Huanchaco Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in La Libertad, Peru

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Huanchaco in 2025? Explore comprehensive Airbnb analytics for Huanchaco, La Libertad, Peru to uncover income potential. This 2025 STR market report for Huanchaco, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 154 active listings.

Whether you're considering an Airbnb investment in Huanchaco, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Huanchaco Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Huanchaco Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$52
The average rental revenue earned for an occupied room per day in Huanchaco.
Occupancy Rate(?)
28.1%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,379
Typical annual income for an Airbnb listing in Huanchaco. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.8%
Positive growth (2.8%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Huanchaco.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Huanchaco.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
154
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Huanchaco (2025)

Understanding the monthly revenue variations for Airbnb listings in Huanchaco is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Huanchaco is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Huanchaco across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,089+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $682 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $353 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $137, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Huanchaco

Huanchaco Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Huanchaco STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Huanchaco:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Huanchaco

Average Daily Rate (ADR) Airbnb Trends in Huanchaco (2025)

Effective short term rental pricing strategy in Huanchaco involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Huanchaco typically peaks in January and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $103+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $57 or more.
  • Typical properties (Median) charge around $36 per night.
  • Entry-level properties (Bottom 25%) earn around $22 per night.

Average Daily Rate (ADR) Trend by Month in Huanchaco

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Airbnb Seasonality Analysis & Trends in Huanchaco (2025)

Peak Season (April, May, June)
  • Revenue averages $716 per month
  • Occupancy rates average 31.6%
  • Daily rates average $46
Shoulder Season
  • Revenue averages $477 per month
  • Occupancy maintains around 31.9%
  • Daily rates hold near $50
Low Season (August, September, October)
  • Revenue drops to average $349 per month
  • Occupancy decreases to average 27.0%
  • Daily rates adjust to average $45

Seasonality Insights for Huanchaco

  • The Airbnb seasonality in Huanchaco shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Huanchaco's highest earning potential, with monthly revenues capable of climbing to $788, occupancy reaching a high of 36.3%, and ADRs peaking at $51.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $299, occupancy could drop to 23.9%, and ADRs may adjust down to $45.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Huanchaco.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Huanchaco seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Huanchaco (2025)

Exploring the top neighborhoods for short-term rentals in Huanchaco? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Las Delicias
A picturesque beach neighborhood that is popular among tourists for its relaxed atmosphere and beach activities. Ideal for visitors looking to enjoy the sun and surf.
Las Delicias Beach, Huanchaco Pier, Surfing schools, Local seafood restaurants
Huanchaco Center
The main area where locals and tourists converge, featuring shops, cafes, and nightlife. A bustling hub perfect for travelers wanting to experience local culture.
Local artisan markets, Restaurants and cafes, Huanchaco Church, Craft shops
Cerro Blanco
A natural area known for its stunning views and hiking opportunities. Appeals to nature lovers and those looking for serenity away from the beach chaos.
Cerro Blanco hiking trails, Panoramic views of the ocean, Bird watching, Photography spots
Punta Sal
A tranquil beach area that is perfect for a quieter getaway. Attracts families and couples looking for relaxation and peace by the sea.
Punta Sal Beach, Luxury resorts, Water sports activities, Wildlife viewing
Las Férias
An emerging neighborhood that is becoming popular among young travelers looking for local experiences and vibrant nightlife.
Local bars and pubs, Street food vendors, Nightlife scene, Cultural events
Chicama Beach
Famous for having some of the longest waves in the world, it attracts surfers from all over. A great spot for adventure and water sports.
Chicama surf spots, Surf schools, Beachfront accommodations, Surf competitions
Huanchaco Natural Reserve
A protected area showcasing the unique marine and coastal ecosystems, appealing to eco-tourists and nature enthusiasts.
Bird watching, Nature trails, Marine life observation, Educational tours
Secret Beach
A hidden gem preferred by locals, perfect for those wanting to escape the tourist crowds and enjoy a more secluded beach experience.
Secluded beach access, Picnic spots, Quiet atmosphere, Local fishermen

Understanding Airbnb License Requirements & STR Laws in Huanchaco (2025)

While Huanchaco, La Libertad, Peru currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Huanchaco to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Huanchaco (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Huanchacobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beachfront luxury penthouse in Huanchaco

Beachfront luxury penthouse in Huanchaco

Entire Place • 2 bedrooms

$20,415
Revenue
37.5%
Occupancy
$145.65
Daily Rate
House in Las Lomas de Huanchaco - Pepito's house

House in Las Lomas de Huanchaco - Pepito's house

Entire Place • 5 bedrooms

$14,851
Revenue
18.5%
Occupancy
$218.20
Daily Rate
Premium apartment near the sea

Premium apartment near the sea

Entire Place • 3 bedrooms

$11,676
Revenue
32.3%
Occupancy
$81.35
Daily Rate
Cozy Apartment with Balcony & Ocean View

