Huancayo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Junín, Peru
Is Airbnb profitable in Huancayo in 2025? Explore comprehensive Airbnb analytics for Huancayo, Junín, Peru to uncover income potential. This 2025 STR market report for Huancayo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 107 active listings.
Whether you're considering an Airbnb investment in Huancayo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Huancayo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Huancayo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Huancayo (2025)
Understanding the monthly revenue variations for Airbnb listings in Huancayo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Huancayo is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Huancayo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $676+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $442 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $238 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $118, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Huancayo
Huancayo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Huancayo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Huancayo:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Huancayo
Average Daily Rate (ADR) Airbnb Trends in Huancayo (2025)
Effective short term rental pricing strategy in Huancayo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Huancayo typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $42+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $33 or more.
- Typical properties (Median) charge around $24 per night.
- Entry-level properties (Bottom 25%) earn around $18 per night.
Average Daily Rate (ADR) Trend by Month in Huancayo
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Airbnb Seasonality Analysis & Trends in Huancayo (2025)
Peak Season (May, June, April)
- Revenue averages $484 per month
- Occupancy rates average 32.5%
- Daily rates average $28
Shoulder Season
- Revenue averages $288 per month
- Occupancy maintains around 34.3%
- Daily rates hold near $26
Low Season (March, September, October)
- Revenue drops to average $205 per month
- Occupancy decreases to average 26.9%
- Daily rates adjust to average $27
Seasonality Insights for Huancayo
- The Airbnb seasonality in Huancayo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Huancayo's highest earning potential, with monthly revenues capable of climbing to $525, occupancy reaching a high of 39.0%, and ADRs peaking at $28.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $188, occupancy could drop to 24.7%, and ADRs may adjust down to $25.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Huancayo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Huancayo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Huancayo (2025)
Exploring the top neighborhoods for short-term rentals in Huancayo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Catedral de Huancayo | Central landmark of Huancayo, attracting tourists with its beautiful architecture and historical significance. It serves as a hub for cultural events and is close to the main square, enhancing visibility. | Plaza de la Constitución, Huancayo Cathedral, Museo de la Ciudad, Cerro de la Libertad, Puente Inca |
| El Tambo | A vibrant district known for its local markets and authentic Peruvian culture. It's a popular area for visitors who want to experience daily life in Huancayo while being close to key amenities. | Mercado Mayorista, Parque Huamanmarca, Plaza de Armas de El Tambo, San Jose de la Libertad Church |
| Chicloa | A less touristy area that offers beautiful natural surroundings and local charm. Ideal for travelers seeking a quiet retreat while still being accessible to the city. | Cerro de la Muerte, Recreational parks, Local eateries with traditional cuisine |
| Huaura | An area known for its picturesque views and access to nature, it attracts tourists interested in outdoor activities and scenic landscapes. | Laguna de Paca, Parque de la Identidad Huanca, Cascada de Totos, Cruz del Rayo |
| Huancayo Centro | The heart of the city that provides easy access to a variety of shops, restaurants, and attractions, making it an ideal location for visitors. | Museo Regional de Junín, Caminos del Inca, Casa de la Cultura, Huancayo Historic Center |
| San Carlos | A charming area that blends local community life with access to beautiful surrounding nature, appealing to those looking for a serene environment. | Parque Zela, Balsa de San Carlos, Cerro de Huaytapallana |
| Parque Industrial | An industrial area that is steadily developing into a more commercial zone, attracting business travelers and new residents alike. | Local factories, Business centers, Transport accessibility |
| Satipo | Known for its eco-tourism and access to lush landscapes, making it ideal for tourists interested in exploring the Amazon region and its biodiversity. | Reserva Nacional Otishi, Catarata de las Tres Rutas, Community-based tourism initiatives |
Understanding Airbnb License Requirements & STR Laws in Huancayo (2025)
While Huancayo, Junín, Peru currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Huancayo to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Huancayo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Huancayobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
City center - close to everything!
Entire Place • 3 bedrooms
Apartment with terrace with beautiful view
Entire Place • 4 bedrooms
Dpto - 2 rooms in front of Plaza Constitución
Entire Place • 2 bedrooms
Naples House
Entire Place • 3 bedrooms
Central second floor in front of Open Plaza
Entire Place • 4 bedrooms
Centrally located apartment in a 1st floor in Huancayo.
