Dihlabeng Local Municipality Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Free State, South Africa

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Dihlabeng Local Municipality in 2025? Explore comprehensive Airbnb analytics for Dihlabeng Local Municipality, Free State, South Africa to uncover income potential. This 2025 STR market report for Dihlabeng Local Municipality, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 358 active listings.

Whether you're considering an Airbnb investment in Dihlabeng Local Municipality, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dihlabeng Local Municipality Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Dihlabeng Local Municipality Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$98
The average rental revenue earned for an occupied room per day in Dihlabeng Local Municipality.
Occupancy Rate(?)
26.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$8,857
Typical annual income for an Airbnb listing in Dihlabeng Local Municipality. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
16.1%
Strong growth (16.1%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Dihlabeng Local Municipality.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Dihlabeng Local Municipality.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
358
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Dihlabeng Local Municipality (2025)

Understanding the monthly revenue variations for Airbnb listings in Dihlabeng Local Municipality is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dihlabeng Local Municipality is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dihlabeng Local Municipality across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,059+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,140 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $563 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $273, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Dihlabeng Local Municipality

Dihlabeng Local Municipality Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Dihlabeng Local Municipality STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dihlabeng Local Municipality:

  • Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Dihlabeng Local Municipality

Average Daily Rate (ADR) Airbnb Trends in Dihlabeng Local Municipality (2025)

Effective short term rental pricing strategy in Dihlabeng Local Municipality involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dihlabeng Local Municipality typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $189+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $124 or more.
  • Typical properties (Median) charge around $73 per night.
  • Entry-level properties (Bottom 25%) earn around $49 per night.

Average Daily Rate (ADR) Trend by Month in Dihlabeng Local Municipality

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Airbnb Seasonality Analysis & Trends in Dihlabeng Local Municipality (2025)

Peak Season (December, May, June)
  • Revenue averages $1,178 per month
  • Occupancy rates average 32.6%
  • Daily rates average $98
Shoulder Season
  • Revenue averages $838 per month
  • Occupancy maintains around 26.4%
  • Daily rates hold near $96
Low Season (January, February, October)
  • Revenue drops to average $700 per month
  • Occupancy decreases to average 23.1%
  • Daily rates adjust to average $100

Seasonality Insights for Dihlabeng Local Municipality

  • The Airbnb seasonality in Dihlabeng Local Municipality shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Dihlabeng Local Municipality's highest earning potential, with monthly revenues capable of climbing to $1,350, occupancy reaching a high of 41.7%, and ADRs peaking at $106.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $598, occupancy could drop to 21.2%, and ADRs may adjust down to $93.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dihlabeng Local Municipality.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Dihlabeng Local Municipality seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Dihlabeng Local Municipality (2025)

Exploring the top neighborhoods for short-term rentals in Dihlabeng Local Municipality? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Clarens
Breathtaking scenery and artistic vibe make Clarens a favorite getaway for tourists. The charming village atmosphere, combined with its proximity to the Golden Gate Highlands National Park, offers numerous outdoor activities and art galleries, attracting visitors year-round.
Golden Gate Highlands National Park, Clarens Village Estate, Art galleries, Mountain biking trails, Hiking trails
Bethlehem
The largest town in the Dihlabeng region, Bethlehem serves as a commercial hub with easy access to amenities. It's popular among travelers visiting the nearby scenic areas and traditionally attracts a mix of business and leisure tourists.
Bethlehem Museum, Scenic Cableway, Hiking trails in the area, Local markets, Houses of worship
Fouriesburg
Known for its beautiful views and farming community, Fouriesburg is close to Lesotho and attracts tourists who enjoy hiking and adventure sports. It offers a tranquil escape for families and nature lovers.
Maluti Mountains, Fouriesburg Nature Reserve, Local farms, Hiking trails, Scenic views
Harrismith
Situated on the N3, Harrismith is a key stopover point for travelers. It boasts a variety of accommodations and services, appealing to those making their way to KwaZulu-Natal or just exploring the Free State.
Tshalanyanthi Nature Reserve, Harrismith Golf Course, Local craft shops, Wells Estate, Galleries and restaurants
Phuthaditjhaba
This vibrant town is rich in culture and history, making it a point of interest for those wanting an authentic experience of the QwaQwa region. It's popular among visitors exploring the Drakensberg area.
QwaQwa National Park, Cultural villages, Local markets, Drakensberg mountains, Historical sites
Dihlabeng
As the central municipality, Dihlabeng offers diverse amenities and attractions, making it an excellent base for guests exploring the surrounding areas. Visitors enjoy both leisure and convenience.
Local parks, Shopping centers, Cultural events, Community centers, Festivals
Rosendal
A sleepy town perfect for a peaceful getaway, Rosendal attracts visitors looking for tranquility and scenic landscapes. It's ideal for those interested in rural tourism and outdoor activities.
Nature trails, Quaint cottages, Local festivals, Nearby mountains, Artisan shops
Kestell
Kestell is a small village known for its close-knit community and farming roots. It appeals to visitors wanting to experience the agriculture and natural beauty of the region, nestled near the foothills of the Drakensberg.
Farmland tours, Drakensberg foothills, Local history, Scenic drives, Community events

Understanding Airbnb License Requirements & STR Laws in Dihlabeng Local Municipality (2025)

While Dihlabeng Local Municipality, Free State, South Africa currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dihlabeng Local Municipality to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Dihlabeng Local Municipality (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Dihlabeng Local Municipalitybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Neethling's Place

Neethling's Place

Entire Place • 6 bedrooms

$43,446
Revenue
36.0%
Occupancy
$328.39
Daily Rate
Saints Rest

Saints Rest

Entire Place • 4 bedrooms

$43,375
Revenue
37.6%
Occupancy
$310.80
Daily Rate
FOUR GOOD SEASONS

FOUR GOOD SEASONS

Entire Place • 6 bedrooms

$42,763
Revenue
47.8%
Occupancy
$241.07
Daily Rate
Clarens Manor

Clarens Manor

Entire Place • 5 bedrooms

$42,631
Revenue
40.1%
Occupancy
$293.29
Daily Rate
Enjoy exquisite style at Clarens Mountain House

Enjoy exquisite style at Clarens Mountain House

Entire Place • 5 bedrooms

$41,175
Revenue
33.3%
Occupancy
$332.23
Daily Rate
Cozy Mountain Cottage on Historic Farm

Cozy Mountain Cottage on Historic Farm

Entire Place • 3 bedrooms

$40,569
Revenue
56.0%
Occupancy
$164.69
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Dihlabeng Local Municipality (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Dihlabeng Local Municipality based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jeanelle11$179,3012194.95/5.0
Gavin8$153,7404694.87/5.0
Host #48942726014$116,72320.00/5.0
Edward3$77,5554224.88/5.0
Simon2$66,0112404.86/5.0
Maria Elizabeth2$60,653864.88/5.0
Jolena5$58,9973064.69/5.0
Nikita3$55,904294.88/5.0
Yarona Game And Guest4$55,345524.27/5.0
Marlene4$53,9871024.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dihlabeng Local Municipality.

Dive Deeper: Advanced Dihlabeng Local Municipality STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dihlabeng Local Municipality. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Dihlabeng Local Municipality Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Dihlabeng Local Municipality

  • The Dihlabeng Local Municipality Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.1% of the 358 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Dihlabeng Local Municipality, House properties are the most common (40.8%), reflecting the local real estate landscape.
  • Houses represent a significant 40.8% portion, catering likely to families or larger groups.
  • The presence of 22.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays (combined 0.8%) offer potential for unique stay experiences.

Dihlabeng Local Municipality Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Dihlabeng Local Municipality

  • The dominant room capacity in Dihlabeng Local Municipality is 1 bedroom listings, making up 43.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.7% of the active Airbnb listings in Dihlabeng Local Municipality, indicating a high concentration in these sizes.
  • A significant 28.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Dihlabeng Local Municipality.

Dihlabeng Local Municipality Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Dihlabeng Local Municipality

  • The most common guest capacity trend in Dihlabeng Local Municipality vacation rentals is listings accommodating 2 guests (35.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Dihlabeng Local Municipality STR market, accounting for 57.6% of listings.
  • 29.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dihlabeng Local Municipality.
  • On average, properties in Dihlabeng Local Municipality are equipped to host 3.9 guests.

Dihlabeng Local Municipality Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Dihlabeng Local Municipality

  • The most common availability pattern in Dihlabeng Local Municipality falls within the 271-366 days range, representing 62.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Dihlabeng Local Municipality (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Dihlabeng Local Municipality Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (56.4%)

1 Night

194 listings

56.4% of total

2 Nights (26.7%)

2 Nights

92 listings

26.7% of total

4-6 Nights (0.3%)

4-6 Nights

1 listings

0.3% of total

30+ Nights (16.6%)

30+ Nights

57 listings

16.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Dihlabeng Local Municipality is 1 Night, adopted by 56.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (83.1%) of the Dihlabeng Local Municipality Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.6%) caters to monthly stays (30+ nights) in Dihlabeng Local Municipality, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 56.4% of Dihlabeng Local Municipality hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 16.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dihlabeng Local Municipality.

Dihlabeng Local Municipality Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

3 listings

1% of total

Non-refundable (22.8%)

Non-refundable

67 listings

22.8% of total

Refundable (16.3%)

Refundable

48 listings

16.3% of total

Flexible (12.9%)

Flexible

38 listings

12.9% of total

Moderate (12.9%)

Moderate

38 listings

12.9% of total

Firm (15.3%)

Firm

45 listings

15.3% of total

Strict (18.7%)

Strict

55 listings

18.7% of total

Cancellation Policy Insights for Dihlabeng Local Municipality

  • The prevailing Airbnb cancellation policy trend in Dihlabeng Local Municipality is Non-refundable, used by 22.8% of listings.
  • There's a relatively balanced mix between guest-friendly (25.8%) and stricter (34.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Non-refundable policy to align with the 22.8% market standard in Dihlabeng Local Municipality.
  • Regularly review your cancellation policy against competitors and market demand shifts in Dihlabeng Local Municipality.

Dihlabeng Local Municipality STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Dihlabeng Local Municipality

  • The overall average booking lead time for vacation rentals in Dihlabeng Local Municipality is 52 days.
  • Guests book furthest in advance for stays during February (average 84 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 43 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (64 days avg.) sees the longest lead times, while Summer (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Dihlabeng Local Municipality.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 64 days) to capture early planners.
  • Monitor your own booking lead times against these Dihlabeng Local Municipality averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Dihlabeng Local Municipality (2025)

Amenity Prevalence

Amenity Insights for Dihlabeng Local Municipality

  • Popular amenities like Free parking on premises, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Free parking on premises or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Dihlabeng Local Municipality to stay competitive.

Dihlabeng Local Municipality Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Dihlabeng Local Municipality

  • The typical guest profile for Airbnb in Dihlabeng Local Municipality consists of primarily domestic travelers (85%), often arriving from nearby Johannesburg, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Afrikaans.
  • Domestic travelers account for 85.1% of guests.
  • Key international markets include South Africa (85.1%) and United Kingdom (2.7%).
  • Top languages spoken are English (57.6%) followed by Afrikaans (22.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Johannesburg and Pretoria.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Dihlabeng Local Municipality Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Impendle Local Municipality17$1,019$135.8633%
Okhahlamba Local Municipality181$961$127.0832%
Mpofana Local Municipality65$670$96.4225%
Kwa Sani Local Municipality125$650$107.6126%
Maluti-a-Phofung Local Municipality65$612$92.7623%
Maseru34$389$131.3722%
Phumelela Local Municipality15$363$89.7020%
Setsoto Local Municipality27$250$78.6419%
Moqhaka Local Municipality32$230$49.4224%
Newcastle Local Municipality55$222$57.7221%

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