Airbnb Market Analytics, Statistics and Data in Strand, Western Cape, South Africa
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Strand? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Strand:
How much do Airbnb hosts make on average per month in Strand?
The short-term rental market in Strand shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $981 per month
- Strong performing properties (top 25%) make $1,712 or more
- Best-in-class properties (top 10%) achieve $2,556+ monthly
- Entry-level properties (bottom 25%) typically earn around $455
Revenue Variations by Month
Occupancy Rates Throughout the Year in Strand
The market in Strand shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 65% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Strand
Daily rates in Strand vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $73 per night
- Strong performing properties (top 25%) secure $105 or more
- Best-in-class properties (top 10%) pull in $148+ per night
- Entry-level properties (bottom 25%) earn around $51
Daily Rate Variations by Month
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Seasonality patterns in Strand
Peak Season (December, March, January)
- Revenue peaks at $1876.76 per month
- Occupancy rates reach 55.31%
- Daily rates average $103.27
Shoulder Season
- Revenue averages $1243.82 per month
- Occupancy maintains 42.17%
- Daily rates hold at $87.32
Low Season (June, August, July)
- Revenue drops to $740.17 per month
- Occupancy decreases to 28.35%
- Daily rates adjust to $80.53
Is it still profitable to do Airbnb in Strand in 2025?
Yes! Strand demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 42% and monthly revenue averaging $1244 and With 259 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Strand
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Bloubergstrand | Famed for its stunning views of Table Mountain and kitesurfing beach. A popular choice for tourists wanting a beach experience with easy access to Cape Town. | Table Mountain, Blouberg Beach, Kitesurfing, Cape Town Waterfront, Robben Island Ferry, Burgers Park |
| Hermanus | Known for its whale watching and beautiful coastal scenery. Ideal for nature lovers and families looking for a relaxing getaway. | Whale Watching, Cliff Path, Old Harbour Museum, Fernkloof Nature Reserve, Voelklip Beach, Hermanus Market |
| Gansbaai | A gateway to whale watching and shark diving. It's an enticing area for adventure seekers and those wanting to experience nature up close. | Shark Diving, Whale Coast Wine Route, De Kelders Beach, Walker Bay Nature Reserve |
| Paternoster | A charming fishing village with pristine beaches and a relaxed atmosphere, perfect for couples and family vacations. | Paternoster Beach, Cape Columbine Nature Reserve, Fishing opportunities, Local restaurants |
| Stellenbosch | Famous wine region with beautiful vineyards and a vibrant arts scene, attracting wine enthusiasts and tourists all year round. | Stellenbosch Wine Route, Jonkershoek Nature Reserve, Stellenbosch Botanic Gardens |
| Ceres | A picturesque valley known for fruit farming and dramatic landscapes, suitable for those who love outdoor activities and mountain retreats. | Ceres Golf Club, Ceres Railway, Ceres Valley, Fruit picking in season |
| Tulbagh | A historic town located in a valley, popular for its wineries and stunning mountain views. Good for weekend getaways and relaxation. | Tulbagh Wine Route, Tulbagh Nature Reserve, Historical church, Local markets |
| Caledon | Known for its hot springs and nature reserves, making it a unique location for relaxation and outdoor experiences. | Caledon Hot Springs, Overberg Nature Reserve, Caledon Museum, Fossil Park |
Do you need a license for Airbnb in Strand?
We recommend checking directly with Strand's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (2% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Strand
Strand Beach Lodge a luxury villa on the beach!
Entire Place • 6 bedrooms
Back Up Power! 3-Bed Beachfront Apartment
Entire Place • 3 bedrooms
The Salt Box Villa - Self catering - Strand
Entire Place • 3 bedrooms
Awesome Beachfront Penthouse
Entire Place • 3 bedrooms
Spacious home with pool 200M from beach.
