Airbnb Market Analytics, Statistics and Data in Zurich, Zurich, Switzerland
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Zurich? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Zurich:
How much do Airbnb hosts make on average per month in Zurich?
The short-term rental market in Zurich shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,808 per month
- Strong performing properties (top 25%) make $4,911 or more
- Best-in-class properties (top 10%) achieve $7,649+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,372
Revenue Variations by Month
Occupancy Rates Throughout the Year in Zurich
The market in Zurich shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 52% occupancy rates
- Strong performing properties (top 25%) achieve 77% or higher
- Best-in-class properties (top 10%) reach 88%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Zurich
Daily rates in Zurich vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $152 per night
- Strong performing properties (top 25%) secure $225 or more
- Best-in-class properties (top 10%) pull in $327+ per night
- Entry-level properties (bottom 25%) earn around $104
Daily Rate Variations by Month
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Seasonality patterns in Zurich
Peak Season (June, May, September)
- Revenue peaks at $4318.67 per month
- Occupancy rates reach 61.09%
- Daily rates average $223.89
Shoulder Season
- Revenue averages $3665.34 per month
- Occupancy maintains 50.12%
- Daily rates hold at $190.54
Low Season (November, February, January)
- Revenue drops to $2401.35 per month
- Occupancy decreases to 38.05%
- Daily rates adjust to $173.19
Is it still profitable to do Airbnb in Zurich in 2025?
Yes! Zurich demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 50% and strong monthly revenue averaging $3665 and As a mature market with 1519 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Zurich
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Old Town (Altstadt) | Historic area filled with medieval buildings, narrow streets, and landmarks. A favorite for tourists wanting to immerse themselves in Zurich's culture and history, with many attractions within walking distance. | Grossmünster, Fraumünster, Niederdorf, Swiss National Museum, Lindenhof, Rathaus |
| Lake Zurich (Zürichsee) | Scenic waterfront area that offers beautiful views, recreational activities, and a relaxing atmosphere. Perfect for visitors looking for outdoor experiences, dining, and leisure activities. | Uetliberg Mountain, Zurich's Botanical Garden, Lake Zurich Boat Tours, Perron, Chinese Garden, Badi Seedamm |
| Langstrasse | Vibrant and diverse neighborhood known for its nightlife, restaurants, and cultural scene. Attracts young travelers and those seeking a lively, urban atmosphere with lots of entertainment options. | Wipkinger Park, Cabaret Voltaire, Zurich West, Street art, Bars and nightlife, Open-air events |
| Zurich West | Trendy district characterized by modern architecture, hip bars, and creative spaces. Popular with younger crowds and business travelers, it is known for its innovative vibe and cultural activities. | Frau Gerolds Garten, Zurich Hardbrücke, Zurich Hauptbahnhof, Vitra Design Museum, Kraftwerk Zuri, Markthalle |
| University District (Uni]): Now | Home to the University of Zurich and ETH Zurich, this area is bustling with students and academics. Ideal for those looking for a vibrant, youthful environment with nearby amenities and cultural activities. | ETH Zurich, Botm, Zurich's Main Campus, Lindenhof, Museums, Restaurants and cafes |
| Seefeld | Elegant neighborhood along the lake known for upscale residences, boutiques, and restaurants. Attracts high-end travelers looking for luxury and a peaceful location near the water. | Zürich Opera House, Zurich Enge, Greifensee, Parkanlage Zürichhorn, Nice lake promenade, Beach clubs |
| Oerlikon | A rapidly developing area with a mix of residential and commercial spaces. Known for its expat community and convenient transport connections, making it appealing for long-term stays and visitors. | Oerlikon Train Station, Zurich Exhibition Centre, Josefswiesen Park, Restaurants, Parks, Shopping areas |
| Wollishofen | Charming residential area with a strong community feel and access to Lake Zurich. A great option for visitors wanting a quieter experience while still being close to city attractions. | Wollishofen beach, Uetliberg hiking trails, Parks, Scenic views, Cafes, Local shops |
Do you need a license for Airbnb in Zurich?
