Gwangyang-si Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Jeolla, South Korea
Is Airbnb profitable in Gwangyang-si in 2025? Explore comprehensive Airbnb analytics for Gwangyang-si, South Jeolla, South Korea to uncover income potential. This 2025 STR market report for Gwangyang-si, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 46 active listings.
Whether you're considering an Airbnb investment in Gwangyang-si, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gwangyang-si Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gwangyang-si Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gwangyang-si (2025)
Understanding the monthly revenue variations for Airbnb listings in Gwangyang-si is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gwangyang-si is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gwangyang-si across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,427+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,520 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $854 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $404, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gwangyang-si
Gwangyang-si Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gwangyang-si STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gwangyang-si:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gwangyang-si
Average Daily Rate (ADR) Airbnb Trends in Gwangyang-si (2025)
Effective short term rental pricing strategy in Gwangyang-si involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gwangyang-si typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $212+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $147 or more.
- Typical properties (Median) charge around $101 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Gwangyang-si
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Airbnb Seasonality Analysis & Trends in Gwangyang-si (2025)
Peak Season (August, June, May)
- Revenue averages $1,421 per month
- Occupancy rates average 26.6%
- Daily rates average $127
Shoulder Season
- Revenue averages $1,094 per month
- Occupancy maintains around 28.7%
- Daily rates hold near $127
Low Season (March, September, November)
- Revenue drops to average $872 per month
- Occupancy decreases to average 27.4%
- Daily rates adjust to average $125
Seasonality Insights for Gwangyang-si
- The Airbnb seasonality in Gwangyang-si shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gwangyang-si's highest earning potential, with monthly revenues capable of climbing to $1,476, occupancy reaching a high of 39.8%, and ADRs peaking at $130.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $837, occupancy could drop to 18.4%, and ADRs may adjust down to $124.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gwangyang-si.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gwangyang-si seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gwangyang-si (2025)
Exploring the top neighborhoods for short-term rentals in Gwangyang-si? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Gwangyang Hangman | A beautiful coastal area known for its scenic views and proximity to the ocean. Popular for tourists looking for a relaxing beach getaway with water activities and nature. | Gwangyang Port, Kumho Culture Center, Seonam Temple, Hangeul Park, Sunseong Park |
Gwangyang Yulpo Beach | A renowned beach destination famous for its fine sand, swimming, and nearby attractions. Ideal for families and beach lovers seeking sun and fun. | Yulpo Beach, Yulpo Sea Tourist Area, Yulpo Beach Resort, Yulpo Eco Science Museum |
Gwangyang City Center | The bustling heart of Gwangyang, featuring local shops, restaurants, and cultural experiences. Attractive for visitors wanting to explore urban life and local cuisine. | Gwangyang Traditional Market, Gwangyang Culture and Art Center, Gwangyang City Hall, local cafes and restaurants |
Gurye, near Gwangyang | A scenic area known for its natural beauty, including mountains and rivers. Great for nature lovers and those looking to explore traditional Korean culture and cuisine. | Jirisan National Park, Gurye National Park, Ssanggyesa Temple, local tea plantations |
Gwangyang Maehwa Village | Famous for its beautiful apricot blossoms in spring, attracting photographers and nature enthusiasts. A unique experience in Gwangyang's seasonal beauty. | Maehwa Village, Gwangyang Maehwa Festival, scenic walking trails, local tea houses |
Gwangyang Riverside | A tranquil area along the river, perfect for relaxation and enjoying nature. It appeals to those seeking a peaceful escape and outdoor activities. | Gwangyang Riverside Park, cycling paths, picnic areas, fishing spots |
Gwangyang Mudeungsan | Surrounded by the Mudeungsan mountain range, this area offers hiking and stunning views, appealing to outdoor adventurers and nature lovers. | Mudeungsan National Park, hiking trails, scenic viewpoints, local wildlife |
Gwangyang Jeongam Village | A traditional village showcasing local architecture and culture, providing an authentic Korean experience. Attractive for cultural tourism and local food enthusiasts. | Jeongam Village, traditional Korean houses, local handicrafts, cultural workshops |
Understanding Airbnb License Requirements & STR Laws in Gwangyang-si (2025)
With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Gwangyang-si. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gwangyang-si to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 11% licensed listings)
Top Performing Airbnb Properties in Gwangyang-si (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gwangyang-sibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Harang Naye (private open-air bath, beam projector, valley sound ASMR, terrace, family trip)
Entire Place • 2 bedrooms

2 queen beds on the 12th floor of an Olimodeling clean apartment in the middle of downtown Gwangyang
Entire Place • 2 bedrooms

Fourth room in Togung, built of stone and dirt
Private Room • N/A

Harang Naye (Room 101-Terrace Folding Door, Private Open Air Bath, OTT Beam Project, Valley Sound AS
Entire Place • 1 bedroom

Seomjin Stay Hanok Guesthouse, which operates in Seomjindae where you can see Seomjin River and Jiri
Entire Place • 1 bedroom

