Strand Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Cape, South Africa
Is Airbnb profitable in Strand in 2025? Explore comprehensive Airbnb analytics for Strand, Western Cape, South Africa to uncover income potential. This 2025 STR market report for Strand, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 255 active listings.
Whether you're considering an Airbnb investment in Strand, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Strand Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Strand Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Strand (2025)
Understanding the monthly revenue variations for Airbnb listings in Strand is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Strand is typically December, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Strand across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,595+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,752 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $965 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $456, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Strand
Strand Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Strand STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Strand:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Strand
Average Daily Rate (ADR) Airbnb Trends in Strand (2025)
Effective short term rental pricing strategy in Strand involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Strand typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $158+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $111 or more.
- Typical properties (Median) charge around $76 per night.
- Entry-level properties (Bottom 25%) earn around $52 per night.
Average Daily Rate (ADR) Trend by Month in Strand
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Airbnb Seasonality Analysis & Trends in Strand (2025)
Peak Season (December, January, February)
- Revenue averages $1,745 per month
- Occupancy rates average 53.3%
- Daily rates average $102
Shoulder Season
- Revenue averages $1,210 per month
- Occupancy maintains around 40.5%
- Daily rates hold near $89
Low Season (July, August, September)
- Revenue drops to average $863 per month
- Occupancy decreases to average 35.0%
- Daily rates adjust to average $85
Seasonality Insights for Strand
- The Airbnb seasonality in Strand shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Strand's highest earning potential, with monthly revenues capable of climbing to $2,040, occupancy reaching a high of 57.9%, and ADRs peaking at $106.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $781, occupancy could drop to 28.2%, and ADRs may adjust down to $84.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Strand.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Strand seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Strand (2025)
Exploring the top neighborhoods for short-term rentals in Strand? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Strand Beach | Popular swimming and beach destination, known for its beautiful sandy beach, perfect for sunbathers and water sports enthusiasts. The beachfront promenade offers numerous restaurants and cafes, making it a favorite among tourists. | Strand Beach, Waterworld Strand, The Strand Golf Club, The Whale Museum, Cheetah Outreach |
| Melkbosstrand | Picturesque and peaceful beach area with a relaxed vibe, ideal for families and travelers looking for a break from the busy Cape Town scene. It's known for its stunning sunsets and is great for water sports. | Melkbosstrand Beach, Table Mountain National Park, Klein Plasie, Milnerton Lagoon, Sandwich Harbour |
| Gordon's Bay | A charming harbor town with a rich fishing history, Gordon's Bay offers beautiful beaches along with a scenic walk along the harbor. A great spot for both relaxation and outdoor activities. | Gordon's Bay Beach, Harbour Island, Kogelberg Biosphere Reserve, Crystal Pools, Cape Canopy Tour |
| Firlands | A serene residential area close to the beach, ideal for families and longer stays. Offers a quiet retreat yet close to local amenities and attractions. | Firlands Nature Reserve, Shopping centers, Local dining spots, Close proximity to beaches, Mountain trails |
| Rooi Els | A small coastal village surrounded by nature, known for its rugged beauty and tranquility. Ideal for outdoor enthusiasts and those looking to escape the hustle and bustle. | Rooi Els Beach, Kogelberg Nature Reserve, Hiking trails, Scenic viewpoints, Whale watching spots |
| Betty's Bay | A quaint coastal town known for its stunning landscapes and diverse wildlife including penguins at Stony Point. Perfect for nature lovers and those looking for a peaceful getaway. | Stony Point Nature Reserve, Penguin Colony, Kleinmond Lagoon, Betty's Bay Beach, Fernkloof Nature Reserve |
| Somerset West | A scenic town known for its wine estates and beautiful gardens. Attracts tourists interested in wine tasting and luxury stays. | Waterkloof Wine Estate, Vergelegen Estate, Somerset Mall, Cheetah Outreach, Helderberg Nature Reserve |
| Crystal Springs | Located near the coast and mountains, this area offers a mix of adventure and relaxation. Great for families and groups looking for outdoor activities. | Hiking trails, Mountain biking, Beaches nearby, Local markets, Outdoor picnic spots |
Understanding Airbnb License Requirements & STR Laws in Strand (2025)
While Strand, Western Cape, South Africa currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Strand to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Strand (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Strandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Strand Beach Lodge a luxury villa on the beach!
