Drammen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Viken, Norway
Is Airbnb profitable in Drammen in 2025? Explore comprehensive Airbnb analytics for Drammen, Viken, Norway to uncover income potential. This 2025 STR market report for Drammen, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 108 active listings.
Whether you're considering an Airbnb investment in Drammen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Drammen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Drammen Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Drammen (2025)
Understanding the monthly revenue variations for Airbnb listings in Drammen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Drammen is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Drammen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,927+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,046 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,076 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $418, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Drammen
Drammen Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Drammen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Drammen:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Drammen
Average Daily Rate (ADR) Airbnb Trends in Drammen (2025)
Effective short term rental pricing strategy in Drammen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Drammen typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $216+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $140 or more.
- Typical properties (Median) charge around $96 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Drammen
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Airbnb Seasonality Analysis & Trends in Drammen (2025)
Peak Season (August, May, September)
- Revenue averages $1,634 per month
- Occupancy rates average 46.1%
- Daily rates average $116
Shoulder Season
- Revenue averages $1,423 per month
- Occupancy maintains around 39.6%
- Daily rates hold near $120
Low Season (January, February, November)
- Revenue drops to average $1,175 per month
- Occupancy decreases to average 38.8%
- Daily rates adjust to average $110
Seasonality Insights for Drammen
- The Airbnb seasonality in Drammen shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Drammen's highest earning potential, with monthly revenues capable of climbing to $1,893, occupancy reaching a high of 52.8%, and ADRs peaking at $131.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,148, occupancy could drop to 35.5%, and ADRs may adjust down to $108.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Drammen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Drammen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Drammen (2025)
Exploring the top neighborhoods for short-term rentals in Drammen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Drammen City Center | The bustling heart of Drammen, featuring shops, restaurants, and cultural attractions. Perfect for tourists looking for convenience and accessibility to various amenities and entertainment options. | Drammen Museum, Union Bridge, Drammen River, Papirbredden, Bragernes Church |
| Bragernes | A vibrant area of Drammen known for its lively waterfront and beautiful views. Offers a mix of local culture, cafes, and outdoor activities suited for both families and tourists. | Bragernes Church, Drammen Fjord, Town Square, Cafes along the river, Park Area |
| Schjongslunden | A scenic area featuring beautiful parks and nature trails, ideal for guests seeking relaxation and recreational activities while still being close to the city. | Drammen Park, Schjongslunden, Outdoor Activities Areas, Nature Trails, Scenic Views |
| Konnerud | A residential area with a peaceful environment and great access to nature. Appeals to guests looking for a getaway from city life with excellent hiking opportunities. | Brekkeparken, Hiking Trails, Local Parks, Nature Experiences |
| Gamle Bragernes | Historical area known for its charming buildings and streets. Attracts guests interested in culture and history while providing a cozy atmosphere. | Historic Buildings, Local Shops, Art Galleries, Cafes and Restaurants |
| Drammen Strand | A picturesque waterfront area that offers beautiful views of the fjord and is ideal for outdoor activities like walking and biking. | Drammen Fjord, Waterfront Walkways, Biking Paths, Picnic Areas, Boat Rentals |
| Mjøndalen | A neighbor city to Drammen with a local feel and access to nature, appealing to those looking for a quieter place to stay while visiting Drammen. | Local Parks, Hiking Trails, Close to Drammen, Community Events |
| Aass Brewery | Home to the historic Aass Brewery, this area attracts visitors interested in local craft beers and brewery tours, as well as local culture. | Aass Brewery Tours, Local Pubs, Cultural Events, Craft Beer Festivals |
Understanding Airbnb License Requirements & STR Laws in Drammen (2025)
While Drammen, Viken, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Drammen to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Drammen (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Drammenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Swiss villa with fjord view
Entire Place • 4 bedrooms
Cozy townhouse in Danvik, centrally located in Drammen
Entire Place • 3 bedrooms
Nice and cozy family apartment
Entire Place • 2 bedrooms
6 bedrooms l Perfect for StayCATION l Downtown
Entire Place • 6 bedrooms
Large apartment with great view! Underlia, Drammen
Entire Place • 2 bedrooms
In the middle of Drammen - super central, free parking
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Drammen (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Drammen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cecilia | 1 | $63,909 | 10 | 4.80/5.0 |
| Forenom APT | 5 | $42,893 | 44 | 4.50/5.0 |
| Anine | 1 | $30,942 | 16 | 4.94/5.0 |
| Elin | 1 | $28,586 | 30 | 4.97/5.0 |
| Øystein | 1 | $28,514 | 15 | 4.80/5.0 |
| Kjell Åge | 1 | $27,590 | 89 | 4.83/5.0 |
| Gro | 1 | $23,977 | 35 | 4.94/5.0 |
| Akor | 1 | $23,960 | 56 | 4.79/5.0 |
| Solveig | 1 | $22,777 | 3 | 5.00/5.0 |
| Johannes | 1 | $22,646 | 25 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Drammen.
