Masiphumelele Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Cape, South Africa
Is Airbnb profitable in Masiphumelele in 2025? Explore comprehensive Airbnb analytics for Masiphumelele, Western Cape, South Africa to uncover income potential. This 2025 STR market report for Masiphumelele, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 51 active listings.
Whether you're considering an Airbnb investment in Masiphumelele, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Masiphumelele Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Masiphumelele Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Masiphumelele (2025)
Understanding the monthly revenue variations for Airbnb listings in Masiphumelele is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Masiphumelele is typically December, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Masiphumelele across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,737+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,023 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $885 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $381, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Masiphumelele
Masiphumelele Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Masiphumelele STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Masiphumelele:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Masiphumelele
Average Daily Rate (ADR) Airbnb Trends in Masiphumelele (2025)
Effective short term rental pricing strategy in Masiphumelele involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Masiphumelele typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $217+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
- Typical properties (Median) charge around $69 per night.
- Entry-level properties (Bottom 25%) earn around $39 per night.
Average Daily Rate (ADR) Trend by Month in Masiphumelele
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Airbnb Seasonality Analysis & Trends in Masiphumelele (2025)
Peak Season (December, January, February)
- Revenue averages $2,382 per month
- Occupancy rates average 53.1%
- Daily rates average $122
Shoulder Season
- Revenue averages $1,381 per month
- Occupancy maintains around 38.9%
- Daily rates hold near $96
Low Season (May, June, July)
- Revenue drops to average $843 per month
- Occupancy decreases to average 25.7%
- Daily rates adjust to average $89
Seasonality Insights for Masiphumelele
- The Airbnb seasonality in Masiphumelele shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Masiphumelele's highest earning potential, with monthly revenues capable of climbing to $2,650, occupancy reaching a high of 56.4%, and ADRs peaking at $125.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $794, occupancy could drop to 21.4%, and ADRs may adjust down to $87.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Masiphumelele.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Masiphumelele seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Masiphumelele (2025)
Exploring the top neighborhoods for short-term rentals in Masiphumelele? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Masiphumelele Main Road | A bustling area that connects Masiphumelele to nearby towns, ensuring good accessibility. It's popular among travelers looking for convenience and local experiences. | Local Markets, Transport Links, Restaurants, Cafes, Community Events |
| Masiphumelele Community Center | A central hub for community activities and events, attracting visitors interested in cultural immersion and local engagements. | Cultural Workshops, Community Events, Art Exhibitions |
| Kommetjie Beach | Close to Masiphumelele, this beach area is popular for its scenic views, surfing, and laid-back atmosphere, making it attractive to tourists. | Surfing Spots, Beaches, Nature Reserves, Restaurants along the coast |
| Noordhoek Beach | Known for its stunning sunsets and natural beauty, Noordhoek attracts families and nature lovers, providing an excellent opportunity for peaceful getaways. | Horse Riding, Nature Trails, Beach Activities, Restaurants |
| Simon's Town | Just a short drive from Masiphumelele, this historic naval town draws tourists for its quaint charm and wildlife, especially penguins at Boulders Beach. | Boulders Beach, Simon's Town Museum, Whale Watching, Historic Walks |
| Fish Hoek | A family-friendly beach town offering safe swimming and a relaxed atmosphere, appealing to both local tourists and residents. | Fish Hoek Beach, Promenade, Dining Options, Local Shops |
| Cape Point | An iconic natural reserve offering stunning landscapes and hiking trails, attracting nature enthusiasts and adventure seekers. | Cape Point Nature Reserve, Hiking Trails, Scenic Drives, Wildlife Viewing |
| Kalk Bay | A charming harbor village with a vibrant arts scene and great seafood dining options, popular among tourists for its unique shopping and coastal charm. | Harbor and Fishermen's Wharves, Art Galleries, Restaurants, Whale Watching |
Understanding Airbnb License Requirements & STR Laws in Masiphumelele (2025)
While Masiphumelele, Western Cape, South Africa currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Masiphumelele to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Masiphumelele (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Masiphumelelebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cape white villa (Load shedding free)
Entire Place • 5 bedrooms
Scenery Villa : Mountain & Lake view - AirCons
Entire Place • 4 bedrooms
Spacious Family Home with Pool!
