Donghe Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Taitung County, Taiwan

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Donghe in 2025? Explore comprehensive Airbnb analytics for Donghe, Taitung County, Taiwan to uncover income potential. This 2025 STR market report for Donghe, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 64 active listings.

Whether you're considering an Airbnb investment in Donghe, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Donghe Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Donghe Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$94
The average rental revenue earned for an occupied room per day in Donghe.
Occupancy Rate(?)
19.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,855
Typical annual income for an Airbnb listing in Donghe. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.1%
Positive growth (0.1%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Donghe.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Donghe.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
64
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Donghe (2025)

Understanding the monthly revenue variations for Airbnb listings in Donghe is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Donghe is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Donghe across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,967+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $621 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $284 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $117, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Donghe

Donghe Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Donghe STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Donghe:

  • Best-in-class properties (Top 10%) achieve 47%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 28% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 16%.
  • Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Donghe

Average Daily Rate (ADR) Airbnb Trends in Donghe (2025)

Effective short term rental pricing strategy in Donghe involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Donghe typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $152+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $79 or more.
  • Typical properties (Median) charge around $52 per night.
  • Entry-level properties (Bottom 25%) earn around $25 per night.

Average Daily Rate (ADR) Trend by Month in Donghe

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Airbnb Seasonality Analysis & Trends in Donghe (2025)

Peak Season (January, December, May)
  • Revenue averages $1,164 per month
  • Occupancy rates average 24.5%
  • Daily rates average $108
Shoulder Season
  • Revenue averages $646 per month
  • Occupancy maintains around 20.4%
  • Daily rates hold near $90
Low Season (June, August, September)
  • Revenue drops to average $399 per month
  • Occupancy decreases to average 20.2%
  • Daily rates adjust to average $67

Seasonality Insights for Donghe

  • The Airbnb seasonality in Donghe shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Donghe's highest earning potential, with monthly revenues capable of climbing to $1,375, occupancy reaching a high of 27.1%, and ADRs peaking at $152.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $383, occupancy could drop to 17.8%, and ADRs may adjust down to $67.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Donghe.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Donghe seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Donghe (2025)

Exploring the top neighborhoods for short-term rentals in Donghe? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Donghe Beach
Beautiful sandy beach known for its surfing spots and scenic views. It's ideal for tourists who enjoy outdoor activities and want to relax by the ocean.
Donghe Beach, Dawulun Mountain, Surfing schools, Local seafood restaurants, Scenic bike trails
Dulan Village
A charming village with a vibrant arts scene and stunning coastal views. It's popular among travelers seeking a cultural experience with art workshops and local festivals.
Dulan Arts Village, Local art studios, Dulan Beach, Beibu Mountain, Cafes and craft shops
Jhiben Hot Springs
Famous for its natural hot springs and wellness resorts. Attracts visitors looking for relaxation and rejuvenation in a tranquil natural setting.
Jhiben Hot Springs, Spa resorts, Scenic hiking trails, Hot spring baths, Jhiben Forest Recreation Area
Taitung City
The capital of Taitung County, offering cultural experiences and convenience with restaurants, shopping, and local markets. It's a hub for tourists exploring the region.
Taitung Night Market, Taitung Seashore Park, Tiehua Music Village, National Museum of Prehistory, Public Art installations
Wuli Farm
A picturesque farm area known for its organic produce and beautiful landscapes. It attracts visitors interested in farming, nature, and eco-tourism activities.
Wuli Farm, Organic produce markets, Tea plantations, Hiking trails, Natural scenery
Luan Ping
A lesser-known coastal area with beautiful beaches and a laid-back atmosphere. Perfect for those seeking a quiet retreat and nature experiences away from the crowds.
Luan Ping Beach, Scenic coastal views, Local fishing culture, Quiet nature trails
East Coast National Scenic Area
A stunning coastal park featuring dramatic cliffs, diverse ecosystems, and beautiful coastal scenery. Ideal for eco-tourists and nature lovers.
Sanxiantai, Taitung Forest Park, Coastal hiking trails, Breathtaking views, Wildlife watching
Shuang Yan Beach
Known for its unique landscapes and tranquility, it's a great spot for beach lovers and those looking for a peaceful getaway.
Shuang Yan Beach, Sand dunes, Birdwatching, Natural landscapes, Sunset views

Understanding Airbnb License Requirements & STR Laws in Donghe (2025)

While Donghe, Taitung County, Taiwan currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Donghe to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Donghe (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Donghebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Taitung Unbeatable Sea View Villa Villa (can accommodate 14 adults or 3-4 people with extra babies

Taitung Unbeatable Sea View Villa Villa (can accommodate 14 adults or 3-4 people with extra babies

Entire Place • 5 bedrooms

$41,375
Revenue
12.8%
Occupancy
$951.02
Daily Rate
Taitung Tulan Seaside Cottage, Double Ensuite

Taitung Tulan Seaside Cottage, Double Ensuite

Entire Place • 1 bedroom

$40,368
Revenue
54.4%
Occupancy
$405.52
Daily Rate
Taitung Dulan Seaside Cottage, Double Room

