Geilo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Viken, Norway

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Geilo in 2025? Explore comprehensive Airbnb analytics for Geilo, Viken, Norway to uncover income potential. This 2025 STR market report for Geilo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 112 active listings.

Whether you're considering an Airbnb investment in Geilo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Geilo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Geilo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$178
The average rental revenue earned for an occupied room per day in Geilo.
Occupancy Rate(?)
36.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,546
Typical annual income for an Airbnb listing in Geilo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
18.6%
Strong growth (18.6%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Geilo.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Geilo.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
112
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Geilo (2025)

Understanding the monthly revenue variations for Airbnb listings in Geilo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Geilo is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Geilo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,832+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,836 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,730 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $865, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Geilo

Geilo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Geilo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Geilo:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Geilo

Average Daily Rate (ADR) Airbnb Trends in Geilo (2025)

Effective short term rental pricing strategy in Geilo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Geilo typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $280+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $221 or more.
  • Typical properties (Median) charge around $159 per night.
  • Entry-level properties (Bottom 25%) earn around $114 per night.

Average Daily Rate (ADR) Trend by Month in Geilo

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Airbnb Seasonality Analysis & Trends in Geilo (2025)

Peak Season (February, June, May)
  • Revenue averages $2,713 per month
  • Occupancy rates average 46.8%
  • Daily rates average $177
Shoulder Season
  • Revenue averages $2,133 per month
  • Occupancy maintains around 38.8%
  • Daily rates hold near $179
Low Season (September, October, November)
  • Revenue drops to average $1,013 per month
  • Occupancy decreases to average 23.6%
  • Daily rates adjust to average $168

Seasonality Insights for Geilo

  • The Airbnb seasonality in Geilo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Geilo's highest earning potential, with monthly revenues capable of climbing to $3,153, occupancy reaching a high of 60.4%, and ADRs peaking at $202.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $923, occupancy could drop to 20.0%, and ADRs may adjust down to $160.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Geilo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Geilo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Geilo (2025)

Exploring the top neighborhoods for short-term rentals in Geilo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Geilo Town Center
The heart of Geilo, offering easy access to shops, restaurants, and amenities. A prime location for guests who want to be close to everything and enjoy the local culture.
Geilo Ski Resort, Geilo Mountain Hall, Geilojordet, Local restaurants and cafes, Hiking trails
Kikut
A scenic area known for its beautiful mountain views and proximity to hiking trails. Ideal for nature lovers and outdoor enthusiasts during both summer and winter seasons.
Kikuts Cottages, Skiing and snowboarding at Kikut, Mountain biking trails, Hiking to Hallingskarvet National Park
Upper Hol
A tranquil area with stunning landscapes, great for secluded getaways. It's less crowded, attracting those looking for peace and quiet in nature.
Vestlia Resort, Holseggen viewpoints, Fishing in lakes and rivers, Canoeing and kayaking
Ustedalen
A charming area just outside the hustle and bustle of Geilo town, offering a peaceful retreat near nature and outdoor activities.
Ustedalen Ski Resort, Fishing in Ustedalsfjorden, Hiking trails, Nature parks
Skurdalen
A beautiful valley perfect for those seeking an idyllic and calm environment, away from tourist hotspots, known for its stunning nature.
Mountain hiking, Local farms, Fishing spots, Winter sports activities
Hovden
Another popular ski destination in the region, offering an intimate atmosphere and great slopes, attracting skiing fans year-round.
Hovden Ski Resort, Outdoor summer activities, Local dining options, Scenic views
Bjoernstad
A picturesque area ideal for families and groups, with many cabins and lodges available for rent, close to family-friendly attractions.
Geilo Summer Park, River rafting, Cultural experiences, Kid-friendly activities
Hallingskarvet
Known for its national park and hiking opportunities, it's a great draw for outdoor lovers and those seeking adventure in nature.
Hallingskarvet National Park, Hiking trails, Spectacular views, Wildlife watching

Understanding Airbnb License Requirements & STR Laws in Geilo (2025)

While Geilo, Viken, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Geilo to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Geilo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Geilobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Slåttahølen - new and nice apartment with a centra

Slåttahølen - new and nice apartment with a centra

Entire Place • 3 bedrooms

$46,812
Revenue
48.9%
Occupancy
$209.20
Daily Rate
Geilo - New dream apartment with high standard

Geilo - New dream apartment with high standard

Entire Place • 3 bedrooms

$44,273
Revenue
43.5%
Occupancy
$208.38
Daily Rate
Great cottage right by the ski slope, centrally located on Geilo

Great cottage right by the ski slope, centrally located on Geilo

Entire Place • 4 bedrooms

$42,958
Revenue
40.4%
Occupancy
$285.65
Daily Rate
Newly renovated apartment with central Location

Newly renovated apartment with central Location

Entire Place • 3 bedrooms

$42,953
Revenue
49.5%
Occupancy
$189.53
Daily Rate
Spacious cabin with Sunny Location!

