Maluti-a-Phofung Local Municipality Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Free State, South Africa
Is Airbnb profitable in Maluti-a-Phofung Local Municipality in 2025? Explore comprehensive Airbnb analytics for Maluti-a-Phofung Local Municipality, Free State, South Africa to uncover income potential. This 2025 STR market report for Maluti-a-Phofung Local Municipality, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 65 active listings.
Whether you're considering an Airbnb investment in Maluti-a-Phofung Local Municipality, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Maluti-a-Phofung Local Municipality Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Maluti-a-Phofung Local Municipality Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Maluti-a-Phofung Local Municipality (2025)
Understanding the monthly revenue variations for Airbnb listings in Maluti-a-Phofung Local Municipality is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maluti-a-Phofung Local Municipality is typically March, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maluti-a-Phofung Local Municipality across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,540+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $679 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $320 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $148, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Maluti-a-Phofung Local Municipality
Maluti-a-Phofung Local Municipality Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Maluti-a-Phofung Local Municipality STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maluti-a-Phofung Local Municipality:
- Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Maluti-a-Phofung Local Municipality
Average Daily Rate (ADR) Airbnb Trends in Maluti-a-Phofung Local Municipality (2025)
Effective short term rental pricing strategy in Maluti-a-Phofung Local Municipality involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maluti-a-Phofung Local Municipality typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $115+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $70 or more.
- Typical properties (Median) charge around $39 per night.
- Entry-level properties (Bottom 25%) earn around $29 per night.
Average Daily Rate (ADR) Trend by Month in Maluti-a-Phofung Local Municipality
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Airbnb Seasonality Analysis & Trends in Maluti-a-Phofung Local Municipality (2025)
Peak Season (March, February, November)
- Revenue averages $1,191 per month
- Occupancy rates average 24.0%
- Daily rates average $95
Shoulder Season
- Revenue averages $972 per month
- Occupancy maintains around 25.0%
- Daily rates hold near $79
Low Season (April, May, June)
- Revenue drops to average $727 per month
- Occupancy decreases to average 27.2%
- Daily rates adjust to average $70
Seasonality Insights for Maluti-a-Phofung Local Municipality
- The Airbnb seasonality in Maluti-a-Phofung Local Municipality shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Maluti-a-Phofung Local Municipality's highest earning potential, with monthly revenues capable of climbing to $1,255, occupancy reaching a high of 32.5%, and ADRs peaking at $97.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $705, occupancy could drop to 19.4%, and ADRs may adjust down to $69.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Maluti-a-Phofung Local Municipality.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Maluti-a-Phofung Local Municipality seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Maluti-a-Phofung Local Municipality (2025)
Exploring the top neighborhoods for short-term rentals in Maluti-a-Phofung Local Municipality? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Clarengold | A popular destination that offers beautiful views of the Maluti Mountains, making it ideal for guests seeking nature and relaxation. It's also close to various outdoor activities. | Golden Gate Highlands National Park, Clarens Village, Art galleries, Adventure activities like hiking and biking |
| Fouriesburg | A quaint town that serves as a gateway to the scenic mountains and is known for its friendly atmosphere, making it perfect for family getaways or romantic retreats. | Fouriesburg Heritage Sites, Scenic drives, Nature walking trails, Nearby hiking spots |
| Bethlehem | A thriving urban center with several amenities, historical sites, and access to surrounding areas, making it attractive for both business and leisure travelers. | Bethlehem Museum, Burgers Park, Local shopping centers, Nearby nature reserves |
| Edenburg | A small rural town that provides a tranquil setting for guests wanting to escape the hustle and bustle of city life, ideal for peace seekers. | Local farming experiences, Nature retreats, Bird watching spots, Community markets |
| Rosendal | This is known for its peaceful atmosphere and is perfect for travelers looking for a countryside experience, along with beautiful landscapes and hospitality. | Cultural experiences with locals, Nature walks, Nearby stunning viewpoints, Photography spots |
| Kestell | A small town nestled in a scenic area known for its affordable pricing, making it an attractive investment for budget-conscious travelers. | Hiking in the nearby mountains, Bird watching, Historical sites, Local cuisine |
| Harrismith | A historical town often used as a stopover, with amenities for travelers and access to several attractions in the surrounding areas, suitable for various types of guests. | Harrismith Peak, Liebenbergsvlei River, Harrismith Mall, Various outdoor activities |
| Maluti Mountains | A breathtaking mountain range ideal for nature lovers and adventure seekers, a hotspot for tourists looking for trails, views, and outdoor activities. | Maluti Hiking Trails, Nature reserves, Stunning viewpoints, Adventure sports like skiing in winter |
Understanding Airbnb License Requirements & STR Laws in Maluti-a-Phofung Local Municipality (2025)
While Maluti-a-Phofung Local Municipality, Free State, South Africa currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Maluti-a-Phofung Local Municipality to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Maluti-a-Phofung Local Municipality (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Maluti-a-Phofung Local Municipalitybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Amanzi Amakhulu Villa
Entire Place • 5 bedrooms
Buffalo Hills Private Game Reserve Mountain Lodge
Entire Place • 5 bedrooms
Waterfall River Lodge
Entire Place • 4 bedrooms
Buffalo Hills Private Game Reserve Farm House
Entire Place • 5 bedrooms
Sandstone farm house at foot of a unique mountain
Entire Place • 4 bedrooms
Buffalo Hills Private Game Reserve Fishing Cottage
Private Room • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Maluti-a-Phofung Local Municipality (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Maluti-a-Phofung Local Municipality based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #156284994 | 1 | $213,401 | 0 | 0.00/5.0 |
| Buffalo | 3 | $74,279 | 68 | 4.75/5.0 |
| Vicki | 1 | $31,930 | 96 | 4.92/5.0 |
| Andi | 13 | $27,978 | 60 | 1.95/5.0 |
| Host #191831947 | 9 | $15,737 | 1 | 0.00/5.0 |
| Amina | 4 | $15,140 | 17 | 3.72/5.0 |
| Host #235602750 | 2 | $12,124 | 3 | 0.00/5.0 |
| Monique | 5 | $11,895 | 85 | 3.80/5.0 |
| Moipone | 1 | $9,419 | 10 | 5.00/5.0 |
| Katrien | 2 | $9,383 | 207 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maluti-a-Phofung Local Municipality.