Dive Deeper: Advanced Drammen STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Drammen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDrammen Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Drammen
- The Drammen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.1% of the 108 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Drammen, Apartment/Condo properties are the most common (57.4%), reflecting the local real estate landscape.
- Houses represent a significant 28.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 4.6%) offer potential for unique stay experiences.
Drammen Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Drammen
- The dominant room capacity in Drammen is 1 bedroom listings, making up 30.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 56.5% of the active Airbnb listings in Drammen, indicating a high concentration in these sizes.
- A significant 27.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Drammen.
Drammen Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Drammen
- The most common guest capacity trend in Drammen vacation rentals is listings accommodating 4 guests (24.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Drammen STR market, accounting for 40.8% of listings.
- 25.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Drammen.
- On average, properties in Drammen are equipped to host 3.9 guests.
Drammen Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Drammen
- The most common availability pattern in Drammen falls within the 271-366 days range, representing 65.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Drammen (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Drammen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
41 listings
38% of total
2 Nights
23 listings
21.3% of total
3 Nights
10 listings
9.3% of total
4-6 Nights
13 listings
12% of total
7-29 Nights
4 listings
3.7% of total
30+ Nights
17 listings
15.7% of total
Key Insights
- The most prevalent minimum stay requirement in Drammen is 1 Night, adopted by 38% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (15.7%) caters to monthly stays (30+ nights) in Drammen, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38% of Drammen hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Drammen.
Drammen Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
44 listings
43.1% of total
Moderate
32 listings
31.4% of total
Firm
17 listings
16.7% of total
Strict
9 listings
8.8% of total
Cancellation Policy Insights for Drammen
- The prevailing Airbnb cancellation policy trend in Drammen is Flexible, used by 43.1% of listings.
- The market strongly favors guest-friendly terms, with 74.5% of listings offering Flexible or Moderate policies. This suggests guests in Drammen may expect booking flexibility.
- Strict cancellation policies are quite rare (8.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.1% market standard in Drammen.
- Using a Strict policy might deter some guests, as only 8.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Drammen.
Drammen STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Drammen
- The overall average booking lead time for vacation rentals in Drammen is 31 days.
- Guests book furthest in advance for stays during July (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (42 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Drammen.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 42 days) to capture early planners.
- Monitor your own booking lead times against these Drammen averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Drammen (2025)
Amenity Prevalence
Amenity Insights for Drammen
- Popular amenities like Wifi, Smoke alarm, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Drammen to stay competitive.
Drammen Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Drammen
- The typical guest profile for Airbnb in Drammen consists of a mix of domestic (48%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
- Domestic travelers account for 47.8% of guests.
- Key international markets include Norway (47.8%) and Germany (8.3%).
- Top languages spoken are English (36.2%) followed by Norwegian (19.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Drammen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Stange | 67 | $2,248 | $247.45 | 36% |
| Krødsherad | 91 | $1,876 | $224.84 | 36% |
| Starrkärr och Näs | 13 | $1,862 | $242.32 | 21% |
| Nord-Odal | 10 | $1,692 | $205.22 | 42% |
| Flå | 94 | $1,661 | $224.14 | 33% |
| Fenstad | 13 | $1,652 | $168.03 | 33% |
| Enebakk | 39 | $1,569 | $134.85 | 46% |
| Frogn | 43 | $1,559 | $214.80 | 35% |
| Budor | 51 | $1,503 | $211.16 | 32% |
| Stenungsunds kommun | 31 | $1,415 | $165.32 | 40% |