Airbnb Market Analytics, Statistics and Data in Gangneung-si, Gangwon State, South Korea
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Gangneung-si? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Gangneung-si:
How much do Airbnb hosts make on average per month in Gangneung-si?
The short-term rental market in Gangneung-si shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $922 per month
- Strong performing properties (top 25%) make $2,164 or more
- Best-in-class properties (top 10%) achieve $3,803+ monthly
- Entry-level properties (bottom 25%) typically earn around $403
Revenue Variations by Month
Occupancy Rates Throughout the Year in Gangneung-si
The market in Gangneung-si shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 23% occupancy rates
- Strong performing properties (top 25%) achieve 41% or higher
- Best-in-class properties (top 10%) reach 66%+occupancy
- Entry-level properties (bottom 25%) average around 11%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Gangneung-si
Daily rates in Gangneung-si vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $109 per night
- Strong performing properties (top 25%) secure $165 or more
- Best-in-class properties (top 10%) pull in $235+ per night
- Entry-level properties (bottom 25%) earn around $73
Daily Rate Variations by Month
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Seasonality patterns in Gangneung-si
Peak Season (May, April, August)
- Revenue peaks at $2039.92 per month
- Occupancy rates reach 36.39%
- Daily rates average $146.21
Shoulder Season
- Revenue averages $1572.74 per month
- Occupancy maintains 28.96%
- Daily rates hold at $132.17
Low Season (January, September, December)
- Revenue drops to $1145.88 per month
- Occupancy decreases to 22.60%
- Daily rates adjust to $117.95
Is it still profitable to do Airbnb in Gangneung-si in 2025?
Yes! Gangneung-si demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 29% and monthly revenue averaging $1573 and As a mature market with 2002 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Gangneung-si
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Gyeongpo Beach | A popular beach destination known for its scenic beauty and vibrant atmosphere. Ideal for travelers looking for sun, sea, and relaxation, with numerous beachside cafes and activities. | Gyeongpo Beach, Gyeongpo Lake, Gyeongpo Pavilion, Gyeongpoji, Pine Avenue |
| Anmok Beach | Famous for its coffee street, Anmok Beach offers a unique blend of beautiful beach views and a vibrant coffee culture, making it appealing to tourists looking for both leisure and a local experience. | Anmok Beach, Coffee Street, Sorae Ecology Park, Anmok Lighthouse, Gyeongpo Cherry Blossom Forest |
| Saekdong-dong | A growing neighborhood known for its hospitality and unique accommodations, it attracts visitors looking for an authentic local experience with proximity to attractions and nature. | Haean-ro Street, Sokcho Gwandeokjeong, Baramgol, Gyeongpo Coastal Road, Olympic Park |
| Jumunjin Port | A bustling port town with a lively fish market and coastal charm. Great for seafood lovers and those wanting to experience the local culture and fishing industry. | Jumunjin Fish Market, Jumunjin Port, Jumunjin Beach, White Sands Beach, Bongsan Seaside Park |
| Lake Gangneung | Offers a tranquil setting for travelers who appreciate nature and outdoor activities. Perfect for those looking to relax in a peaceful environment by the water. | Lake Gangneung, Gyeongpo Lake Park, Sunset Park, Gangneung National Museum, Seongyojang House |
| Seongyojang House | This historic site attracts visitors interested in traditional Korean culture and architecture. A unique location that enhances the cultural experience for guests. | Seongyojang House, Gangneung Danoje Festival, Ojukheon House, Gangneung Museum of Art, Cultural Heritage Center |
| Chamsori Gramophone Museum | A unique and cultural attraction that appeals to music lovers and history buffs. Provides a distinctive experience in Gangneung. | Chamsori Gramophone Museum, Gangneung Art Centre, Gyeongpo Aquarium, Songjeong Beach, Gangneung Traditional Market |
| Naksan Beach | One of the more beautiful beaches along the coast, known for its stunning views and relaxed atmosphere, making it a hotspot for vacationers. | Naksan Beach, Naksansa Temple, Bongpo Beach, Haeinsa Temple, Naksan Coastal Trail |
Do you need a license for Airbnb in Gangneung-si?
