Airbnb Market Analytics, Statistics and Data in Emfuleni Local Municipality, Gauteng, South Africa
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Emfuleni Local Municipality? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Emfuleni Local Municipality:
How much do Airbnb hosts make on average per month in Emfuleni Local Municipality?
The short-term rental market in Emfuleni Local Municipality shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $421 per month
- Strong performing properties (top 25%) make $1,137 or more
- Best-in-class properties (top 10%) achieve $2,792+ monthly
- Entry-level properties (bottom 25%) typically earn around $163
Revenue Variations by Month
Occupancy Rates Throughout the Year in Emfuleni Local Municipality
The market in Emfuleni Local Municipality shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 18% occupancy rates
- Strong performing properties (top 25%) achieve 31% or higher
- Best-in-class properties (top 10%) reach 48%+occupancy
- Entry-level properties (bottom 25%) average around 8%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Emfuleni Local Municipality
Daily rates in Emfuleni Local Municipality vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $46 per night
- Strong performing properties (top 25%) secure $88 or more
- Best-in-class properties (top 10%) pull in $232+ per night
- Entry-level properties (bottom 25%) earn around $35
Daily Rate Variations by Month
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Seasonality patterns in Emfuleni Local Municipality
Peak Season (December, October, November)
- Revenue peaks at $1741.70 per month
- Occupancy rates reach 29.00%
- Daily rates average $113.21
Shoulder Season
- Revenue averages $1028.85 per month
- Occupancy maintains 22.32%
- Daily rates hold at $96.56
Low Season (June, July, August)
- Revenue drops to $734.76 per month
- Occupancy decreases to 16.88%
- Daily rates adjust to $86.95
Is it still profitable to do Airbnb in Emfuleni Local Municipality in 2025?
Yes! Emfuleni Local Municipality demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 22% and monthly revenue averaging $1029 and The market's 109 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Emfuleni Local Municipality
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Vereeniging | Vereeniging is the largest town in Emfuleni and serves as a commercial hub. It attracts both business and leisure travelers, making it a good choice for Airbnb hosting. | Vereeniging Mall, Three Rivers Mall, Emerald Resort & Casino, Vaal River, South African Airways Museum |
| Sedenberg | This residential area is growing in popularity for its proximity to recreational activities and nature, appealing to families and outdoor enthusiasts. | Klip River, Nature reserves, Local parks, Tulip Gardens, Fishing spots |
| Bophelong | Bophelong is known for its affordability and community vibe, attracting a mix of locals and visitors looking for budget accommodations. | Local markets, Community festivals, Nearby nature trails |
| Daleside | Daleside is a quieter area with suburban appeal. It's ideal for visitors looking for a peaceful stay while being close to major attractions. | Daleside nature reserves, Local parks, Community events |
| Soweto | Although not within Emfuleni directly, its proximity makes it a popular day trip destination for tourists interested in the cultural and historical aspects of South Africa. | Nelson Mandela's House, Vilakazi Street, Soweto Towers, The Apartheid Museum |
| Parys | Located close to the Vaal River, Parys is known for adventure tourism and outdoor activities, attracting weekend visitors from Johannesburg. | Vaal River activities, Parys Golf Club, Local art galleries, Adventure sports |
| Putfontein | Putfontein is an emerging area that's becoming attractive for its accessibility and growth potential, ideal for new Airbnb investments. | Local parks, Upcoming developments, Shopping areas |
| Meyerton | Meyerton is a local hub with growing amenities and offers a blend of urban and rural experiences, which could attract various types of guests. | Meyerton Mall, Nature trails, Historical sites |
Do you need a license for Airbnb in Emfuleni Local Municipality?
We recommend checking directly with Emfuleni Local Municipality's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Emfuleni Local Municipality
Mauritian Villa on the Vaal River (Willows Way)
Entire Place • 10 bedrooms
Angel’s Sunset
Entire Place • 6 bedrooms
Vaal-Villa, Vintage Style Farmhouse, Vaal River
Entire Place • 7 bedrooms
Bellamy on Vaal / river view house
Entire Place • 4 bedrooms
Vaal River House on the main river.
