Toji-myeon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Jeolla, South Korea
Is Airbnb profitable in Toji-myeon in 2025? Explore comprehensive Airbnb analytics for Toji-myeon, South Jeolla, South Korea to uncover income potential. This 2025 STR market report for Toji-myeon, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 63 active listings.
Whether you're considering an Airbnb investment in Toji-myeon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Toji-myeon Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Toji-myeon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Toji-myeon (2025)
Understanding the monthly revenue variations for Airbnb listings in Toji-myeon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Toji-myeon is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Toji-myeon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,087+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,935 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $854 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $352, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Toji-myeon
Toji-myeon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Toji-myeon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Toji-myeon:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Toji-myeon
Average Daily Rate (ADR) Airbnb Trends in Toji-myeon (2025)
Effective short term rental pricing strategy in Toji-myeon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Toji-myeon typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $175+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $124 or more.
- Typical properties (Median) charge around $99 per night.
- Entry-level properties (Bottom 25%) earn around $80 per night.
Average Daily Rate (ADR) Trend by Month in Toji-myeon
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Airbnb Seasonality Analysis & Trends in Toji-myeon (2025)
Peak Season (April, May, June)
- Revenue averages $2,463 per month
- Occupancy rates average 31.5%
- Daily rates average $118
Shoulder Season
- Revenue averages $1,121 per month
- Occupancy maintains around 30.5%
- Daily rates hold near $112
Low Season (January, February, December)
- Revenue drops to average $781 per month
- Occupancy decreases to average 22.0%
- Daily rates adjust to average $107
Seasonality Insights for Toji-myeon
- The Airbnb seasonality in Toji-myeon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Toji-myeon's highest earning potential, with monthly revenues capable of climbing to $2,566, occupancy reaching a high of 42.3%, and ADRs peaking at $119.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $743, occupancy could drop to 20.9%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Toji-myeon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Toji-myeon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Toji-myeon (2025)
Exploring the top neighborhoods for short-term rentals in Toji-myeon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Toji Oasis | A serene area surrounded by nature, ideal for relaxation and retreat. Its beautiful landscapes attract guests seeking tranquility away from city life. | Toji Temple, Seonamsa Temple, Local Tea Houses, Cultural Festivals, Hiking Trails |
| Boseong Green Tea Fields | Famous for its picturesque green tea fields, it draws tourists interested in agriculture and cultural experiences. An excellent location for unique and tranquil stays. | Boseong Green Tea Plantation, Tea Museum, Green Tea Ice Cream, Local Tea Experience Tours |
| Damyang Bamboo Forest | A beautiful bamboo grove that attracts nature lovers and photography enthusiasts. Offers a unique experience and peaceful surroundings for guests looking to escape. | Damyang Bamboo Grove, Metasequoia-lined Road, Damyang Juknokwon, Cultural Experience Centers |
| Hampyeong Butterfly Conservatory | A must-visit for nature and butterfly lovers, providing an immersive experience. Ideal for families and educational trips, it enhances the cultural tourism aspect. | Butterfly Conservatory, Butterfly Festivals, Nature Walks |
| Yeongam Historic Sites | Rich in history and unique sites ensuring an insightful experience for cultural enthusiasts. Attracts guests interested in the historical aspects of South Korea. | Yeongam Historic Prison, Local Museums, Cultural Heritage Sites |
| Gurye National Park | Offers stunning scenery and outdoor activities such as hiking and camping. Perfect for adventure seekers and nature lovers wanting a getaway. | Cheoneunsa Temple, Seomjin River, Hiking Trails, Local Wildlife |
| Mokpo Coastal Views | Find stunning ocean views and fresh seafood, attracting guests looking for beach experiences and local culinary delights. | Mokpo Harbor, Marine Corps Museum, Fresh Seafood Markets |
| Local Markets of Toji-myeon | Close to local markets where visitors can immerse themselves in authentic Korean culture, food, and hospitality. | Toji Traditional Market, Local Craft Shops, Street Food Stalls |
Understanding Airbnb License Requirements & STR Laws in Toji-myeon (2025)
With 13% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Toji-myeon. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Toji-myeon to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 13% licensed listings)
Top Performing Airbnb Properties in Toji-myeon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Toji-myeonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
![[Gurye Day] One team single house per day, new construction in August 2023 (2 bedrooms, 2 bathrooms,](https://a0.muscache.com/im/pictures/hosting/Hosting-1007779964937658550/original/69918cdb-a685-4504-a86a-989dc535b7ff.jpeg?im_w=480&im_format=avif)
[Gurye Day] One team single house per day, new construction in August 2023 (2 bedrooms, 2 bathrooms,
Entire Place • 2 bedrooms
![Goyeon_Stay * Private rental * [old, kite, enjoy lock]](https://a0.muscache.com/im/pictures/hosting/Hosting-874340903370408338/original/7b362cad-cb31-4e00-a012-93a2087f042d.jpeg?im_w=480&im_format=avif)
Goyeon_Stay * Private rental * [old, kite, enjoy lock]
Entire Place • 2 bedrooms
Stargrim House (Private house)
Entire Place • 3 bedrooms
Jirisan Piagol Dokchae Bed and Breakfast
Entire Place • 4 bedrooms
Jirisan Valley Noa Pension
Entire Place • 1 bedroom
![[First floor of the attic] stay_Wuun Garden & Yard # A space where you can have fun together](https://a0.muscache.com/im/ml/photo_enhancement/pictures/miso/Hosting-874996800243568446/original/f5462f8d-e172-4f03-adbf-e96de4b10828.jpeg?im_w=480&im_format=avif)
[First floor of the attic] stay_Wuun Garden & Yard # A space where you can have fun together
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Toji-myeon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Toji-myeon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Juyoung | 2 | $100,114 | 37 | 4.96/5.0 |
| 새뜸 | 2 | $57,675 | 94 | 4.99/5.0 |
| Host #458150573 | 11 | $51,600 | 4 | 0.00/5.0 |
| 피아골 숲숨집 | 3 | $41,164 | 256 | 4.94/5.0 |
| 고연락 | 1 | $39,695 | 74 | 4.92/5.0 |
| 선민 | 1 | $38,988 | 19 | 4.89/5.0 |
| 창호 | 1 | $38,878 | 17 | 5.00/5.0 |
| Host #494392412 | 6 | $37,688 | 3 | 0.00/5.0 |
| Gahui | 1 | $35,473 | 5 | 5.00/5.0 |
| Wonder | 1 | $22,655 | 217 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Toji-myeon.
