Airbnb Market Analytics, Statistics and Data in Makati, Metro Manila, Philippines
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Makati? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Makati:
How much do Airbnb hosts make on average per month in Makati?
The short-term rental market in Makati shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $634 per month
- Strong performing properties (top 25%) make $979 or more
- Best-in-class properties (top 10%) achieve $1,331+ monthly
- Entry-level properties (bottom 25%) typically earn around $271
Revenue Variations by Month
Occupancy Rates Throughout the Year in Makati
The market in Makati shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 41% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Makati
Daily rates in Makati vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $37 per night
- Strong performing properties (top 25%) secure $47 or more
- Best-in-class properties (top 10%) pull in $65+ per night
- Entry-level properties (bottom 25%) earn around $29
Daily Rate Variations by Month
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Seasonality patterns in Makati
Peak Season (June, April, March)
- Revenue peaks at $891.21 per month
- Occupancy rates reach 48.52%
- Daily rates average $47.67
Shoulder Season
- Revenue averages $724.00 per month
- Occupancy maintains 44.37%
- Daily rates hold at $44.44
Low Season (August, September, January)
- Revenue drops to $560.29 per month
- Occupancy decreases to 38.89%
- Daily rates adjust to $41.90
Is it still profitable to do Airbnb in Makati in 2025?
Yes! Makati demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 44% and monthly revenue averaging $724 and As a mature market with 2713 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Makati
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Boni Avenue | A bustling area with numerous shopping malls, dining options, and convenience stores. It's in close proximity to public transport and is attractive for both business and leisure travelers. | SM Light Mall, Starmall Shaw, Boni High Street, Pioneer Center Supermall, Robinsons Forum |
| Poblacion | Known as the nightlife district of Makati, Poblacion offers a vibrant atmosphere with plenty of bars, restaurants, and entertainment houses. It's popular among young travelers and expats. | Republiq Manila, The Makati Avenue, El Chupacabra, Z Hostel Rooftop Bar, Poblacion Street Food |
| Ayala Center | As the central business district of Makati, Ayala Center features luxury malls, corporate offices, and green spaces. It's a prime area for tourists and corporate guests alike. | Greenbelt Mall, Ayala Museum, Glorietta Mall, Ayala Triangle Gardens, Greenhills Shopping Center |
| Salcedo Village | A quiet and upscale area known for its residential buildings and proximity to major offices. It attracts business professionals and expatriates looking for a tranquil environment. | Salcedo Weekend Market, Jaime C. Velasquez Park, The Enterprise Center, RCBC Plaza, Makati Sports Club |
| Rockwell Center | A high-end residential and commercial area with upscale shopping and dining. Rockwell is popular among affluent locals and expatriates working in the vicinity. | Power Plant Mall, Rockwell Drive, Proscenium at Rockwell, Monarch Park, The One Rockwell |
| Makati Avenue | This is one of the main thoroughfares in Makati with a mix of hotels, offices, and restaurants. It's ideal for guests who want easy access to both business and leisure spots. | Century City Mall, The Knightsbridge Residences, A.Venue Mall, Makati Cinema Square, P. Burgos Street |
| Legaspi Village | A residential area known for its parks and dining spots. It attracts families and business travelers seeking a peaceful environment close to major business areas. | Legaspi Active Park, Greenhills Shopping Center, The Lotus Pod, A.Venue Suites, Salcedo Saturday Market |
| San Lorenzo Village | An affluent residential area surrounded by business districts. This neighborhood is favored by families and expatriates for its proximity to schools and amenities. | SM Makati, Greenbelt Mall, San Lorenzo Place, Makati Medical Center, Greenhills Shopping Center |
Do you need a license for Airbnb in Makati?
