Moyobamba Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in San Martín, Peru
Is Airbnb profitable in Moyobamba in 2025? Explore comprehensive Airbnb analytics for Moyobamba, San Martín, Peru to uncover income potential. This 2025 STR market report for Moyobamba, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Moyobamba, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moyobamba Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Moyobamba Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Moyobamba (2025)
Understanding the monthly revenue variations for Airbnb listings in Moyobamba is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moyobamba is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moyobamba across different performance tiers:
- Best-in-class properties (Top 10%) achieve $579+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $326 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $152 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $70, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Moyobamba
Moyobamba Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Moyobamba STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moyobamba:
- Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 18%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Moyobamba
Average Daily Rate (ADR) Airbnb Trends in Moyobamba (2025)
Effective short term rental pricing strategy in Moyobamba involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moyobamba typically peaks in October and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $65+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $46 or more.
- Typical properties (Median) charge around $24 per night.
- Entry-level properties (Bottom 25%) earn around $19 per night.
Average Daily Rate (ADR) Trend by Month in Moyobamba
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Airbnb Seasonality Analysis & Trends in Moyobamba (2025)
Peak Season (December, May, April)
- Revenue averages $386 per month
- Occupancy rates average 30.9%
- Daily rates average $33
Shoulder Season
- Revenue averages $225 per month
- Occupancy maintains around 23.5%
- Daily rates hold near $34
Low Season (February, September, November)
- Revenue drops to average $142 per month
- Occupancy decreases to average 19.5%
- Daily rates adjust to average $33
Seasonality Insights for Moyobamba
- The Airbnb seasonality in Moyobamba shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Moyobamba's highest earning potential, with monthly revenues capable of climbing to $443, occupancy reaching a high of 42.7%, and ADRs peaking at $35.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $121, occupancy could drop to 13.3%, and ADRs may adjust down to $32.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moyobamba.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Moyobamba seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Moyobamba (2025)
Exploring the top neighborhoods for short-term rentals in Moyobamba? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Main Square (Plaza de Armas) | The heart of Moyobamba, this area is known for its vibrant atmosphere, beautiful architecture, and proximity to local markets and restaurants. It attracts both tourists and locals, making it ideal for Airbnb hosting. | Plaza de Armas, Moyobamba Cathedral, Museo de Historia Natural, Mercado Municipal, Botanical Garden of Moyobamba |
| San Mateo | Known for its stunning views and natural beauty, San Mateo is popular among nature lovers and those looking to escape the city. It offers opportunities for outdoor activities and relaxation. | Cascada de Echarate, San Mateo viewpoint, hiking trails, bird watching, natural hot springs |
| Jardin Botánico | A tranquil area with lush gardens and rich biodiversity, attracting visitors interested in plants and nature. It's also appealing to families and tourists looking for a peaceful stay. | Moyobamba Botanical Garden, nature trails, educational tours on flora, picnic areas, local bird species |
| Varadero | A picturesque area near the river, known for its scenic beauty and recreational activities, making it popular for explorers and families. Visitors enjoy kayaking and local cuisine. | Rio Mayo, kayaking, local eateries, fishing spots, scenic trails |
| Centro Histórico | A historical area filled with colonial architecture and cultural heritage, attracting history buffs and tourists interested in the rich history of Moyobamba. | Historic buildings, museums, art galleries, local crafts, cultural tours |
| Los Baños Termales | Famous for its therapeutic hot springs, this area attracts wellness tourists and those looking for relaxation and rejuvenation. | Hot Springs, spa facilities, natural pools, wellness retreats, healing treatments |
| Pueblo Joven | A culturally vibrant neighborhood showcasing local life, markets, and authentic food experiences, ideal for those wanting to immerse themselves in the local culture. | local markets, street food, culture events, community festivals, traditional crafts |
| Cerro de la Cruz | A high vantage point that offers breathtaking views of Moyobamba and the surrounding nature, ideal for hikers and tourists looking for picturesque landscapes. | Hiking trails, viewpoint, scenic overlooks, nature photography, wildlife viewing |
Understanding Airbnb License Requirements & STR Laws in Moyobamba (2025)
While Moyobamba, San Martín, Peru currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moyobamba to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Moyobamba (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Moyobambabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cozy Moyobamba Suite - Medellín House I
Entire Place • 2 bedrooms
Acogedor Departamento 3er Piso
Entire Place • 2 bedrooms
Complete and Cozy house in Moyobamba
Entire Place • 2 bedrooms
Room near the tip of Tahuishco
Private Room • N/A
Alojamiento en Casa Jardín
Private Room • 1 bedroom
Comfortable and spacious apartment. 4to piso. (402)
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Moyobamba (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Moyobamba based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lorena | 7 | $7,392 | 32 | 3.44/5.0 |
| Hesselt | 2 | $5,795 | 8 | 4.50/5.0 |
| Sebastian | 1 | $3,226 | 11 | 4.82/5.0 |
| Yadira | 2 | $2,782 | 29 | 4.88/5.0 |
| Tao | 5 | $2,656 | 41 | 4.70/5.0 |
| María Fernanda | 1 | $2,268 | 4 | 5.00/5.0 |
| Dennise | 1 | $1,386 | 45 | 4.96/5.0 |
| Host #443583922 | 1 | $1,306 | 2 | 0.00/5.0 |
| Host #160775458 | 1 | $1,216 | 1 | 0.00/5.0 |
| Anne | 1 | $1,031 | 19 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moyobamba.
