Saint-Louis Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Saint-Louis Region, Senegal
Is Airbnb profitable in Saint-Louis in 2025? Explore comprehensive Airbnb analytics for Saint-Louis, Saint-Louis Region, Senegal to uncover income potential. This 2025 STR market report for Saint-Louis, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 72 active listings.
Whether you're considering an Airbnb investment in Saint-Louis, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Louis Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-Louis Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-Louis (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-Louis is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Louis is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Louis across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,214+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $622 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $300 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $140, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Louis
Saint-Louis Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-Louis STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Louis:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Louis
Average Daily Rate (ADR) Airbnb Trends in Saint-Louis (2025)
Effective short term rental pricing strategy in Saint-Louis involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Louis typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $97+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $61 or more.
- Typical properties (Median) charge around $39 per night.
- Entry-level properties (Bottom 25%) earn around $27 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Louis
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Airbnb Seasonality Analysis & Trends in Saint-Louis (2025)
Peak Season (August, March, April)
- Revenue averages $574 per month
- Occupancy rates average 35.8%
- Daily rates average $55
Shoulder Season
- Revenue averages $485 per month
- Occupancy maintains around 32.2%
- Daily rates hold near $54
Low Season (January, July, November)
- Revenue drops to average $420 per month
- Occupancy decreases to average 25.8%
- Daily rates adjust to average $53
Seasonality Insights for Saint-Louis
- The Airbnb seasonality in Saint-Louis shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-Louis's highest earning potential, with monthly revenues capable of climbing to $603, occupancy reaching a high of 38.0%, and ADRs peaking at $59.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $403, occupancy could drop to 25.0%, and ADRs may adjust down to $51.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Louis.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-Louis seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-Louis (2025)
Exploring the top neighborhoods for short-term rentals in Saint-Louis? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Île de Goree | A UNESCO World Heritage site, known for its historical significance and beautiful architecture. It attracts tourists interested in history, culture, and stunning ocean views. | Maison des Esclaves, Fort d'Estrées, Goree Island Museum, Baye Niass Mosque, Sandy Beaches |
| Saint-Louis Island | Famous for its colonial architecture and vibrant cultural scene, Saint-Louis Island is a prime location for tourists looking to explore Senegal's history and charm. | Faidherbe Bridge, Langue de Barbarie National Park, Saint-Louis historical monuments, Senegal River, Traditional local markets |
| Potou | A serene area near the Senegal River, ideal for those seeking tranquility and natural beauty, drawing visitors looking to escape the city while enjoying local culture. | Potou Beach, Bird Watching, Local fishing spots, Cultural events in nearby villages, Traditional Senegalese cuisine |
| Bango | A charming neighborhood known for its local markets and communal spaces, attracting visitors who wish to experience everyday Senegalese life. | Bango Market, Cultural Festivals, Villager Workshops, River views, Local gastronomy |
| Mermoz | An upscale residential area with modern amenities, appealing to expats and business travelers looking for comfortable stays in a vibrant environment. | Cafes and Restaurants, Art galleries, Nightlife spots, Proximity to city center, Shopping areas |
| Marigot | A picturesque coastal area known for its scenic views and proximity to beaches, ideal for tourists looking for relaxation and natural beauty. | Marigot Beach, Nature walks, Fishing opportunities, Local artisan shops, Sunset views |
| Darou Salam | A growing neighborhood with a unique blend of urban and rural influences, attracting tourists interested in both modern and traditional Senegalese culture. | Local markets, Community events, Cultural desplays, Proximity to nature, Authentic street food |
| Pikine | A bustling urban area with a lively atmosphere, perfect for visitors seeking an authentic urban experience and an insight into local life. | Local shops, Public parks, Cultural centers, Street performances, Food stalls |
Understanding Airbnb License Requirements & STR Laws in Saint-Louis (2025)
While Saint-Louis, Saint-Louis Region, Senegal currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Louis to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Saint-Louis (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Louisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Saint-Louis Apartment on the 2nd Floor
Entire Place • 1 bedroom
Apartment Saint-Louis on R+2
Entire Place • 1 bedroom
Beautiful estate set in a tropical garden
Entire Place • 4 bedrooms
Renovated Gem on the island
Entire Place • 2 bedrooms
Welcome to Paradise
Entire Place • 1 bedroom
Exceptional house in the center of Saint Louis
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-Louis (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Louis based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Éric | 2 | $36,367 | 123 | 4.92/5.0 |
| Cheikh | 2 | $17,934 | 18 | 5.00/5.0 |
| Monique | 3 | $16,863 | 23 | 5.00/5.0 |
| Sylvie | 1 | $16,429 | 73 | 4.97/5.0 |
| Pierre | 1 | $12,531 | 12 | 5.00/5.0 |
| Olivier | 1 | $12,322 | 6 | 4.67/5.0 |
| Awa | 3 | $11,802 | 140 | 4.60/5.0 |
| Aboubacrine | 1 | $10,585 | 24 | 4.96/5.0 |
| Aboubacrine | 1 | $9,028 | 11 | 5.00/5.0 |
| Marie | 4 | $8,360 | 599 | 4.76/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Louis.
