Airbnb Market Analytics, Statistics and Data in Bran, Brașov, Romania
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Bran? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Bran:
How much do Airbnb hosts make on average per month in Bran?
The short-term rental market in Bran shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,298 per month
- Strong performing properties (top 25%) make $2,751 or more
- Best-in-class properties (top 10%) achieve $4,857+ monthly
- Entry-level properties (bottom 25%) typically earn around $601
Revenue Variations by Month
Occupancy Rates Throughout the Year in Bran
The market in Bran shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 24% occupancy rates
- Strong performing properties (top 25%) achieve 40% or higher
- Best-in-class properties (top 10%) reach 64%+occupancy
- Entry-level properties (bottom 25%) average around 11%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Bran
Daily rates in Bran vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $163 per night
- Strong performing properties (top 25%) secure $262 or more
- Best-in-class properties (top 10%) pull in $419+ per night
- Entry-level properties (bottom 25%) earn around $78
Daily Rate Variations by Month
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Seasonality patterns in Bran
Peak Season (August, May, April)
- Revenue peaks at $2839.69 per month
- Occupancy rates reach 43.05%
- Daily rates average $228.70
Shoulder Season
- Revenue averages $2165.56 per month
- Occupancy maintains 29.32%
- Daily rates hold at $207.18
Low Season (November, January, September)
- Revenue drops to $1611.15 per month
- Occupancy decreases to 22.34%
- Daily rates adjust to $195.95
Is it still profitable to do Airbnb in Bran in 2025?
Yes! Bran demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 29% and solid monthly revenue averaging $2166 and The market's 144 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Bran
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Bran Castle | Iconic medieval fortress attracting thousands of tourists, often associated with the Dracula legend. A must-visit for history buffs and those looking for a spooky experience. | Bran Castle, Bran Village, Count Dracula's horror house, Bran Castle Museum, Local craft shops |
| Rasnov Fortress | Historic fortress with stunning panoramic views of the surrounding mountains, ideal for history enthusiasts and outdoor lovers. | Rasnov Fortress, Mount Tampa, Romanian National Museum of History, Adventure Park Rasnov, Hiking trails |
| Piatra Craiului National Park | A stunning natural area offering hiking, wildlife spotting, and beautiful scenery, popular with nature lovers and adventure seekers. | Piatra Craiului Mountains, Hiking trails, Wildlife observation, Traditional mountain villages, Scenic viewpoints |
| Cheile Gradistei | A mountain resort area with skiing in winter and hiking in summer, ideal for outdoor sports and family trips. | Ski slopes, Hiking trails, Mountain biking, Adventure park, Traditional Romanian cuisine |
| Moeciu de Sus | A picturesque village offering authentic rural experiences, traditional crafts, and proximity to Bran and Piatra Craiului. | Traditional guesthouses, Rural tourism, Local markets, Scenic landscapes, Cultural experiences |
| Zarnesti | A gateway town to the mountains, known for its wildlife and hiking opportunities, drawing nature enthusiasts and families. | Liberty Bear Sanctuary, Hiking trails, Scenic countryside, Local wildlife, Chalet-style accommodations |
| Fundata | One of the highest villages in Romania, known for stunning landscapes and outdoor activities throughout the year. | Breathtaking views, Hiking trails, Skiing, Horseback riding, Cottage stays |
| Bran Village | Charming village lifestyle with access to Bran Castle and local folklore, perfect for those looking to experience Romanian culture. | Local artisan shops, Traditional festivals, Cultural heritage sites, Proximity to Bran Castle, Fresh farm produce |
Do you need a license for Airbnb in Bran?