Entire Place • 4 bedrooms
Seas the Day |Beach Front |Wi-Fi
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Strand
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Colin | 7 | $204,523 | 307 | 4.93/5.0 |
| Chantel | 13 | $130,372 | 204 | 4.79/5.0 |
| Ashley | 5 | $92,174 | 291 | 3.92/5.0 |
| Rene | 4 | $76,881 | 133 | 4.84/5.0 |
| Annemé | 1 | $63,266 | 20 | 4.80/5.0 |
| Andries | 3 | $48,267 | 161 | 4.90/5.0 |
| Miriam | 2 | $46,999 | 30 | 4.70/5.0 |
| Spencer And Ame | 1 | $46,160 | 34 | 5.00/5.0 |
| Angelique | 1 | $41,633 | 18 | 4.89/5.0 |
| 30338163 | 7 | $41,425 | 0 | 0.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Strand
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.1%), with apartment & condo and house properties comprising 91.2% of inventory
- Untapped potential in boutique & hotels segments (1.2% combined)
Room Capacity Distribution
Analysis of 259 properties in Strand shows that 2 bedrooms properties are most prevalent, making up 38.6% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 68.0% of all listings.
Key Insights
- Most common: 2 bedrooms (38.6%)
- Least common: 5+ bedrooms (0.8%)
- Market concentration: 68.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 259 properties in Strand reveals that 4 guests properties dominate the market, representing 36.3% of all listings. The average property accommodates 4.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 59.1% of the market.
Key Insights
- Most common capacity: 4 guests (36.3% of market)
- Least common capacity: 1 guest (0.4% of market)
- Average guest capacity: 4.1 guests per property
- Market concentration: 59.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 259 properties in Strand, the most common availability pattern is 271-366 days (49% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (27.4% of properties).
Key Insights
- Most common availability window: 271-366 days (49%)
- Most common booking duration: 31-90 days (27.4%)
- Properties with high availability (180+ days): 74.1%
- Properties with long-term bookings (180+ days): 26.6%
Minimum Stay Distributions
1 Night
35 listings
14.5% of total
2 Nights
77 listings
31.8% of total
3 Nights
43 listings
17.8% of total
4-6 Nights
47 listings
19.4% of total
7-29 Nights
21 listings
8.7% of total
30+ Nights
19 listings
7.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 46.3%
- Mid-length stays (4-6 nights) represent 19.4% of listings
- Monthly+ stays (7.9%) suggest a stable extended-stay market
- High market flexibility with 64.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Refundable
7 listings
3.3% of total
Super Strict 30 Days
5 listings
2.4% of total
Non-refundable
8 listings
3.8% of total
Flexible
46 listings
21.8% of total
Moderate
55 listings
26.1% of total
Firm
40 listings
19% of total
Strict
50 listings
23.7% of total
Key Insights
- Moderate is the preferred policy at 26.1% of listings
- The market shows a balanced distribution between guest-friendly (47.9%) and strict (42.7%) policies
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 2.4% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, Feb, averaging 78 days
- Shortest booking windows are in Jun, May, Jul, averaging 35 days
- Winter shows the longest average booking window at 78 days, while Summer has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 78 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Jul when lead times are shortest
Popular Airbnb Amenities in Strand
Below is the distribution of amenities across listings in Strand:
Traveler Demographics
Key Insights
- Domestic travelers make up 61.8% of total guests, indicating a significant local market share.
- Primary international markets: United Kingdom (9.4%) and United States (9.3%)
- English is the top language at 58.9%, followed by Afrikaans (26%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.2%
Recommendations
- Target marketing campaigns for Cape Town and Johannesburg markets
- Develop localized content for United Kingdom and United States
- Prioritize English and Afrikaans language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Strand. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Stellenbosch Local Municipality | 1,189 | $1,743 | $162.80 | 45% |
| Cape Town | 11,413 | $1,601 | $160.08 | 47% |
| Hout Bay | 460 | $1,551 | $173.66 | 42% |
| Noordhoek | 203 | $1,548 | $196.88 | 41% |
| Witzenberg Local Municipality | 233 | $1,371 | $117.92 | 37% |
| Sir Lowry's Pass | 15 | $1,342 | $157.91 | 32% |
| Simon's Town | 254 | $1,255 | $122.05 | 42% |
| Overstrand Local Municipality | 1,818 | $1,178 | $153.21 | 34% |
| Pine Haven | 13 | $1,129 | $114.59 | 38% |
| Drakenstein Local Municipality | 419 | $1,057 | $130.60 | 34% |
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