Gongju-si Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Chungcheong, South Korea
Is Airbnb profitable in Gongju-si in 2025? Explore comprehensive Airbnb analytics for Gongju-si, South Chungcheong, South Korea to uncover income potential. This 2025 STR market report for Gongju-si, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 121 active listings.
Whether you're considering an Airbnb investment in Gongju-si, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gongju-si Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gongju-si Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gongju-si (2025)
Understanding the monthly revenue variations for Airbnb listings in Gongju-si is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gongju-si is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gongju-si across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,488+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,560 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $861 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $465, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gongju-si
Gongju-si Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gongju-si STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gongju-si:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gongju-si
Average Daily Rate (ADR) Airbnb Trends in Gongju-si (2025)
Effective short term rental pricing strategy in Gongju-si involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gongju-si typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $258+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $186 or more.
- Typical properties (Median) charge around $118 per night.
- Entry-level properties (Bottom 25%) earn around $78 per night.
Average Daily Rate (ADR) Trend by Month in Gongju-si
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Airbnb Seasonality Analysis & Trends in Gongju-si (2025)
Peak Season (May, April, June)
- Revenue averages $1,463 per month
- Occupancy rates average 25.5%
- Daily rates average $151
Shoulder Season
- Revenue averages $1,194 per month
- Occupancy maintains around 29.0%
- Daily rates hold near $139
Low Season (February, March, September)
- Revenue drops to average $882 per month
- Occupancy decreases to average 26.5%
- Daily rates adjust to average $127
Seasonality Insights for Gongju-si
- The Airbnb seasonality in Gongju-si shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gongju-si's highest earning potential, with monthly revenues capable of climbing to $1,662, occupancy reaching a high of 32.3%, and ADRs peaking at $155.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $796, occupancy could drop to 21.6%, and ADRs may adjust down to $116.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gongju-si.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gongju-si seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gongju-si (2025)
Exploring the top neighborhoods for short-term rentals in Gongju-si? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Gongju City Center | The heart of Gongju with numerous shops, cafes, and easy access to historical sites. Ideal for visitors looking to explore local culture and cuisine. | Gongju National Museum, Royal Tombs of the Baekje Dynasty, Gongju Fortress, Seokgang River, Gongju Traditional Market |
| Buyeo | A nearby historical town famous for its cultural heritage, offering tourists a glimpse into the ancient Baekje Kingdom. | Buyeo Historic Area, Busosanseong Fortress, Nakhwaam Rock, Gungnamji Pond, Buyeo National Museum |
| Daejeon | A major city close to Gongju offering urban attractions and a variety of entertainment options, appealing to business travelers and tourists. | O-World Amusement Park, Daejeon Expo Park, Hanbat Arboretum, Daejeon Skyroad, Daejeon Museum of Art |
| Gyeryongsan National Park | A popular natural destination offering outdoor activities like hiking, attracting nature lovers and adventure seekers. | Gyeryongsan Mountain, Hiking Trails, Buddhist Temples, Scenic Views, Natural Hot Springs |
| Baebong Mountain | A local tranquil area known for its beautiful scenery and hiking trails, perfect for visitors seeking peace and relaxation. | Baebong Mountain Trails, Scenic Overlooks, Wildflower Areas, Picnic Spots, Nearby Waterfalls |
| Songsan-ri Tombs | An archaeological site designated as a UNESCO World Heritage Site, attracting history enthusiasts from all over. | Tomb Complex, Baekje Historic Areas, Cultural Festivals, Visitor Center, Educational Exhibits |
| Gongju Hanok Village | A traditional village that showcases Hanok architecture, giving visitors an authentic cultural experience. | Traditional Hanok Houses, Cultural Workshops, Tea Houses, Local Craft Shops, Cultural Performances |
| Seokjangni Site | An important archaeological site that offers insights into the ancient Baekje civilization, appealing to history buffs. | Excavation Site, Historical Significance, Visitor Center, Educational Displays, Nearby Monument |
Understanding Airbnb License Requirements & STR Laws in Gongju-si (2025)
With 17% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Gongju-si. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gongju-si to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 17% licensed listings)
Top Performing Airbnb Properties in Gongju-si (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gongju-sibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
![[Dokchae Hanok] Hongshi Art House with the warmth and art of Jemincheon](https://a0.muscache.com/im/pictures/miso/Hosting-829373903157961134/original/bfe5851c-8e29-4630-8258-b0793470c75f.jpeg?im_w=480&im_format=avif)
[Dokchae Hanok] Hongshi Art House with the warmth and art of Jemincheon
Entire Place • 1 bedroom
Hilltop house on the hillside
Entire Place • 3 bedrooms
"slow stay" (Choncang # Healing # Rural Emotional Stay # Ozzy # Princess)
Entire Place • 1 bedroom
![[Okryong-dong Yard House] Cozy private house for group use # Additional charge incurred when using t](https://a0.muscache.com/im/pictures/miso/Hosting-559674613623945056/original/5091e0eb-054d-496b-bc48-b217758fe660.jpeg?im_w=480&im_format=avif)
[Okryong-dong Yard House] Cozy private house for group use # Additional charge incurred when using t
Entire Place • 5 bedrooms
![[Gongju Yeonga] # Hanok Stay # Private Pension # Warm Indoor](https://a0.muscache.com/im/pictures/b11d1065-64d3-427e-9db3-5826d81c8b76.jpg?im_w=480&im_format=avif)
[Gongju Yeonga] # Hanok Stay # Private Pension # Warm Indoor
Entire Place • 2 bedrooms
Hyeganheon Type 2
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gongju-si (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gongju-si based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #494391795 | 18 | $204,481 | 0 | 0.00/5.0 |
| Joy | 8 | $93,959 | 543 | 4.87/5.0 |
| Host #331833669 | 8 | $73,599 | 2 | 0.00/5.0 |
| 향구 | 5 | $69,287 | 77 | 4.91/5.0 |
| Hongsi Art House | 1 | $61,413 | 112 | 4.92/5.0 |
| Osang | 9 | $56,434 | 297 | 4.02/5.0 |
| 경순 | 4 | $53,342 | 522 | 4.86/5.0 |
| 지호 | 2 | $42,756 | 343 | 4.96/5.0 |
| 수송 | 1 | $41,189 | 28 | 4.86/5.0 |
| Onda | 6 | $38,443 | 3 | 0.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gongju-si.
