Airbnb Market Analytics, Statistics and Data in Celerina/Schlarigna, Grisons, Switzerland
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Celerina/Schlarigna? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Celerina/Schlarigna:
How much do Airbnb hosts make on average per month in Celerina/Schlarigna?
The short-term rental market in Celerina/Schlarigna shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,739 per month
- Strong performing properties (top 25%) make $4,533 or more
- Best-in-class properties (top 10%) achieve $6,652+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,420
Revenue Variations by Month
Occupancy Rates Throughout the Year in Celerina/Schlarigna
The market in Celerina/Schlarigna shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 30% occupancy rates
- Strong performing properties (top 25%) achieve 53% or higher
- Best-in-class properties (top 10%) reach 71%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Celerina/Schlarigna
Daily rates in Celerina/Schlarigna vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $295 per night
- Strong performing properties (top 25%) secure $411 or more
- Best-in-class properties (top 10%) pull in $624+ per night
- Entry-level properties (bottom 25%) earn around $203
Daily Rate Variations by Month
Get Live Celerina/Schlarigna Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Celerina/Schlarigna
Peak Season (February, March, August)
- Revenue peaks at $8064.93 per month
- Occupancy rates reach 57.55%
- Daily rates average $432.11
Shoulder Season
- Revenue averages $3476.87 per month
- Occupancy maintains 35.31%
- Daily rates hold at $351.60
Low Season (September, May, November)
- Revenue drops to $1751.29 per month
- Occupancy decreases to 24.07%
- Daily rates adjust to $294.97
Is it still profitable to do Airbnb in Celerina/Schlarigna in 2025?
Yes! Celerina/Schlarigna demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 35% and strong monthly revenue averaging $3477 and The market's 134 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Celerina/Schlarigna
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Celerina Village | Charming village atmosphere with traditional Swiss architecture, close to skiing and hiking trails. Ideal for families and couples seeking a peaceful retreat. | Muottas Muragl Cable Car, Celerina Ski Resort, Segantini Museum, Schlarigna river walks, Local restaurants and cafes |
| Scuol | Known for its spa resorts and picturesque landscapes, attracting wellness tourists and nature lovers. Great access to skiing and hiking opportunities. | Scuol Spa, Motivation ski area, National Park, Spa and thermal baths, Local cultural events |
| St. Moritz | Famous luxury resort town, known for its world-class skiing and high-end amenities. Attracts wealthy tourists and winter sports enthusiasts. | St. Moritz Ski Resort, Lake St. Moritz, Corvatsch Mountain, Champagne skiing, Millionaires' street |
| Silvaplana | Picturesque alpine village, popular for water sports in summer and skiing in winter. Offers stunning views and outdoor activities year-round. | Lake Silvaplana, Corvatsch skiing, Hiking trails, Kitesurfing in summer, Local alpine restaurants |
| Samedan | Historic village with great transport links and proximity to skiing, making it appealing for both tourists and business travelers. | Samedan Ski Resort, Engadin airport, Historic village center, Golf course, Access to St. Moritz |
| Pontresina | Quaint village at the foot of the Morteratsch Glacier, known for outdoor activities and scenic train rides. Appeals to nature lovers and adventure seekers. | Morteratsch Glacier, Bernina Express, Hiking trails, Skiing in winter, Stunning alpine scenery |
| Tarasp | Known for its historic castle and idyllic landscapes, offering a cultural experience alongside outdoor activities. Perfect for those looking for a unique experience. | Tarasp Castle, Hiking in nature, Cultural events, Local cuisine, Thermal baths |
| Ftan | Small mountain village with stunning views of the surrounding valleys, appealing to those seeking tranquility and nature-based activities. | Ftan ski resort, Hiking trails, Beautiful alpine landscapes, Local festivals, Traditional Swiss architecture |
Do you need a license for Airbnb in Celerina/Schlarigna?