We recommend checking directly with Bran's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Bran
On Top Chalet
Entire Place • 6 bedrooms
Carpathian Log Home2, stunning glass wall chalet
Entire Place • 5 bedrooms
Carpathian Log Home, stunning glass wall chalet
Entire Place • 4 bedrooms
Checkout
Entire Place • 7 bedrooms
Bran Mountain Living
Entire Place • 6 bedrooms
Bran Castle nearby villa-8Bedrooms
Entire Place • 8 bedrooms
Top Performing Professional Hosts in Bran
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Emanuela | 2 | $178,935 | 269 | 4.93/5.0 |
| Nitu | 1 | $124,282 | 13 | 5.00/5.0 |
| Alina | 2 | $84,897 | 17 | 2.50/5.0 |
| Raluca | 1 | $83,806 | 4 | 5.00/5.0 |
| Madalina | 1 | $70,883 | 12 | 5.00/5.0 |
| Andreea | 8 | $69,867 | 182 | 4.91/5.0 |
| Radu | 1 | $64,593 | 12 | 5.00/5.0 |
| Iulia | 1 | $63,936 | 7 | 5.00/5.0 |
| Laura | 3 | $63,063 | 205 | 4.93/5.0 |
| Adina Elena | 2 | $60,457 | 21 | 4.88/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Bran
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (81.3%), with house and outdoor & mobile properties comprising 84.1% of inventory
- Strong specialty sector (30.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in apartment & condo, others segments (3.5% combined)
Room Capacity Distribution
Analysis of 144 properties in Bran shows that 5+ bedrooms properties are most prevalent, making up 31.9% of the market. The market tends to favor larger properties, with 5+ bedrooms and 1 bedroom together representing 52.1% of all listings.
Key Insights
- Most common: 5+ bedrooms (31.9%)
- Least common: 2 bedrooms (11.8%)
- Market concentration: 52.1% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 144 properties in Bran reveals that 8+ guests properties dominate the market, representing 47.2% of all listings. The average property accommodates 5.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 63.2% of the market.
Key Insights
- Most common capacity: 8+ guests (47.2% of market)
- Least common capacity: 7 guests (1.4% of market)
- Average guest capacity: 5.8 guests per property
- Market concentration: 63.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 144 properties in Bran, the most common availability pattern is 271-366 days (69.4% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (37.5% of properties).
Key Insights
- Most common availability window: 271-366 days (69.4%)
- Most common booking duration: 31-90 days (37.5%)
- Properties with high availability (180+ days): 92.4%
- Properties with long-term bookings (180+ days): 7.6%
Minimum Stay Distributions
1 Night
35 listings
25.7% of total
2 Nights
85 listings
62.5% of total
3 Nights
7 listings
5.1% of total
4-6 Nights
2 listings
1.5% of total
30+ Nights
7 listings
5.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 88.2%
- Mid-length stays (4-6 nights) represent 1.5% of listings
- Monthly+ stays (5.1%) suggest a stable extended-stay market
- High market flexibility with 93.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
3 listings
2.8% of total
Flexible
27 listings
25.5% of total
Moderate
37 listings
34.9% of total
Firm
17 listings
16% of total
Strict
22 listings
20.8% of total
Key Insights
- Moderate is the preferred policy at 34.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 60.4% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 2.8% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Nov, Apr, averaging 64 days
- Shortest booking windows are in Jan, Sep, Jun, averaging 38 days
- Spring shows the longest average booking window at 60 days, while Winter has the shortest at 48 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 60 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Jun when lead times are shortest
Popular Airbnb Amenities in Bran
Below is the distribution of amenities across listings in Bran:
Traveler Demographics
Key Insights
- Domestic travelers make up 36.8% of total guests, indicating a moderate local market presence.
- Primary international markets: Israel (17.7%) and United States (13.7%)
- English is the top language at 54.5%, followed by Romanian (17.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.9%
Recommendations
- Target marketing campaigns for Bucharest and Tel Aviv-Yafo markets
- Develop localized content for Israel and United States
- Prioritize English and Romanian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Bran. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Breaza | 20 | $1,335 | $227.07 | 24% |
| Săcele | 27 | $1,315 | $191.62 | 30% |
| Balotești | 11 | $1,269 | $155.17 | 42% |
| Porumbacu de Jos | 28 | $1,260 | $171.09 | 28% |
| Fundata | 36 | $1,245 | $227.32 | 27% |
| Moeciu de Jos | 100 | $1,236 | $176.81 | 27% |
| Rasnov | 102 | $1,210 | $169.80 | 30% |
| Valea Doftanei | 17 | $1,193 | $195.60 | 24% |
| Avrig | 19 | $1,154 | $206.00 | 26% |
| Poiana Mărului | 17 | $1,148 | $214.60 | 27% |
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