Entire Place • 4 bedrooms
45 On The Lake
Entire Place • 5 bedrooms
Casa a Capri - Cape South Peninsula
Entire Place • 4 bedrooms
Jacuzzi Bath & Private Pool at Romantic Terrace Apartment
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Masiphumelele (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Masiphumelele based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rudy | 1 | $83,640 | 78 | 4.82/5.0 |
| Jennifer | 4 | $75,592 | 273 | 4.94/5.0 |
| Grant | 2 | $55,744 | 26 | 4.64/5.0 |
| Christina | 1 | $47,839 | 29 | 4.76/5.0 |
| Bianca | 1 | $41,156 | 33 | 4.91/5.0 |
| Dorothea | 1 | $34,230 | 28 | 4.96/5.0 |
| Christina | 1 | $21,651 | 3 | 5.00/5.0 |
| Marleen | 1 | $20,198 | 57 | 4.96/5.0 |
| Aaron | 1 | $20,136 | 10 | 4.90/5.0 |
| Host #43612287 | 1 | $19,077 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Masiphumelele.
Dive Deeper: Advanced Masiphumelele STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Masiphumelele. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMasiphumelele Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Masiphumelele
- The Masiphumelele Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.4% of the 51 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Masiphumelele, House properties are the most common (62.7%), reflecting the local real estate landscape.
- Houses represent a significant 62.7% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 2.0%) offer potential for unique stay experiences.
Masiphumelele Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Masiphumelele
- The dominant room capacity in Masiphumelele is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 54.9% of the active Airbnb listings in Masiphumelele, indicating a high concentration in these sizes.
- A significant 35.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Masiphumelele.
Masiphumelele Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Masiphumelele
- The most common guest capacity trend in Masiphumelele vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Masiphumelele STR market, accounting for 54.9% of listings.
- 37.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Masiphumelele.
- On average, properties in Masiphumelele are equipped to host 4.0 guests.
Masiphumelele Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Masiphumelele
- The most common availability pattern in Masiphumelele falls within the 271-366 days range, representing 56.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Masiphumelele (39.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Masiphumelele Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
25.5% of total
2 Nights
9 listings
19.1% of total
3 Nights
8 listings
17% of total
4-6 Nights
6 listings
12.8% of total
7-29 Nights
2 listings
4.3% of total
30+ Nights
10 listings
21.3% of total
Key Insights
- The most prevalent minimum stay requirement in Masiphumelele is 1 Night, adopted by 25.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (21.3%) caters to monthly stays (30+ nights) in Masiphumelele, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 25.5% of Masiphumelele hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 21.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Masiphumelele.
Masiphumelele Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
4.7% of total
Non-refundable
5 listings
11.6% of total
Refundable
2 listings
4.7% of total
Flexible
8 listings
18.6% of total
Moderate
11 listings
25.6% of total
Firm
11 listings
25.6% of total
Strict
4 listings
9.3% of total
Cancellation Policy Insights for Masiphumelele
- The prevailing Airbnb cancellation policy trend in Masiphumelele is Moderate, used by 25.6% of listings.
- There's a relatively balanced mix between guest-friendly (44.2%) and stricter (34.9%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 25.6% market standard in Masiphumelele.
- Using a Strict policy might deter some guests, as only 9.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Masiphumelele.
Masiphumelele STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Masiphumelele
- The overall average booking lead time for vacation rentals in Masiphumelele is 75 days.
- Guests book furthest in advance for stays during February (average 109 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (98 days avg.) sees the longest lead times, while Summer (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Masiphumelele.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 98 days) to capture early planners.
- Monitor your own booking lead times against these Masiphumelele averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Masiphumelele (2025)
Amenity Prevalence
Amenity Insights for Masiphumelele
- Essential amenities in Masiphumelele that guests expect include: Wifi, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Essentials, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Masiphumelele: Wifi, Hot water.
- Prioritize adding missing essentials: Hot water.
- Consider adding popular differentiators like Dishes and silverware or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Masiphumelele to stay competitive.
Masiphumelele Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Masiphumelele
- The typical guest profile for Airbnb in Masiphumelele consists of a mix of domestic (46%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 46.4% of guests.
- Key international markets include South Africa (46.4%) and Germany (13.8%).
- Top languages spoken are English (50.8%) followed by German (12%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Masiphumelele Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Stellenbosch Local Municipality | 1,172 | $1,851 | $171.81 | 45% |
| Cape Town | 11,254 | $1,699 | $169.00 | 47% |
| Noordhoek | 200 | $1,683 | $202.83 | 41% |
| Hout Bay | 446 | $1,681 | $183.48 | 43% |
| Witzenberg Local Municipality | 231 | $1,435 | $125.48 | 37% |
| Sir Lowry's Pass | 17 | $1,358 | $156.32 | 35% |
| Simon's Town | 260 | $1,306 | $132.53 | 41% |
| Overstrand Local Municipality | 1,797 | $1,248 | $161.29 | 34% |
| Gordons Bay | 13 | $1,227 | $109.64 | 42% |
| Pine Haven | 13 | $1,184 | $121.22 | 38% |