Taitung Dulan Seaside Cottage, Double Room

Private Room • 1 bedroom

$31,447
Revenue
38.8%
Occupancy
$311.34
Daily Rate
farming cabins

farming cabins

Entire Place • 3 bedrooms

$26,848
Revenue
39.7%
Occupancy
$174.92
Daily Rate
Dulan White House

Dulan White House

Entire Place • 1 bedroom

$21,411
Revenue
69.8%
Occupancy
$84.27
Daily Rate
Villa (Three bedrooms and one hall for six adults, you can add one child under 10 years old in each

Villa (Three bedrooms and one hall for six adults, you can add one child under 10 years old in each

Private Room • 3 bedrooms

$18,359
Revenue
13.1%
Occupancy
$494.54
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Donghe (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Donghe based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
芸禎3$74,089244.93/5.0
Dulan2$71,81565.00/5.0
Hammer2$48,2593164.87/5.0
Sean9$18,8097694.90/5.0
Kc3$17,2671254.92/5.0
Sara5$9,86165.00/5.0
俐莉1$8,426494.98/5.0
Slow3$7,758424.56/5.0
淑麗1$6,120184.94/5.0
璟萱1$5,786774.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Donghe.

Dive Deeper: Advanced Donghe STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Donghe. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Donghe Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Donghe

  • The Donghe Airbnb market composition is heavily skewed towards Private Room listings, which make up 60.9% of the 64 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Donghe, House properties are the most common (40.6%), reflecting the local real estate landscape.
  • Houses represent a significant 40.6% portion, catering likely to families or larger groups.
  • The presence of 34.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others, apartment/condo (combined 10.9%) offer potential for unique stay experiences.

Donghe Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Donghe

  • The dominant room capacity in Donghe is 1 bedroom listings, making up 60.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 67.2% of the active Airbnb listings in Donghe, indicating a high concentration in these sizes.
  • With over half the market (60.9%) consisting of studios or 1-bedroom units, Donghe is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (6.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Donghe.

Donghe Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Donghe

  • The most common guest capacity trend in Donghe vacation rentals is listings accommodating 2 guests (40.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Donghe STR market, accounting for 50.0% of listings.
  • A significant 45.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Donghe.
  • On average, properties in Donghe are equipped to host 2.0 guests.

Donghe Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Donghe

  • The most common availability pattern in Donghe falls within the 271-366 days range, representing 87.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 98.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Donghe (46.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 1.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Donghe Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (87.5%)

1 Night

56 listings

87.5% of total

2 Nights (3.1%)

2 Nights

2 listings

3.1% of total

3 Nights (4.7%)

3 Nights

3 listings

4.7% of total

4-6 Nights (3.1%)

4-6 Nights

2 listings

3.1% of total

30+ Nights (1.6%)

30+ Nights

1 listings

1.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Donghe is 1 Night, adopted by 87.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (90.6%) of the Donghe Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (1.6%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 87.5% of Donghe hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Donghe.

Donghe Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (31.4%)

Flexible

16 listings

31.4% of total

Moderate (45.1%)

Moderate

23 listings

45.1% of total

Firm (7.8%)

Firm

4 listings

7.8% of total

Strict (15.7%)

Strict

8 listings

15.7% of total

Cancellation Policy Insights for Donghe

  • The prevailing Airbnb cancellation policy trend in Donghe is Moderate, used by 45.1% of listings.
  • The market strongly favors guest-friendly terms, with 76.5% of listings offering Flexible or Moderate policies. This suggests guests in Donghe may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 45.1% market standard in Donghe.
  • Regularly review your cancellation policy against competitors and market demand shifts in Donghe.

Donghe STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Donghe

  • The overall average booking lead time for vacation rentals in Donghe is 25 days.
  • Guests book furthest in advance for stays during January (average 47 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (33 days avg.) sees the longest lead times, while Fall (15 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Donghe.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
  • During October, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 33 days) to capture early planners.
  • Monitor your own booking lead times against these Donghe averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Donghe (2025)

Amenity Prevalence

Amenity Insights for Donghe

  • Essential amenities in Donghe that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Shampoo, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Donghe: Air conditioning.
  • Prioritize adding missing essentials: Air conditioning.
  • Consider adding popular differentiators like Shampoo or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Donghe to stay competitive.

Donghe Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Donghe

  • The typical guest profile for Airbnb in Donghe consists of a mix of domestic (53%) and international guests, often arriving from nearby Taipei, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 52.5% of guests.
  • Key international markets include Taiwan (52.5%) and United States (20%).
  • Top languages spoken are English (41%) followed by Chinese (31.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Donghe Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Alishan Township52$1,883$156.3940%
Zhongpu Township11$1,711$386.7927%
Zhuqi Township26$1,353$113.2538%
Fanlu Township29$1,117$168.4032%
Huwei Township14$1,041$118.2428%
Chiayi80$1,009$100.3934%
Changbin38$908$135.2525%
Zhushan Township25$890$170.2219%
Manzhou13$868$153.4028%
Puli Township128$864$201.8121%

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