Drammen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Viken, Norway

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Drammen in 2025? Explore comprehensive Airbnb analytics for Drammen, Viken, Norway to uncover income potential. This 2025 STR market report for Drammen, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 100 active listings.

Whether you're considering an Airbnb investment in Drammen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Drammen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Drammen Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$118
The average rental revenue earned for an occupied room per day in Drammen.
Occupancy Rate(?)
42.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,077
Typical annual income for an Airbnb listing in Drammen. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
36.0%
Strong growth (36.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Drammen.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Drammen.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
100
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Drammen (2025)

Understanding the monthly revenue variations for Airbnb listings in Drammen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Drammen is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Drammen across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,069+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,203 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,244 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $492, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Drammen

Drammen Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Drammen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Drammen:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Drammen

Average Daily Rate (ADR) Airbnb Trends in Drammen (2025)

Effective short term rental pricing strategy in Drammen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Drammen typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $207+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
  • Typical properties (Median) charge around $95 per night.
  • Entry-level properties (Bottom 25%) earn around $64 per night.

Average Daily Rate (ADR) Trend by Month in Drammen

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Airbnb Seasonality Analysis & Trends in Drammen (2025)

Peak Season (May, June, July)
  • Revenue averages $1,987 per month
  • Occupancy rates average 48.2%
  • Daily rates average $107
Shoulder Season
  • Revenue averages $1,541 per month
  • Occupancy maintains around 42.5%
  • Daily rates hold near $110
Low Season (February, March, November)
  • Revenue drops to average $1,059 per month
  • Occupancy decreases to average 36.3%
  • Daily rates adjust to average $117

Seasonality Insights for Drammen

  • The Airbnb seasonality in Drammen shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Drammen's highest earning potential, with monthly revenues capable of climbing to $2,127, occupancy reaching a high of 51.0%, and ADRs peaking at $120.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $897, occupancy could drop to 30.5%, and ADRs may adjust down to $106.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Drammen.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Drammen seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Drammen (2025)

Exploring the top neighborhoods for short-term rentals in Drammen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Drammen City Center
The bustling heart of Drammen, featuring shops, restaurants, and cultural attractions. Perfect for tourists looking for convenience and accessibility to various amenities and entertainment options.
Drammen Museum, Union Bridge, Drammen River, Papirbredden, Bragernes Church
Bragernes
A vibrant area of Drammen known for its lively waterfront and beautiful views. Offers a mix of local culture, cafes, and outdoor activities suited for both families and tourists.
Bragernes Church, Drammen Fjord, Town Square, Cafes along the river, Park Area
Schjongslunden
A scenic area featuring beautiful parks and nature trails, ideal for guests seeking relaxation and recreational activities while still being close to the city.
Drammen Park, Schjongslunden, Outdoor Activities Areas, Nature Trails, Scenic Views
Konnerud
A residential area with a peaceful environment and great access to nature. Appeals to guests looking for a getaway from city life with excellent hiking opportunities.
Brekkeparken, Hiking Trails, Local Parks, Nature Experiences
Gamle Bragernes
Historical area known for its charming buildings and streets. Attracts guests interested in culture and history while providing a cozy atmosphere.
Historic Buildings, Local Shops, Art Galleries, Cafes and Restaurants
Drammen Strand
A picturesque waterfront area that offers beautiful views of the fjord and is ideal for outdoor activities like walking and biking.
Drammen Fjord, Waterfront Walkways, Biking Paths, Picnic Areas, Boat Rentals
Mjøndalen
A neighbor city to Drammen with a local feel and access to nature, appealing to those looking for a quieter place to stay while visiting Drammen.
Local Parks, Hiking Trails, Close to Drammen, Community Events
Aass Brewery
Home to the historic Aass Brewery, this area attracts visitors interested in local craft beers and brewery tours, as well as local culture.
Aass Brewery Tours, Local Pubs, Cultural Events, Craft Beer Festivals

Understanding Airbnb License Requirements & STR Laws in Drammen (2025)

While Drammen, Viken, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Drammen to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Drammen (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Drammenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Swiss villa with fjord view

Swiss villa with fjord view

Entire Place • 4 bedrooms

$71,191
Revenue
65.0%
Occupancy
$310.41
Daily Rate
Cozy townhouse in Danvik, centrally located in Drammen

Cozy townhouse in Danvik, centrally located in Drammen

Entire Place • 3 bedrooms

$31,735
Revenue
52.6%
Occupancy
$182.30
Daily Rate
Penthouse apartment, city center with utisk over the river

Penthouse apartment, city center with utisk over the river

Entire Place • 3 bedrooms

$28,728
Revenue
18.0%
Occupancy
$253.58
Daily Rate
Studio Apartments in central Drammen

Studio Apartments in central Drammen

Entire Place • 1 bedroom

$28,218
Revenue
60.5%
Occupancy
$110.41
Daily Rate
Drammen - central w/parking!

