Airbnb Market Analytics, Statistics and Data in Gyeongju-si, North Gyeongsang, South Korea
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Gyeongju-si? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Gyeongju-si:
How much do Airbnb hosts make on average per month in Gyeongju-si?
The short-term rental market in Gyeongju-si shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $954 per month
- Strong performing properties (top 25%) make $2,068 or more
- Best-in-class properties (top 10%) achieve $3,870+ monthly
- Entry-level properties (bottom 25%) typically earn around $399
Revenue Variations by Month
Occupancy Rates Throughout the Year in Gyeongju-si
The market in Gyeongju-si shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 22% occupancy rates
- Strong performing properties (top 25%) achieve 42% or higher
- Best-in-class properties (top 10%) reach 69%+occupancy
- Entry-level properties (bottom 25%) average around 11%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Gyeongju-si
Daily rates in Gyeongju-si vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $111 per night
- Strong performing properties (top 25%) secure $183 or more
- Best-in-class properties (top 10%) pull in $264+ per night
- Entry-level properties (bottom 25%) earn around $73
Daily Rate Variations by Month
Get Live Gyeongju-si Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Gyeongju-si
Peak Season (May, April, June)
- Revenue peaks at $1910.80 per month
- Occupancy rates reach 35.68%
- Daily rates average $150.48
Shoulder Season
- Revenue averages $1583.79 per month
- Occupancy maintains 29.57%
- Daily rates hold at $139.40
Low Season (January, September, December)
- Revenue drops to $1255.05 per month
- Occupancy decreases to 22.21%
- Daily rates adjust to $129.63
Is it still profitable to do Airbnb in Gyeongju-si in 2025?
Yes! Gyeongju-si demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 30% and monthly revenue averaging $1584 and As a mature market with 1659 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Gyeongju-si
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Historic Gyeongju | A UNESCO World Heritage Site, known for its rich history and ancient sites including tombs, temples, and traditional architecture. It's a prime spot for tourists interested in Korean culture and history. | Bulguksa Temple, Seokguram Grotto, Gyeongju National Museum, Anapji Pond, Daereungwon Tomb Complex |
| Bomun Lake | A beautiful area featuring a large lake, resorts, and recreational facilities. Popular among families and those looking for a relaxing getaway with outdoor activities. | Bomun Lake, Gyeongju Hot Springs, Golf courses, Water sports, Walking trails |
| Namsan Mountain | Offers stunning landscapes and hiking opportunities along with numerous ancient sites, making it attractive for nature lovers and history enthusiasts. | Namsan Seondae, Buddhist sites, Scenic hiking trails, Gyeongju National Park |
| Seongdong | A vibrant neighborhood close to the city center with local markets, restaurants, and cafes. It provides an authentic Korean experience and easy access to attractions. | Gyeongju Friday Market, Street food stalls, Local restaurants, Cafes |
| Yangdong Village | A traditional Korean village that showcases the lifestyle and architecture of Korea's past. It's a great location for cultural immersion and sightseeing. | Yangdong Folk Village, Traditional Hanok houses, Cultural experience programs, Scenic views |
| Hwangnidan-gil | A trendy area known for its cafes, boutiques, and modern vibes. It attracts younger crowds and those looking for a lively atmosphere. | Cafes and restaurants, Boutiques, Craft shops, Street art |
| Tomb of General Kim Yu-sin | A historical site dedicated to the famous general of Silla dynasty, which draws visitors interested in Korean history and engineering marvels of ancient Korea. | Tomb of General Kim Yu-sin, Nearby parks, Cultural heritage sites |
| Gyeongju World | An amusement park that attracts families and thrill-seekers, making it a popular destination for tourists looking for entertainment and fun activities. | Gyeongju World Amusement Park, Water park, Attractions and rides, Food stalls |
Do you need a license for Airbnb in Gyeongju-si?