Entire Place • 6 bedrooms
Back Up Power! 3-Bed Beachfront Apartment
Entire Place • 3 bedrooms
Seas the Day |Beach Front |Wi-Fi
Entire Place • 3 bedrooms
The Salt Box Villa - Self catering - Strand
Entire Place • 3 bedrooms
Awesome Beachfront Penthouse
Entire Place • 3 bedrooms
Stunning 3-Bed on the Strand Beachfront
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Strand (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Strand based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Colin | 7 | $221,908 | 307 | 4.93/5.0 |
| Chantel | 13 | $127,879 | 204 | 4.79/5.0 |
| Ashley | 5 | $99,597 | 291 | 3.92/5.0 |
| Rene | 4 | $70,068 | 133 | 4.84/5.0 |
| Annemé | 1 | $62,612 | 20 | 4.80/5.0 |
| Sean | 1 | $49,848 | 56 | 4.88/5.0 |
| Andries | 3 | $47,804 | 161 | 4.90/5.0 |
| Host #30338163 | 7 | $46,037 | 0 | 0.00/5.0 |
| Spencer And Ame | 1 | $43,817 | 34 | 5.00/5.0 |
| Francois | 2 | $41,626 | 53 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Strand.
Dive Deeper: Advanced Strand STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Strand. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStrand Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Strand
- The Strand Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.7% of the 255 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Strand, Apartment/Condo properties are the most common (75.3%), reflecting the local real estate landscape.
- Houses represent a significant 15.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.2%) offer potential for unique stay experiences.
Strand Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Strand
- The dominant room capacity in Strand is 2 bedrooms listings, making up 38.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 67.8% of the active Airbnb listings in Strand, indicating a high concentration in these sizes.
- A significant 27.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Strand.
Strand Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Strand
- The most common guest capacity trend in Strand vacation rentals is listings accommodating 4 guests (37.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Strand STR market, accounting for 60.0% of listings.
- 24.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Strand.
- On average, properties in Strand are equipped to host 4.1 guests.
Strand Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Strand
- The most common availability pattern in Strand falls within the 271-366 days range, representing 47.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Strand (29%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Strand Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
35 listings
14.5% of total
2 Nights
78 listings
32.4% of total
3 Nights
35 listings
14.5% of total
4-6 Nights
33 listings
13.7% of total
7-29 Nights
15 listings
6.2% of total
30+ Nights
45 listings
18.7% of total
Key Insights
- The most prevalent minimum stay requirement in Strand is 2 Nights, adopted by 32.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (18.7%) caters to monthly stays (30+ nights) in Strand, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 32.4% of Strand hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.5% currently do.
- A 2-night minimum appears standard (32.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 18.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Strand.
Strand Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
7 listings
3.3% of total
Super Strict 30 Days
5 listings
2.4% of total
Non-refundable
8 listings
3.8% of total
Flexible
42 listings
20.1% of total
Moderate
54 listings
25.8% of total
Firm
42 listings
20.1% of total
Strict
51 listings
24.4% of total
Cancellation Policy Insights for Strand
- The prevailing Airbnb cancellation policy trend in Strand is Moderate, used by 25.8% of listings.
- There's a relatively balanced mix between guest-friendly (45.9%) and stricter (44.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 25.8% market standard in Strand.
- Regularly review your cancellation policy against competitors and market demand shifts in Strand.
Strand STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Strand
- The overall average booking lead time for vacation rentals in Strand is 61 days.
- Guests book furthest in advance for stays during December (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (79 days avg.) sees the longest lead times, while Summer (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Strand.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 79 days) to capture early planners.
- Monitor your own booking lead times against these Strand averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Strand (2025)
Amenity Prevalence
Amenity Insights for Strand
- Essential amenities in Strand that guests expect include: TV, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Strand: TV, Kitchen, Wifi.
- Prioritize adding missing essentials: TV, Kitchen, Wifi.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Strand to stay competitive.
Strand Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Strand
- The typical guest profile for Airbnb in Strand consists of a mix of domestic (62%) and international guests, often arriving from nearby Cape Town, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Afrikaans.
- Domestic travelers account for 62.3% of guests.
- Key international markets include South Africa (62.3%) and United Kingdom (7.5%).
- Top languages spoken are English (53.3%) followed by Afrikaans (23.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Cape Town and Johannesburg.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Strand Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Stellenbosch Local Municipality | 1,172 | $1,851 | $171.81 | 45% |
| Cape Town | 11,254 | $1,699 | $169.00 | 47% |
| Noordhoek | 200 | $1,683 | $202.83 | 41% |
| Hout Bay | 446 | $1,681 | $183.48 | 43% |
| Witzenberg Local Municipality | 231 | $1,435 | $125.48 | 37% |
| Sir Lowry's Pass | 17 | $1,358 | $156.32 | 35% |
| Simon's Town | 260 | $1,306 | $132.53 | 41% |
| Overstrand Local Municipality | 1,797 | $1,248 | $161.29 | 34% |
| Gordons Bay | 13 | $1,227 | $109.64 | 42% |
| Pine Haven | 13 | $1,184 | $121.22 | 38% |