Ål Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Viken, Norway
Is Airbnb profitable in Ål in 2025? Explore comprehensive Airbnb analytics for Ål, Viken, Norway to uncover income potential. This 2025 STR market report for Ål, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 102 active listings.
Whether you're considering an Airbnb investment in Ål, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ål Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ål Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ål (2025)
Understanding the monthly revenue variations for Airbnb listings in Ål is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ål is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ål across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,016+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,268 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,001 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $471, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ål
Ål Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ål STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ål:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ål
Average Daily Rate (ADR) Airbnb Trends in Ål (2025)
Effective short term rental pricing strategy in Ål involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ål typically peaks in February and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $264+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $185 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $94 per night.
Average Daily Rate (ADR) Trend by Month in Ål
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Airbnb Seasonality Analysis & Trends in Ål (2025)
Peak Season (July, February, August)
- Revenue averages $2,090 per month
- Occupancy rates average 41.7%
- Daily rates average $156
Shoulder Season
- Revenue averages $1,628 per month
- Occupancy maintains around 26.7%
- Daily rates hold near $155
Low Season (January, March, October)
- Revenue drops to average $1,311 per month
- Occupancy decreases to average 24.2%
- Daily rates adjust to average $156
Seasonality Insights for Ål
- The Airbnb seasonality in Ål shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ål's highest earning potential, with monthly revenues capable of climbing to $2,348, occupancy reaching a high of 47.2%, and ADRs peaking at $162.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,188, occupancy could drop to 21.4%, and ADRs may adjust down to $151.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ål.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ål seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ål (2025)
Exploring the top neighborhoods for short-term rentals in Ål? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Geilo | A popular ski resort town that attracts winter sports enthusiasts and summer hikers. Known for its beautiful landscapes and outdoor activities throughout the year. | Geilo Ski Resort, Hallingskarvet National Park, Geilo Mountain Samfunn, Tessungdalen, Bådebu Hiking Trails |
| Ål sentrum | The center of Ål offers accessibility to local shops, restaurants, and cultural spots, making it appealing for tourists exploring the village and nearby nature. | Ål Cultural House, Ål Folk Museum, local shops and cafes, Railway Museum, Bergsjøstølen |
| Bjøberg | A quiet area perfect for families and those seeking relaxation while being close to outdoor recreation opportunities like hiking and skiing. | Bjøberg Fjellstove, hiking trails, Skiing options nearby, Stølsgaard, local nature spots |
| Hochelaga | Close to beautiful nature and recreational areas, this locale is great for tourists seeking peace and quiet. | Eikeren Lake, local hiking trails, nature reserves, fishing opportunities, picnic spots |
| Glesne | Ideal for nature lovers who want a central spot to access various hiking trails and scenic views. | Glesne Mountain Trails, local landscapes, unique flora and fauna, trout fishing lakes, scenic viewpoints |
| Kondis | A great place for outdoor enthusiasts looking for an adventure base in the beautiful countryside of Viken. | Kondis Hiking Trails, local farms, natural beauty, woods, wildlife spotting |
| Kyrksæterøra | A picturesque area known for its outdoor activities, attracting travelers who love nature, hiking, and tranquility. | Kyrksæterøra Coastal Hikes, local cultural experiences, fishing spots, scenic biking paths, coastal views |
| Skurdalen | Renowned for its breathtaking landscapes and hiking trails, this area is a favorite among nature enthusiasts. | Skurdalen Hiking Paths, mountain views, fishing in the lake, local wildlife, scenic routes |
Understanding Airbnb License Requirements & STR Laws in Ål (2025)
While Ål, Viken, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ål to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ål (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ålbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Mountain Cabin: Peaceful and Nordic Charm
Entire Place • 5 bedrooms
Stor villa på fjellet til utleie
Entire Place • 8 bedrooms
Modern cabin on Oppheimsåsen.