Dive Deeper: Advanced Saint-Louis STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Louis. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Louis Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Louis
- The Saint-Louis Airbnb market composition is heavily skewed towards Private Room listings, which make up 58.3% of the 72 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-Louis, Hotel/Boutique properties are the most common (37.5%), reflecting the local real estate landscape.
- Houses represent a significant 29.2% portion, catering likely to families or larger groups.
- The presence of 37.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 5.6%) offer potential for unique stay experiences.
Saint-Louis Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Louis
- The dominant room capacity in Saint-Louis is 1 bedroom listings, making up 31.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 40.2% of the active Airbnb listings in Saint-Louis, indicating a high concentration in these sizes.
Saint-Louis Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Louis
- The most common guest capacity trend in Saint-Louis vacation rentals is listings accommodating 2 guests (27.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Saint-Louis STR market, accounting for 37.5% of listings.
- 12.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Louis.
- On average, properties in Saint-Louis are equipped to host 2.1 guests.
Saint-Louis Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Louis
- The most common availability pattern in Saint-Louis falls within the 271-366 days range, representing 72.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Saint-Louis (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-Louis Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
47 listings
65.3% of total
2 Nights
14 listings
19.4% of total
3 Nights
2 listings
2.8% of total
4-6 Nights
1 listings
1.4% of total
7-29 Nights
1 listings
1.4% of total
30+ Nights
7 listings
9.7% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Louis is 1 Night, adopted by 65.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.7%) of the Saint-Louis Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 65.3% of Saint-Louis hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Louis.
Saint-Louis Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
41 listings
61.2% of total
Moderate
15 listings
22.4% of total
Firm
1 listings
1.5% of total
Strict
10 listings
14.9% of total
Cancellation Policy Insights for Saint-Louis
- The prevailing Airbnb cancellation policy trend in Saint-Louis is Flexible, used by 61.2% of listings.
- The market strongly favors guest-friendly terms, with 83.6% of listings offering Flexible or Moderate policies. This suggests guests in Saint-Louis may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 61.2% market standard in Saint-Louis.
- Given the high prevalence of Flexible policies (61.2%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 14.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Louis.
Saint-Louis STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Louis
- The overall average booking lead time for vacation rentals in Saint-Louis is 28 days.
- Guests book furthest in advance for stays during May (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (32 days avg.) sees the longest lead times, while Fall (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Saint-Louis.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 32 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Louis averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-Louis (2025)
Amenity Prevalence
Amenity Insights for Saint-Louis
- Essential amenities in Saint-Louis that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, Dedicated workspace are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint-Louis: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Louis to stay competitive.
Saint-Louis Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-Louis
- The typical guest profile for Airbnb in Saint-Louis consists of predominantly international visitors (98%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 2.2% of guests.
- Key international markets include France (45.1%) and United States (10.9%).
- Top languages spoken are English (35.3%) followed by French (28%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.