Harang Naye (Room 201-Terrace Folding Door, Private Open Air Bath, Netflix Room, Beam, Valley Sound
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gwangyang-si (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gwangyang-si based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Haerang | 3 | $88,599 | 107 | 4.94/5.0 |
토궁 | 5 | $85,557 | 759 | 4.96/5.0 |
가언 | 3 | $38,938 | 47 | 4.68/5.0 |
Jayoung | 2 | $37,512 | 442 | 4.92/5.0 |
Hemi | 1 | $25,863 | 19 | 5.00/5.0 |
승열 | 1 | $21,971 | 81 | 5.00/5.0 |
여정재 | 1 | $18,224 | 38 | 4.92/5.0 |
Ej | 1 | $15,207 | 149 | 4.78/5.0 |
Host #44140150 | 1 | $14,878 | 13 | 4.85/5.0 |
선자 | 3 | $14,487 | 6 | 1.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gwangyang-si.
Dive Deeper: Advanced Gwangyang-si STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gwangyang-si. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGwangyang-si Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gwangyang-si
- The Gwangyang-si Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.7% of the 46 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gwangyang-si, House properties are the most common (52.2%), reflecting the local real estate landscape.
- Houses represent a significant 52.2% portion, catering likely to families or larger groups.
- The presence of 34.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 4.3%) offer potential for unique stay experiences.
Gwangyang-si Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gwangyang-si
- The dominant room capacity in Gwangyang-si is 1 bedroom listings, making up 43.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.1% of the active Airbnb listings in Gwangyang-si, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (2.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Gwangyang-si.
Gwangyang-si Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gwangyang-si
- The most common guest capacity trend in Gwangyang-si vacation rentals is listings accommodating 4 guests (28.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Gwangyang-si STR market, accounting for 43.5% of listings.
- 26.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gwangyang-si.
- On average, properties in Gwangyang-si are equipped to host 3.9 guests.
Gwangyang-si Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gwangyang-si
- The most common availability pattern in Gwangyang-si falls within the 271-366 days range, representing 63% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Gwangyang-si (39.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gwangyang-si Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
42 listings
97.7% of total
2 Nights
1 listings
2.3% of total
Key Insights
- The most prevalent minimum stay requirement in Gwangyang-si is 1 Night, adopted by 97.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Gwangyang-si Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 97.7% of Gwangyang-si hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gwangyang-si.
Gwangyang-si Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
15% of total
Moderate
17 listings
42.5% of total
Firm
9 listings
22.5% of total
Strict
8 listings
20% of total
Cancellation Policy Insights for Gwangyang-si
- The prevailing Airbnb cancellation policy trend in Gwangyang-si is Moderate, used by 42.5% of listings.
- There's a relatively balanced mix between guest-friendly (57.5%) and stricter (42.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.5% market standard in Gwangyang-si.
- Regularly review your cancellation policy against competitors and market demand shifts in Gwangyang-si.
Gwangyang-si STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gwangyang-si
- The overall average booking lead time for vacation rentals in Gwangyang-si is 21 days.
- Guests book furthest in advance for stays during October (average 41 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (27 days avg.) sees the longest lead times, while Winter (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Gwangyang-si.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 27 days) to capture early planners.
- Monitor your own booking lead times against these Gwangyang-si averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gwangyang-si (2025)
Amenity Prevalence
Amenity Insights for Gwangyang-si
- Essential amenities in Gwangyang-si that guests expect include: Air conditioning, Heating, Fire extinguisher. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hair dryer, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gwangyang-si: Air conditioning, Heating, Fire extinguisher.
- Prioritize adding missing essentials: Heating, Fire extinguisher.
- Consider adding popular differentiators like Essentials or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gwangyang-si to stay competitive.
Gwangyang-si Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gwangyang-si
- The typical guest profile for Airbnb in Gwangyang-si consists of primarily domestic travelers (94%), often arriving from nearby Seoul, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Korean or English.
- Domestic travelers account for 94.3% of guests.
- Key international markets include South Korea (94.3%) and Japan (0.9%).
- Top languages spoken are Korean (64.2%) followed by English (24.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seoul and Gwangju.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gwangyang-si Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Gui-myeon | 12 | $1,626 | $181.87 | 29% |
Hakdong-ri | 41 | $1,525 | $267.70 | 27% |
Chunyang-myeon | 11 | $1,477 | $101.62 | 53% |
Gimje-si | 13 | $1,421 | $176.69 | 24% |
Sanggwan-myeon | 15 | $1,377 | $153.69 | 27% |
Yongso-ri | 11 | $1,299 | $168.87 | 26% |
Gwangui-myeon | 10 | $1,297 | $126.80 | 34% |
Nonsan-si | 20 | $1,289 | $143.32 | 32% |
Wonyul-ri | 23 | $1,286 | $211.47 | 27% |
Buyeo-eup | 14 | $1,266 | $113.83 | 37% |