Entire Place • 5 bedrooms
Exclusivity you can afford
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Emfuleni Local Municipality
Additional analytics on vacation rental, real estate, short term rental data in Emfuleni Local Municipality
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (52.3%), with house and boutique & hotels properties comprising 75.3% of inventory
- Strong specialty sector (43.1%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays segments (0.9% combined)
Room Capacity Distribution
Analysis of 109 properties in Emfuleni Local Municipality shows that 1 bedroom properties are most prevalent, making up 49.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 61.5% of all listings.
Key Insights
- Most common: 1 bedroom (49.5%)
- Least common: 4 bedrooms (6.4%)
- Market concentration: 61.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 109 properties in Emfuleni Local Municipality reveals that 2 guests properties dominate the market, representing 32.1% of all listings. The average property accommodates 3.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 52.3% of the market.
Key Insights
- Most common capacity: 2 guests (32.1% of market)
- Least common capacity: 5 guests (0.9% of market)
- Average guest capacity: 3.7 guests per property
- Market concentration: 52.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 109 properties in Emfuleni Local Municipality, the most common availability pattern is 271-366 days (79.8% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (41.3% of properties).
Key Insights
- Most common availability window: 271-366 days (79.8%)
- Most common booking duration: 1-30 days (41.3%)
- Properties with high availability (180+ days): 96.3%
- Properties with long-term bookings (180+ days): 5.5%
Minimum Stay Distributions
1 Night
66 listings
67.3% of total
2 Nights
22 listings
22.4% of total
3 Nights
2 listings
2% of total
4-6 Nights
6 listings
6.1% of total
30+ Nights
2 listings
2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 89.7%
- Mid-length stays (4-6 nights) represent 6.1% of listings
- Monthly+ stays (2%) suggest a stable extended-stay market
- High market flexibility with 91.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Refundable
5 listings
6.7% of total
Non-refundable
3 listings
4% of total
Super Strict 30 Days
1 listings
1.3% of total
Flexible
36 listings
48% of total
Moderate
5 listings
6.7% of total
Firm
7 listings
9.3% of total
Strict
18 listings
24% of total
Key Insights
- Flexible is the preferred policy at 48.0% of listings
- The market shows a balanced distribution between guest-friendly (54.7%) and strict (33.3%) policies
- Strong market consensus around Flexible policies
- Super Strict 30 Days policies are least common at 1.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Nov, Jan, averaging 51 days
- Shortest booking windows are in Oct, Feb, Jun, averaging 27 days
- Spring shows the longest average booking window at 39 days, while Summer has the shortest at 32 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 39 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Jun when lead times are shortest
Popular Airbnb Amenities in Emfuleni Local Municipality
Below is the distribution of amenities across listings in Emfuleni Local Municipality:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.5% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (1.2%) and Zimbabwe (0.8%)
- English is the top language at 63.4%, followed by Afrikaans (21.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.4%
Recommendations
- Target marketing campaigns for Johannesburg and Sandton markets
- Develop localized content for United Kingdom and Zimbabwe
- Prioritize English and Afrikaans language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Emfuleni Local Municipality. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Moses Kotane Local Municipality | 52 | $2,123 | $248.89 | 32% |
| Metsimaholo Local Municipality | 47 | $1,104 | $175.77 | 25% |
| Madibeng Local Municipality | 315 | $926 | $128.16 | 28% |
| Rosebank | 646 | $729 | $73.84 | 41% |
| Hammanskraal | 20 | $635 | $97.23 | 23% |
| Sandton | 1,258 | $633 | $70.81 | 38% |
| Ngwathe Local Municipality | 119 | $633 | $100.25 | 25% |
| Randburg | 680 | $601 | $63.47 | 38% |
| Irene | 70 | $562 | $49.52 | 39% |
| Rustenburg Local Municipality | 150 | $561 | $87.71 | 26% |
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