Nazca Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ica, Peru
Is Airbnb profitable in Nazca in 2025? Explore comprehensive Airbnb analytics for Nazca, Ica, Peru to uncover income potential. This 2025 STR market report for Nazca, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Nazca, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nazca Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Nazca Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Nazca (2025)
Understanding the monthly revenue variations for Airbnb listings in Nazca is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nazca is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nazca across different performance tiers:
- Best-in-class properties (Top 10%) achieve $972+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $476 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $147 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $44, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nazca
Nazca Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Nazca STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nazca:
- Best-in-class properties (Top 10%) achieve 48%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 24% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 12%.
- Entry-level properties (Bottom 25%) average 5% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nazca
Average Daily Rate (ADR) Airbnb Trends in Nazca (2025)
Effective short term rental pricing strategy in Nazca involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nazca typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $59+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $34 or more.
- Typical properties (Median) charge around $24 per night.
- Entry-level properties (Bottom 25%) earn around $18 per night.
Average Daily Rate (ADR) Trend by Month in Nazca
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Airbnb Seasonality Analysis & Trends in Nazca (2025)
Peak Season (May, April, June)
- Revenue averages $536 per month
- Occupancy rates average 17.4%
- Daily rates average $32
Shoulder Season
- Revenue averages $319 per month
- Occupancy maintains around 20.8%
- Daily rates hold near $32
Low Season (March, September, October)
- Revenue drops to average $206 per month
- Occupancy decreases to average 16.0%
- Daily rates adjust to average $32
Seasonality Insights for Nazca
- The Airbnb seasonality in Nazca shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Nazca's highest earning potential, with monthly revenues capable of climbing to $645, occupancy reaching a high of 26.0%, and ADRs peaking at $33.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $174, occupancy could drop to 12.9%, and ADRs may adjust down to $31.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nazca.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Nazca seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Nazca (2025)
Exploring the top neighborhoods for short-term rentals in Nazca? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Nazca | Renowned for its mysterious Nazca Lines, making it a prime location for tourists interested in archaeology and history. Ideal for visitors seeking unique experiences in one of Peru's most famous destinations. | Nazca Lines, Nazca Planetarium, Chauchilla Cemetery, Cantalloc Aqueducts, Nazca Monoliths |
| Ica | The capital of the Ica region, Ica is known for its wineries and proximity to the Huacachina oasis. Popular among travelers looking for wine tours and adventure activities such as sandboarding. | Huacachina Oasis, Ica wineries, Regional Museum of Ica, Bodega Tacama, Sand dunes |
| Huacachina | A picturesque oasis surrounded by sand dunes, Huacachina is popular for adventure tourism and relaxation. Ideal for tourists seeking a unique getaway with desert activities. | Huacachina Lagoon, Sandboarding, Dune buggy rides, Desert sunset tours, Outdoor cafes |
| Pisco | Famous for Pisco Sours and its coastal beaches, Pisco is a gateway to the Ballestas Islands and Paracas National Reserve, attracting nature lovers and culinary enthusiasts. | Paracas National Reserve, Ballestas Islands, Pisco vineyards, Islas Ballestas tours, Pisco Museum |
| Cañete | A lesser-known but charming area with beautiful landscapes and agricultural tour opportunities. Great for those interested in experiencing authentic Peruvian culture. | Cañete Valley, Local markets, Rural tourism, Wine tours, Scenic views |
| Ocucaje | Known for its paleontological sites, Ocucaje attracts visitors interested in prehistory and geology. It's a unique spot for educational tourism. | Ocucaje Dinosaur Fossils, Paleontological sites, Local guided tours, Desert landscapes, Cultural experiences |
| Santiago | A smaller locality with a traditional Peruvian atmosphere, perfect for travelers looking for tranquility and local culture away from tourist hotspots. | Local artisan shops, Traditional food markets, Community events, Cultural experiences, Andean landscape |
| Tambo de Mora | A coastal area with beautiful beaches and marine life. It's ideal for eco-tourism and beach enthusiasts looking for a peaceful getaway. | Tambo de Mora Beach, Ecological preservation areas, Marine wildlife, Water activities, Relaxation spots |
Understanding Airbnb License Requirements & STR Laws in Nazca (2025)
While Nazca, Ica, Peru currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nazca to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Nazca (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nazcabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa de Campo en Nasca, Ica - Peru
Entire Place • 4 bedrooms
Country House "Macamaca Fund"
Entire Place • 4 bedrooms
Casa El Dorado
Entire Place • 3 bedrooms
Cozy apartment in Nazca
Entire Place • 2 bedrooms
Hotel Fundo San Rafael
Private Room • 10 bedrooms
The Nasca House
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Nazca (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Nazca based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Consuelo | 1 | $11,418 | 145 | 4.96/5.0 |
| Mauricio | 1 | $9,910 | 30 | 4.80/5.0 |
| Jessica María | 1 | $9,174 | 4 | 4.00/5.0 |
| Fiorella | 1 | $7,036 | 152 | 4.96/5.0 |
| Erick | 3 | $4,899 | 30 | 3.15/5.0 |
| Host #155925832 | 1 | $2,453 | 7 | 4.00/5.0 |
| Johany Margot | 1 | $2,252 | 14 | 4.71/5.0 |
| Daniela | 1 | $1,672 | 6 | 5.00/5.0 |
| B&B El Jardin | 2 | $1,288 | 184 | 4.57/5.0 |
| Roy | 4 | $1,222 | 420 | 4.71/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nazca.