Cozy Apartment with Balcony & Ocean View

Entire Place • 2 bedrooms

$11,434
Revenue
55.5%
Occupancy
$54.08
Daily Rate
Cozy Apartment with Sea View and Elevator

Cozy Apartment with Sea View and Elevator

Entire Place • 2 bedrooms

$11,352
Revenue
56.2%
Occupancy
$52.46
Daily Rate
Sunset Point. Huanchaco beach apartment

Sunset Point. Huanchaco beach apartment

Entire Place • 1 bedroom

$11,101
Revenue
71.2%
Occupancy
$37.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Huanchaco (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Huanchaco based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Wasy11$70,8341263.36/5.0
Jorge9$63,5233804.86/5.0
Diego6$33,897784.08/5.0
Olga5$29,438544.75/5.0
María Elena4$26,6732414.94/5.0
Carezza6$26,0412154.77/5.0
Gisela1$14,851224.82/5.0
Luis Felipe6$14,6091494.86/5.0
Junior Ricardo5$12,007212.96/5.0
Cristian2$11,666224.59/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Huanchaco.

Dive Deeper: Advanced Huanchaco STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Huanchaco. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Huanchaco Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Huanchaco

  • The Huanchaco Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.7% of the 154 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Huanchaco, Apartment/Condo properties are the most common (63%), reflecting the local real estate landscape.
  • Houses represent a significant 22.1% portion, catering likely to families or larger groups.
  • The presence of 13% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 1.9%) offer potential for unique stay experiences.

Huanchaco Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Huanchaco

  • The dominant room capacity in Huanchaco is 1 bedroom listings, making up 29.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 55.9% of the active Airbnb listings in Huanchaco, indicating a high concentration in these sizes.
  • A significant 33.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Huanchaco.

Huanchaco Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Huanchaco

  • The most common guest capacity trend in Huanchaco vacation rentals is listings accommodating 2 guests (25.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Huanchaco STR market, accounting for 40.2% of listings.
  • 31.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Huanchaco.
  • On average, properties in Huanchaco are equipped to host 3.9 guests.

Huanchaco Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Huanchaco

  • The most common availability pattern in Huanchaco falls within the 271-366 days range, representing 67.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Huanchaco (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Huanchaco Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (48%)

1 Night

72 listings

48% of total

2 Nights (36%)

2 Nights

54 listings

36% of total

3 Nights (10.7%)

3 Nights

16 listings

10.7% of total

4-6 Nights (0.7%)

4-6 Nights

1 listings

0.7% of total

7-29 Nights (0.7%)

7-29 Nights

1 listings

0.7% of total

30+ Nights (4%)

30+ Nights

6 listings

4% of total

Key Insights

  • The most prevalent minimum stay requirement in Huanchaco is 1 Night, adopted by 48% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (84.0%) of the Huanchaco Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 48% of Huanchaco hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Huanchaco.

Huanchaco Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (38.1%)

Flexible

48 listings

38.1% of total

Moderate (27.8%)

Moderate

35 listings

27.8% of total

Firm (17.5%)

Firm

22 listings

17.5% of total

Strict (16.7%)

Strict

21 listings

16.7% of total

Cancellation Policy Insights for Huanchaco

  • The prevailing Airbnb cancellation policy trend in Huanchaco is Flexible, used by 38.1% of listings.
  • There's a relatively balanced mix between guest-friendly (65.9%) and stricter (34.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.1% market standard in Huanchaco.
  • Regularly review your cancellation policy against competitors and market demand shifts in Huanchaco.

Huanchaco STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Huanchaco

  • The overall average booking lead time for vacation rentals in Huanchaco is 28 days.
  • Guests book furthest in advance for stays during November (average 53 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (35 days avg.) sees the longest lead times, while Spring (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Huanchaco.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 35 days) to capture early planners.
  • Monitor your own booking lead times against these Huanchaco averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Huanchaco (2025)

Amenity Prevalence

Amenity Insights for Huanchaco

  • Essential amenities in Huanchaco that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Huanchaco: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Huanchaco to stay competitive.

Huanchaco Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Huanchaco

  • The typical guest profile for Airbnb in Huanchaco consists of a mix of domestic (49%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 49.1% of guests.
  • Key international markets include Peru (49.1%) and United States (15.6%).
  • Top languages spoken are Spanish (42.1%) followed by English (35.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Huanchaco Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Laredo15$719$205.2420%
San Pedro de Lloc10$602$124.5920%
Comandante Noel53$530$115.3725%
Víctor Larco Herrera76$353$36.6037%
Moche13$331$63.9225%
Pacasmayo28$324$53.1523%
Trujillo293$262$29.9634%
Distrito de Víctor Larco Herrera24$237$35.3732%
Nuevo Chimbote25$212$25.1131%
Cajamarca408$212$36.6526%

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