Gurye-eup Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Jeolla, South Korea

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Gurye-eup in 2025? Explore comprehensive Airbnb analytics for Gurye-eup, South Jeolla, South Korea to uncover income potential. This 2025 STR market report for Gurye-eup, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Gurye-eup, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gurye-eup Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Gurye-eup Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$85
The average rental revenue earned for an occupied room per day in Gurye-eup.
Occupancy Rate(?)
27.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$9,855
Typical annual income for an Airbnb listing in Gurye-eup. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-23.3%
Significant decrease (-23.3%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Gurye-eup.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Gurye-eup.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Gurye-eup (2025)

Understanding the monthly revenue variations for Airbnb listings in Gurye-eup is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gurye-eup is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gurye-eup across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,517+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,916 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $969 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $360, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Gurye-eup

Gurye-eup Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Gurye-eup STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gurye-eup:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Gurye-eup

Average Daily Rate (ADR) Airbnb Trends in Gurye-eup (2025)

Effective short term rental pricing strategy in Gurye-eup involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gurye-eup typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $168+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $111 or more.
  • Typical properties (Median) charge around $77 per night.
  • Entry-level properties (Bottom 25%) earn around $58 per night.

Average Daily Rate (ADR) Trend by Month in Gurye-eup

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Airbnb Seasonality Analysis & Trends in Gurye-eup (2025)

Peak Season (April, May, June)
  • Revenue averages $1,956 per month
  • Occupancy rates average 37.4%
  • Daily rates average $93
Shoulder Season
  • Revenue averages $1,077 per month
  • Occupancy maintains around 37.3%
  • Daily rates hold near $89
Low Season (February, March, September)
  • Revenue drops to average $744 per month
  • Occupancy decreases to average 28.2%
  • Daily rates adjust to average $85

Seasonality Insights for Gurye-eup

  • The Airbnb seasonality in Gurye-eup shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Gurye-eup's highest earning potential, with monthly revenues capable of climbing to $2,199, occupancy reaching a high of 54.7%, and ADRs peaking at $93.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $708, occupancy could drop to 27.0%, and ADRs may adjust down to $83.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gurye-eup.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Gurye-eup seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Gurye-eup (2025)

Exploring the top neighborhoods for short-term rentals in Gurye-eup? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Gurye Traditional Market
A bustling market where visitors can experience local culture and buy traditional Korean foods and crafts. It's a great spot for tourists seeking authentic experiences and local flavors.
Gurye Traditional Market, Local Food Stalls, Cultural Experiences, Traditional Crafts
Jirisan National Park
Known for its stunning natural beauty and outdoor activities, this area attracts nature lovers and hikers. Ideal for guests looking for a retreat in nature.
Hiking Trails, Scenic Views, Biodiversity, Jirisan Mountain, Nature Photography
Saseondae
A popular scenic spot in Gurye, known for its beautiful rocks and views. It is a favorite for photography and short hikes.
Saseondae Rock Formation, Views of Jirisan, Picnic Areas, Nature Trails
Gurye-eup City Centre
The heart of Gurye-eup, where guests can find convenience, dining options, and local shops. It's a strategic location for people visiting the town.
Local Restaurants, Shops, Cafes, Public Transport
Seonggeo-ri Village
A quaint village known for its picturesque scenery and traditional houses. Offers a peaceful retreat for those looking to escape city life.
Village Walks, Traditional Architecture, Local Festivals, Scenic Views
Gurye Hanok Village
A beautiful area showcasing traditional Korean houses (Hanoks). Perfect for cultural experiences and photography.
Traditional Hanoks, Cultural Activities, Workshops, Historic Significance
Jirisan Tea Fields
Famous for its green tea production, attracting visitors who enjoy tea tasting and scenic views of the terraced fields.
Tea Sampling, Scenic Views, Tea Plantations, Farm Tours
Nakseongdae Park
A tranquil park with beautiful scenery, suitable for leisure walks and relaxation. Great for families and those looking for peace.
Walking Trails, Picnic Areas, Nature Views, Playgrounds

Understanding Airbnb License Requirements & STR Laws in Gurye-eup (2025)

With 17% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Gurye-eup. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gurye-eup to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 17% licensed listings)

Top Performing Airbnb Properties in Gurye-eup (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Gurye-eupbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

[Acorn] Private house located in the heart of Gurye-eup

[Acorn] Private house located in the heart of Gurye-eup

Entire Place • 2 bedrooms

$28,028
Revenue
62.4%
Occupancy
$106.78
Daily Rate
Damurak - Jirisan, Seomjin River, and a farm in the forest.

Damurak - Jirisan, Seomjin River, and a farm in the forest.

Entire Place • 2 bedrooms

$27,664
Revenue
62.6%
Occupancy
$119.68
Daily Rate
I hope you find a sour daily life-naturally like a breath.

I hope you find a sour daily life-naturally like a breath.