Drammen - central w/parking!

Entire Place • 3 bedrooms

$27,746
Revenue
62.2%
Occupancy
$105.77
Daily Rate
Nice and cozy family apartment

Nice and cozy family apartment

Entire Place • 2 bedrooms

$26,383
Revenue
77.5%
Occupancy
$99.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Drammen (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Drammen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cecilia1$71,19164.83/5.0
Forenom APT7$50,459391.30/5.0
Elin2$33,046232.48/5.0
Anine1$31,73584.88/5.0
Somayyeh3$29,300103.22/5.0
Ragnhild1$28,728254.84/5.0
Johannes1$27,746184.94/5.0
Camilla Lehn1$26,108154.87/5.0
Stine1$25,72844.75/5.0
Kjell Åge1$25,213764.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Drammen.

Dive Deeper: Advanced Drammen STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Drammen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Drammen Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Drammen

  • The Drammen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84% of the 100 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Drammen, Apartment/Condo properties are the most common (60%), reflecting the local real estate landscape.
  • Houses represent a significant 26% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 4.0%) offer potential for unique stay experiences.

Drammen Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Drammen

  • The dominant room capacity in Drammen is 2 bedrooms listings, making up 31% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 61.0% of the active Airbnb listings in Drammen, indicating a high concentration in these sizes.
  • A significant 28.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Drammen.

Drammen Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Drammen

  • The most common guest capacity trend in Drammen vacation rentals is listings accommodating 4 guests (26%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Drammen STR market, accounting for 41.0% of listings.
  • 28.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Drammen.
  • On average, properties in Drammen are equipped to host 4.1 guests.

Drammen Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Drammen

  • The most common availability pattern in Drammen falls within the 271-366 days range, representing 59% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Drammen (29%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 14.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Drammen Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.4%)

1 Night

33 listings

38.4% of total

2 Nights (31.4%)

2 Nights

27 listings

31.4% of total

3 Nights (11.6%)

3 Nights

10 listings

11.6% of total

4-6 Nights (10.5%)

4-6 Nights

9 listings

10.5% of total

7-29 Nights (3.5%)

7-29 Nights

3 listings

3.5% of total

30+ Nights (4.7%)

30+ Nights

4 listings

4.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Drammen is 1 Night, adopted by 38.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (69.8%) of the Drammen Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 38.4% of Drammen hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Drammen.

Drammen Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (42.4%)

Flexible

28 listings

42.4% of total

Moderate (34.8%)

Moderate

23 listings

34.8% of total

Firm (15.2%)

Firm

10 listings

15.2% of total

Strict (7.6%)

Strict

5 listings

7.6% of total

Cancellation Policy Insights for Drammen

  • The prevailing Airbnb cancellation policy trend in Drammen is Flexible, used by 42.4% of listings.
  • The market strongly favors guest-friendly terms, with 77.2% of listings offering Flexible or Moderate policies. This suggests guests in Drammen may expect booking flexibility.
  • Strict cancellation policies are quite rare (7.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42.4% market standard in Drammen.
  • Using a Strict policy might deter some guests, as only 7.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Drammen.

Drammen STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Drammen

  • The overall average booking lead time for vacation rentals in Drammen is 35 days.
  • Guests book furthest in advance for stays during May (average 57 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (46 days avg.) sees the longest lead times, while Fall (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Drammen.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 46 days) to capture early planners.
  • Monitor your own booking lead times against these Drammen averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Drammen (2025)

Amenity Prevalence

Amenity Insights for Drammen

  • Essential amenities in Drammen that guests expect include: Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Fire extinguisher, Heating are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Drammen: Smoke alarm, Kitchen.
  • Prioritize adding missing essentials: Smoke alarm, Kitchen.
  • Consider adding popular differentiators like Wifi or Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Drammen to stay competitive.

Drammen Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Drammen

  • The typical guest profile for Airbnb in Drammen consists of a mix of domestic (47%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
  • Domestic travelers account for 47.3% of guests.
  • Key international markets include Norway (47.3%) and Germany (8.5%).
  • Top languages spoken are English (37.8%) followed by Norwegian (19.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Drammen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Stange54$2,554$231.9940%
Krødsherad81$1,872$219.3140%
Fenstad12$1,843$171.1838%
Flå88$1,812$212.6337%
Starrkärr och Näs11$1,795$249.4622%
Enebakk34$1,759$129.5748%
Lier13$1,654$283.0137%
Budor52$1,593$211.0233%
Melsomvik15$1,550$135.1141%
Lunner23$1,525$154.9238%

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