Dive Deeper: Advanced Nazca STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nazca. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNazca Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nazca
- The Nazca Airbnb market composition is heavily skewed towards Private Room listings, which make up 65% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Nazca, Hotel/Boutique properties are the most common (55%), reflecting the local real estate landscape.
- Houses represent a significant 30% portion, catering likely to families or larger groups.
- The presence of 55% Hotel/Boutique listings indicates integration with traditional hospitality.
Nazca Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nazca
- The dominant room capacity in Nazca is 1 bedroom listings, making up 25% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 45.0% of the active Airbnb listings in Nazca, indicating a high concentration in these sizes.
- A significant 35.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Nazca.
Nazca Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nazca
- The most common guest capacity trend in Nazca vacation rentals is listings accommodating 8+ guests (25%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Nazca STR market, accounting for 50.0% of listings.
- 30.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nazca.
- On average, properties in Nazca are equipped to host 3.5 guests.
Nazca Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nazca
- The most common availability pattern in Nazca falls within the 271-366 days range, representing 70% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Nazca (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Nazca Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
94.4% of total
2 Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Nazca is 1 Night, adopted by 94.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Nazca Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 94.4% of Nazca hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nazca.
Nazca Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
58.8% of total
Moderate
3 listings
17.6% of total
Firm
3 listings
17.6% of total
Strict
1 listings
5.9% of total
Cancellation Policy Insights for Nazca
- The prevailing Airbnb cancellation policy trend in Nazca is Flexible, used by 58.8% of listings.
- The market strongly favors guest-friendly terms, with 76.4% of listings offering Flexible or Moderate policies. This suggests guests in Nazca may expect booking flexibility.
- Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 58.8% market standard in Nazca.
- Given the high prevalence of Flexible policies (58.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Nazca.
Nazca STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Nazca
- The overall average booking lead time for vacation rentals in Nazca is 18 days.
- Guests book furthest in advance for stays during May (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (27 days avg.) sees the longest lead times, while Summer (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Nazca.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 27 days) to capture early planners.
- Monitor your own booking lead times against these Nazca averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Nazca (2025)
Amenity Prevalence
Amenity Insights for Nazca
- Essential amenities in Nazca that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nazca: Wifi.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nazca to stay competitive.
Nazca Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Nazca
- The typical guest profile for Airbnb in Nazca consists of predominantly international visitors (90%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 9.7% of guests.
- Key international markets include United States (16.1%) and France (12.3%).
- Top languages spoken are English (36.3%) followed by Spanish (26.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Nazca Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Salas | 17 | $930 | $116.71 | 26% |
| Subtanjalla | 14 | $596 | $101.74 | 21% |
| Ica | 373 | $398 | $55.20 | 27% |
| La Tinguiña | 14 | $361 | $48.48 | 27% |
| Ayacucho | 177 | $153 | $27.90 | 26% |
| Andrés Avelino Cáceres Dorregaray | 30 | $101 | $28.84 | 19% |
| San Juan Bautista | 16 | $85 | $28.93 | 34% |