Entire Place • 1 bedroom

$21,695
Revenue
75.1%
Occupancy
$74.65
Daily Rate
"Small day"_Cozy duplex in Gurye-eup_Up to 6 people/3 rooms/2 bathrooms

"Small day"_Cozy duplex in Gurye-eup_Up to 6 people/3 rooms/2 bathrooms

Entire Place • 3 bedrooms

$21,586
Revenue
31.1%
Occupancy
$122.91
Daily Rate
Full moon accommodation for travelers in a small forest village along the Seomjin River in Jirisan.C

Full moon accommodation for travelers in a small forest village along the Seomjin River in Jirisan.C

Entire Place • 1 bedroom

$21,586
Revenue
43.5%
Occupancy
$100.59
Daily Rate
Live like a local. Hey-

Live like a local. Hey-

Entire Place • 1 bedroom

$21,544
Revenue
61.9%
Occupancy
$96.03
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Gurye-eup (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Gurye-eup based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
상직2$41,7685454.89/5.0
하림4$34,356553.60/5.0
토리1$28,0281064.90/5.0
경아1$21,695274.93/5.0
완수1$21,586484.94/5.0
소소한 정여사1$21,586734.85/5.0
Haeju1$21,544994.96/5.0
정희4$17,812161.25/5.0
신양1$12,8872134.87/5.0
심다1$12,078144.43/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gurye-eup.

Dive Deeper: Advanced Gurye-eup STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gurye-eup. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Gurye-eup Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Gurye-eup

  • The Gurye-eup Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Gurye-eup, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 20.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 4.2%) offer potential for unique stay experiences.

Gurye-eup Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Gurye-eup

  • The dominant room capacity in Gurye-eup is 1 bedroom listings, making up 41.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 70.9% of the active Airbnb listings in Gurye-eup, indicating a high concentration in these sizes.

Gurye-eup Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Gurye-eup

  • The most common guest capacity trend in Gurye-eup vacation rentals is listings accommodating 2 guests (45.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Gurye-eup STR market, accounting for 58.3% of listings.
  • A significant 45.8% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Gurye-eup.
  • 20.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gurye-eup.
  • On average, properties in Gurye-eup are equipped to host 3.1 guests.

Gurye-eup Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Gurye-eup

  • The most common availability pattern in Gurye-eup falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Gurye-eup (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 29.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Gurye-eup Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (91.7%)

1 Night

22 listings

91.7% of total

2 Nights (8.3%)

2 Nights

2 listings

8.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Gurye-eup is 1 Night, adopted by 91.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Gurye-eup Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 91.7% of Gurye-eup hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gurye-eup.

Gurye-eup Airbnb Cancellation Policy Trends Analysis (2025)

Moderate (57.9%)

Moderate

11 listings

57.9% of total

Firm (36.8%)

Firm

7 listings

36.8% of total

Strict (5.3%)

Strict

1 listings

5.3% of total

Cancellation Policy Insights for Gurye-eup

  • The prevailing Airbnb cancellation policy trend in Gurye-eup is Moderate, used by 57.9% of listings.
  • There's a relatively balanced mix between guest-friendly (57.9%) and stricter (42.1%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 57.9% market standard in Gurye-eup.
  • Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Gurye-eup.

Gurye-eup STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Gurye-eup

  • The overall average booking lead time for vacation rentals in Gurye-eup is 19 days.
  • Guests book furthest in advance for stays during April (average 35 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (24 days avg.) sees the longest lead times, while Fall (14 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Gurye-eup.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 35 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 24 days) to capture early planners.
  • Monitor your own booking lead times against these Gurye-eup averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Gurye-eup (2025)

Amenity Prevalence

Amenity Insights for Gurye-eup

  • Essential amenities in Gurye-eup that guests expect include: Air conditioning, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hair dryer, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Gurye-eup: Air conditioning, Kitchen, Heating.
  • Prioritize adding missing essentials: Kitchen, Heating.
  • Consider adding popular differentiators like Hair dryer or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Gurye-eup to stay competitive.

Gurye-eup Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Gurye-eup

  • The typical guest profile for Airbnb in Gurye-eup consists of primarily domestic travelers (90%), often arriving from nearby Seoul, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Korean or English.
  • Domestic travelers account for 90.2% of guests.
  • Key international markets include South Korea (90.2%) and France (3.1%).
  • Top languages spoken are Korean (57.1%) followed by English (29.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Seoul and Busan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Gurye-eup Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gui-myeon12$1,626$181.8729%
Hakdong-ri41$1,525$267.7027%
Chunyang-myeon11$1,477$101.6253%
Gimje-si13$1,421$176.6924%
Sanggwan-myeon15$1,377$153.6927%
Yongso-ri11$1,299$168.8726%
Gwangui-myeon10$1,297$126.8034%
Nonsan-si20$1,289$143.3232%
Wonyul-ri23$1,286$211.4727%
Buyeo-eup14$1,266$113.8337%

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