Airbnb Market Analytics, Statistics and Data in Imus, Cavite, Philippines
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Imus? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Imus:
How much do Airbnb hosts make on average per month in Imus?
The short-term rental market in Imus shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $435 per month
- Strong performing properties (top 25%) make $688 or more
- Best-in-class properties (top 10%) achieve $1,048+ monthly
- Entry-level properties (bottom 25%) typically earn around $157
Revenue Variations by Month
Occupancy Rates Throughout the Year in Imus
The market in Imus shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 27% occupancy rates
- Strong performing properties (top 25%) achieve 52% or higher
- Best-in-class properties (top 10%) reach 74%+occupancy
- Entry-level properties (bottom 25%) average around 12%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Imus
Daily rates in Imus vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $28 per night
- Strong performing properties (top 25%) secure $35 or more
- Best-in-class properties (top 10%) pull in $49+ per night
- Entry-level properties (bottom 25%) earn around $22
Daily Rate Variations by Month
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Seasonality patterns in Imus
Peak Season (June, April, May)
- Revenue peaks at $819.22 per month
- Occupancy rates reach 42.64%
- Daily rates average $41.10
Shoulder Season
- Revenue averages $552.38 per month
- Occupancy maintains 34.12%
- Daily rates hold at $37.62
Low Season (January, October, September)
- Revenue drops to $280.71 per month
- Occupancy decreases to 25.36%
- Daily rates adjust to $35.50
Is it still profitable to do Airbnb in Imus in 2025?
Yes! Imus demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 34% and monthly revenue averaging $552 and The market's 105 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Imus
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Pampanga | A growing residential area near shopping centers and schools, ideal for families and long-term renters. | Walter Mart, Pampanga Wet Market, mini parks, schools nearby, local restaurants |
| Bayan Luma | Strategically located with access to main roads and public transport, making it convenient for daily commuters and travelers. | SM City Dasmariñas, Churches, Local markets, Public transport stations |
| Imus City Proper | The commercial center of Imus with a vibrant local market scene and access to government offices, attracting business travelers. | Imus Cathedral, Bayan ng Imus, local food stalls, shopping centers |
| Alabang-Zapote Road | Major thoroughfare with residential communities and nearby commercial establishments, popular among busy professionals. | Schools, Restaurants, Public transport access, Shopping malls, Parks |
| Anabu | Well-established community with numerous residential properties that appeal to both local and foreign tourists looking for longer stays. | Schools and universities, Local cafes, Churches, Public parks |
| Tanza | Adjacent to Imus, Tanza offers a mix of urban and rural settings, appealing for guests seeking tranquility with modern amenities. | Beaches, Nature parks, Local markets, Historic sites |
| Dasmariñas | Nearby city that provides easy access to Imus, featuring residential neighborhoods attractive for long-term rentals. | The District Dasmariñas, Commuter hubs, Open spaces, Recreational facilities |
| Salawag | Quiet residential area with proximity to commercial zones, suitable for families and individuals seeking peace while being close to urban conveniences. | Schools, Parks, Local eateries, Nearby shopping options |
Do you need a license for Airbnb in Imus?
We recommend checking directly with Imus's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Imus
Villabong Resort Imus
Private Room • 7 bedrooms
The Black House Villa
Entire Place • 2 bedrooms
Stylish 2-bedroom villa with pool in Imus
Entire Place • 2 bedrooms
Shaphir Townhouse, 2 beds & sofabed, cavite
Entire Place • 2 bedrooms
Caša de Familia (2 Bedroom Condominium)
Entire Place • 2 bedrooms
The Suite Spot Staycation
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Imus
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Bbrick Stays | 4 | $29,077 | 286 | 4.68/5.0 |
| Daniella | 1 | $26,024 | 5 | 4.20/5.0 |
| Giancarlo Gonzalde | 1 | $24,335 | 4 | 4.75/5.0 |
| Jimmy | 8 | $16,161 | 247 | 4.26/5.0 |
| Daphney | 4 | $15,832 | 20 | 2.30/5.0 |
| Maureen Mhiel | 1 | $14,733 | 7 | 4.86/5.0 |
| Thony | 1 | $14,669 | 20 | 5.00/5.0 |
| Alma | 2 | $12,469 | 15 | 4.94/5.0 |
| Ca | 2 | $11,912 | 42 | 4.82/5.0 |
| Shamul | 2 | $10,709 | 43 | 4.78/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Imus
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87.6%), with apartment & condo and house properties comprising 91.5% of inventory
Room Capacity Distribution
Analysis of 105 properties in Imus shows that 1 bedroom properties are most prevalent, making up 48.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 92.4% of all listings.
Key Insights
- Most common: 1 bedroom (48.6%)
- Least common: 5+ bedrooms (1%)
- Market concentration: 92.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 105 properties in Imus reveals that 4 guests properties dominate the market, representing 36.2% of all listings. The average property accommodates 3.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 61.9% of the market.
Key Insights
- Most common capacity: 4 guests (36.2% of market)
- Least common capacity: 6 guests (5.7% of market)
- Average guest capacity: 3.8 guests per property
- Market concentration: 61.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 105 properties in Imus, the most common availability pattern is 271-366 days (59% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (35.2% of properties).
Key Insights
- Most common availability window: 271-366 days (59%)
- Most common booking duration: 1-30 days (35.2%)
- Properties with high availability (180+ days): 79.0%
- Properties with long-term bookings (180+ days): 21.9%
Minimum Stay Distributions
1 Night
76 listings
75.2% of total
2 Nights
16 listings
15.8% of total
3 Nights
6 listings
5.9% of total
7-29 Nights
2 listings
2% of total
30+ Nights
1 listings
1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 91.0%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (1%) suggest a stable extended-stay market
- High market flexibility with 96.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
32 listings
42.1% of total
Moderate
16 listings
21.1% of total
Firm
6 listings
7.9% of total
Strict
22 listings
28.9% of total
Key Insights
- Flexible is the preferred policy at 42.1% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 63.2% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 7.9% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Dec, Jan, averaging 31 days
- Shortest booking windows are in Jun, Jul, Aug, averaging 11 days
- Winter shows the longest average booking window at 31 days, while Summer has the shortest at 11 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 31 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Aug when lead times are shortest
Popular Airbnb Amenities in Imus
Every property in Imus comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 79.7% of total guests, indicating a dominant local market share.
- Primary international markets: United States (7.9%) and Canada (3.3%)
- English is the top language at 52.9%, followed by Filipino (25%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.9%
Recommendations
- Target marketing campaigns for Imus and Bacoor markets
- Develop localized content for United States and Canada
- Prioritize English and Filipino language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Imus. These nearby markets offer diverse opportunities for property investors and hosts:
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