Spacious cabin with Sunny Location!

Entire Place • 5 bedrooms

$40,917
Revenue
38.5%
Occupancy
$290.18
Daily Rate
6 pers| 3 bedrooms| 3 bathrooms| 3 min from Geilo Downtown

6 pers| 3 bedrooms| 3 bathrooms| 3 min from Geilo Downtown

Entire Place • 3 bedrooms

$39,261
Revenue
58.9%
Occupancy
$176.42
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Geilo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Geilo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Andreas16$326,380552.42/5.0
Norgesbooking AS4$53,607233.46/5.0
Bente1$44,273214.90/5.0
Ola Piene1$42,95894.78/5.0
Konrad1$42,953264.85/5.0
Monica1$39,26155.00/5.0
Line1$38,968414.93/5.0
Uldis3$38,577235.00/5.0
Peter2$37,8631444.89/5.0
Trond Erik1$36,373144.79/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Geilo.

Dive Deeper: Advanced Geilo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Geilo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Geilo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Geilo

  • The Geilo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.4% of the 112 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Geilo, Apartment/Condo properties are the most common (70.5%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique (combined 0.9%) offer potential for unique stay experiences.

Geilo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Geilo

  • The dominant room capacity in Geilo is 3 bedrooms listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 69.6% of the active Airbnb listings in Geilo, indicating a high concentration in these sizes.
  • A significant 51.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Geilo.

Geilo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Geilo

  • The most common guest capacity trend in Geilo vacation rentals is listings accommodating 8+ guests (27.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Geilo STR market, accounting for 49.1% of listings.
  • 58.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Geilo.
  • On average, properties in Geilo are equipped to host 5.7 guests.

Geilo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Geilo

  • The most common availability pattern in Geilo falls within the 271-366 days range, representing 56.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Geilo (38.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Geilo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.9%)

1 Night

20 listings

18.9% of total

2 Nights (35.8%)

2 Nights

38 listings

35.8% of total

3 Nights (11.3%)

3 Nights

12 listings

11.3% of total

4-6 Nights (6.6%)

4-6 Nights

7 listings

6.6% of total

7-29 Nights (0.9%)

7-29 Nights

1 listings

0.9% of total

30+ Nights (26.4%)

30+ Nights

28 listings

26.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Geilo is 2 Nights, adopted by 35.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (26.4%) caters to monthly stays (30+ nights) in Geilo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35.8% of Geilo hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.9% currently do.
  • A 2-night minimum appears standard (35.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 26.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Geilo.

Geilo Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.1% of total

Flexible (21.6%)

Flexible

19 listings

21.6% of total

Moderate (23.9%)

Moderate

21 listings

23.9% of total

Firm (35.2%)

Firm

31 listings

35.2% of total

Strict (18.2%)

Strict

16 listings

18.2% of total

Cancellation Policy Insights for Geilo

  • The prevailing Airbnb cancellation policy trend in Geilo is Firm, used by 35.2% of listings.
  • A majority (53.4%) of hosts in Geilo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 35.2% market standard in Geilo.
  • Regularly review your cancellation policy against competitors and market demand shifts in Geilo.

Geilo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Geilo

  • The overall average booking lead time for vacation rentals in Geilo is 64 days.
  • Guests book furthest in advance for stays during April (average 97 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (85 days avg.) sees the longest lead times, while Fall (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Geilo.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 85 days) to capture early planners.
  • Monitor your own booking lead times against these Geilo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Geilo (2025)

Amenity Prevalence

Amenity Insights for Geilo

  • Essential amenities in Geilo that guests expect include: Kitchen, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Geilo: Kitchen, Smoke alarm, Wifi.
  • Prioritize adding missing essentials: Kitchen, Smoke alarm, Wifi.
  • Consider adding popular differentiators like TV or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Geilo to stay competitive.

Geilo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Geilo

  • The typical guest profile for Airbnb in Geilo consists of predominantly international visitors (68%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 32.0% of guests.
  • Key international markets include Norway (32%) and Germany (11.6%).
  • Top languages spoken are English (41.8%) followed by German (12%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Geilo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Aurlandsvangen19$4,020$221.1261%
Flåm19$3,728$231.1471%
Undredal10$2,908$212.6661%
Aurland20$2,016$204.7558%
Krødsherad81$1,872$219.3140%
Flå88$1,812$212.6337%
Hemsedal311$1,758$280.7835%
Eidfjord69$1,668$206.3742%
Lærdalsøyri17$1,648$165.6950%
Eidstod24$1,568$156.9037%

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