Dive Deeper: Advanced Moyobamba STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moyobamba. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMoyobamba Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Moyobamba
- The Moyobamba Airbnb market composition is heavily skewed towards Private Room listings, which make up 50% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Moyobamba, House properties are the most common (44.1%), reflecting the local real estate landscape.
- Houses represent a significant 44.1% portion, catering likely to families or larger groups.
- The presence of 14.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, outdoor/unique (combined 5.8%) offer potential for unique stay experiences.
Moyobamba Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Moyobamba
- The dominant room capacity in Moyobamba is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 58.8% of the active Airbnb listings in Moyobamba, indicating a high concentration in these sizes.
Moyobamba Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Moyobamba
- The most common guest capacity trend in Moyobamba vacation rentals is listings accommodating 2 guests (26.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Moyobamba STR market, accounting for 44.1% of listings.
- 14.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Moyobamba.
- On average, properties in Moyobamba are equipped to host 2.7 guests.
Moyobamba Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Moyobamba
- The most common availability pattern in Moyobamba falls within the 271-366 days range, representing 88.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Moyobamba (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
Moyobamba Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
43.8% of total
2 Nights
17 listings
53.1% of total
4-6 Nights
1 listings
3.1% of total
Key Insights
- The most prevalent minimum stay requirement in Moyobamba is 2 Nights, adopted by 53.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (96.9%) of the Moyobamba Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 53.1% of Moyobamba hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moyobamba.
Moyobamba Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
22 listings
81.5% of total
Moderate
5 listings
18.5% of total
Cancellation Policy Insights for Moyobamba
- The prevailing Airbnb cancellation policy trend in Moyobamba is Flexible, used by 81.5% of listings.
- The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Moyobamba may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 81.5% market standard in Moyobamba.
- Given the high prevalence of Flexible policies (81.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Moyobamba.
Moyobamba STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Moyobamba
- The overall average booking lead time for vacation rentals in Moyobamba is 34 days.
- Guests book furthest in advance for stays during April (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 4 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (42 days avg.) sees the longest lead times, while Summer (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Moyobamba.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (4 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 42 days) to capture early planners.
- Monitor your own booking lead times against these Moyobamba averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Moyobamba (2025)
Amenity Prevalence
Amenity Insights for Moyobamba
- Essential amenities in Moyobamba that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Dedicated workspace, Kitchen, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Moyobamba: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Dedicated workspace or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Moyobamba to stay competitive.
Moyobamba Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Moyobamba
- The typical guest profile for Airbnb in Moyobamba consists of primarily domestic travelers (68%), often arriving from nearby Lima, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 67.5% of guests.
- Key international markets include Peru (67.5%) and United States (7.2%).
- Top languages spoken are Spanish (44.6%) followed by English (33.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lima and Lima District.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Moyobamba Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sauce | 14 | $616 | $105.20 | 31% |
| La Banda de Shilcayo | 50 | $465 | $53.62 | 28% |
| Cacatachi | 15 | $421 | $120.08 | 26% |
| Tarapoto | 193 | $319 | $35.92 | 33% |
| Lamas | 14 | $188 | $60.72 | 23% |
| Chachapoyas | 34 | $180 | $43.99 | 26% |
| Valera | 11 | $174 | $81.07 | 23% |
| Morales | 23 | $144 | $26.07 | 30% |