We recommend checking directly with Celerina/Schlarigna's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Celerina/Schlarigna
Luxury Mountain Retreat, incl. Underground Parking
Entire Place • 4 bedrooms
Beautiful Arvenholz Studio at Best Location
Private Room • 1 bedroom
St. Moritz Celerina heaven apt
Entire Place • 2 bedrooms
Chesa Pradash 5 - Celerina
Entire Place • 3 bedrooms
Charming apartment with large terrace and veranda
Entire Place • 4 bedrooms
Charming mountain chalet apartment in Celerina
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Celerina/Schlarigna
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Speciale | 63 | $1,710,747 | 1395 | 3.76/5.0 |
| Christoph - Interhome Group | 6 | $154,318 | 55 | 4.65/5.0 |
| Sandra - Interhome Group | 5 | $112,019 | 50 | 4.82/5.0 |
| Thierry | 1 | $95,854 | 50 | 4.92/5.0 |
| Duri | 1 | $93,871 | 151 | 4.85/5.0 |
| Francesco | 1 | $90,013 | 18 | 5.00/5.0 |
| Diana | 2 | $81,900 | 181 | 4.96/5.0 |
| Federica | 1 | $66,463 | 8 | 4.25/5.0 |
| Alessandra | 1 | $63,454 | 5 | 5.00/5.0 |
| Alessandra | 1 | $60,534 | 121 | 4.94/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Celerina/Schlarigna
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97%), with apartment & condo and boutique & hotels properties comprising 99.3% of inventory
- Untapped potential in boutique & hotels, house segments (2.2% combined)
Room Capacity Distribution
Analysis of 134 properties in Celerina/Schlarigna shows that 2 bedrooms properties are most prevalent, making up 37.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 68.7% of all listings.
Key Insights
- Most common: 2 bedrooms (37.3%)
- Least common: 5+ bedrooms (1.5%)
- Market concentration: 68.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 134 properties in Celerina/Schlarigna reveals that 4 guests properties dominate the market, representing 29.1% of all listings. The average property accommodates 4.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 55.2% of the market.
Key Insights
- Most common capacity: 4 guests (29.1% of market)
- Least common capacity: 3 guests (6.7% of market)
- Average guest capacity: 4.9 guests per property
- Market concentration: 55.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 134 properties in Celerina/Schlarigna, the most common availability pattern is 271-366 days (61.9% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (32.1% of properties).
Key Insights
- Most common availability window: 271-366 days (61.9%)
- Most common booking duration: 1-30 days (32.1%)
- Properties with high availability (180+ days): 91.8%
- Properties with long-term bookings (180+ days): 9.7%
Minimum Stay Distributions
1 Night
16 listings
14.8% of total
2 Nights
10 listings
9.3% of total
3 Nights
9 listings
8.3% of total
4-6 Nights
64 listings
59.3% of total
7-29 Nights
3 listings
2.8% of total
30+ Nights
6 listings
5.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 24.1%
- Mid-length stays (4-6 nights) represent 59.3% of listings
- Monthly+ stays (5.6%) suggest a stable extended-stay market
- High market flexibility with 32.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
1% of total
Flexible
3 listings
3% of total
Moderate
5 listings
5.1% of total
Firm
21 listings
21.2% of total
Strict
69 listings
69.7% of total
Key Insights
- Strict is the preferred policy at 69.7% of listings
- Stricter policies (Firm & Strict) dominate at 90.9% of the market
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 1.0% of listings
Recommendations
- The market supports stricter policies, with 90.9% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Aug, Jan, Dec, averaging 107 days
- Shortest booking windows are in May, Jun, Nov, averaging 50 days
- Winter shows the longest average booking window at 100 days, while Fall has the shortest at 63 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 100 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during May-Nov when lead times are shortest
Popular Airbnb Amenities in Celerina/Schlarigna
Below is the distribution of amenities across listings in Celerina/Schlarigna:
Traveler Demographics
Key Insights
- Domestic travelers make up 51.4% of total guests, indicating a significant local market share.
- Primary international markets: Germany (10.4%) and United States (8.7%)
- English is the top language at 44%, followed by German (26.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.9%
Recommendations
- Target marketing campaigns for Zürich and Milan markets
- Develop localized content for Germany and United States
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Celerina/Schlarigna. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Grindelwald | 479 | $4,897 | $340.21 | 57% |
| Alpnach | 11 | $4,805 | $237.14 | 51% |
| Laglio | 65 | $4,569 | $444.62 | 46% |
| Brienz (BE) | 139 | $4,412 | $273.02 | 55% |
| Brenzone sul Garda | 21 | $4,325 | $349.88 | 51% |
| Vitznau | 29 | $4,189 | $331.34 | 51% |
| Bürserberg | 40 | $3,897 | $357.26 | 42% |
| Lucerne | 373 | $3,896 | $261.16 | 54% |
| Bellagio | 383 | $3,767 | $342.14 | 53% |
| Steeg | 22 | $3,740 | $544.69 | 34% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights