Benoni Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Gauteng, South Africa
Is Airbnb profitable in Benoni in 2025? Explore comprehensive Airbnb analytics for Benoni, Gauteng, South Africa to uncover income potential. This 2025 STR market report for Benoni, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 73 active listings.
Whether you're considering an Airbnb investment in Benoni, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Benoni Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Benoni Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Benoni (2025)
Understanding the monthly revenue variations for Airbnb listings in Benoni is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Benoni is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Benoni across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,172+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $691 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $368 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $155, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Benoni
Benoni Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Benoni STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Benoni:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Benoni
Average Daily Rate (ADR) Airbnb Trends in Benoni (2025)
Effective short term rental pricing strategy in Benoni involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Benoni typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $103+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $57 or more.
- Typical properties (Median) charge around $39 per night.
- Entry-level properties (Bottom 25%) earn around $29 per night.
Average Daily Rate (ADR) Trend by Month in Benoni
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Airbnb Seasonality Analysis & Trends in Benoni (2025)
Peak Season (April, May, December)
- Revenue averages $784 per month
- Occupancy rates average 38.7%
- Daily rates average $60
Shoulder Season
- Revenue averages $515 per month
- Occupancy maintains around 29.6%
- Daily rates hold near $60
Low Season (February, August, October)
- Revenue drops to average $396 per month
- Occupancy decreases to average 26.3%
- Daily rates adjust to average $60
Seasonality Insights for Benoni
- The Airbnb seasonality in Benoni shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Benoni's highest earning potential, with monthly revenues capable of climbing to $829, occupancy reaching a high of 41.2%, and ADRs peaking at $63.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $361, occupancy could drop to 24.4%, and ADRs may adjust down to $59.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Benoni.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Benoni seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Benoni (2025)
Exploring the top neighborhoods for short-term rentals in Benoni? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Boksburg | A neighboring town to Benoni, Boksburg has numerous shopping centers, parks, and entertainment options making it attractive to short-term renters. | East Rand Mall, Wild Waters, Boksburg City Airport, Ekuvukeni Park, Shopping Centres |
| Lakefield | A scenic suburb known for its lakes and tranquil environment, making it popular among nature lovers and families. | Lakefield Village, Blue Waters, Local parks, Nature trails, Restaurants |
| Northmead | A central suburb with easy access to public transport and amenities, appealing to business travelers and families. | Northmead Square, Local schools, Shopping centers, Parks, Restaurants |
| Rynfield | An affluent suburb characterized by luxurious homes and proximity to nature, attracting tourists seeking a relaxed atmosphere. | Rynfield Lake, Nature reserves, Local restaurants, Parks, Golf courses |
| Benoni CBD | The central business district of Benoni, busy with shops and commercial activities, ideal for short-term business stays. | Benoni Mall, Local shops, Restaurants, Parks, Events |
| Kleinfontein | A growing suburb with a community feel, attracting families and weekend visitors looking for a quiet retreat. | Kleinfontein Cultural Village, Outdoor spaces, Local events, Parks, Family-friendly venues |
| Actonville | A vibrant, diverse community offering cultural experiences and centrality to major routes, attracting various types of travelers. | Actonville Mall, Cultural Festivals, Parks, Local markets, Educational institutions |
| N12 Treasure Route | A popular route for travelers exploring South Africa, making any properties along this route ideal for overnight stays. | Nearby attractions, Rest stops, Shopping, Local cuisines, Tourist information centers |
Understanding Airbnb License Requirements & STR Laws in Benoni (2025)
While Benoni, Gauteng, South Africa currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Benoni to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Benoni (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Benonibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Hemingway House 14- 15 min from O.R Tambo.
Entire Place • 4 bedrooms
D's Studio 1 Luxury 3 bed Apart 10 min to Airport
Entire Place • 3 bedrooms
Swan Lake suites 2
Private Room • 1 bedroom
Large House- Korsmans Delights
Entire Place • 3 bedrooms
Nel's Cottage, a private and peaceful cottage
Entire Place • N/A
Jasmine Guest cottage (Solar and water)
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Benoni (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Benoni based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Anita | 1 | $38,113 | 20 | 4.95/5.0 |
| Anna Elizabeth | 8 | $29,511 | 31 | 2.86/5.0 |
| Clinton | 3 | $27,824 | 43 | 3.30/5.0 |
| Charlene | 2 | $19,517 | 117 | 4.94/5.0 |
| Delores | 1 | $19,512 | 84 | 4.95/5.0 |
| Sonja | 2 | $17,053 | 70 | 4.84/5.0 |
| William | 3 | $16,646 | 388 | 4.86/5.0 |
| F And C Holdings Pty Ltd | 8 | $16,082 | 13 | 1.04/5.0 |
| Cheryl | 2 | $13,410 | 10 | 5.00/5.0 |
| George | 5 | $12,576 | 293 | 3.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Benoni.
