Pohang-si Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Gyeongsang, South Korea

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pohang-si in 2025? Explore comprehensive Airbnb analytics for Pohang-si, North Gyeongsang, South Korea to uncover income potential. This 2025 STR market report for Pohang-si, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 535 active listings.

Whether you're considering an Airbnb investment in Pohang-si, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pohang-si Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pohang-si Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$134
The average rental revenue earned for an occupied room per day in Pohang-si.
Occupancy Rate(?)
28.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$10,014
Typical annual income for an Airbnb listing in Pohang-si. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.6%
Slight decrease (-3.6%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Pohang-si.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Pohang-si.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
535
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pohang-si (2025)

Understanding the monthly revenue variations for Airbnb listings in Pohang-si is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pohang-si is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pohang-si across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,734+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,646 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $889 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $429, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pohang-si

Pohang-si Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pohang-si STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pohang-si:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pohang-si

Average Daily Rate (ADR) Airbnb Trends in Pohang-si (2025)

Effective short term rental pricing strategy in Pohang-si involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pohang-si typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
  • Typical properties (Median) charge around $110 per night.
  • Entry-level properties (Bottom 25%) earn around $60 per night.

Average Daily Rate (ADR) Trend by Month in Pohang-si

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Airbnb Seasonality Analysis & Trends in Pohang-si (2025)

Peak Season (May, June, April)
  • Revenue averages $1,701 per month
  • Occupancy rates average 31.2%
  • Daily rates average $146
Shoulder Season
  • Revenue averages $1,229 per month
  • Occupancy maintains around 30.6%
  • Daily rates hold near $136
Low Season (February, March, November)
  • Revenue drops to average $837 per month
  • Occupancy decreases to average 25.8%
  • Daily rates adjust to average $113

Seasonality Insights for Pohang-si

  • The Airbnb seasonality in Pohang-si shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pohang-si's highest earning potential, with monthly revenues capable of climbing to $1,734, occupancy reaching a high of 37.2%, and ADRs peaking at $153.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $769, occupancy could drop to 23.7%, and ADRs may adjust down to $109.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pohang-si.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pohang-si seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pohang-si (2025)

Exploring the top neighborhoods for short-term rentals in Pohang-si? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Bukbu Beach
A popular beach destination known for its beautiful coastline and water sports. Ideal for tourists looking for sun, sand, and sea activities.
Bukbu Beach, Jukdo Market, Pohang Light House, Songdo Beach, Bongdeok Beach
Youngil Bay
An area famous for its scenic views and coastal charm, attracting visitors who enjoy outdoor activities and fresh seafood.
Youngil Bay, Pohang Canal, Sunrise Park, Oeosa Temple, Jeonggwangri Beach
Pohang Steel Town
The industrial heart of Pohang, attracting business travelers and professionals connected to the steel industry. Close proximity to corporate accommodations.
POSCO Museum, Steel Millennium Park, Pohang Culture Center
Pohang National University of Science and Technology (POSTECH)
A top science and technology university area that attracts students and academic professionals, providing a steady stream of guests.
POSTECH Campus, Pohang Science Park, Chunghyo Park
Guryongnie Beach
A tranquil beach area suitable for families and those looking to escape the hustle and bustle, offering a more relaxed atmosphere.
Guryongnie Beach, Hwajin Beach, Cafes along the coast, Hiking trails near the beach
Yeongildae Beach
A famous beach known for its lively atmosphere and nearby entertainment, great for tourists seeking nightlife and recreation.
Yeongildae Beach, The Wave Fountain, Pohang Sea Water Pool, Live Music Venues
Seonam Village
A scenic village known for its cultural heritage and close-knit community, attracting visitors interested in local traditions and rural tourism.
Seonam Village, Local farms, Traditional Korean houses, Art exhibitions
Bongdeok
A culturally rich area with historical sites and museums that attract tourists interested in learning about the local culture and history.
Bongdeok Temple, Pohang Museum of Contemporary Art, Cultural Festivals

Understanding Airbnb License Requirements & STR Laws in Pohang-si (2025)

While Pohang-si, North Gyeongsang, South Korea currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pohang-si to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 4% licensed listings)

Top Performing Airbnb Properties in Pohang-si (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pohang-sibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

[TheCape ]Ocean view Hot water pool Pension(200m2)

[TheCape ]Ocean view Hot water pool Pension(200m2)

Entire Place • 3 bedrooms

$91,661
Revenue
67.8%
Occupancy
$359.99
Daily Rate
Tidy 301 with white-tone interior located in Pohang (duplex group room)

Tidy 301 with white-tone interior located in Pohang (duplex group room)

Entire Place • 3 bedrooms

$75,799
Revenue
36.1%
Occupancy
$366.72
Daily Rate
Private house, group, family trip,
Story View
Use of one team per day alone!
Outdoor barbecue availa

Private house, group, family trip, Story View Use of one team per day alone! Outdoor barbecue availa

Entire Place • 4 bedrooms

$61,861
Revenue
26.5%
Occupancy
$362.18
Daily Rate
Stay, Pohang

Stay, Pohang

Entire Place • 4 bedrooms

$58,667
Revenue
77.2%
Occupancy
$290.72
Daily Rate
Healing Point Le Pavilion Pool Villa # In-room Pool/Barbecue/