Entire Place • 4 bedrooms
Charming Mountain Cabin by the Ski Slopes
Entire Place • 3 bedrooms
Cozy and spacious mountain cabin
Entire Place • 4 bedrooms
Newly renovated cabin with new superstructure
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ål (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ål based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Syningen | 7 | $157,114 | 40 | 2.54/5.0 |
| Kristian | 1 | $89,174 | 33 | 4.97/5.0 |
| Norgesbooking AS | 12 | $59,742 | 22 | 1.91/5.0 |
| Host #137504779 | 3 | $49,137 | 0 | 0.00/5.0 |
| Stein | 1 | $46,367 | 8 | 4.88/5.0 |
| Eivind | 1 | $43,630 | 41 | 5.00/5.0 |
| Torgunn | 1 | $41,237 | 4 | 5.00/5.0 |
| Mona Øino | 1 | $39,041 | 10 | 4.90/5.0 |
| Host #471103308 | 1 | $37,160 | 27 | 4.96/5.0 |
| Morgan | 1 | $28,346 | 68 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ål.
Dive Deeper: Advanced Ål STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ål. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsÅl Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ål
- The Ål Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99% of the 102 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ål, Outdoor/Unique properties are the most common (59.8%), reflecting the local real estate landscape.
- Houses represent a significant 26.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.0%) offer potential for unique stay experiences.
Ål Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ål
- The dominant room capacity in Ål is 3 bedrooms listings, making up 37.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 57.9% of the active Airbnb listings in Ål, indicating a high concentration in these sizes.
- A significant 69.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ål.
Ål Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ål
- The most common guest capacity trend in Ål vacation rentals is listings accommodating 8+ guests (48%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Ål STR market, accounting for 65.6% of listings.
- 68.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ål.
- On average, properties in Ål are equipped to host 6.4 guests.
Ål Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ål
- The most common availability pattern in Ål falls within the 271-366 days range, representing 69.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ål (38.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ål Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
11.4% of total
2 Nights
49 listings
55.7% of total
3 Nights
10 listings
11.4% of total
4-6 Nights
2 listings
2.3% of total
7-29 Nights
2 listings
2.3% of total
30+ Nights
15 listings
17% of total
Key Insights
- The most prevalent minimum stay requirement in Ål is 2 Nights, adopted by 55.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.1%) of the Ål Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17%) caters to monthly stays (30+ nights) in Ål, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 55.7% of Ål hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.4% currently do.
- A 2-night minimum appears standard (55.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 17% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ål.
Ål Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
5 listings
6% of total
Flexible
28 listings
33.3% of total
Moderate
25 listings
29.8% of total
Firm
17 listings
20.2% of total
Strict
9 listings
10.7% of total
Cancellation Policy Insights for Ål
- The prevailing Airbnb cancellation policy trend in Ål is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (63.1%) and stricter (30.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Ål.
- Using a Strict policy might deter some guests, as only 10.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ål.
Ål STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ål
- The overall average booking lead time for vacation rentals in Ål is 66 days.
- Guests book furthest in advance for stays during March (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 46 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (84 days avg.) sees the longest lead times, while Fall (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Ål.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Ål averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ål (2025)
Amenity Prevalence
Amenity Insights for Ål
- Essential amenities in Ål that guests expect include: Kitchen, Free parking on premises, Dishes and silverware, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Refrigerator, Cooking basics are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ål: Kitchen, Free parking on premises, Dishes and silverware, Smoke alarm.
- Prioritize adding missing essentials: Kitchen, Free parking on premises, Dishes and silverware, Smoke alarm.
- Consider adding popular differentiators like Heating or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ål to stay competitive.
Ål Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ål
- The typical guest profile for Airbnb in Ål consists of a mix of domestic (37%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
- Domestic travelers account for 37.3% of guests.
- Key international markets include Norway (37.3%) and Germany (14.1%).
- Top languages spoken are English (40.2%) followed by Norwegian (15.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ål Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Aurlandsvangen | 19 | $4,020 | $221.12 | 61% |
| Flåm | 19 | $3,728 | $231.14 | 71% |
| Undredal | 10 | $2,908 | $212.66 | 61% |
| Aurland | 20 | $2,016 | $204.75 | 58% |
| Krødsherad | 81 | $1,872 | $219.31 | 40% |
| Flå | 88 | $1,812 | $212.63 | 37% |
| Hemsedal | 311 | $1,758 | $280.78 | 35% |
| Eidfjord | 69 | $1,668 | $206.37 | 42% |
| Lærdalsøyri | 17 | $1,648 | $165.69 | 50% |
| Eidstod | 24 | $1,568 | $156.90 | 37% |