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Huancayo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Huancayo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Pamela | 4 | $18,082 | 185 | 4.90/5.0 |
| Alexei | 1 | $12,205 | 45 | 4.82/5.0 |
| Clara Milagros | 2 | $11,964 | 25 | 4.97/5.0 |
| Clarisa | 4 | $11,625 | 147 | 4.91/5.0 |
| Sofía | 2 | $11,476 | 48 | 4.86/5.0 |
| John | 5 | $10,187 | 25 | 2.86/5.0 |
| Miguel Angel | 2 | $10,035 | 173 | 4.89/5.0 |
| Andrea | 2 | $8,889 | 128 | 4.75/5.0 |
| Gianinne | 3 | $8,195 | 48 | 3.30/5.0 |
| Liliana Juana | 1 | $8,030 | 48 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Huancayo.
Dive Deeper: Advanced Huancayo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Huancayo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHuancayo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Huancayo
- The Huancayo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.5% of the 107 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Huancayo, Apartment/Condo properties are the most common (77.6%), reflecting the local real estate landscape.
- The presence of 11.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.9%) offer potential for unique stay experiences.
Huancayo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Huancayo
- The dominant room capacity in Huancayo is 1 bedroom listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 74.8% of the active Airbnb listings in Huancayo, indicating a high concentration in these sizes.
Huancayo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Huancayo
- The most common guest capacity trend in Huancayo vacation rentals is listings accommodating 4 guests (29%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Huancayo STR market, accounting for 53.3% of listings.
- 18.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Huancayo.
- On average, properties in Huancayo are equipped to host 3.6 guests.
Huancayo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Huancayo
- The most common availability pattern in Huancayo falls within the 271-366 days range, representing 57% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Huancayo (31.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Huancayo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
54 listings
56.8% of total
2 Nights
30 listings
31.6% of total
3 Nights
2 listings
2.1% of total
30+ Nights
9 listings
9.5% of total
Key Insights
- The most prevalent minimum stay requirement in Huancayo is 1 Night, adopted by 56.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.4%) of the Huancayo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 56.8% of Huancayo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Huancayo.
Huancayo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
39 listings
47% of total
Moderate
26 listings
31.3% of total
Firm
11 listings
13.3% of total
Strict
7 listings
8.4% of total
Cancellation Policy Insights for Huancayo
- The prevailing Airbnb cancellation policy trend in Huancayo is Flexible, used by 47% of listings.
- The market strongly favors guest-friendly terms, with 78.3% of listings offering Flexible or Moderate policies. This suggests guests in Huancayo may expect booking flexibility.
- Strict cancellation policies are quite rare (8.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 47% market standard in Huancayo.
- Using a Strict policy might deter some guests, as only 8.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Huancayo.
Huancayo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Huancayo
- The overall average booking lead time for vacation rentals in Huancayo is 12 days.
- Guests book furthest in advance for stays during September (average 23 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (17 days avg.) sees the longest lead times, while Winter (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (12 days) as a baseline for your pricing and availability strategy in Huancayo.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 23 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 17 days) to capture early planners.
- Monitor your own booking lead times against these Huancayo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Huancayo (2025)
Amenity Prevalence
Amenity Insights for Huancayo
- Essential amenities in Huancayo that guests expect include: TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Huancayo: TV, Wifi.
- Prioritize adding missing essentials: TV, Wifi.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Huancayo to stay competitive.
Huancayo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Huancayo
- The typical guest profile for Airbnb in Huancayo consists of primarily domestic travelers (85%), often arriving from nearby Lima, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 85.4% of guests.
- Key international markets include Peru (85.4%) and United States (7.5%).
- Top languages spoken are Spanish (57.3%) followed by English (32.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lima and Callao.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Huancayo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| El Carmen | 77 | $1,556 | $215.77 | 28% |
| Chincha Baja | 33 | $1,379 | $187.07 | 28% |
| Ricardo Palma | 11 | $1,278 | $222.32 | 24% |
| Santa Cruz de Flores | 69 | $1,161 | $199.36 | 25% |
| Paracas | 273 | $1,050 | $164.64 | 25% |
| San Antonio | 94 | $957 | $186.76 | 31% |
| Santa Eulalia | 44 | $939 | $200.43 | 24% |
| Mala | 115 | $938 | $180.92 | 25% |
| Salas | 17 | $930 | $116.71 | 26% |
| Chilca | 30 | $784 | $157.24 | 21% |