Healing Point Le Pavilion Pool Villa # In-room Pool/Barbecue/

Private Room • 2 bedrooms

$47,176
Revenue
36.5%
Occupancy
$283.12
Daily Rate
Hwajin-ri 219 single-family home

Hwajin-ri 219 single-family home

Entire Place • 3 bedrooms

$45,251
Revenue
47.7%
Occupancy
$313.24
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pohang-si (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pohang-si based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Je Won8$256,6802334.79/5.0
Host #45738212228$197,51800.00/5.0
Host #49439254514$189,61900.00/5.0
Host #45815045821$166,42680.48/5.0
Onda10$117,86980.50/5.0
Onda8$114,41860.54/5.0
Onda11$112,76230.42/5.0
Host #4581509349$105,42900.00/5.0
Onda13$100,29940.28/5.0
Onda2$93,99952.50/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pohang-si.

Dive Deeper: Advanced Pohang-si STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pohang-si. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pohang-si Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pohang-si

  • The Pohang-si Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89% of the 535 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pohang-si, Hotel/Boutique properties are the most common (41.7%), reflecting the local real estate landscape.
  • Houses represent a significant 30.7% portion, catering likely to families or larger groups.
  • The presence of 41.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique, unique stays (combined 3.0%) offer potential for unique stay experiences.

Pohang-si Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pohang-si

  • The dominant room capacity in Pohang-si is 1 bedroom listings, making up 54.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 82.8% of the active Airbnb listings in Pohang-si, indicating a high concentration in these sizes.
  • With over half the market (54.4%) consisting of studios or 1-bedroom units, Pohang-si is particularly well-suited for individuals or couples.

Pohang-si Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pohang-si

  • The most common guest capacity trend in Pohang-si vacation rentals is listings accommodating 4 guests (30.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Pohang-si STR market, accounting for 51.0% of listings.
  • 36.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pohang-si.
  • On average, properties in Pohang-si are equipped to host 4.5 guests.

Pohang-si Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pohang-si

  • The most common availability pattern in Pohang-si falls within the 271-366 days range, representing 65.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Pohang-si (41.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pohang-si Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (94.2%)

1 Night

455 listings

94.2% of total

2 Nights (2.3%)

2 Nights

11 listings

2.3% of total

3 Nights (0.8%)

3 Nights

4 listings

0.8% of total

4-6 Nights (0.4%)

4-6 Nights

2 listings

0.4% of total

7-29 Nights (1.7%)

7-29 Nights

8 listings

1.7% of total

30+ Nights (0.6%)

30+ Nights

3 listings

0.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Pohang-si is 1 Night, adopted by 94.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (96.5%) of the Pohang-si Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (0.6%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 94.2% of Pohang-si hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pohang-si.

Pohang-si Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (18.3%)

Flexible

56 listings

18.3% of total

Moderate (43.1%)

Moderate

132 listings

43.1% of total

Firm (17%)

Firm

52 listings

17% of total

Strict (21.6%)

Strict

66 listings

21.6% of total

Cancellation Policy Insights for Pohang-si

  • The prevailing Airbnb cancellation policy trend in Pohang-si is Moderate, used by 43.1% of listings.
  • There's a relatively balanced mix between guest-friendly (61.4%) and stricter (38.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 43.1% market standard in Pohang-si.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pohang-si.

Pohang-si STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pohang-si

  • The overall average booking lead time for vacation rentals in Pohang-si is 20 days.
  • Guests book furthest in advance for stays during July (average 25 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (23 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in Pohang-si.
  • Target marketing efforts for the Summer season well in advance (at least 23 days) to capture early planners.
  • Monitor your own booking lead times against these Pohang-si averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pohang-si (2025)

Amenity Prevalence

Amenity Insights for Pohang-si

  • Essential amenities in Pohang-si that guests expect include: Air conditioning, Heating, Wifi, Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Hair dryer, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pohang-si: Air conditioning, Heating, Wifi, Kitchen, TV.
  • Prioritize adding missing essentials: Heating, Wifi, Kitchen, TV.
  • Consider adding popular differentiators like Hot water or Hair dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pohang-si to stay competitive.

Pohang-si Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pohang-si

  • The typical guest profile for Airbnb in Pohang-si consists of primarily domestic travelers (85%), often arriving from nearby Seoul, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Korean or English.
  • Domestic travelers account for 85.3% of guests.
  • Key international markets include South Korea (85.3%) and United States (3.8%).
  • Top languages spoken are Korean (49.7%) followed by English (30.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Seoul and Daegu.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pohang-si Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gapcheon-myeon11$1,820$142.3741%
Chunyang-myeon11$1,477$101.6253%
Bukbun-ri10$1,341$184.7529%
Busan5,010$1,310$109.1144%
Mitan-myeon15$1,306$227.3627%
Miryang-si128$1,238$201.6826%
Hwayang-eup33$1,236$157.9026%
Pyeonghae-eup13$1,214$180.1725%
Sibyeon-ri287$1,155$108.4926%
Namae-ri17$1,145$127.4832%

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