Dive Deeper: Advanced Maluti-a-Phofung Local Municipality STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maluti-a-Phofung Local Municipality. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMaluti-a-Phofung Local Municipality Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Maluti-a-Phofung Local Municipality
- The Maluti-a-Phofung Local Municipality Airbnb market composition is heavily skewed towards Private Room listings, which make up 52.3% of the 65 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Maluti-a-Phofung Local Municipality, Hotel/Boutique properties are the most common (30.8%), reflecting the local real estate landscape.
- Houses represent a significant 20% portion, catering likely to families or larger groups.
- The presence of 30.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Maluti-a-Phofung Local Municipality Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Maluti-a-Phofung Local Municipality
- The dominant room capacity in Maluti-a-Phofung Local Municipality is 1 bedroom listings, making up 60% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 69.2% of the active Airbnb listings in Maluti-a-Phofung Local Municipality, indicating a high concentration in these sizes.
- With over half the market (60%) consisting of studios or 1-bedroom units, Maluti-a-Phofung Local Municipality is particularly well-suited for individuals or couples.
Maluti-a-Phofung Local Municipality Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Maluti-a-Phofung Local Municipality
- The most common guest capacity trend in Maluti-a-Phofung Local Municipality vacation rentals is listings accommodating 2 guests (55.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Maluti-a-Phofung Local Municipality STR market, accounting for 67.7% of listings.
- A significant 55.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Maluti-a-Phofung Local Municipality.
- 15.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Maluti-a-Phofung Local Municipality.
- On average, properties in Maluti-a-Phofung Local Municipality are equipped to host 2.9 guests.
Maluti-a-Phofung Local Municipality Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Maluti-a-Phofung Local Municipality
- The most common availability pattern in Maluti-a-Phofung Local Municipality falls within the 271-366 days range, representing 72.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Maluti-a-Phofung Local Municipality (44.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Maluti-a-Phofung Local Municipality Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
55 listings
88.7% of total
2 Nights
6 listings
9.7% of total
30+ Nights
1 listings
1.6% of total
Key Insights
- The most prevalent minimum stay requirement in Maluti-a-Phofung Local Municipality is 1 Night, adopted by 88.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (98.4%) of the Maluti-a-Phofung Local Municipality Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (1.6%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 88.7% of Maluti-a-Phofung Local Municipality hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maluti-a-Phofung Local Municipality.
Maluti-a-Phofung Local Municipality Airbnb Cancellation Policy Trends Analysis (2025)
Non-refundable
6 listings
15% of total
Refundable
1 listings
2.5% of total
Flexible
19 listings
47.5% of total
Moderate
4 listings
10% of total
Firm
4 listings
10% of total
Strict
6 listings
15% of total
Cancellation Policy Insights for Maluti-a-Phofung Local Municipality
- The prevailing Airbnb cancellation policy trend in Maluti-a-Phofung Local Municipality is Flexible, used by 47.5% of listings.
- There's a relatively balanced mix between guest-friendly (57.5%) and stricter (25.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 47.5% market standard in Maluti-a-Phofung Local Municipality.
- Regularly review your cancellation policy against competitors and market demand shifts in Maluti-a-Phofung Local Municipality.
Maluti-a-Phofung Local Municipality STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Maluti-a-Phofung Local Municipality
- The overall average booking lead time for vacation rentals in Maluti-a-Phofung Local Municipality is 44 days.
- Guests book furthest in advance for stays during December (average 63 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (50 days avg.) sees the longest lead times, while Spring (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Maluti-a-Phofung Local Municipality.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Maluti-a-Phofung Local Municipality averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Maluti-a-Phofung Local Municipality (2025)
Amenity Prevalence
Amenity Insights for Maluti-a-Phofung Local Municipality
- Popular amenities like Essentials, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Maluti-a-Phofung Local Municipality to stay competitive.
Maluti-a-Phofung Local Municipality Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Maluti-a-Phofung Local Municipality
- The typical guest profile for Airbnb in Maluti-a-Phofung Local Municipality consists of primarily domestic travelers (82%), often arriving from nearby Johannesburg, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Afrikaans.
- Domestic travelers account for 82.1% of guests.
- Key international markets include South Africa (82.1%) and United Kingdom (2.4%).
- Top languages spoken are English (59.1%) followed by Afrikaans (19.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Johannesburg and Pretoria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Maluti-a-Phofung Local Municipality Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Impendle Local Municipality | 17 | $1,019 | $135.86 | 33% |
| Okhahlamba Local Municipality | 181 | $961 | $127.08 | 32% |
| uMgeni Local Municipality | 417 | $849 | $97.01 | 30% |
| Dihlabeng Local Municipality | 358 | $738 | $98.40 | 27% |
| Mpofana Local Municipality | 65 | $670 | $96.42 | 25% |
| Kwa Sani Local Municipality | 125 | $650 | $107.61 | 26% |
| uMshwathi Local Municipality | 10 | $635 | $63.47 | 27% |
| Forest Hills | 27 | $551 | $58.37 | 36% |
| Hillcrest | 62 | $539 | $56.66 | 39% |
| Kloof | 63 | $450 | $53.73 | 32% |