We recommend checking directly with Gangneung-si's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (10% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Gangneung-si
Pleasant accommodation with ocean view of Gangneung 3 room ocean view08
Entire Place • 3 bedrooms
The best group pension! Karaoke barbecue for all 3 buildings, barbecue, fire pit, cafe, entertainmen
Entire Place • 3 bedrooms
Three-room Ocean View 03 in a stylish accommodation where you can enjoy the ocean view of Gangneung
Entire Place • 3 bedrooms
70 pyeong private house, 3 minutes from Songjeong Beach, family trip, workshop
Entire Place • 3 bedrooms
![The Chodang- [Time to slow down]
December-Jan-February
Geumto/Saturday
10% off for consecutive stay](https://a0.muscache.com/im/pictures/85f3e688-71df-485a-8aa2-d8ef6974e8de.jpg)
The Chodang- [Time to slow down] December-Jan-February Geumto/Saturday 10% off for consecutive stay
Entire Place • 3 bedrooms
Three-room Hap Ocean View in a stylish accommodation where you can enjoy the ocean view in Gangneung
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Gangneung-si
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Onda | 39 | $1,057,150 | 134 | 1.52/5.0 |
| Onda | 45 | $487,334 | 130 | 1.65/5.0 |
| Onda | 24 | $471,596 | 33 | 0.61/5.0 |
| Onda | 41 | $392,184 | 91 | 1.21/5.0 |
| Onda | 38 | $379,452 | 47 | 0.65/5.0 |
| Onda | 31 | $378,744 | 39 | 0.62/5.0 |
| Onda | 23 | $301,230 | 23 | 0.41/5.0 |
| Onda | 23 | $276,069 | 64 | 1.19/5.0 |
| Onda | 28 | $252,471 | 12 | 0.35/5.0 |
| Onda | 16 | $220,847 | 131 | 2.68/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Gangneung-si
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (84.5%), with boutique & hotels and house properties comprising 87.5% of inventory
- Strong specialty sector (65.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, outdoor & mobile, unique stays segments (1.9% combined)
Room Capacity Distribution
Analysis of 2,002 properties in Gangneung-si shows that 1 bedroom properties are most prevalent, making up 62.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 78.9% of all listings.
Key Insights
- Most common: 1 bedroom (62.2%)
- Least common: 5+ bedrooms (0.3%)
- Market concentration: 78.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 2,002 properties in Gangneung-si reveals that 4 guests properties dominate the market, representing 28.4% of all listings. The average property accommodates 3.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 51.8% of the market.
Key Insights
- Most common capacity: 4 guests (28.4% of market)
- Least common capacity: 7 guests (0.5% of market)
- Average guest capacity: 3.7 guests per property
- Market concentration: 51.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 2,002 properties in Gangneung-si, the most common availability pattern is 271-366 days (68.4% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (41.5% of properties).
Key Insights
- Most common availability window: 271-366 days (68.4%)
- Most common booking duration: 31-90 days (41.5%)
- Properties with high availability (180+ days): 85.7%
- Properties with long-term bookings (180+ days): 15.0%
Minimum Stay Distributions
1 Night
1672 listings
95.4% of total
2 Nights
44 listings
2.5% of total
3 Nights
3 listings
0.2% of total
4-6 Nights
10 listings
0.6% of total
7-29 Nights
12 listings
0.7% of total
30+ Nights
12 listings
0.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 97.9%
- Mid-length stays (4-6 nights) represent 0.6% of listings
- Monthly+ stays (0.7%) suggest a stable extended-stay market
- High market flexibility with 98.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
62 listings
5.8% of total
Moderate
608 listings
56.4% of total
Firm
128 listings
11.9% of total
Strict
280 listings
26% of total
Key Insights
- Moderate is the preferred policy at 56.4% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 62.2% of the market
- Strong market consensus around Moderate policies
- Flexible policies are least common at 5.8% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Aug, May, averaging 27 days
- Shortest booking windows are in Nov, Dec, Jun, averaging 16 days
- Winter shows the longest average booking window at 22 days, while Fall has the shortest at 20 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 22 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jun when lead times are shortest
Popular Airbnb Amenities in Gangneung-si
Below is the distribution of amenities across listings in Gangneung-si:
Traveler Demographics
Key Insights
- Domestic travelers make up 87.7% of total guests, indicating a dominant local market share.
- Primary international markets: United States (3.2%) and China (1.2%)
- Korean is the top language at 55.1%, followed by English (34.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.0%
Recommendations
- Target marketing campaigns for Seoul and Incheon markets
- Develop localized content for United States and China
- Prioritize Korean and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Gangneung-si. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Nomun-ri | 10 | $3,284 | $298.82 | 24% |
| Seorak-myeon | 11 | $3,111 | $205.05 | 36% |
| Wondeok-ri | 13 | $2,713 | $204.50 | 43% |
| Yeoju-si | 29 | $2,414 | $215.35 | 32% |
| Jeonjin-ri | 13 | $2,382 | $154.10 | 39% |
| Mugan-ri | 15 | $2,021 | $233.40 | 27% |
| Gapcheon-myeon | 11 | $1,983 | $146.28 | 45% |
| Seorak | 12 | $1,853 | $198.07 | 27% |
| Yangpyeong | 15 | $1,790 | $259.28 | 22% |
| Yangpyeong-gun | 21 | $1,704 | $207.32 | 28% |
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