Dive Deeper: Advanced Benoni STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Benoni. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBenoni Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Benoni
- The Benoni Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60.3% of the 73 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 39.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Benoni, Hotel/Boutique properties are the most common (41.1%), reflecting the local real estate landscape.
- Houses represent a significant 26% portion, catering likely to families or larger groups.
- The presence of 41.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.7%) offer potential for unique stay experiences.
Benoni Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Benoni
- The dominant room capacity in Benoni is 1 bedroom listings, making up 57.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.2% of the active Airbnb listings in Benoni, indicating a high concentration in these sizes.
- With over half the market (57.5%) consisting of studios or 1-bedroom units, Benoni is particularly well-suited for individuals or couples.
Benoni Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Benoni
- The most common guest capacity trend in Benoni vacation rentals is listings accommodating 2 guests (47.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Benoni STR market, accounting for 57.5% of listings.
- A significant 50.6% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Benoni.
- 15.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Benoni.
- On average, properties in Benoni are equipped to host 2.7 guests.
Benoni Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Benoni
- The most common availability pattern in Benoni falls within the 271-366 days range, representing 60.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Benoni (39.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Benoni Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
53 listings
73.6% of total
2 Nights
13 listings
18.1% of total
3 Nights
1 listings
1.4% of total
30+ Nights
5 listings
6.9% of total
Key Insights
- The most prevalent minimum stay requirement in Benoni is 1 Night, adopted by 73.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (91.7%) of the Benoni Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 73.6% of Benoni hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Benoni.
Benoni Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
1 listings
1.8% of total
Non-refundable
4 listings
7% of total
Flexible
30 listings
52.6% of total
Moderate
7 listings
12.3% of total
Firm
11 listings
19.3% of total
Strict
4 listings
7% of total
Cancellation Policy Insights for Benoni
- The prevailing Airbnb cancellation policy trend in Benoni is Flexible, used by 52.6% of listings.
- There's a relatively balanced mix between guest-friendly (64.9%) and stricter (26.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 52.6% market standard in Benoni.
- Given the high prevalence of Flexible policies (52.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Benoni.
Benoni STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Benoni
- The overall average booking lead time for vacation rentals in Benoni is 33 days.
- Guests book furthest in advance for stays during November (average 46 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (36 days avg.) sees the longest lead times, while Summer (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Benoni.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Benoni averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Benoni (2025)
Amenity Prevalence
Amenity Insights for Benoni
- Essential amenities in Benoni that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Benoni: Wifi, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Free parking on premises.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Benoni to stay competitive.
Benoni Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Benoni
- The typical guest profile for Airbnb in Benoni consists of a mix of domestic (59%) and international guests, often arriving from nearby Cape Town, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Afrikaans.
- Domestic travelers account for 59.0% of guests.
- Key international markets include South Africa (59%) and United States (11.4%).
- Top languages spoken are English (59.9%) followed by Afrikaans (20.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Benoni Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Moses Kotane Local Municipality | 48 | $2,098 | $259.23 | 33% |
| Metsimaholo Local Municipality | 44 | $1,111 | $184.60 | 23% |
| Madibeng Local Municipality | 302 | $928 | $132.57 | 27% |
| Rosebank | 624 | $724 | $75.31 | 40% |
| Ngwathe Local Municipality | 119 | $638 | $100.09 | 25% |
| Emfuleni Local Municipality | 106 | $633 | $116.38 | 22% |
| Sandton | 1,246 | $628 | $74.12 | 37% |
| Bronkhorstspruit | 19 | $591 | $119.19 | 20% |
| Hammanskraal | 23 | $577 | $96.16 | 23% |
| Randburg | 660 | $563 | $62.28 | 37% |