaging 38 days
- Winter shows the longest average booking window at 74 days, while Summer has the shortest at 44 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 74 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Sep when lead times are shortest
Popular Airbnb Amenities in Karon
Below is the distribution of amenities across listings in Karon:
Traveler Demographics
Key Insights
- Domestic travelers make up 2.2% of total guests, indicating a mostly international-driven market.
- Primary international markets: China (23.2%) and United Kingdom (19%)
- English is the top language at 63%, followed by Chinese (10.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%
Recommendations
- Target marketing campaigns for London and England markets
- Develop localized content for China and United Kingdom
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Karon. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Ban Khao Pi Lai | 19 | $6,396 | $1984.65 | 22% |
| Pa Khlok | 64 | $5,311 | $792.90 | 34% |
| Kamala | 890 | $2,447 | $280.17 | 48% |
| Haad Klong Jaak | 34 | $2,221 | $253.06 | 43% |
| Kuala Teriang | 16 | $2,186 | $149.35 | 31% |
| Ban Khlong Son | 34 | $2,123 | $227.84 | 37% |
| Krabi Noi | 50 | $1,889 | $175.09 | 37% |
| Choeng Thale | 1,414 | $1,767 | $245.31 | 40% |
| Tambon Ao Nang | 68 | $1,709 | $157.32 | 40% |
| Chong Pli | 51 | $1,601 | $161.76 | 40% |
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