We recommend checking directly with Gyeongju-si's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (14% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Gyeongju-si
Happy Tree
Entire Place • 3 bedrooms
Staysanwi
Entire Place • 2 bedrooms
House with stone lantern 2 main house (main house + lower house) 150 year old house
Entire Place • 3 bedrooms
Hannah Jeongchae
Entire Place • 3 bedrooms
Stone Lantern House Manimsil + Grand Chamber Private House Woljeong Bridge Night View (200 Years Old
Entire Place • 2 bedrooms
Purmir, a tranquil retreat with a clean interior
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Gyeongju-si
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Onda | 6 | $352,495 | 39 | 4.11/5.0 |
| Unboundi.KJ | 19 | $330,688 | 216 | 3.73/5.0 |
| 라벤다 | 6 | $285,093 | 77 | 3.87/5.0 |
| Jay Jaegwang | 6 | $275,750 | 930 | 4.91/5.0 |
| Onda | 32 | $259,946 | 50 | 0.79/5.0 |
| 운형 | 4 | $253,230 | 104 | 4.97/5.0 |
| 호반 | 12 | $208,805 | 1160 | 4.79/5.0 |
| 494554472 | 18 | $199,872 | 4 | 0.00/5.0 |
| 지환 | 5 | $194,259 | 501 | 4.87/5.0 |
| Onda | 22 | $188,473 | 37 | 1.32/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Gyeongju-si
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (69.7%), with boutique & hotels and house properties comprising 90.8% of inventory
- Strong specialty sector (56.3%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, outdoor & mobile segments (3.4% combined)
Room Capacity Distribution
Analysis of 1,659 properties in Gyeongju-si shows that 1 bedroom properties are most prevalent, making up 58.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 78.8% of all listings.
Key Insights
- Most common: 1 bedroom (58.1%)
- Least common: 5+ bedrooms (0.6%)
- Market concentration: 78.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,659 properties in Gyeongju-si reveals that 4 guests properties dominate the market, representing 22.7% of all listings. The average property accommodates 4.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 43.7% of the market.
Key Insights
- Most common capacity: 4 guests (22.7% of market)
- Least common capacity: 1 guest (1% of market)
- Average guest capacity: 4.0 guests per property
- Market concentration: 43.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,659 properties in Gyeongju-si, the most common availability pattern is 271-366 days (66.1% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (36% of properties).
Key Insights
- Most common availability window: 271-366 days (66.1%)
- Most common booking duration: 31-90 days (36%)
- Properties with high availability (180+ days): 81.2%
- Properties with long-term bookings (180+ days): 19.7%
Minimum Stay Distributions
1 Night
1406 listings
96.6% of total
2 Nights
34 listings
2.3% of total
3 Nights
3 listings
0.2% of total
4-6 Nights
1 listings
0.1% of total
7-29 Nights
4 listings
0.3% of total
30+ Nights
7 listings
0.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 98.9%
- Mid-length stays (4-6 nights) represent 0.1% of listings
- Monthly+ stays (0.5%) suggest a stable extended-stay market
- High market flexibility with 99.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
102 listings
10.2% of total
Moderate
442 listings
44.4% of total
Firm
199 listings
20% of total
Strict
253 listings
25.4% of total
Key Insights
- Moderate is the preferred policy at 44.4% of listings
- The market shows a balanced distribution between guest-friendly (54.6%) and strict (45.4%) policies
- Strong market consensus around Moderate policies
- Flexible policies are least common at 10.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Feb, May, averaging 32 days
- Shortest booking windows are in Jun, Jan, Dec, averaging 20 days
- Spring shows the longest average booking window at 32 days, while Winter has the shortest at 23 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 32 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Dec when lead times are shortest
Popular Airbnb Amenities in Gyeongju-si
Below is the distribution of amenities across listings in Gyeongju-si:
Traveler Demographics
Key Insights
- Domestic travelers make up 59.9% of total guests, indicating a significant local market share.
- Primary international markets: France (9%) and United States (8.4%)
- English is the top language at 43%, followed by Korean (35.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.2%
Recommendations
- Target marketing campaigns for Seoul and Busan markets
- Develop localized content for France and United States
- Prioritize English and Korean language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Gyeongju-si. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Chunyang-myeon | 11 | $1,556 | $101.05 | 52% |
| Tsushima | 29 | $1,469 | $166.44 | 42% |
| Busan | 5,219 | $1,434 | $114.83 | 44% |
| Hwayang-eup | 33 | $1,396 | $172.48 | 27% |
| Miryang-si | 135 | $1,388 | $218.06 | 28% |
| Yeongdeok-eup | 10 | $1,358 | $134.56 | 32% |
| Pyeonghae-eup | 13 | $1,292 | $188.50 | 27% |
| Gakbuk-myeon | 12 | $1,199 | $164.86 | 20% |
| Andong-si | 204 | $1,177 | $134.53 | 32% |
| Changseon-myeon | 45 | $1,096 | $208.96 | 27% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights