District of Martin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Žilina, Slovakia

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in District of Martin in 2025? Explore comprehensive Airbnb analytics for District of Martin, Region of Žilina, Slovakia to uncover income potential. This 2025 STR market report for District of Martin, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in District of Martin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the District of Martin Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key District of Martin Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$73
The average rental revenue earned for an occupied room per day in District of Martin.
Occupancy Rate(?)
30.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$3,920
Typical annual income for an Airbnb listing in District of Martin. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in District of Martin.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in District of Martin.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in District of Martin (2025)

Understanding the monthly revenue variations for Airbnb listings in District of Martin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in District of Martin is typically June, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in District of Martin across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,143+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $870 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $534 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $260, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in District of Martin

District of Martin Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the District of Martin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in District of Martin:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in District of Martin

Average Daily Rate (ADR) Airbnb Trends in District of Martin (2025)

Effective short term rental pricing strategy in District of Martin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in District of Martin typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $105+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $85 or more.
  • Typical properties (Median) charge around $58 per night.
  • Entry-level properties (Bottom 25%) earn around $52 per night.

Average Daily Rate (ADR) Trend by Month in District of Martin

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Airbnb Seasonality Analysis & Trends in District of Martin (2025)

Peak Season (June, February, May)
  • Revenue averages $755 per month
  • Occupancy rates average 35.6%
  • Daily rates average $74
Shoulder Season
  • Revenue averages $550 per month
  • Occupancy maintains around 28.7%
  • Daily rates hold near $73
Low Season (August, September, October)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $72

Seasonality Insights for District of Martin

  • The Airbnb seasonality in District of Martin shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases District of Martin's highest earning potential, with monthly revenues capable of climbing to $833, occupancy reaching a high of 46.4%, and ADRs peaking at $84.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $66.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in District of Martin.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these District of Martin seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in District of Martin (2025)

Exploring the top neighborhoods for short-term rentals in District of Martin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Martin
The capital of the District of Martin, known for its rich history and beautiful architecture. It offers a cultural experience with historical sites and proximity to nature, making it attractive for tourists and business travelers alike.
Slovak National Museum, Turcianska Gallery, St. Martin's Church, Harmanecká Cave, Austrian-Hungarian Monuments
Ružomberok
A charming town located near the Váh River, known for its historic center and as a gateway to the Vel'ká Fatra mountains. It's popular for outdoor activities and attracts nature enthusiasts.
Kraľovany - Ružomberok Railway, Museum of the Slovak Village, Ružomberok Waterfall, Vel'ká Fatra National Park, Hrabovo Lake
Liptovský Mikuláš
A vibrant town offering access to the High Tatras and many outdoor adventures. It's also known for its water parks and winter sports facilities, drawing both summer and winter visitors.
Aquapark Tatralandia, Jasná Nízke Tatry, Museum of Liptov Village, Demanovska Cave of Liberty, The Liptov Museum
Turčianske Teplice
Famous for its thermal springs and spa facilities. Attracts wellness tourists looking for relaxation and health treatments in a serene environment.
Spa & Wellness Center, Thermal Park, Turčianske Teplice Historic Town, Natural Thermal Springs, Forest Trails
Vrútky
A small town known for its railroad history and as a junction between different transport routes. It's close to larger tourist attractions and offers affordable lodging options.
Historical railway station, Vrútky Municipal Museum, Nearby hiking trails, Cycling routes
Martin - Turčianska Štiavnička
A picturesque village near Martin that offers a calm atmosphere with beautiful nature, perfect for those looking to escape the city life and enjoy tranquil stays.
Surrounding hills, Local hiking trails, Traditional Slovak village architecture, Nearby natural reserves
Bytča
A historical town ideally positioned near major attractions and transport routes. It serves as a great base for tourists exploring the larger Žilina region.
Bytča Castle, Historical Town Center, Cultural events and festivals, Local cuisine offers
Žilina
One of the largest cities in the region, offering vibrant urban life and rich history. This area is well-suited for both business travelers and tourists looking for culture and entertainment.
Žilina Castle, Pribinovo Square, Budatín Castle, Local markets and shops, Cultural events

Understanding Airbnb License Requirements & STR Laws in District of Martin (2025)

While District of Martin, Region of Žilina, Slovakia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for District of Martin to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in District of Martin (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in District of Martinbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Central Martin 3-Bed Bliss: Modern & Spacious

Central Martin 3-Bed Bliss: Modern & Spacious

Entire Place • 2 bedrooms

$10,109
Revenue
53.3%
Occupancy
$81.04
Daily Rate
Central business apartment with garage

Central business apartment with garage

Entire Place • 1 bedroom

$6,951
Revenue
23.9%
Occupancy
$103.66
Daily Rate
Luxury apartment in the center of Vrútok

Luxury apartment in the center of Vrútok

Entire Place • 1 bedroom

$5,929
Revenue
48.4%
Occupancy
$53.09
Daily Rate
Apartmán Viktória

Apartmán Viktória

Entire Place • 1 bedroom

$5,778
Revenue
39.8%
Occupancy
$62.94
Daily Rate
Recreational House Relax near Snowland Valča

Recreational House Relax near Snowland Valča

Entire Place • 2 bedrooms

$5,579
Revenue
21.5%
Occupancy
$89.58
Daily Rate
Cozy apartment in city centre

Cozy apartment in city centre

Entire Place • 1 bedroom

$5,258
Revenue
37.5%
Occupancy
$52.05
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in District of Martin (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in District of Martin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ladislav5$16,531364.98/5.0
Marek2$11,50894.92/5.0
Michal1$10,109354.91/5.0
Noctua1$6,95174.86/5.0
Viktória1$5,778134.62/5.0
Martina1$4,989824.95/5.0
Laura1$3,244164.69/5.0
Daša1$2,762174.88/5.0
Richard1$2,42845.00/5.0
⁨M3G REAL, S.R.O.⁩1$1,83135.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in District of Martin.

Dive Deeper: Advanced District of Martin STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for District of Martin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

District of Martin Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for District of Martin

  • The District of Martin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in District of Martin, Apartment/Condo properties are the most common (88.9%), reflecting the local real estate landscape.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.

District of Martin Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for District of Martin

  • The dominant room capacity in District of Martin is 1 bedroom listings, making up 72.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 100.0% of the active Airbnb listings in District of Martin, indicating a high concentration in these sizes.
  • With over half the market (72.2%) consisting of studios or 1-bedroom units, District of Martin is particularly well-suited for individuals or couples.

District of Martin Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for District of Martin

  • The most common guest capacity trend in District of Martin vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 3 guests dominate the District of Martin STR market, accounting for 61.1% of listings.
  • 11.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in District of Martin.
  • On average, properties in District of Martin are equipped to host 3.5 guests.

District of Martin Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for District of Martin

  • The most common availability pattern in District of Martin falls within the 271-366 days range, representing 72.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in District of Martin (44.4%), reflecting common guest stay durations or potential owner blocking patterns.

District of Martin Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (50%)

1 Night

9 listings

50% of total

2 Nights (16.7%)

2 Nights

3 listings

16.7% of total

30+ Nights (33.3%)

30+ Nights

6 listings

33.3% of total

Key Insights

  • The most prevalent minimum stay requirement in District of Martin is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.7%) of the District of Martin Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (33.3%) caters to monthly stays (30+ nights) in District of Martin, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 50% of District of Martin hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in District of Martin.

District of Martin Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (61.1%)

Flexible

11 listings

61.1% of total

Moderate (33.3%)

Moderate

6 listings

33.3% of total

Firm (5.6%)

Firm

1 listings

5.6% of total

Cancellation Policy Insights for District of Martin

  • The prevailing Airbnb cancellation policy trend in District of Martin is Flexible, used by 61.1% of listings.
  • The market strongly favors guest-friendly terms, with 94.4% of listings offering Flexible or Moderate policies. This suggests guests in District of Martin may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 61.1% market standard in District of Martin.
  • Given the high prevalence of Flexible policies (61.1%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in District of Martin.

District of Martin STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for District of Martin

  • The overall average booking lead time for vacation rentals in District of Martin is 21 days.
  • Guests book furthest in advance for stays during July (average 50 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (27 days avg.) sees the longest lead times, while Fall (1 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in District of Martin.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
  • During October, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these District of Martin averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in District of Martin (2025)

Amenity Prevalence

Amenity Insights for District of Martin

  • Popular amenities like Wifi, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in District of Martin to stay competitive.

District of Martin Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for District of Martin

  • The typical guest profile for Airbnb in District of Martin consists of a mix of domestic (44%) and international guests, with top international origins including Czechia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Czech.
  • Domestic travelers account for 43.9% of guests.
  • Key international markets include Slovakia (43.9%) and Czechia (12.1%).
  • Top languages spoken are English (39%) followed by Czech (14%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the District of Martin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Brenna27$2,151$311.8129%
Pribylina12$1,989$226.7139%
Istebna11$1,943$232.3733%
Zawoja42$1,686$200.8332%
Skawica10$1,593$188.9236%
Modra24$1,445$173.1632%
Dzianisz15$1,405$228.0432%
Demänovská Dolina37$1,379$227.9431%
Cholerzyn17$1,345$132.9839%
Kościelisko564$1,329$179.5131%

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