We recommend checking directly with Makati's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Makati
Leez Inn Makati - 5 Bedroom Suites
Private Room • 5 bedrooms
Shared apartment room in MKT DONT Book
Private Room • 2 bedrooms
Makati Royale Luxury 4-Bedroom Home w/ Videoke
Entire Place • 4 bedrooms
High End Luxury Condo at Milano
Entire Place • 3 bedrooms
Planeta Family KTV, Kids & Outdoor Kitchen
Entire Place • 3 bedrooms
3BR New & Stylish @ Mosaic Tower (138SQM)
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Makati
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Seven | 63 | $493,563 | 1977 | 4.24/5.0 |
| Junkui | 44 | $369,750 | 544 | 4.66/5.0 |
| Cecilio | 79 | $353,222 | 2789 | 4.54/5.0 |
| Remi | 14 | $297,283 | 1738 | 4.92/5.0 |
| Qiang | 55 | $280,555 | 1064 | 4.16/5.0 |
| Diana | 38 | $244,794 | 2887 | 3.67/5.0 |
| Vince | 15 | $198,838 | 2663 | 4.82/5.0 |
| Jin | 16 | $189,989 | 2323 | 4.81/5.0 |
| Abyzz | 18 | $176,987 | 1081 | 4.86/5.0 |
| Milo | 14 | $166,534 | 672 | 4.76/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Makati
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (81.8%), with apartment & condo and boutique & hotels properties comprising 97.6% of inventory
- Untapped potential in house, others, unique stays segments (2.4% combined)
Room Capacity Distribution
Analysis of 2,713 properties in Makati shows that 1 bedroom properties are most prevalent, making up 67.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 75.8% of all listings.
Key Insights
- Most common: 1 bedroom (67.3%)
- Least common: 5+ bedrooms (0.1%)
- Market concentration: 75.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 2,713 properties in Makati reveals that 2 guests properties dominate the market, representing 43.6% of all listings. The average property accommodates 3.0 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 69.1% of the market.
Key Insights
- Most common capacity: 2 guests (43.6% of market)
- Least common capacity: 7 guests (0.4% of market)
- Average guest capacity: 3.0 guests per property
- Market concentration: 69.1% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 2,713 properties in Makati, the most common availability pattern is 271-366 days (41.9% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (24.1% of properties).
Key Insights
- Most common availability window: 271-366 days (41.9%)
- Most common booking duration: 181-270 days (24.1%)
- Properties with high availability (180+ days): 64.3%
- Properties with long-term bookings (180+ days): 37.2%
Minimum Stay Distributions
1 Night
1533 listings
61.8% of total
2 Nights
465 listings
18.8% of total
3 Nights
160 listings
6.5% of total
4-6 Nights
120 listings
4.8% of total
7-29 Nights
92 listings
3.7% of total
30+ Nights
109 listings
4.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 80.6%
- Mid-length stays (4-6 nights) represent 4.8% of listings
- Monthly+ stays (4.4%) suggest a stable extended-stay market
- High market flexibility with 87.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0% of total
Flexible
703 listings
31.3% of total
Moderate
572 listings
25.4% of total
Firm
327 listings
14.5% of total
Strict
646 listings
28.7% of total
Key Insights
- Flexible is the preferred policy at 31.3% of listings
- The market shows a balanced distribution between guest-friendly (56.7%) and strict (43.2%) policies
- Strong market consensus around Flexible policies
- Super Strict 60 Days policies are least common at 0.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Feb, Apr, averaging 30 days
- Shortest booking windows are in Jul, Aug, Sep, averaging 23 days
- Winter shows the longest average booking window at 30 days, while Summer has the shortest at 23 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 30 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jul-Sep when lead times are shortest
Popular Airbnb Amenities in Makati
Below is the distribution of amenities across listings in Makati:
Traveler Demographics
Key Insights
- Domestic travelers make up 54.4% of total guests, indicating a significant local market share.
- Primary international markets: United States (20.4%) and Australia (5%)
- English is the top language at 59.1%, followed by Filipino (17.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.0%
Recommendations
- Target marketing campaigns for Manila and Makati markets
- Develop localized content for United States and Australia
- Prioritize English and Filipino language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Makati. These nearby markets offer diverse opportunities for property investors and hosts:
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