We recommend checking directly with Zurich's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Zurich
Luxury Downtown Penthouse Duplex Apartment
Entire Place • 5 bedrooms
Loft in the center of Zurich
Entire Place • 3 bedrooms
Pet-Friendly 2Bd/2Ba Oasis—4 Mins to Lake Zurich
Entire Place • 2 bedrooms
★3BR★LOFT★ ZURICH CITY CENTER ★on 2Levels★6Guests
Entire Place • 3 bedrooms
Lake view villa - 6 bdrms - prime location Zurich
Entire Place • 6 bedrooms
3 room apartment in a historic town
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Zurich
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Swissstay | 73 | $5,025,278 | 1776 | 4.25/5.0 |
| Stephanie | 53 | $2,335,753 | 1458 | 4.48/5.0 |
| Delta | 48 | $1,830,522 | 960 | 4.18/5.0 |
| Dimi | 59 | $1,714,044 | 5780 | 4.72/5.0 |
| James | 13 | $1,519,790 | 1201 | 4.88/5.0 |
| Cher. | 15 | $1,191,384 | 3163 | 4.86/5.0 |
| EMA House | 20 | $1,102,255 | 629 | 4.38/5.0 |
| Kamila | 33 | $940,426 | 1602 | 3.99/5.0 |
| Christian Robert | 33 | $867,230 | 4441 | 4.65/5.0 |
| Marc | 11 | $836,373 | 678 | 4.37/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Zurich
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (78.1%), with apartment & condo and house properties comprising 96.2% of inventory
- Untapped potential in house, boutique & hotels, others, outdoor & mobile, unique stays segments (7.8% combined)
Room Capacity Distribution
Analysis of 1,519 properties in Zurich shows that 1 bedroom properties are most prevalent, making up 54.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 72.6% of all listings.
Key Insights
- Most common: 1 bedroom (54.4%)
- Least common: 5+ bedrooms (0.4%)
- Market concentration: 72.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,519 properties in Zurich reveals that 2 guests properties dominate the market, representing 39% of all listings. The average property accommodates 2.7 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 56.2% of the market.
Key Insights
- Most common capacity: 2 guests (39% of market)
- Least common capacity: 7 guests (0.9% of market)
- Average guest capacity: 2.7 guests per property
- Market concentration: 56.2% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,519 properties in Zurich, the most common availability pattern is 271-366 days (38.4% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (26.3% of properties).
Key Insights
- Most common availability window: 271-366 days (38.4%)
- Most common booking duration: 91-180 days (26.3%)
- Properties with high availability (180+ days): 64.5%
- Properties with long-term bookings (180+ days): 36.7%
Minimum Stay Distributions
1 Night
382 listings
29.3% of total
2 Nights
385 listings
29.5% of total
3 Nights
137 listings
10.5% of total
4-6 Nights
118 listings
9% of total
7-29 Nights
161 listings
12.3% of total
30+ Nights
122 listings
9.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 58.8%
- Mid-length stays (4-6 nights) represent 9% of listings
- Monthly+ stays (9.3%) suggest a stable extended-stay market
- High market flexibility with 69.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Non-refundable
1 listings
0.1% of total
Super Strict 30 Days
5 listings
0.4% of total
Flexible
185 listings
15.3% of total
Moderate
480 listings
39.7% of total
Firm
201 listings
16.6% of total
Strict
337 listings
27.9% of total
Key Insights
- Moderate is the preferred policy at 39.7% of listings
- The market shows a balanced distribution between guest-friendly (55.0%) and strict (44.5%) policies
- Strong market consensus around Moderate policies
- Non-refundable policies are least common at 0.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Jun, averaging 65 days
- Shortest booking windows are in Feb, Dec, Jan, averaging 41 days
- Summer shows the longest average booking window at 58 days, while Winter has the shortest at 41 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 58 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Zurich
Below is the distribution of amenities across listings in Zurich:
Traveler Demographics
Key Insights
- Domestic travelers make up 8.5% of total guests, indicating a mostly international-driven market.
- Primary international markets: Switzerland (14.2%) and Germany (12.8%)
- English is the top language at 58.5%, followed by Spanish (13.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.9%
Recommendations
- Target marketing campaigns for New York and London markets
- Develop localized content for Switzerland and Germany
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Zurich. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Lauterbrunnen | 517 | $7,184 | $550.44 | 54% |
| Matten bei Interlaken | 51 | $6,179 | $336.06 | 62% |
| Iseltwald | 14 | $5,849 | $364.85 | 57% |
| Habkern | 13 | $5,548 | $345.96 | 54% |
| Niederried bei Interlaken | 10 | $5,456 | $501.82 | 36% |
| Riggisberg | 10 | $5,433 | $313.22 | 56% |
| Interlaken | 290 | $5,217 | $323.90 | 56% |
| Oberhofen am Thunersee | 24 | $4,946 | $267.05 | 56% |
| Grindelwald | 479 | $4,897 | $340.21 | 57% |
| Alpnach | 11 | $4,805 | $237.14 | 51% |
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