Dive Deeper: Advanced Toji-myeon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Toji-myeon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsToji-myeon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Toji-myeon
- The Toji-myeon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.1% of the 63 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Toji-myeon, Hotel/Boutique properties are the most common (71.4%), reflecting the local real estate landscape.
- Houses represent a significant 28.6% portion, catering likely to families or larger groups.
- The presence of 71.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Toji-myeon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Toji-myeon
- The dominant room capacity in Toji-myeon is 1 bedroom listings, making up 82.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 92.0% of the active Airbnb listings in Toji-myeon, indicating a high concentration in these sizes.
- With over half the market (82.5%) consisting of studios or 1-bedroom units, Toji-myeon is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Toji-myeon.
Toji-myeon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Toji-myeon
- The most common guest capacity trend in Toji-myeon vacation rentals is listings accommodating 2 guests (23.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Toji-myeon STR market, accounting for 42.8% of listings.
- 31.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Toji-myeon.
- On average, properties in Toji-myeon are equipped to host 4.0 guests.
Toji-myeon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Toji-myeon
- The most common availability pattern in Toji-myeon falls within the 271-366 days range, representing 63.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Toji-myeon (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Toji-myeon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
61 listings
98.4% of total
2 Nights
1 listings
1.6% of total
Key Insights
- The most prevalent minimum stay requirement in Toji-myeon is 1 Night, adopted by 98.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Toji-myeon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 98.4% of Toji-myeon hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Toji-myeon.
Toji-myeon Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
9.7% of total
Moderate
20 listings
64.5% of total
Firm
4 listings
12.9% of total
Strict
4 listings
12.9% of total
Cancellation Policy Insights for Toji-myeon
- The prevailing Airbnb cancellation policy trend in Toji-myeon is Moderate, used by 64.5% of listings.
- The market strongly favors guest-friendly terms, with 74.2% of listings offering Flexible or Moderate policies. This suggests guests in Toji-myeon may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 64.5% market standard in Toji-myeon.
- Using a Strict policy might deter some guests, as only 12.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Toji-myeon.
Toji-myeon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Toji-myeon
- The overall average booking lead time for vacation rentals in Toji-myeon is 14 days.
- Guests book furthest in advance for stays during May (average 26 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (19 days avg.) sees the longest lead times, while Fall (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (14 days) as a baseline for your pricing and availability strategy in Toji-myeon.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 26 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 19 days) to capture early planners.
- Monitor your own booking lead times against these Toji-myeon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Toji-myeon (2025)
Amenity Prevalence
Amenity Insights for Toji-myeon
- Essential amenities in Toji-myeon that guests expect include: Air conditioning, Smoke alarm, Fire extinguisher, Heating, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Toji-myeon: Air conditioning, Smoke alarm, Fire extinguisher, Heating, Wifi, Free parking on premises.
- Prioritize adding missing essentials: Smoke alarm, Fire extinguisher, Heating, Wifi, Free parking on premises.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Toji-myeon to stay competitive.
Toji-myeon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Toji-myeon
- The typical guest profile for Airbnb in Toji-myeon consists of primarily domestic travelers (88%), often arriving from nearby Seoul, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Korean or English.
- Domestic travelers account for 87.8% of guests.
- Key international markets include South Korea (87.8%) and United States (4.1%).
- Top languages spoken are Korean (50.6%) followed by English (33.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seoul and Gwangju.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Toji-myeon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Gui-myeon | 12 | $1,626 | $181.87 | 29% |
| Hakdong-ri | 41 | $1,525 | $267.70 | 27% |
| Chunyang-myeon | 11 | $1,477 | $101.62 | 53% |
| Gimje-si | 13 | $1,421 | $176.69 | 24% |
| Sanggwan-myeon | 15 | $1,377 | $153.69 | 27% |
| Yongso-ri | 11 | $1,299 | $168.87 | 26% |
| Gwangui-myeon | 10 | $1,297 | $126.80 | 34% |
| Nonsan-si | 20 | $1,289 | $143.32 | 32% |
| Wonyul-ri | 23 | $1,286 | $211.47 | 27% |
| Buyeo-eup | 14 | $1,266 | $113.83 | 37% |