Dive Deeper: Advanced Gongju-si STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gongju-si. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGongju-si Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gongju-si
- The Gongju-si Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 62.8% of the 121 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 35.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Gongju-si, Hotel/Boutique properties are the most common (60.3%), reflecting the local real estate landscape.
- Houses represent a significant 28.1% portion, catering likely to families or larger groups.
- The presence of 60.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, unique stays (combined 2.5%) offer potential for unique stay experiences.
Gongju-si Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gongju-si
- The dominant room capacity in Gongju-si is 1 bedroom listings, making up 66.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.1% of the active Airbnb listings in Gongju-si, indicating a high concentration in these sizes.
- With over half the market (66.1%) consisting of studios or 1-bedroom units, Gongju-si is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (4.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Gongju-si.
Gongju-si Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gongju-si
- The most common guest capacity trend in Gongju-si vacation rentals is listings accommodating 4 guests (32.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Gongju-si STR market, accounting for 53.7% of listings.
- 27.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gongju-si.
- On average, properties in Gongju-si are equipped to host 4.1 guests.
Gongju-si Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gongju-si
- The most common availability pattern in Gongju-si falls within the 271-366 days range, representing 64.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Gongju-si (51.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gongju-si Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
115 listings
99.1% of total
30+ Nights
1 listings
0.9% of total
Key Insights
- The most prevalent minimum stay requirement in Gongju-si is 1 Night, adopted by 99.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (99.1%) of the Gongju-si Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (0.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 99.1% of Gongju-si hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gongju-si.
Gongju-si Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
12.7% of total
Moderate
50 listings
70.4% of total
Firm
9 listings
12.7% of total
Strict
3 listings
4.2% of total
Cancellation Policy Insights for Gongju-si
- The prevailing Airbnb cancellation policy trend in Gongju-si is Moderate, used by 70.4% of listings.
- The market strongly favors guest-friendly terms, with 83.1% of listings offering Flexible or Moderate policies. This suggests guests in Gongju-si may expect booking flexibility.
- Strict cancellation policies are quite rare (4.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 70.4% market standard in Gongju-si.
- Using a Strict policy might deter some guests, as only 4.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Gongju-si.
Gongju-si STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gongju-si
- The overall average booking lead time for vacation rentals in Gongju-si is 16 days.
- Guests book furthest in advance for stays during September (average 28 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (24 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (16 days) as a baseline for your pricing and availability strategy in Gongju-si.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 28 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 24 days) to capture early planners.
- Monitor your own booking lead times against these Gongju-si averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gongju-si (2025)
Amenity Prevalence
Amenity Insights for Gongju-si
- Essential amenities in Gongju-si that guests expect include: Air conditioning, Heating, Hot water, Hair dryer, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Fire extinguisher, Shampoo are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gongju-si: Air conditioning, Heating, Hot water, Hair dryer, Essentials.
- Prioritize adding missing essentials: Air conditioning, Heating, Hot water, Hair dryer, Essentials.
- Consider adding popular differentiators like Wifi or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gongju-si to stay competitive.
Gongju-si Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gongju-si
- The typical guest profile for Airbnb in Gongju-si consists of primarily domestic travelers (91%), often arriving from nearby Seoul, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Korean or English.
- Domestic travelers account for 91.4% of guests.
- Key international markets include South Korea (91.4%) and United States (2%).
- Top languages spoken are Korean (50.8%) followed by English (32.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seoul and Daejeon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gongju-si Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Wondeok-ri | 13 | $2,623 | $204.72 | 40% |
| Nomun-ri | 10 | $2,592 | $293.05 | 21% |
| Seorak-myeon | 11 | $2,503 | $189.54 | 35% |
| Yeoju-si | 28 | $2,169 | $217.27 | 30% |
| Homyeong-ri | 24 | $2,126 | $345.34 | 28% |
| Yangpyeong-gun | 13 | $1,962 | $234.60 | 30% |
| Mugan-ri | 15 | $1,923 | $218.08 | 26% |
| Gapcheon-myeon | 11 | $1,820 | $142.37 | 41% |
| Seorak | 10 | $1,744 | $190.40 | 30% |
| Gimpo-si | 30 | $1,699 | $113.56 | 46% |